Paramount Pictures: Difference between revisions

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{{UpcomingNewLogo|In the wake of Paramount Global's pending merger with Skydance Media, a new logo has been shown to investors, although it remains to be seen how this will affect the logo of the namesake studio.}}
{{PageButtons|Paramount Pictures|Print Logos=1}}
{{PageButtons|Paramount Pictures|Availability=1|Logo Variations=1|Trailers=1}}
{{PageCredits|description=Jason Jones, Matt Williams, and Argus Sventon|capture=Eric S., V of Doom, and others|edits=Eric S., V of Doom, Bob Fish, Donny Pearson, Supermarty-O, iheartparamount, Unnepad and others|video=LogicSmash, simblos, Peakpasha, Jordan Rios, Michael Strum, Paramount Pictures and Jason Malcolm}}
{{PageCredits|description=Jason Jones, Jess Williams and Argus Sventon|capture=LogicSmash, V of Doom, SubparMario63, VPJHuk, ClosingLogosHD, TVB and others|edits=LogicSmash, V of Doom, TVB, LMgamer36, Bob Fish, Donny Pearson, Supermarty-O, Michael Kenchington, iheartparamount, Unnepad, and Tjdrum2000|video=Eric S. (LogicSmash), simblos, Peakpasha, Jordan Rios, Michael Strum, Jason Malcolm, GrievousDude96, Logo Archive Premiere, ClosingLogosHD, ifrequire and Paramount Pictures}}

{{Infobox company
==Famous Players Film Company==
|name=Paramount Pictures Corporation

|image=Paramount Pictures (2022).png
=== Background ===
|founded=May 8, 1914 ({{age|1914|5|8}} years ago)
Paramount traces its history back to May 8, 1912 when it was originally founded as Famous Players Film Company by the Hungarian-born Adolph Zukor, who had been an early investor in nickelodeons (film theaters that cost 5 cents admission), saw that movies appealed mainly to working-class immigrants. With partners Daniel Frohman and Charles Frohman, he planned to offer feature-length films that would appeal to the middle class by featuring the leading theatrical players of the time (leading to the slogan "famous players in famous plays"). By mid-1913, Famous Players had completed five films and Zukor was on his way to success. That same year, another aspiring producer, Jesse L. Lasky opened his Lasky Feature Play Company with money borrowed from his brother-in-law, Samuel Goldfish, who was later known as "Samuel Goldwyn". The Lasky company hired as their first employee a stage director with no virtually film experience, Cecil B. DeMille, who would find a suitable location site in Hollywood, near Los Angeles for his first film called ''The Squaw Man''.
|predecessors=[[Famous Players Film Company]]<br>Jesse L. Lasky Feature Play Company

|formerly={{w|Famous Players–Lasky Corporation}} (1916-1927)<br>Paramount Famous Lasky Corporation (1927-1930)<br>Paramount Publix Corporation (1930-1935)<br>Paramount Pictures Inc. (1935-1950)

|founder={{w|William Wadsworth Hodkinson}}
=== (1912-1916) ===
|key people={{w|Brian Robbins}} (chairman/CEO)
{{gallery|mode=packed|height=200
|subsidiaries=[[Paramount Animation]]<br>[[Paramount Home Entertainment]]<br>[[Paramount Players]]<br>[[Paramount Television Studios]]<br>Paramount Music
|File:Famous Players 1.jpg|
|parent=[[Paramount Global]]<!--Do not change or remove this notice until the Paramount/Skydance merger is completed-->
|File:Famous Players 2.jpg|
|country=[[:Category:United States|United States]]
|File:Famous Players 3.jpg|
|website=https://www.paramountpictures.com/
|File:Famous Players 4.jpg|
}}
}}
===Background===
'''Paramount Pictures Corporation''' is an American film and television studio owned by [[Paramount Global]]. A member of the [[Motion Picture Association]] (MPA), it is the second oldest-running American film studio (second only to [[Universal Pictures]]), and one of the "Big Five" Hollywood studios, alongside [[Sony Pictures Entertainment|Sony Pictures]], Universal Pictures, [[Warner Bros. Pictures]], and [[Walt Disney Studios|The Walt Disney Studios]]; it is also the only remaining member of the "Big Five" located within the city limits of Los Angeles.


Paramount Pictures was founded on May 8, 1914<ref>Even though the first incarnation of Paramount Pictures was technically founded exactly two years after the Famous Players Film Company, Paramount designates the 1912 founding of Famous Players as its official founding date, as it was its earliest predecessor.</ref> by William Wadsworth Hodkinson, who also conceived the studio's original logo featuring 24 stars encircling a mountain (the number of stars was reduced to 22 in 1967). On June 28, 1916, Paramount combined its operations with the [[Famous Players Film Company]] (founded in 1912 by Adolph Zukor) and the Jesse L. Lasky Feature Play Company (founded in 1913 by Jesse L. Lasky) to form the '''Famous Players-Lasky Corporation''', although it continued to use the Paramount Pictures name for its film business. On April 1, 1927, the company's legal name was changed to '''Paramount Famous Lasky Corporation'''; on April 24, 1930, it was again changed to '''Paramount Publix Corporation'''. In 1935, after the studio re-emerged from bankruptcy, its legal name was changed to '''Paramount Pictures Inc.'''
'''Logo:''' On a black background, we see two masks alongside a mirror or a simple oval, and inside the oval reads:
<center>
PRODUCED
BY THE
'''FAMOUS PLAYERS
FILM CO.'''
ADOLPH ZUKOR
PRES.
</center>
Underneath the logo is a byline reading "Distributed by Paramount Pictures Corporation"


On January 1, 1950, in the aftermath of the landmark Supreme Court case ''United States v. Paramount Pictures, Inc.'', which forced Hollywood studios to divest themselves of their movie theater holdings, Paramount changed its legal name to '''Paramount Pictures Corporation''' after relinquishing control of the United Paramount Theaters chain. On March 24, 1966, Paramount was acquired by Gulf+Western Industries; as part of the acquisition, Lucille Ball's [[Desilu Productions]] and its associated studio lot were brought under Paramount's control, and in 1967, Desilu was renamed [[Paramount Television (1967-2006)|Paramount Television]]. On June 5, 1989, as part of a corporate restructuring, Gulf+Western changed its name to [[Paramount Communications]].
'''Variants:'''
*Sometimes, the byline doesn't appear.
*On ''Poor Little Peppina'' (and possibly other films) the masks and the mirror are different and another font is used.


On March 11, 1994, Paramount Communications was merged with [[Viacom Productions|Viacom]]. On December 31, 2005, Viacom split into two companies: one retaining its original name (inheriting Paramount, MTV Networks and BET Networks) and the other being named CBS Corporation (inheriting Paramount's television production and distribution arms, currently known as [[CBS Studios]], [[CBS Media Ventures]] and [[Paramount Global Content Distribution]], respectively), with both companies owned by [[National Amusements]]. Television rights to Paramount's library are currently handled by [[Trifecta Entertainment & Media]]. On March 4, 2013, Paramount relaunched its [[Paramount Television Studios|Paramount Television]] division (now known as Paramount Television Studios). On August 13, 2019, it was announced that Viacom and CBS would reunite and merge to form ViacomCBS; the merger was completed on December 4 of that year. On February 16, 2022, ViacomCBS was renamed Paramount Global (or simply Paramount), taking its name from the Paramount Pictures studio.
'''FX/SFX:''' None. It's a still logo.


