MPI Home Video

From the Audiovisual Identity Database, the motion graphics museum

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Background

MPI Home Video was founded in 1976, but they had no logo until 1984. MPI stands for "Maljack Productions, Inc." It is a subsidiary of MPI Media Group. It is headquartered in Orland Park, Illinois, which is 25 miles southwest of Chicago.

1st Logo (1984-1987)

Provided ID could not be validated.g0fH61ZWC9U}} Nicknames: "The Blue Filmstrip", "Since 1976"

Logo: On a black background, we see "MPI", in white, zooming out. Then the background turns white, with "MPI HOME VIDEO" in black (think the 1989 Worldvision logo). A blue filmstrip rolls out. After the "MPI" and filmstrip become still, "Since 1976" appears on the filmstrip.

Variant: On the 1998 DVD of Henry: Portrait of a Serial Killer, the text "20th Year" appears on the filmstrip.

FX/SFX: The animation in the logo.

Music/Sounds: A trumpet portion with two notes, then six more notes, then a piano portion, and ends with one more trumpet note.

Availability: Found on the original DVD of The Texas Chainsaw Massacre, among other releases. It can also be found on current reruns of The Doris Day Show and the lost episodes of The Honeymooners, plastering any Viacom or Worldvision logos that may have been on either show in the past.

Editor's Note: None.

5th Logo (2000's-)

Nickname: "Blue MPI", "The MPI of Boredom"

Logo: On a black background, we see the 2nd logo in ocean blue colors. The words "HOME VIDEO" in the Microgramma font appear below the letters, sandwiched by two lines.

FX/SFX: The fading in and out of the logo.

Music/Sounds: None.

Availability: Can be seen on newer Blu-Ray releases, such as Baraka.

Editor's Note: None.

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