I Love Cinema

From the Audiovisual Identity Database, the motion graphics museum


Background

I Love Cinema Co, Ltd is a company created by Sidus HQ in South Korea.

Logo (August 6, 2004-August 15, 2013)


Visuals: On a light blue-white gradient background, a red ball bounces from the right. Then a red cylinder with the top pieces cut jumps along with the ball. Then the cylinder falls and breaks, so the red ball jumps on the pieces to put the "I" back together. Then the ball jumps on the cylinder to make a lowercase "I". At the bottom, a film reel is seen rolling along with a small black jumping cylinder that also falls and breaks to make a line and some text that says "A sidus HQ Company". Finally, the text "Love Cinema" fades in with the red "I" to make the company's name. The film reel then rolls in a circle and fades away while the camera moves up to "I" with the reflection under the "I" fading away as a shadow behind the "I" appears, taking its usual position and completing the logo.

Variants:

  • On most movies from the company, the logo begins with the cylinder coming.
  • On S Diary, the logo is shorter.

Technique: CGI animation.

Audio: A piano piece playing along with a xylophone part and a harp piece at the end. While the piece plays, a child is heard giggling and singing to the music. Finally, it says the company's name along with kids cheering.

Audio variant: On My Girl and I, the audio is off-sync with the animation.

Availability: Seen on movies produced and distributed by the company, such as Faceless Beauty, My Girl and I and Flu.

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