{{SeparateTOC
'''Music/Sounds:''' None, or the music added to a silent film.
||

{{ImageTOC
'''Availability:''' Ultra rare, as the Paramount Pictures rebrand would happen just two years later. Can be found on ''Snow White'' and ''Poor Little Peppina''.
|Paramount_Pictures_(1915,_White).png|1st Logo (September 7, 1914-January 25, 1917)

|Paramount Pictures (1926, closing) (From - It's the Old Army Game).png|2nd Logo (January 29, 1917-June 11, 1927)
==Paramount Pictures Corporation==
|Paramount_Pictures(1951).png|3rd Logo (January 18, 1926-May 17, 1955)

|Paramount Pictures(29).jpg|4th Logo (October 12, 1934-November 7, 1949)
=== Background ===
|Paramount_Pictures(31).jpg|5th Logo (December 23, 1950-October 22, 1953)
Beginning in 1914, the former company was renamed Paramount Pictures Corporation, as the second oldest running movie studio in Hollywood, with Universal Studios being founded only eight days earlier. On March 24, 1966, Paramount was acquired by Gulf+Western Industries, which later became Paramount Communications on June 5, 1989. On March 11, 1994, Paramount Communications was merged with Viacom. On December 31, 2005, Viacom split into two companies: one retaining its original name (which owns the BET Networks, MTV Networks and Paramount Pictures) and the other which was once the old Viacom but currently known as the "CBS Corporation" (which owns Paramount's television production and distribution arms, currently known as CBS Television Studios, CBS Television Distribution, and CBS Studios International, respectively); both companies are owned by National Amusements, Inc. Television rights to Paramount's library are now handled by Trifecta Entertainment and Media. On August 13, 2019, it was announced that the two companies will reunite and merge to form ViacomCBS; the merger was completed on December 4, 2019.
|Paramount_Pictures(51).jpg|6th Logo (May 27, 1953-September 24, 1975)

|Paramount_Pictures(52).jpg|7th Logo (October 8, 1975-December 12, 1986)
===1st Logo (1914-1917?)===
|Paramount_Pictures_Logo_(1999).png|8th Logo (December 12, 1986-February 15, 2002)
{{gallery|mode=packed|height=200|
File:Paramount Pictures(1).png|
|Paramount Pictures(24).png|9th Logo (February 25, 2002-May 16, 2012)
|File:Paramount Pictures(4).jpg|
|Paramount Pictures logo (2022, bylineless).PNG|10th Logo (December 16, 2011-)
}}
|Unused Logo|
{{ImageTOC
|Paramount Logo (2010; 100th Anniversary Prototype).jpg|Logo (2010)
}}
}}
}}
{{Youtube|id=7HeQbcuYHTY}}


===1st Logo (September 7, 1914-January 25, 1917)===
'''Nicknames:''' "The Original Paramountain"
<tabber>
Images=
<gallery mode="packed" heights="150">
File:Paramount Pictures (1915, White).png
File:Paramount Pictures(1).png
File:Paramount Pictures(4).jpg
File:Paramount Pictures(3).png
File:Paramount Pictures (1915).jpg
</gallery>
|-|
Video=
{{YouTube|id=52zNLYS9W6g}}
</tabber>


'''Logo:''' Against a black background, we see a mountain above a few clouds where the mountain is surrounded by stars. There is text over the mountain reading:
'''Visuals:''' On a black background is a mountain above a few clouds surrounded by stars. Over the mountain is scripted text reading:
<center>
''Paramount
Pictures''
</center>


<center>'''''Paramount'''''</center>
'''Variant:''' Depending on the film, the used colors are different.
<center>'''''Pictures'''''</center>


'''FX/SFX:''' None.
'''Trivia:'''
*This logo is said to have been originally sketched by founder William W. Hodkinson during a meeting with Adolph Zukor. It is also said to be based on Ben Lomond Mountain in Utah, near where Hodkinson spent his childhood.
*The 24 stars surrounding the mountain would later come to represent each star that had a contract with the studio at the time. However, this hidden meaning was dropped in 1967, when the number of stars in the studio's print logo was lowered to 22.


'''Variants:'''
'''Music/Sounds:''' Silent or the film's opening music.
* The <u>color</u> of the logo may vary depending on the film.
* An <u>in-credit version</u> exists.
** A closing variant exists, where the print logo is at the bottom of the screen with "'''''A Paramount Picture'''''" overlapping over it. Below is the copyright notice reading "COPYRIGHTED [YEAR] BY FAMOUS PLAYERS-LASKY CORPORATION". At the center of the screen is "The End". At the top of the screen is a rectangular box with "A FAMOUS PLAYERS-LASKY PRODUCTION" inside.
** A <u>blue toned version</u> of this also exists.


'''Technique:''' This logo is a painting filmed by a camera.
'''Availability:''' Ultra rare.


'''Audio:''' The closing theme of the film.
'''Editor's Note:''' This is the first ever use of the famous mountain, though its design is strange to those familiar with the later designs.


'''Availability:''' The earliest surviving film to feature this logo was ''The Virginian'', released on September 7, 1914. It is also thought to have appeared on ''The Lost Paradise'', which was released six days earlier as the first film under the Paramount name, but this remains unconfirmed as that film remains lost.
=== 2nd Logo (1917-February 15, 1927) ===
* This logo appears on other surviving films from the period, such as ''The Bargain'', ''The Italian'', ''Carmen'', and ''The Cheat''.
{{gallery
|mode=packed
|height=200
|File:Paramount Pictures(5).jpg|
|File:Paramount Pictures(6).jpg|
|File:Paramount Pictures(7).jpg|
|File:Paramount Pictures(11).jpg|
|File:Paramount Pictures(5).png|
|File:Paramount Pictures(2).png|
|File:Paramount Pictures(8).jpg|
|File:Paramount Pictures(9).jpg|
|File:Paramount Pictures(10).jpg|
|File:Paramount Pictures(3).png|
|File:Paramount Pictures(4).png|
}}
{{Youtube|id=lGNCDNvZy_Y|id2=hphZYKYjcDU}}


===2nd Logo (January 29, 1917-June 11, 1927)===
'''Nicknames:''' "The Three Mountains in the Credits", "Three Paramountains"
<tabber>

Images (Early version)=
'''Logo:''' We see one of the following bylines at the top of the screen:
<gallery mode="packed" heights="150">

File:Paramount Pictures (1919).png
*"ADOLPH ZUKOR PRESENTS" (films produced on the East Coast).
File:Paramount Pictures (1919) (From - Mrs. Wiggs of the Cabbage Patch).png
*"JESSE L. LASKY PRESENTS" (films produced on the West Coast).
File:Paramount Pictures (1919) (From - The Grim Game).png
*"ADOLPH ZUKOR AND JESSE L. LASKY PRESENT" (films produced on both coasts).
File:Paramount Pictures(7).jpg

