Hui's Film Production Co., Ltd.: Difference between revisions

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{{PageCredits|capture=Logoarto and Chow Woon Gan|video=Asia Movie Logos, Logo Archive and Hong Kong Movie Studios ID Channel}}
{{DescriptionsIncomplete}}


===Background===
===Background===
'''Hui's Film Production''' is a Hong Kong film company founded in 1974 by the well-known Hui brothers, specifically Michael '''Hui'''. The company produced its first 7 films under [[Orange Sky Golden Harvest Entertainment Co.|Golden Harvest]], which they became independent from in the late '80s. Their technical first logo was a print logo, only seen on print and poster advertisements of their first films. It consists of an "H" holding up half of a film roll, with Red, Green, and Yellow circles inside.
'''Hui's Film Production''' is a Hong Kong film company founded in 1974 by the well-known Hui brothers, specifically Michael '''Hui'''. The company produced its first 7 films under [[Orange Sky Golden Harvest Entertainment Co.|Golden Harvest]], which they became independent from in the late '80s.

{{ImageTOC
|Hui's Film Production (1986).png|1st Logo (1986-1988)
|Hui's Film Production (1988-199?).png|2nd Logo (July 14, 1988-1990s)
|Hui's Film Production (2010's) (credit - Hong Kong Movie Studios ID Channel).png|3rd Logo (2010s)
|Hui's Film Production (2016) (from The Posterist).png|4th Logo (2016)
}}


===1st Logo (1986-1988)===
===1st Logo (1986-1988)===
<gallery mode="packed" heights="200">
⚫
'''Logo:''' We zoom out from a red screen, which is revealed to be a filmstrip with the top extended going off-screen. When the filmstrip stops zooming out, the top half shorts down, forming a square. Two lines slit themselves vertically on both quarters of the top and bottom of the filmstrip, forming an "H". The text "許氏 Hui's Film Production" fades in at the bottom of the "H".
Hui's Film Production (1986).png
</gallery>
⚫
{{YouTube|id=5eFmG3hEUB8}}
⚫
'''Visuals:''' The screen zooms out from a red screen, which is revealed to be a filmstrip with the top extended going off-screen. When the filmstrip stops zooming out, the top half shorts down, forming a square. Two lines slit themselves vertically on both quarters of the top and bottom of the filmstrip, forming an "{{color|red|'''H'''}}". The text "'''許氏 Hui's Film Production'''" fades in at the bottom of the "{{color|red|'''H'''}}".


'''Technique:''' 2D animation.
'''Technique:''' Motion-controlled animation.


'''Music/Sounds:''' None.
'''Audio:''' None.


'''Availability:''' Rare. Seen on films from the company at the time.
'''Availability:''' Seen on films from the company at the time, such as ''Happy Din Don''.


===2nd Logo (1988-199?)===
===2nd Logo (July 14, 1988-1990s)===
<gallery mode="packed" heights="200">
⚫
{{YouTube|id=https://youtu.be/Tk7Tx0wppmM}}
Hui's Film Production (1988-199?).png
⚫
'''Logo''': On a black/blue gradient background, two parallel golden sparkling lines streak in from the left and right sides of the screen, and disappear as the outline of the "H" from the previous logo (along with the filmstrip holes), set in gold, fades in. The "H" fills with a gold/white/sky blue, chrome-like texture as well as the filmstrip holes appearing uncolored on the left side. The "H" shines twice. On the second time, the text "Hui's Film Production Co., Ltd." in a light blue Arial font appears below it, along with its Chinese translation (in yellow) popping in letter-by-letter a second later. The "H" gets overloaded with sparkles on the second shine before they disappear.
</gallery>
⚫
{{YouTube|id=Tk7Tx0wppmM}}
⚫
'''Visuals:''' On a black/blue gradient background, two parallel golden sparkling lines streak in from the left and right sides of the screen, and disappear as the outline of the "<span style="font-size: 15px; -webkit-text-stroke: 1.0px gold; -webkit-text-fill-color: white;>'''H'''</span>" from the previous logo (along with the filmstrip holes), set in gold, fades in. The "<span style="font-size: 15px; -webkit-text-stroke: 1.0px gold; -webkit-text-fill-color: white;>'''H'''</span>" fills with a gold/white/{{color|skyblue|sky blue}}, chrome-like texture as well as the filmstrip holes appearing uncolored on the left side. The "<span style="background:linear-gradient(180deg,skyblue,skyblue,white,gold,gold); -webkit-background-clip:text !important; -webkit-text-fill-color:transparent;">'''H'''</span>" shines twice. On the second time, the text "{{color|lightblue|{{Font|Arial|Hui's Film Production Co., Ltd.}}}}" in an Arial font appears below it, along with its Chinese translation (in yellow) popping in letter-by-letter a second later. The "<span style="background:linear-gradient(180deg,skyblue,skyblue,white,gold,gold); -webkit-background-clip:text !important; -webkit-text-fill-color:transparent;">'''H'''</span>" gets overloaded with sparkles on the second shine before they disappear.


