Paramount Parks

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 22:55, 30 May 2024 by KiffPrower2 (talk | contribs) (Created page with "{{Draft}} <!-- Do not remove the template above until the draft is in mainspace --> <!-- See AVID:Credits for a tutorial on adding credits --> {{PageCredits|compiled=|description=|capture=|video=|edits=}} ===Background=== '''''Paramount Parks''''' was a division of Paramount Pictures created in 1993 following ''Paramount Communications'' acquisition of KECO Entertainment the year prior. The parks in their lineup included ''Paramount Canada's Wonderland'' in Vaughan,...")
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Background

Paramount Parks was a division of Paramount Pictures created in 1993 following Paramount Communications acquisition of KECO Entertainment the year prior. The parks in their lineup included Paramount Canada's Wonderland in Vaughan, Ontario, Paramount's Carowinds in Charlotte, North Carolina, Paramount's Great America in Santa Clara, California, Paramount's Kings Dominion in Doswell, Virginia, Paramount's Kings Island in Mason, Ohio, and in later years, Bonfante Gardens in Gilroy, California.

1st Logo (1993-early 2000's)

Visuals: The logo begins on the same mountain scenery from the 1986 Paramount logo. Then, a roller coaster train comes in and encircles the mountain. When it reaches its position, the typical Paramount script fades in, albeit slightly different looking, and the coaster train wipes out, transforming into the more iconic star formation. Underneath is text saying "Paramount Parks" in the same font as the Paramount logo.

Variants:

  • On a promo from 1993 advertising the parks rebranding, a parody of the MPA green band logo appears at the beginning which has text reading:
    THE FOLLOWING PREVIEW HAS BEEN
    RATED "T" FOR TOTALLY THRILLING
    BY PARAMOUNT PARKS
    in the same Helvetica font as said screen. Underneath is the Paramount Parks print logo and next to the text is a T in a border.
    • At the end of the same promo, after the regular animation, everything but the mountain fades out and becomes blurred as text scrolling up showing the parks at the time.
  • Usually in ads, the Paramount Parks text is replaced with the name of the park in a bold serif font.
  • Sometimes at the end, the logo will either zoom out or have everything but the mountain fade out as a promo ticket/coupon would be advertised.
  • There is a variant in 1994 where the Paramount text and stars are still there, when the usual coaster train comes over an invisible hill and wipe in the name of the park.

Technique: Live-action model work for the mountain by Apogee Inc. with the remainder of the logo being CGI.

Audio: Just the music at the end of the commercial with an announcer (Jim Cummings) saying "Paramount('s) (Park Name), where the magic of the movies meets the thrills of a lifetime."

Audio Variants:

  • On the promo at the beginning, the logo is accompanied by Paramount on Parade with a deep announcer saying "The following preview has been rated T." He then pauses as screams and laughs can be heard when the coaster train appears on screen. When the Paramount text is appears, the announcer then continues saying "for totally thrilling."
    • At the end of the same promo, another announcer (Jim Cummings), says "Paramount Parks, the only place where thrills are Paramount!" with laughter at the end. It is then accompanied by techno theme when the park list scrolls.

Availability: Usually seen at the end of ads promoting the parks.

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