File:Paramount Pictures (1920).png|Paramount-Artcraft variant
Below this, we see the title of the film and a little more info. Somewhere on the screen, we see the snow capped mountain poking out of a cloud at the bottom. The mountain is surrounded by a ring of stars. We see the text overlapping the mountain reading:
File:Paramount Pictures (1920) (From - Why Change Your Wife?).png|Early variant (A)
File:Paramount Pictures (1921).png|Early variant (B)
File:Paramount Pictures (1921) (From - The Sheik).png|Early variant (C)
File:Paramount Pictures (1920) (From - The Garage).png|Variant seen on Buster Keaton shorts.
File:Paramount Pictures (1920, closing) (From - The Garage).png|Closing variant (B)
File:Paramount Pictures (1920, closing) (From - Why Change Your Wife?).png|Closing variant (C)
File:Paramount Pictures (1921, closing) (From - Forbidden Fruit).png|Closing variant (D)
File:Paramount Pictures (1921, closing) (From - The Sheik).png|Closing variant (E)
File:Paramount Pictures (1922) (From - Moran of the Lady Letty).png|''Moran of the Lady Letty'' (1922)
File:Paramount Pictures (1921) (From - Forbidden Fruit).png|''Forbidden Fruit'' (1921)
</gallery>
|-|
Images (Later version)=
<gallery mode="packed" heights="150">
File:Paramount Pictures(5).jpg
File:Paramount Pictures(6).jpg
File:Paramount Pictures(11).jpg
File:Paramount Pictures(5).png
File:Paramount Pictures(2).png
File:Paramount Pictures(8).jpg
File:Paramount Pictures(9).jpg
File:Paramount Pictures(10).jpg|Closing variant (A)
File:ParamountPictures1926.png
File:Paramount Pictures (1924) (From - Manhandled).png|''Manhandled'' (1924)
File:Paramount Pictures (1924, closing) (From - Manhandled).png|Closing variant (F)
File:Paramount Pictures (1926, closing) (From - It's the Old Army Game).png|Closing variant with the MPPDA logo.
File:Paramount Pictures (1926) (From - Old Ironsides).png|''Old Ironsides'' (1926)
File:Paramount Pictures (1926) (From - You Never Know Women).png|''You Never Know Women'' (1926)
File:Paramount Pictures (1926) (From - Kid Boots).png|''Kid Boots'' (1926)
File:Paramount Pictures Logo (1923).png
File:Paramount Pictures (1926 - Dancing Mothers).png
File:Paramount Pictures (1926, So's Your Old Man).png
File:Paramount Pictures (1926, Nell Gwyn).png
</gallery>
|-|
Videos=
{{YouTube|id3=L_SW1ztRT6M|id4=U8drw-jweWo|id6=hphZYKYjcDU|id7=FCbEJBQUA-8|id8=BKT4qZJ0YJQ}}
</tabber>


'''Visuals:''' One of the following bylines is at the top of the screen:
A<br>
Paramount<br>
Picture


* "'''ADOLPH ZUKOR PRESENTS'''" (films produced on the East Coast).
At the bottom of the screen is a box. On either side of the box, there are two Paramount pseudo-logos. Each has a ring of stars inside a ring. On the pseudo-logo on the right, we see the words "Paramount Pictures". On the pseudo-logo on the left, we see some writing. At the top of the box, we see "COPYRIGHT [YEAR]". Inside the box, we see the words "FAMOUS PLAYERS-LASKY CORPORATION" in a large font. Below this, in a slightly smaller font, we see the words "ADOLPH ZUKOR, PRESIDENT". Below Zukor's name, we see the words "NEW YORK CITY". Below the box, we see, in a large font, "ALL RIGHTS RESERVED".
* "'''JESSE L. LASKY PRESENTS'''" (films produced on the West Coast).
* "'''ADOLPH ZUKOR AND JESSE L. LASKY PRESENT'''" (films produced on both coasts).
* "'''JOSEPH M. SCHENCK PRESENTS'''" (for Buster Keaton shorts).


Below is the title of the film and more info. Somewhere on the screen, there is a print logo consisting of a snow-capped mountain poking out of a cloud at the bottom, surrounded by a ring of stars. There is stacked text overlapping the mountain reading:
'''Note:''' Despite being similar, the 1917 logo is actually different from the 1914 logo, notice the different cloud design in both.


<center>'''''A'''''</center>
'''Variant:''' On some of Paramount's earlier movies, the pseudo-logo "A Paramount Picture" is nowhere to be seen in the movie's title, keeping only the two small pseudo-logos below the title. Instead, the full "A Paramount Picture" logo is seen after it. After a few seconds, the movie's credits overlap the logo. It can be seen on movies like ''Love 'Em or Leave 'Em'' (1926).
<center>'''''Paramount'''''</center>
<center>'''''Picture'''''</center>


At the bottom of the screen is a box with two Paramount pseudo-logos on either side. Each has a ring of stars inside a ring, both of which read "Paramount Pictures". At the top of the box is a copyright stamp. Inside the box are the words "FAMOUS PLAYERS-LASKY CORPORATION". Below that are the words "ADOLPH ZUKOR, ''President''" (with "President" in a script font) in a slightly smaller font. Below that are the words "NEW YORK CITY". Below the box is, in a large font, "ALL RIGHTS RESERVED".
'''Closing Title:''' We see the words "THE END" on the screen. At the top of the screen is the title of the movie. Below "THE END", we see the opening logo.