'''Technique:''' Scanimate animation.
'''Technique:''' Backlit cel animation.


'''Music/Sounds:''' First, we hear a whoosh, followed by a faint synth arpeggio along with a 7-note synth horn fanfare. After this, three chime notes play along with faint sparkling noises.
'''Audio:''' First, there is a whoosh, followed by a faint synth arpeggio along with a seven-note synth horn fanfare. After this, three chime notes play along with faint sparkling noises.


'''Availability:''' Rare. Can be seen on ''Chicken and Duck Talk.'' It might be seen on some other films from the company.
'''Availability:''' Can be seen on ''Chicken and Duck Talk.'' It might be seen on some other films from the company.


===3rd Logo (201?)===
===3rd Logo (2010s)===
<gallery mode="packed" heights="200">
⚫
'''Logo:''' Basically a parody of the 2002 [[Marvel Studios]] logo. In a red tint, several movie posters from the company's films (such as ''The Last Message'', ''Games Gamblers Play'', ''The Contract'', and ''The Private Eyes'') flip by the screen in a flipbook fashion. "HUIFILM", in the Marvel typeface, emerges from the posters, zooming out. When the posters disappear, a line appears below "HUIFILM" and divides to reveal "P R O D U C T I O N" sandwiched between the lines. The background fades out and the logo gets embossed with darkness.
Hui's Film Production (2010's) (credit - Hong Kong Movie Studios ID Channel).png
</gallery>
⚫
'''Visuals:''' Basically a parody of the 2002 [[Marvel Studios]] logo. In a red tint, several movie posters from the company's films (such as ''The Last Message'', ''Games Gamblers Play'', ''The Contract'', and ''The Private Eyes'') flip by the screen in a flipbook fashion. "{{Font|Impact|HUIFILM}}", in the Marvel typeface, emerges from the posters, zooming out. When the posters disappear, a line appears below "{{Font|Impact|HUIFILM}}" and divides to reveal "P R O D U C T I O N" sandwiched between the lines. The background fades out and the logo gets embossed with darkness.


'''Technique:''' 2D CGI.
'''Technique:''' Animation that is way too similar to the "S T U D I O S" variant of the 2002 Marvel logo.


'''Music/Sounds:''' A dramatic-sounding chime theme which segues into a triumphant fanfare reminiscent of the soundtrack from a Marvel movie.
'''Audio:''' A dramatic-sounding chime theme which segues into a triumphant fanfare.


'''Availability:''' It is currently unknown what films this logo appears on.
'''Availability:''' It is currently unknown what films this logo appears on.


===4th Logo (201?- )===
===4th Logo (2016)===
<gallery mode="packed" heights="200">
⚫
'''Logo:''' On a black background, an abstract drawing of a duck with its right foot raised is seen in front of a circle-plus, zooming out and spinning a few times before settling down. Below that is Chinese text that fades in from various positions, which stay for a couple seconds before disappearing.
Hui's Film Production (2016) (from The Posterist).png
Hui's Film Production (2016) (from the end of The Posterist).png
</gallery>
⚫
'''Visuals:''' On a black background, an abstract drawing of a duck with its right foot raised is seen in front of a circle-plus, zooming out and spinning a few times before settling down. Below that is Chinese text that fades in from various positions, which stay for a couple seconds before disappearing.


'''Variant:''' A variant exists where the duck and the circle are now colored, the Chinese text is now on the left side of the duck and there is "製作" on the right side of it.
'''Variant:''' A <u>closing variant</u> exists where the duck and the circle are now colored, the Chinese text is now on the left side of the duck and there is "製作" on the right side of it.


