ITV Yorkshire Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the production arm of ITV Yorkshire, formerly Yorkshire Television.

1st Logo (July 29, 1968-1969)

Logo: A still version of the 1968 ident with "production" underneath.

Variant: Sometimes, "production" is replaced with "network production".

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability: Extinct.

  • Many programmes from this period are hard to find outside of their original airings, though some archival sites may have this logo intact.
  • It has apepared on the channel's earliest original programmes such as Where There's Bass, Parkin's Patch: The Deserter, and Jim Bullock: Miner Extraordinary.
  • For a brief time, it was used in tandem with the next logo.

Editor's Note: None.

2nd Logo (1969-1989)

Logo: Same as the 1969 ident with no modifications whatsoever.

Variants:

  • From 1975 until January 1, 1982, a copyright notice added underneath the logo, reading
©TRIDENT TELEVISION LTD
(year in Roman Numerals)
    • In earlier uses, the copyright text was arranged horizontally, and the year is in Arabic numerals.
  • Starting on January 1, 1982, the phrase was shortened like the 1969 ident, reading "YORKSHIRE TELEVISION Production"
  • Sometimes, the 1982 logo has a copyright stamp.
  • A superimposed variant exists for both the 1969 and 1982 variants.
  • On early episodes of Countdown, the white text below the yellow chevron reads "YORKSHIRE TELEVISION PRODUCTION" and the yellow text below it reads "for Channel Four."
  • On Silent Cries, the logo is smaller and in an inverted colour scheme. "IAW" text also appears below it in black.
  • On 3-2-1-, the logo has snowed.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability:

  • The 1969 variant can be found on the first series of both That's My Boy and Countdown, Emmerdale Farm, among others.
  • The 1982 variant was seen on early series of Countdown as well as Silent Cries, among others.

Editor's Note: None.

3rd Logo (January 1987-1989)

Logo: This is a still version of the 1987 logo.

Variants:

  • Like the idents, Channel 4 co-productions has "Production" replaced with "for Channel Four".
  • On Cloud Waltzing, "MADE IN ASSOCIATION WITH" is added above the logo.
  • As per the 2nd logo, episodes of Countdown would have "YORKSHIRE TELEVISION PRODUCTION" in white below the chevron and "for Channel Four" in yellow below that.
  • On the Dramarama episode "Back to Front", the endcap is flipped, so that the text is backwards.
  • Sometimes, the words "MADE IN ASSOCIATION WITH" is seen above the logo.
  • On Politics of Food, the bottom text was majorly altered to read
A YORKSHIRE TELEVISION PRODUCTION
FOR CHANNEL 4 IN ASSOCIATION WITH
THE CANADIAN BROADCASTING CORPORATION
AND TELEVISION NEW ZEALAND

A green line separates said line of text and the copyright info.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability:

  • Seen on Yorkshire programmes from the era such as Emmerdale Farm, The Raggy Dolls, First Tuesday, 3-2-1 and Countdown, among others.
  • This logo also appeared on Challenge reruns of 3–2–1 episodes from the era a while back.

Editor's Note: None.

4th Logo (September 1989-December 1994)

Logo: On a blue-black gradient background the 3D Chevron from the 1989 ident is shown with the text "YORKSHIRE TELEVISION" underneath.

Variants:

  • On Till We Meet Again, the background is more solid, the 1989 ITV logo is colorized and the rest of the text is italicized. A copyright stamp was also added underneath it all.
  • A variant exists where the normal text is cheaply blacked out with the text "YORKSHIRE TELEVISION ENTERPRISES PRODUCTION".
  • On The Riddlers, the logo is on a black background with the text from the Enterprises Production variant placed underneath and surrounded by two thin yellow lines.
  • On Wife of The Week, the logo is smaller and features the words A YORKSHIRE TELEVISION PRODUCTION FOR BRITISH SATELLITE BROADCASTING and the copyright notice reading COPYRIGHT B.S.B. 1990 appearing below.
  • On Bruce's Price is Right, the logo is paired with the Talbot Television logo.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability: Rare. It was seen on Through the Keyhole, Wife of the Week, Emmerdale, Countdown and Till We Meet Again. It was retained on S1 episodes of Bruce's Price is Right on Challenge.

Editor's Note: None.