'''Variants:'''
'''Closing Variants:''' On some films like the above described, the "A Paramount Picture" logo appears after the movie ends. After a few seconds, the "THE END" overlaps the logo and fades out. Another variant, from ''Stage Struck'' (1925), shows the "THE END" in white script with the "T" and E" in fancy lettering. After a few seconds, the "A Paramount Picture" pseudo-logo is seen on a {{Font color|deeppink|reddish pink}} background.
* On <u>some films</u>, such as ''His Sweetheart'', ''Her Strange Wedding'', ''The Secret Game'', ''Male and Female'', ''The Copperhead'', ''Excuse My Dust'', ''Dr. Jekyll and Mr. Hyde'', ''Why Change Your Wife?'', ''Forbidden Fruit'', ''Leap Year'', ''The Affairs of Anatol'', ''Miss Lulu Bett'', ''The Sheik'', ''Moran of the Lady Letty'', and ''Blood and Sand'', omit the Paramount Pictures logo.
* On <u>''Zaza'' (1923) and ''So's Your Old Man''</u>, the "A Paramount Picture" logo is seen in a background, containing credits which overlap the logo.
* On <u>''The False Faces''</u>, there is the print logo on the bottom right corner. On the top corner of the screen is the Thomas H. Ince Productions logo with the trademark notice below it.
* On <u>''Mrs. Wiggs of the Cabbage Patch''</u>, the box is replaced with the "A Paramount Picture" logo with the print logo on the right with the words "FAMOUS PLAYERS-LASKY CORPORATION" on the top of the screen.
* On <u>''Behind the Door''</u>, there is the text "'''''A Paramount Artcraft Special'''''", with the Paramount Pictures and [[Artcraft Pictures]] logos on either side on each boxes.
* On <u>''Peter Pan'' (1924)</u>, the "TRADE MARK" notices are below each Paramount pseudo-logo.
* Starting with the release of ''You Never Know Women'' in 1926, the "Paramount Pictures" pseudo-logos on either side of the box are removed.
** On ''Old Ironsides'', <u>there is a copyright stamp on the upper half of the box</u>.
* On Buster Keaton shorts, the print logo appears below, with copyright notices on either side of the logo.
* On ''Moran of the Lady Letty'', there is a snow-capped mountain surrounded by a ring of stars on a black background. Overlapping the logo is the text "A Paramount Picture".
* On the opening of <u>''Manhandled'' (1924)</u>, the two Paramount pseudo-logos are split, containing the boxes under each pseudo-logo.
* Sometimes, only the <u>print logo</u> would be present on screen.
* '''Closing Titles:'''
** 1st Closing Title: On Buster Keaton shorts, the title of the film is at the top of the screen. Inside the frame, there are the words "THE END". At the bottom of the screen is "'''''Paramount-Arbuckle Comedy'''''" inside the rectangular box.
** 2nd Closing Title: There are the words "THE END", with the title of the film above. At the bottom of the screen is "'''''A Paramount-Artcraft Picture'''''" inside the rectangle. Certain films, such as ''Behind the Door'', omit the Paramount logo.
** 3rd Closing Title: There is a box from the opening logo at the bottom of the screen during the early variant, with a drawing line with the title of the film at the top of the screen, and the words "The End" at the center.
** 4th Closing Title: There are the words "The End" or "THE END", with the title of the film above. There is a logo inside a rectangular box with the text "A Paramount Picture" above the box.
** 5th Closing Title: Same as before, but there are the words "'''THE END'''" on the screen. At the top of the screen is the title of the film. Below the "THE END" text is the opening logo. On ''The Covered Wagon'' (1923), this variant appears superimposed on a marble-like background.
* '''Closing Variants:'''
** On <u>some films</u>, the "A Paramount Picture" logo appears after the movie ends instead. After a few seconds, either the "The End" text overlaps the logo and fades out, or the text "THE END" fades into the logo.
** Sometimes, the <u>[[Motion Picture Association|MPPDA]] logo</u> is seen in the lower-left corner of the screen.
** On ''It's the Old Army Game'', the "The End" text is omitted.
** Sometimes, the words read "'''''Paramount Pictures'''''".
** Another variant from <u>''Stage Struck''</u> shows the "THE END" in white script, with the "T" and "E" in fancy lettering. After a few seconds, the "A Paramount Picture" pseudo-logo is seen on a reddish pink background.
* On <u>some of Paramount's earlier movies</u>, the "A Paramount Picture" pseudo-logo is nowhere to be seen in the movie's title, keeping only the two small pseudo-logos below the title. Instead, the full "A Paramount Picture" logo is seen after it. After a few seconds, the film's opening credits overlap with the logo. It can be seen on films such as ''Love 'Em and Leave 'Em'' and ''Running Wild'' (1927).
* On the <u>openings of ''Grass'', ''Stage Struck'', ''Moana'', ''Dancing Mothers'', ''It's the Old Army Game'', ''Nell Gwyn'', ''Fine Manners'', and ''So's Your Old Man''</u>, the credits are seen, with the print logo at the bottom shown between the two words (similarly to the closing titles).
** On some films, such as ''The Show-Off'' (1926), the words "A Paramount Picture" appear below the credits, with the two small pseudo-logos between the copyright stamp shown below the title.
* '''Early Variant:''' There are the words "'''''A Famous Players-Lasky Super Production'''''" or "'''''A Paramount Picture'''''" with a copyright stamp below, all above the box. There is the Paramount Pictures logo on the left and [[Artcraft Pictures]] or the Paramount Pictures logo on the right with "<span style="font-family: 'Times New Roman';">TRADE MARK</span>" notices on either side of the logos. Inside the box, there are the words "FAMOUS PLAYERS-LASKY CORPORATION" in a large font (with the word "BY" above the "L" in "LASKY"). Below that are the words "ADOLPH ZUKOR Pres. JESSE L. LASKY Producer CECIL B. DEMILLE ''Director General''", and below that are the words "NEW YORK".
** Starting with the release of ''The Sheik'' in 1921, the words "ALL RIGHTS RESERVED" appear below the box.
** Earlier films until 1920 would have a copyright stamp for Famous Players-Lasky Corporation.
** On <u>films released by Paramount-Artcraft</u>, the text "'''''A Paramount-Artcraft Picture'''''" appears above the box.
** Starting with the release of ''Blood and Sand'' in 1922, the word "BY" was removed, and "ADOLPH ZUKOR Pres. JESSE L. LASKY Producer CECIL B. DEMILLE ''Director General''" was changed to "ADOLPH ZUKOR, ''President''". Also, the text "NEW YORK" was changed to "NEW YORK CITY".
** Some films do not have "TRADE MARK".


'''FX/SFX/Trivia:''' None. It was actually a painting that was filmed by a cameraman.
'''Technique:''' This logo was a painting filmed by a camera.


'''Audio:''' None or the opening and closing themes of the film.
'''Music/Sounds:''' None.


'''Availability:''' This logo was thought to have been extinct for years. Evidence of its existence was seen on a Paramount Pictures 75th Anniversary trailer on 1987 [[Paramount Home Entertainment|Paramount Home Video]] releases. However, it was kept intact on the 75th Anniversary VHS release of ''The Covered Wagon'', as well as on that film's 1981 [[Magnetic Video Corporation|Magnetic Video]] VHS release, where it is preceded by the [[United Artists]] "Transamerica T" logo.
'''Availability:''' Extremely rare. Most of Paramount's silent output featured its print logo over the opening and ending titles, while later ones featured the on-screen logo fading into the film's title card. Like most silent films before 1924, the rest are in public domain or have passed on to other companies that released versions with copyrighted music scores. Most of these versions use new opening titles due to lost material for the original credits (the current version of ''Metropolis'' is an example of this), but some, such as the restored version of ''J.M. Barrie's Peter Pan'', have survived with the original Paramount tags intact. A picture showing the filming of this logo can be found on Page 71 of "A Pictorial History of the Western Film". The variants are ultra rare, although it was kept intact on the DVD of ''Love 'Em or Leave 'Em''.
* Most of Paramount's silent output featured its print logo over the opening and ending titles, while later films featured the onscreen logo fading into the film's title card.
* This logo is retained on all extant silent-era Paramount Pictures films shown on TCM, such as ''Dr. Jekyll and Mr. Hyde'', ''Why Change Your Wife?'', ''The Sheik'', ''Moran of the Lady Letty'', ''Blood and Sand'', ''The Covered Wagon'', ''Zaza'', ''Manhandled'', ''Peter Pan'' (1924), ''Too Many Kisses'', ''The Vanishing American'', ''Stage Struck'', ''Dancing Mothers'', ''It's the Old Army Game'', ''Mantrap'', ''The Show-Off'', ''Love 'Em and Leave 'Em'', ''So's Your Old Man'', and ''Old Ironsides''.
* Like most silent films before 1927, the rest of their catalogue has been subject to deterioration or in public domain or have passed on to other companies that released versions with copyrighted music scores.
* Most of these versions use new opening titles due to lost material for the original credits (the current version of ''Metropolis'' is an example of this); however, some films such as the restored version of ''Peter Pan'' (1924) have survived with the original Paramount tags intact.
* A picture showing the filming of this logo can be found on page 71 of the book ''A Pictorial History of the Western Film''.
* The early variant of this logo was seen on ''His Sweetheart'', ''Her Strange Wedding'', ''The Secret Game'', ''The False Faces'', ''Mrs. Wiggs of the Cabbage Patch'', ''The Roaring Road'', ''Male and Female'', ''The Copperhead'', ''Excuse My Dust'', ''Dr. Jekyll and Mr. Hyde'', ''Why Change Your Wife?'', ''Forbidden Fruit'', ''Leap Year'', ''The Affairs of Anatol'', ''Miss Lulu Bett'', ''The Sheik'', ''Moran of the Lady Letty'', and ''Blood and Sand''.
* The Buster Keaton variant of this logo was seen on their films, such as ''Good Night, Nurse!'' and ''The Garage''.
* This logo premiered on ''His Sweetheart'' and made its final appearance on ''Running Wild''.
* The logo was often not shown at all on a few films, such as at the end of ''Old Ironsides'', ''Too Wise Wives'' (which actually used the [[Lois Weber Productions]] logo instead) and films distributed by [[Artcraft Pictures]].
* The variants were kept intact on the DVD of ''Love 'Em and Leave 'Em'' and on the Blu-ray of ''Running Wild''.


