Hulu Originals

1st Logo (2012-2014?)

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2nd Logo (2014?-2016)

Logo: On a black background, a lime-green play-button enters from the left side of the screen, spinning around frantically while making a loop, until landing on the left side of the screen and sliding to the center of the screen, revealing the Hulu logo in the same color as the play button. All of a sudden, the play button zooms into the screen, revealing "ORIGINALS" in white next to the Hulu logo. The logo zooms in slightly.

FX/SFX: The play button moving around and zooming in.

Music/Sounds: A short guitar tune.

Availability: Seen at the beginning (and sometimes end) of most Hulu Originals from the time.

Editor's Note: None.

3rd Logo (2016-)

Nicknames: "Hulu in the Morning", "Hulu at Night"

Logo: We see the wall of a building, with palm trees and power lines silhouetted in the background. The letters "ORIGINALS" - made from what appears to be metal - hang from overhanging parts of the building. As we zoom out, their silhouettes form the Hulu logo (same as before) to the left of it. Grass can be seen below.

Variants:

There is a more common ending variant where we see the already formed logo set at night. The letters teeter around slightly.
Starting in 2018, the "ORIGINALS" text is set in the Graphik typeface.

FX/SFX: The silhouettes and the camera zooming out.

Music/Sounds: A soothing 4-note piano/guitar tune with strings in the background; the clinking of the metal letters are also audible. The closing variant has the first 2 notes sped-up and the guitar is not heard.

Availability: Current. The ending variant is much more common this time round. Seen on new Hulu Originals.

Editor's Note: None.

4th Logo (2019-2021)

Logo: We see the letters in the Hulu logo fade in and fly up, in a brighter green color than the 1st logo. Then they move down and come together. The logo then zooms in and a green rectangle border zooms in. The logo fades out after a few seconds.

Variants:

A later version of this logo has the border slightly smaller and it fades out once it is at a comfortable distance.
In 2020, for Hulu originals, "ORIGINALS" is seen below the Hulu logo.

FX/SFX: The letters flying up, fading in and coming together. Done by ManVsMachine.

Music/Sounds: A re-orchestration of the previous logo's theme. The first two notes are slowed down, while the last two notes are faster to sync with the letters coming together. Drum beats are also audible on each note. Composed by Zelig.

Availability: Seen at the beginning of all Hulu original programs from 2019 to 2021. Used in tandem with the 2nd logo until 2021.

Editor's Note: None.

5th Logo (2021-)

Nicknames: "This Is Hulu", "One Hulu", "Time to Have Hulu"

Logo: It starts with a black background, then a multi-colored border is seen rising in intensity. It then cuts to the letters in the Hulu logo appearing to the 4-beat mnemonic. Then, a "vessel" appears around the Hulu logo along with a blue gradient on the bottom right. We zoom in through the vessel after a few seconds, and the Hulu logo and background fade out.

Variant: Like the previous logo, for Hulu originals, the word "ORIGINALS" appears under the Hulu logo. This time, it's bold and in white. Also, the gradient background is already visible.

FX/SFX: The multi-colored borders, the Hulu logo, and the vessel. Done by DixonBaxi.

Music/Sounds: The sound of an audience talking, followed by 4 rapid beat sounds, a click sound and then 2 string notes, the last note playing when we zoom in through the vessel. Like the previous logo, it's composed by Zelig.

Availability: Seen at the beginning of all Hulu original programs from 2021 to the present. Currently used in tandem with the 2nd logo.

Editor's Note: None. </translate>