5th Logo (October 1994-October 1996)

Logo: On a blue-tan gradient background, the 1994 Chevron logo is shown above the text "YORKSHIRE TELEVISION PRODUCTION"

Variants:

  • The text may be reworded to "YORKSHIRE TELEVISION PROGRAMME", or "YORKSHIRE TELEVISION PRESENTATION", sometimes with the 1989 ITV logo below.
  • On Series 3, episode 13 of Bad Influence!, Nam Rood (played by Andy Wear) appears in the logo to wipe away a grey dot on the screen (the dot that appeared on the episode during a segment of Rood talking about grey dots appearing on old TVs). After he wipes away the dot, he gives a thumbs up, and leaves.
  • On Countdown, the text below the chevron reads as follows:
    YORKSHIRE TELEVISION PRODUCTION
    FOR
    CHANNEL FOUR
  • For co-productions, the logo sometimes shares the screen with other logos and the text changes reading "A YORKSHIRE TELEVISION CO-PRODUCTION".
  • On Raise the Roof, the Action Time logo is seen underneath Yorkshire's.
  • On Bruce's Price is Right, the Fremantle UK logo is seen under Yorkshire's.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability:

  • Can be seen on Yorkshire programmes such as A Touch of Frost, Heartbeat, Countdown, Emmerdale since December 20, 1994 and Raise the Roof, among many others.

Editor's Note: None.

6th Logo (October 1996-November 7, 1999)

Logo: A still version of the 1996 ident where "PRODUCTION" is added underneath the company name and the background, while retaining its cloudiness, has multiple transparent "3"'s.

Variants:

  • The text may be reworded to the following:
    • "YORKSHIRE TELEVISION PROGRAMME"
    • "YORKSHIRE TELEVISION PRESENTATION"
    • "YORKSHIRE TELEVISION PRODUCTION FOR ITV"
    • "YORKSHIRE TELEVISION PROGRAMME FOR ITV"
    • "YORKSHIRE TELEVISION PRESENTATION FOR ITV". The 1989 ITV logo is below on the latter three variants until October 4, 1998.
  • Beginning on January 26, 1998, the multiple transparent "3"'s were removed with the background being changed to a cloudy backdrop.
  • The logo may appear as an in-credit logo, sometimes with "CO-PRODUCTION" added underneath.
  • Another variant appears on Yorkshire programmes for Channel 4 features the Yorkshire chevron logo and the words "YORKSHIRE TELEVISION PRODUCTION FOR CHANNEL 4", except that the background does not feature the warped figure '3's.
  • One variant used on Countdown lacks the warped "3"'s in the background and also has a copyright stamp reading, "© CHANNEL 4 TELEVISION CORPORATION [year in Roman numerals]."
  • Another Countdown variant has text below the yellow chevron that reads "YORKSHIRE TELEVISION STUDIOS".
  • On Bruce's Price is Right, the Fremantle UK Productions logo or the 1997 Grundy logo appears within Yorkshire's logo.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability: Rare.

  • Saved on old shows, like Heartbeat, A Touch of Frost, and Emmerdale, among others.

Editor's Note: None.

7th Logo (November 8, 1999-October 27, 2002)

Logo: Similar to the previous logo, it is a still version of its respective ident. Here, the chevron is placed in the top center and the text "A YORKSHIRE TELEVISION PRODUCTION" is added underneath.

Variants:

  • Programmes produced for Channel 4 from 2000 to 2002 has the logo positioned on the left. Plus, the text was also changed to "A YORKSHIRE TELEVISION PRODUCTION FOR CHANNEL FOUR".
  • On A Touch of Frost, the Excelsior logo appears within Yorkshire's.
  • On Harold Shipman: Doctor Death, the logo is paired with the Chameleon Television logo.

FX/SFX: None.

Music/Sounds: The ending theme of the programme.

Availability: Can be seen on episodes of Emmerdale, Heartbeat, Countdown, and Touch of Frost from this period, alongside many others.

Editor's Note: None.

8th Logo (October 28, 2001-October 31, 2004)

Nicknames: "Purple Chevron"

Logo: We see the same Granada purple end card with the corporate logo used by all other Granada-owned regions, however, the shadow copies are of the Yorkshire chevron symbol, and the square has the white Yorkshire chevron inside with the text reads "A Yorkshire Television Production".

Variants:

  • For programmes that they produced for Channel 4 such as Countdown, the 1999-2004 Channel 4 logo appears alongside the logo.
  • A rare variant of the Yorkshire Television variant exists where it uses the same text from the main Granada logo.
  • There is another rare variant where the Granada logo underneath is replaced by the "ITV Studios Limited" text, this is seen on current ITV Studios-era prints of A Touch of Frost.

FX/SFX: None.

Music/Sounds: None or the ending theme to the show.

Availability:

  • Appears on shows such as Countdown, Heartbeat, Emmerdale and A Touch of Frost, among others until 2004.
  • The Yorkshire Television variant with the "ITV Studios Limited" text was used to plaster over the original version with the "GRANADA" text on current prints of A Touch of Frost episodes from that era.

Editor's Note: None.

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