===3rd Logo (January 18, 1926-May 17, 1955)===
===3rd Logo (January 18, 1926-May 17, 1955)===
<tabber>
{{gallery
Images=
|mode=packed
<gallery mode="packed" heights="150">
|height=200
|File:Paramount Pictures(12).jpg|
File:Paramount Pictures(12).jpg
|File:Paramount Pictures(13).jpg|
File:Paramount Pictures(13).jpg
|File:Paramount Pictures(14).jpg|
File:Paramount Pictures(14).jpg
|File:Paramount Pictures(15).jpg|
File:Paramount Pictures(15).jpg
|File:Paramount Pictures(16).jpg|
File:Paramount Pictures(16).jpg
|File:Paramount Pictures(17).jpg|
File:Paramount Pictures (1937 - from Easy Living).png
|File:Paramount Pictures(18).jpg|
File:Paramount Pictures logo (1939 - from Midnight).png
|File:Paramount Pictures(19).jpg|
File:Paramount Pictures (1927).png
|File:Paramount Pictures(20).jpg|
File:Paramount Pictures logo (1941 - From - The Lady Eve).png
|File:Paramount Pictures(21).jpg|
File:Paramount Pictures(17).jpg
|File:Paramount Pictures(22).jpg|
File:Paramount logo 1923-1941.jpg
|File:Paramount Pictures(23).jpg|
File:Paramount Pictures(18).jpg
|File:Paramount Pictures(24).jpg|
File:Paramount Pictures(19).jpg
|File:Paramount Pictures(25).jpg|
File:Paramount Pictures(20).jpg
|File:Paramount Pictures(26).jpg|
File:Paramount Pictures(21).jpg
|File:Paramount Pictures(27).jpg|
File:Paramount Pictures(22).jpg
|File:Paramount Pictures(28).png|
File:Paramount Pictures(23).jpg
File:Paramount Pictures(24).jpg
}}
File:Paramount Pictures(25).jpg
{{Youtube|id=XZWImsA-dWk|id2=16smuyIncfs|id3=i1BQNJHg_KI|id4=SJGaADfCS5w|id5=L_3HAQ6Fg9Y|id6=fESCZMfueo4|id7=SAFw26LHP8c}}
File:Paramount Pictures(26).jpg
File:Paramount Pictures(27).jpg
File:Paramount Pictures(28).png
File:Paramount Pictures(1936).jpg
File:Paramount Pictures(1951).png
File:Ein Paramount Film (1953).jpg|German version
File:Paramount Pictures (French Version).jpg|French version
File:Paramount Pictures (Swedish opening variant 1, 1930).png|1930 Swedish opening version
File:Paramount Pictures (Swedish closing variant 1, 1930).png|1930 Swedish closing version
File:Paramount Pictures (Swedish opening variant 2, 1939).png|1939 Swedish opening version
File:Paramount Pictures (Swedish closing variant 2, 1939.png|1939 Swedish closing version
File:Es un film Paramount (1933).png|Italian version
</gallery>
|-|
Video=
{{Youtube|id=XZWImsA-dWk}}
</tabber>


'''Visuals:''' There is a snow-capped mountain against a dark sky, with clouds that look like smoke. Encircling the mountain are 24 stars, accompanied by the stacked text "'''''A Paramount Picture'''''" in a script font overlapping the mountain.
'''Nicknames:''' "Majestic Mountain", "Dark Mountain", "Paramountain", "Mount Everest"


'''Closing Variant:''' At the end of the film is "'''''The End'''''" (in script), overlapping the company name. On many movies, the "The End" text fades out, leaving only the logo and "'''''A Paramount Picture'''''".
'''Logo:''' We see a snow-capped mountain against a dark sky. There are clouds that look like smoke over the mountain; sometimes foggy, though. Encircling the mountain are 24 white stars, accompanied by this text in a majestic script font overlapping the mountain, reading:

A<br>
Paramount<br>
Picture

At the end of the movie, we see "The End", in script, overlapping the company name. On many movies, "The End" fades out, leaving only the logo and "A Paramount Picture".


'''Variants:'''
'''Variants:'''
*Sometimes, <u>the clouds around the mountain are foggier</u>.
*Though the same general design of the logo has remained the same, there have been subtle changes to it over the years, such as having brighter stars on some films or a slightly different design. Sometimes, "A" and "Picture" fade out a little bit and "PRESENTS" fades in below "Paramount".
* At <u>the end of ''Barbed Wire'' (1927)</u>, the "A Paramount Picture" logo is seen. After a few seconds, the words "The End" fade in.
*There are also sepia variants.
* On films starring Harold Lloyd, <u>there is a copyright notice for Harold Lloyd Corporation below the logo</u>.
*On the infamous Koch Media widescreen DVD and Blu-ray of the animated 1939 film ''Gulliver's Travels'', the opening Paramount logo is still on a (poorly) retouched widescreen background, then the "filmed" portion of the mountain stretches and morphs as its fades into the opening title card. The closing variant is similar to the opening version as well, morphing and all.
* On ''The Letter'' (1929), the logo is still.
*In earlier color films, the logo is colored in {{Font color|blue|blue}}/{{Font color|purple|purple}} tones. In later films, the logo is more colorized.
*On <u>title cards for movies released between 1927 and 1930</u>, the box from the previous logo appears at the bottom of the screen (with the two Paramount pseudo-logos removed). Inside the box is "PARAMOUNT FAMOUS LASKY CORPORATION" in a large font. Below that are the words "ADOLPH ZUKOR, PRESIDENT" in a slightly smaller font, with "NEW YORK CITY" below Zukor's name. A copyright stamp appears on the upper-left or left side of the box, and "ALL RIGHTS RESERVED" on the upper-right or right side of the box.
*Sometimes, ''Picture'' is replaced by ''Release''
** On ''Wings'', the copyright stamp appears on the top of the box with "ALL RIGHTS RESERVED" omitted.
** On ''Children of Divorce'', "PARAMOUNT FAMOUS LASKY CORPORATION" is replaced by "FAMOUS PLAYERS-LASKY CORPORATION".
** On some films, the copyright stamp appears on the right side of the box, with "ALL RIGHTS RESERVED" on the left side.
** Starting in 1928, the words "'''WESTERN ELECTRIC SYSTEM'''" appear below the box.
*Although the same general design of this logo remained the same, there were subtle changes from <u>1929 to 1931</u>, including brighter stars on some films released from <u>1927 to 1930</u>, the redone version of the stars on some films released from <u>1930 to 1935</u>, or the slightly different design on films from <u>1935 to 1939</u> and from <u>1936 to 1939</u>, respectively. From <u>1937 to 1939</u>, and from <u>1939 to 1942</u>, the words "A" and "Picture" fade out a little, and either "ADOLPH ZUKOR PRESENTS", or the word "PRESENTS" fades in below the "Paramount" script, or sometimes nothing on the logo, respectively.
*There are also <u>sepia variants</u>.
*Some films in the early 1930s feature the logo of the [[National Recovery Administration]] (a new deal agency that existed between 1933 and 1935), and a [[Motion Picture Association|MPPDA]] card at the start, preceded by the Paramount logo.
*On the infamous <u>Koch Media widescreen DVD and Blu-ray of the 1939 animated film ''Gulliver's Travels''</u>, the opening Paramount logo is still on a (poorly) retouched widescreen background, then the "filmed" portion of the mountain stretches and morphs as its fades into the opening title card. The closing variant is similar to the opening version as well, morphing and all.
*In <u>earlier color films released from 1930 to 1939</u>, the logo is colored in blue/purple. Starting in 1941, the logo is more colorized.
**Some <u>colorized versions of black and white films</u> has the clouds colored in blue or sea blue, with mountains colored in yellow or dark colors.
**Another <u>colorized version</u> of the 1936-1939 variant exists, where the clouds are colored in either denim blue, dark blue, or sea green. The mountains are also colored either yellow shade or in dark colors, respectively.
*Sometimes, the word <u>"Release"</u> replaces "Picture", although ''The House That Shadows Built'' uses the word "Program" instead.
*On <u>''Horse Feathers''</u> and <u>''Now and Forever''</u>, the logo has 23 stars instead of 24.
*On <u>''The Cocoanuts''</u>, the words "The END" fade into the closing logo.


