HSV-7: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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{{PageCredits|description=Hb1290|capture=Tabit|edits=Hb1290, Camenati, and TVB|video=retrooldcommercials, OZTVRewind, Australian Television Archive, and TrickyMario7654}}

===Background===
===Background===
HSV-7 is the Melbourne station of the [[Seven Network |Seven Network]]. It launched in 1956 to coincide with the Melbourne Oympic Games.
'''HSV-7''' is the Melbourne station of the [[Seven Network |Seven Network]]. It launched in 1956 to coincide with the Melbourne Olympic Games.


=== 1st ID (1981)===
=== 1st ID (1981)===
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'''Visuals:''' We see the Melbourne skyline, with the background tinted red. Scanimated circles (which are a lighter version of the background color) converge to the center of the screen. The 7 logo (this time in wireframe) appears with the circle zooming out.
'''Visuals:''' We see the Melbourne skyline, with the background tinted red. Scanimated circles (which are a lighter version of the background color) converge to the center of the screen. The 7 logo (this time in wireframe) appears with the circle zooming out.


'''Technique:''' The circles converging and the appearance of the logo.
'''Technique:''' Cel animation.


'''Audio:''' A male choir singing "Melbourne, you're a part of us, Seven is a part of you!" along with a soft-rock sounder.
'''Audio:''' A male choir singing "Melbourne, you're a part of us, Seven is a part of you!" along with a soft-rock sounder.

'''Availability:''' Was only broadcast in Melbourne.




=== 2nd ID (1981)===
=== 2nd ID (1981)===
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File:HSV-7_(1981,_2nd_Logo).png|Channel Nine Christmas Tape variant
File:HSV-7_(1981,_2nd_Logo).png|Channel Nine Christmas Tape variant
</gallery>
</gallery>
{{YouTube|id=DannE5yTs2c}}
{{YouTube|id=DannE5yTs2c|id2=IAbOj2Ax700}}


'''Visuals:''' We see various shots of Melbourne. Then, we see a shot of Seven Network's truck. Finally, we see the Melbourne skyline with the Seven Network logo forming.
'''Visuals:''' We see various shots of Melbourne. Then, we see a shot of Seven Network's truck. Finally, we see the Melbourne skyline with the Seven Network logo forming.


'''Variant:''' On the ''Channel Nine Christmas Tape'', stock explosions are shown throughout many of the footage shown, and at the end, the text
'''Technique:''' Live-action, except for the Seven Network logo forming.

<center>{{color|silver|'''OH REVENGE !'''}} <br> {{color|silver|'''HOW SWEET IT IS !'''}}</center>

shown in a 3D-like downwards perspective form fades in below the Seven Network logo. Afterwards, an explosion appears at the seven, and the background abruptly transforms into a starry space background, containing the number "{{color|gold|'''9'''}}" shining.

'''Technique:''' Live action footage and cel animation. For the variant, the technique also has computer animation.


'''Audio:''' The extended version of the song from the previous ident.
'''Audio:''' The extended version of the song from the previous ident.


'''Audio Variant:''' For the aforementioned variant, the audio plays as normal, which is followed by numerous explosion sounds. At the end, the explosion sound repeats and fades.
'''Availability:''' See above.





Revision as of 23:19, 8 November 2023


Background

HSV-7 is the Melbourne station of the Seven Network. It launched in 1956 to coincide with the Melbourne Olympic Games.

1st ID (1981)


Visuals: We see the Melbourne skyline, with the background tinted red. Scanimated circles (which are a lighter version of the background color) converge to the center of the screen. The 7 logo (this time in wireframe) appears with the circle zooming out.

Technique: Cel animation.

Audio: A male choir singing "Melbourne, you're a part of us, Seven is a part of you!" along with a soft-rock sounder.

2nd ID (1981)


Visuals: We see various shots of Melbourne. Then, we see a shot of Seven Network's truck. Finally, we see the Melbourne skyline with the Seven Network logo forming.

Variant: On the Channel Nine Christmas Tape, stock explosions are shown throughout many of the footage shown, and at the end, the text

OH REVENGE !
HOW SWEET IT IS !

shown in a 3D-like downwards perspective form fades in below the Seven Network logo. Afterwards, an explosion appears at the seven, and the background abruptly transforms into a starry space background, containing the number "9" shining.

Technique: Live action footage and cel animation. For the variant, the technique also has computer animation.

Audio: The extended version of the song from the previous ident.

Audio Variant: For the aforementioned variant, the audio plays as normal, which is followed by numerous explosion sounds. At the end, the explosion sound repeats and fades.


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