'''Technique:''' 2D animation.
'''Technique:''' 2D computer animation.


'''Music/Sounds:''' A simple guitar tune with quacking sounds when the Chinese text fades out. Sometimes, the closing theme of the movie will play over it.
'''Audio:''' A simple guitar tune with quacking sounds when the Chinese text fades out. On the <u>closing variant</u>, it's the closing theme of the movie.


'''Availability:''' Same as the 3rd logo.
'''Availability:''' Seen on the documentary ''The Posterist''.


<center>
<center></center>
Here is the logo history of the company:
⚫
{{YouTube|id=xQoB_o8AZdk}}
</center>


{{Movie-Navbox}}
[[Category:Hong Kong]]
[[Category:Hong Kong]]
[[Category:Hong Kong film logos]]
[[Category:Hong Kong film logos]]
[[Category:Film logos]]
[[Category:Film logos]]
[[Category:Logos with content from other logos]]

Latest revision as of 10:57, 9 August 2024

Credits
Captures by
Logoarto and Chow Woon Gan

Video captures courtesy of
Asia Movie Logos, Logo Archive and Hong Kong Movie Studios ID Channel

Background

Hui's Film Production is a Hong Kong film company founded in 1974 by the well-known Hui brothers, specifically Michael Hui. The company produced its first 7 films under Golden Harvest, which they became independent from in the late '80s.


Contents

1st Logo (1986-1988) 2nd Logo (July 14, 1988-1990s) 3rd Logo (2010s) 4th Logo (2016)


1st Logo (1986-1988)

Visuals: The screen zooms out from a red screen, which is revealed to be a filmstrip with the top extended going off-screen. When the filmstrip stops zooming out, the top half shorts down, forming a square. Two lines slit themselves vertically on both quarters of the top and bottom of the filmstrip, forming an "H". The text "許氏 Hui's Film Production" fades in at the bottom of the "H".

Technique: Motion-controlled animation.

Audio: None.

Availability: Seen on films from the company at the time, such as Happy Din Don.

2nd Logo (July 14, 1988-1990s)

Visuals: On a black/blue gradient background, two parallel golden sparkling lines streak in from the left and right sides of the screen, and disappear as the outline of the "H" from the previous logo (along with the filmstrip holes), set in gold, fades in. The "H" fills with a gold/white/sky blue, chrome-like texture as well as the filmstrip holes appearing uncolored on the left side. The "H" shines twice. On the second time, the text "Hui's Film Production Co., Ltd." in an Arial font appears below it, along with its Chinese translation (in yellow) popping in letter-by-letter a second later. The "H" gets overloaded with sparkles on the second shine before they disappear.

Technique: Backlit cel animation.

Audio: First, there is a whoosh, followed by a faint synth arpeggio along with a seven-note synth horn fanfare. After this, three chime notes play along with faint sparkling noises.

Availability: Can be seen on Chicken and Duck Talk. It might be seen on some other films from the company.

3rd Logo (2010s)

Visuals: Basically a parody of the 2002 Marvel Studios logo. In a red tint, several movie posters from the company's films (such as The Last Message, Games Gamblers Play, The Contract, and The Private Eyes) flip by the screen in a flipbook fashion. "HUIFILM", in the Marvel typeface, emerges from the posters, zooming out. When the posters disappear, a line appears below "HUIFILM" and divides to reveal "P R O D U C T I O N" sandwiched between the lines. The background fades out and the logo gets embossed with darkness.

Technique: 2D CGI.

Audio: A dramatic-sounding chime theme which segues into a triumphant fanfare.

Availability: It is currently unknown what films this logo appears on.

4th Logo (2016)

Visuals: On a black background, an abstract drawing of a duck with its right foot raised is seen in front of a circle-plus, zooming out and spinning a few times before settling down. Below that is Chinese text that fades in from various positions, which stay for a couple seconds before disappearing.

Variant: A closing variant exists where the duck and the circle are now colored, the Chinese text is now on the left side of the duck and there is "製作" on the right side of it.

Technique: 2D computer animation.

Audio: A simple guitar tune with quacking sounds when the Chinese text fades out. On the closing variant, it's the closing theme of the movie.

Availability: Seen on the documentary The Posterist.

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