'''Technique:''' The clouds and mountain are both hand-painted matte paintings, with the cloud background being slid behind the mountain via motion-control. The stars and the text used superimposed cels.
'''Trivia:'''
*The mountain was doodled by William W. Hodkinson during a meeting with Adolph Zukor. It is based off of Ben Lomond Mountain in Utah, which is near where Hodkinson spent his childhood.
*24 stars surround the mountain: one for each movie star that had a contract with the studio at the time.


'''FX/SFX:''' Just the gliding clouds.
'''Audio:''' The beginning or end of the film's theme.


'''Music/Sounds:''' The beginning/end of a movie's theme. Starting with the 1930 feature ''Paramount on Parade'', almost all of the Paramount feature films used the fanfare ''Paramount on Parade'' (written by Elsie Janis and Jack King).
'''Audio Variant:''' Starting with the 1930 film <u>''Paramount on Parade''</u>, almost all films from Paramount use the fanfare of the same name (written by Elsie Janis and Jack King).


'''Availability:''' This appears on most Paramount films from ''The Enchanted Hill'' to ''The Country Girl''.
'''Availability:''' Uncommon, but it's still retained on films of the era. On old prints of the Paramount films distributed by MCA TV, they are usually plastered with the MCA-TV logo of the time, while on current prints Universal owns from the MCA package, the 1997 Universal logo precedes it. The last films to use this logo were ''The Country Girl'' and ''Mambo''. The logo made a surprise appearance at the beginning of ''Broadway Bill'' (originally a Columbia Pictures release by Frank Capra; Paramount acquired the rights years after they remade the film as ''Riding High'').
*On old prints of Paramount films distributed by MCA TV through EMKA, they are usually plastered with, or preceded by, the [[MCA Television Enterprises|MCA-TV]] logo of the time.
*On current prints that Universal owns from the EMKA package, the 1997 Universal logo precedes it.
*The logo also appeared at the beginning of ''Broadway Bill'' (originally a [[Columbia Pictures]] release that Paramount acquired the rights to years after they remade that film as ''Riding High'').


'''Legacy:''' One of the most well known logos during Hollywood's golden age, and one of Paramount's most famous logos in general, given its lifespan.
'''Editor's Note:''' The darker and more detailed mountain is known to unnerve a few.


===4th Logo (1934-1949)===
===4th Logo (October 12, 1934-November 7, 1949)===
<tabber>
Images=
<gallery mode="packed" heights="150">
File:Paramount(28).jpg
File:Paramount Pictures(29).jpg
File:Paramount Pictures(30).jpg
File:Paramount unusual occupations.png
</gallery>
|-|
Video=
{{YouTube|id=0zp9BCESaEk}}
</tabber>


'''Visuals:'''
{{gallery
* 1934-1936: There is a mountain shooting above a cloud deck, with a ring of 19 or 24 stars (similar to the 5th logo). In an unusual font are the words "'''''A Paramount Picture'''''".
|mode=packed
* 1936-1949: There is a brown mountain with a brownish sky. This is similar to the previous logo, except the word "Paramount" is slightly below the top of the mountain, which also has 30 stars.
|height=200
|File:Paramount(28).jpg|
|File:Paramount Pictures(29).jpg|
|File:Paramount Pictures(30).jpg|
|File:Paramount unusual occupations.png
}}
{{Youtube|id=0zp9BCESaEk|id2=DYiz9lgqPks}}


'''Opening Titles:'''
'''Nickname:''' "The Popular Science Mountain"
* ''Popular Science'': A cartoon airplane zooms toward the camera. After the plane passes, the text "ADOLPH ZUKOR PRESENTS" or "PARAMOUNT PRESENTS" appears while the camera is still focused on the airplane. The words "POPULAR SCIENCE" are seen on the airplane's wings. At the bottom is a copyright notice and a Paramount pseudo-logo. Also present may be another copyright notice for [[Shields Pictures, Inc.|Shields Pictures]].
* ''Unusual Occupations'': On a shining red background is the above words, except the words "UNUSUAL OCCUPATIONS" are seen.


'''Technique:''' This logo is a painting filmed by a camera, with the text and stars being superimposed cels in the 1936 variant.
'''Logos:'''
*1934-1936 Variant: We see a mountain shooting above a cloud deck below. A ring of 19 or 24 stars, similar to the one seen on the Paramount blue mountain logo are seen. In an unusual font, we see the words "A Paramount Picture".
*1936-1949 Variant: We see a {{Font color|brown|brown}} mountain with a brownish sky. This logo is similar to the Paramount movie logo, except the word "Paramount" is slightly below the top of the mountain. This logo contained 30 stars.


'''Openings:'''
'''Audio:'''
* ''Popular Science'': A variation of the ''Paramount on Parade'' fanfare accompanies the sound of the airplane passing.
*''Popular Science'': We see a cartoon airplane zooming toward us. After the plane passes, we see either "ADOLPH ZUKOR PRESENTS" or "PARAMOUNT PRESENTS" while we're looking down at the airplane. The words "POPULAR SCIENCE" are seen on the airplane's wings. At the bottom there is a copyright, and a Paramount pseudo-logo. Also present may be another copyright notice for Shields Pictures. This is followed by the credits.
*''Unusual Occupations'': On a shining {{Font color|red|red}} background, we see the above words, except the words "UNUSUAL OCCUPATIONS" are seen.
* ''Unusual Occupations'': A patriotic theme is heard, which leads into a medley of "I've Been Working on the Railroad", "Pop Goes the Weasel" and "Old MacDonald Had a Farm".


'''Availability:''' The aforementioned shorts have had barely any exposure since AMC stopped playing them over a decade ago (when they aired them under the umbrella title ''AMC Short Cuts''). Remains intact on a GoodTimes Entertainment DVD release of ''Popeye: When Popeye Ruled The World'', which contains a short featuring behind-the-scenes footage of a ''Popeye'' cartoon.
'''FX/SFX:''' TBA


===5th Logo (December 23, 1950-October 22, 1953)===
'''Music/Sounds:'''
<tabber>
*''Popular Science'': A variation of the familiar ''Paramount on Parade'' march to accompany the sound of the airplane passing.
Images=
*''Unusual Occupations'': A patriotic theme is heard, which leads into a medley of "I've Been Working on the Railroad", "Pop Goes the Weasel", and "Old MacDonald Had a Farm".
<gallery mode="packed" heights="150">
File:Paramount Pictures(31).jpg
File:Paramount Pictures(32).jpg
File:Paramount Pictures (1996) logo (from Duckman episode The Road to Dendron).png
File:Ein Paramount Film (1951).jpg|German version
</gallery>
|-|
Video=
{{YouTube|id=VnUThh3z6J0}}
</tabber>


'''Visuals:''' Similar to the third logo, but this variation looks more marble and uneven in appearance. The sky background is a bit lighter as well.
'''Availability:''' Ultra rare. The aforementioned shorts have had barely any exposure since AMC stopped playing them more than a decade ago (where they aired under the umbrella title ''AMC Short Cuts''). But it can be found on a GoodTimes Entertainment DVD release of "Popeye: When Popeye Ruled The World", because it contained a short featuring behind-the-scenes footage on the making of a ''Popeye'' cartoon.


'''Variants:'''
===5th Logo (December 23, 1950-October 7, 1953)===
* Before the release of the <u>widescreen feature ''Shane''</u>, the logo appears closer up.
{{Gallery|mode=packed|height=200
* A <u>German version with a repainted mountain</u> was spotted at the end of ''The War of the Worlds'' and at the beginning of ''When Worlds Collide''.
|File:Paramount Pictures(31).jpg|
|File:Paramount Pictures(32).jpg|
}}
{{Youtube|id=VnUThh3z6J0}}


'''Technique:''' This logo is a painting, with the cloud backdrop being moved behind the mountain via motion-control, and the stars and text being superimposed cels.
'''Nicknames:''' "Majestic Mountain II"'', ''"Twisted Mountain"'', ''"Ugly Mountain"'', "''Paramountain II"'','' "Lopsided Mountain"'','' "Early Blue Mountain"'','' "Broken Mountain"


'''Audio:''' None or the opening and closing themes of the film.
'''Logo:''' The same as the 3rd logo, only this variation looks more marble and uneven in appearance. The sky background is a bit lighter as well.


'''Variant:''' On films released prior to the release of the widescreen feature ''Shane'', the logo appears closer up.
'''Audio Variant:''' On a few occasions, it uses the ''Paramount on Parade'' theme.


'''Availability:''' Still intact on Paramount color releases of the period, including ''Branded'', ''When Worlds Collide'', ''The Greatest Show on Earth'', ''Shane'', ''Arrowhead'', and the end of ''The War of the Worlds'' (the opening of the film uses the 3rd logo), among others.
'''FX/SFX:''' Just the gliding clouds.
* The last film to use this logo was ''Here Come the Girls''.

* It also makes an appearance at the beginning of the ''Duckman'' episode "The Road to Dendron".
'''Music/Sounds:''' Usually the opening music/audio of any given film. Sometimes, it is silent, or on a rare occasion it would use the ''Paramount on Parade'' theme.

'''Availability:''' Uncommon. It's still seen on Paramount color releases of the period, including ''Branded'', ''When Worlds Collide!'', ''The Greatest Show on Earth'', ''Shane'', ''Arrowhead'', and ''The War of the Worlds'', among others. The last film to use this logo was ''Botany Bay''. Also, it makes a surprise appearance at the beginning of the ''Duckman'' episode "The Road to Dendron".

'''Editor's Note:''' The more lopsided mountain makes it an eyesore, especially with the stars now being disconnected.


===6th Logo (May 27, 1953-September 24, 1975)===
===6th Logo (May 27, 1953-September 24, 1975)===
<tabber>
{{gallery
1953-1968=
|mode=packed
<gallery mode="packed" heights="150">
|height=200
|File:Paramount Pictures(33).jpg|
File:Paramount Pictures(35).jpg
|File:Paramount Pictures(34).jpg|
File:Paramount Pictures(33).jpg
|File:Paramount Pictures(35).jpg|
File:Paramount Pictures(34).jpg
|File:Paramount Pictures(36).jpg|
File:Paramount Pictures(36).jpg
|File:Paramount Pictures(37).jpg|
File:Paramount Pictures(37).jpg
|File:Paramount Pictures(38).jpg|
File:Paramount Pictures(38).jpg
|File:Paramount Pictures(39).jpg|
File:Paramount Pictures(39).jpg
|File:Paramount Pictures(40).jpg|
File:Paramount Pictures(40).jpg
|File:Paramount Pictures(41).jpg|
File:Paramount Pictures(41).jpg
|File:Paramount Pictures(42).jpg|
File:Paramount Pictures(42).jpg
|File:Paramount Pictures(43).jpg|
File:Paramount Pictures(43).jpg
File:Paramount_Pictures_(1954)_'White_Christmas'_(Opening)_A.png|''White Christmas'' (A)
|File:Paramount Pictures(44).jpg|
File:Paramount_Pictures_(1954)_'White_Christmas'_(Opening)_B.png|''White Christmas'' (B)
|File:Paramount Pictures(45).jpg|
File:Paramount_Pictures_(1954)_'White_Christmas'_(Opening)_C.png|''White Christmas'' (C)
|File:Paramount Pictures(46).jpg|
|File:Paramount Pictures(47).jpg|
File:Paramount Pictures-VistaVision (1955 - The Trouble with Harry - 1).png|''The Trouble with Harry'' (A)
|File:Paramount Pictures(48).jpg|
File:Paramount Pictures-VistaVision (1955 - The Trouble With Harry - 2).png|''The Trouble with Harry'' (B)
|File:Paramount Pictures(49).jpg|
File:Paramount Pictures-VistaVision (1955 - The Trouble with Harry - 3).png|''The Trouble with Harry'' (C)
|File:Paramount Pictures(50).jpg|
File:Paramount Pictures(52).png|"in 3 Dimension" variant
</gallery>
|File:Paramount Pictures(51).jpg|
|-|
|File:Paramount Pictures(52).png|
1968-1974=
|File:Paramount Pictures(53).png|
<gallery mode="packed" heights="150">
|File:Paramount Pictures(54).png|
|File:Paramount Pictures(55).png|
File:Paramount Pictures(47).jpg
|File:Paramount Pictures(56).png|
File:Paramount Pictures(48).jpg
File:Paramount Pictures(49).jpg
}}
File:Paramount Pictures(50).jpg
{{Youtube|id=ZnvfTeKXjWM|id2=vJZvGQc3Uv4|id3=hUE8U41uW9Y|id4=-U8a-m6dW9I|id5=BsxqG2kwn3M}}
File:Paramount Pictures(46).jpg

File:Paramount Pictures(54).png
Nicknames: "Majestic Mountain III", "VistaVision Mountain", "Perumount"
</gallery>
|-|
1974-1975=
<gallery mode="packed" heights="150">
File:Paramount Pictures(51).jpg
File:Paramount1974 (1).jpg
File:Paramount Pictures(55).png
File:Paramount Pictures (RARE BYLINE, 1974, 1984).jpg
</gallery>
|-|
Trailer Variants=
<gallery mode="packed" heights="150">
File:Paramount Pictures(53).png
File:Paramount Pictures(56).png
File:Paramount Pictures (German trailer variation, 1968).png|German trailer version
</gallery>
|-|
International Variants=
<gallery mode="packed" heights="150">
File:Paramount Pictures (1955, German) (From - 1999 Kabel 1 airing of We Ain't Angels).png
File:Paramount Pictures (1955, German VistaVision) (From - 1999 Kabel 1 airing of We Ain't Angels).png
File:Paramount Pictures (French variation, 1959).png|French version
File:Paramount Pictures (RARE Italian Vistavision 1955) (PART 1).png
File:Paramount Pictures (RARE Italian Vistavision 1955) (PART 2).png
File:Paramount Pictures (German, 1962, 1985).jpeg
File:Paramount Pictures Corporation (German B&W Version, 1953)).png
File:Paramount Pictures (1967 German version).png
File:Paramount Pictures (French variation, 1968).png|French version
File:Paramount Pictures (1970, Italy).png|Italian version
File:Paramount_Pictures_(Italian_variation,_1968).png|Italian version from ''Rosemary's Baby'' and selected pre-1970 Paramount films
File:C'est un film Paramount (1956).png|French version from ''Hollywood or Bust''
File:Paramount_Pictures_(1954)_(French_variant).png|Another French version seen on ''The Secret of the Incas''
File:Paramount Pictures (French Edit, 1968).png
File:Paramount Pictures (Closing, French) (1962).png
File:Paramount Pictures (Textless, 1967).png|Textless version
</gallery>
|-|
Videos=
{{YouTube|id=vJZvGQc3Uv4|id2=hUE8U41uW9Y|id3=-U8a-m6dW9I}}
</tabber>


'''Logo:''' Originally created for Paramount's 3-D process called "Paravision" and later modified especially for widescreen, this logo appears more realistic and features a canyon scenery with trees around it. The sky is more distant in depth and is very contrast. Everything else is pretty much the same as before here.
'''Visuals:''' The mountain is more realistic than the previous logo, with canyon scenery and trees around it. The sky is more distant in depth and is very contrast. Everything else is more or less the same as before here.


*1953-1968: The text on the mountain reads "A Paramount Picture" or "A Paramount Release" (written in the Paramount corporate font).
* 1953-1968: The text on the mountain reads "'''''A Paramount Picture'''''" or "'''''A Paramount Release'''''" (written in the Paramount corporate font).
*1968-1975: "Paramount" (in the same font) is seen on the mountain's peak, with the stars encircling the mountain. The byline "A Gulf+Western Company" appears on the bottom. Sometimes, the font for "Paramount" is different.
* 1968-1975: The words "A" and "Picture" are removed, leaving just "'''''Paramount'''''" on the mountain's peak. The byline "'''A Gulf+Western Company'''" appears on the bottom.
* 1970-1975: The "Paramount" script is redrawn, with the first "P" moved slightly upwards.
* 1974-1975: The "Paramount" script is redrawn once more, this time resembling the one that would be used from 1975 onward (although it had already been used in the company's print logo since 1967).


'''Trivia:'''
'''Trivia:'''
* This was originally created for Paramount's 3D process "Paravision" and later modified for widescreen.
*The mountain that you see is known as "Artesonraju", located in Peru.
* The mountain in this logo is said to have been based on Artesonraju, a mountain in Peru.
*The painting of the mountain was created by matte artist Jan Domela.


'''Variants:'''
'''Variants:'''
* On some films, the "Paramount" script has a drop shadow.
*When this logo--where the text and stars were bigger and the mountain was seen from afar--debuted on Paramount's first 3-D picture ''Sangaree'', the words "A Paramount Picture" faded a few seconds later to the words "in 3 Dimension". At the end of the movie, the "The End" byline appears by itself, right in front of the mountain. It then fades to the company name a few moments later.
* On Paramount's first 3D film <u>''Sangaree''</u> (which was also the first film to use this logo), the text and stars are bigger and the mountain is seen from afar. The words "A Paramount Picture" fade a few seconds later to "'''''in'' 3 ''Dimension'''''". At the end of the movie, the text "'''''The End'''''" appears by itself in front of the mountain before fading to the normal "A Paramount Picture" text a few moments later.
*Sometimes, the font for "Paramount" is different.
*On films with VistaVision, the stars and text would fade out, and "in" would fade in. Then it fades out and a big "V" zooming in (a la the Viacom "V of Doom" logo) and "VISTA" left of the V and "ISION" right of the "V" appear in a wiping effect. Then, "MOTION PICTURE" appears under "VISTA" and "HIGH-FIDELITY" under "ISION" fade in.
* On <u>films shot in [[VistaVision]]</u>, the stars and text fade out, followed by the text "in", which itself fades out and is followed by a big "V" zooming in (a la the [[Viacom]]'s "V of Doom"). The words "VISTA" and "ISION<" appear on either side in a wiping effect. Then the words "MOTION PICTURE" appear under "VISTA", followed by "HIGH-FIDELITY" under "ISION".
** <u>German and Italian prints of ''We're No Angels''</u> have a localized version with a repainted mountain and translated text. In the Italian version, no other text appears with "VISTAVISION".
*On ''White Christmas'', "Paramount (with the "P" written in their corporate font) proudly presents the first picture in" would first appear over the mountain, and then the VistaVision logo appeared, without any "MOTION PICTURE" or "HIGH FIDELITY" texts, then the Paramount logo played as usual (with the final notes of the ''Paramount on Parade'' march, followed by a bell sound).
* On <u>''White Christmas''</u>, "'''P'''aramount proudly presents the first picture in" (with the "P" in a script font) first appears over the mountain, followed by the VistaVision logo without any other text. The rest of the logo then plays as usual.
*The logo has appeared in Spanish ("Paramount Films Presenta"), French ("C'est un film Paramount", or "Distribué par Paramount"), and German ("Ein Paramount Film").
*The logo has appeared in <u>Spanish ("'''''Paramount Films Presenta'''''"), French ("'''''C<nowiki>'est</nowiki> un film Paramount'''''" or "'''''Distribué par Paramount'''''"), and German ("'''''Ein Paramount Film'''''" or "'''''Im Verleih der Paramount'''''")</u>.
*Another version exists at the beginning of movie trailers, where we see the 24 stars, and then "COMING FROM Paramount Pictures" (or "COMING FROM Paramount" since 1968) appears one by one in the center, with the Gulf+Western byline appearing below in the latter variation. It was used until around 1977. However, trailers for ''Harold and Maude'' had the normal version of this logo instead.
* On <u>movie trailers</u>, another version is used where the 24 stars appear one by one in the center, followed by "COMING FROM '''''Paramount Pictures'''''" (or "COMING FROM '''''Paramount'''''" starting in 1968), with the Gulf+Western byline appearing below in the latter variation. This was used until around 1977; however, the trailers for ''Harold and Maude'' use the normal version of this logo instead.
*There is a variation that in 1974, two of the stars are clipped away. The mountain looks the same as logo 2's version, but the stars are bigger. "A Gulf+" slides in from the left and "+Western Company" from the right in Helvetica Black typeface. The script name also had a few variations of its own. At least three movies, ''The Great Gatsby'', ''Brother Sun, Sister Moon'' and ''Death Wish'', featured the then-current TV logo version, and the standard 1974 logo features the print logo variation, which remains from this day forward.
* A variant used in <u>1974</u> that has two of the stars clipped away exists. The mountain looks the same as it does in the second version, but the stars are bigger. Also, "'''A Gulf+'''" slides in from the left and "'''+Western Company'''" from the right. The script name also had a few variations of its own. At least three movies from 1974 (''The Great Gatsby'', ''Brother Sun, Sister Moon'' and ''Death Wish'') feature the TV version of this logo; the standard 1974 logo features the print variation, which remains from this day forward.
*A variation that exists has the logo as usual, but this time the mountain is simply a drawing with one color: orange-brown. Seen on ''War and Peace'' (1956).
** A version of this variant has the byline in a different font, which is seen at the end of a <u>French print of ''The Godfather: Part II''</u>.
*Some movies, such as ''Lady Sings the Blues'' and the original 1969 version of ''The Italian Job'', had a still version of this logo.
* On the Modern Madcaps short <u>''Boy Pest with Osh''</u>, the byline was replaced with copyright beside the MPAA logo.
*Sometimes, the text and stars appear in shadow mode. This can be found on the original 1969 version of ''True Grit'' and the 2002 DVD version of ''Big Jake'' (a Cinema Center Films production strangely; seen before the logo of the former company).
* <u>Some films</u> such as ''Lady Sings the Blues'' and ''The Italian Job'' (1969) have a still version of this logo.
*On some movies, like the original 1966 version of ''Alfie'', the clouds move a bit faster than in the normal version.
* Sometimes, the text and stars have a more noticeable drop shadow. This version can be found on ''True Grit'' (1969) and the <u>2002 DVD rele</u></u><u>ase of ''Big Jake''</u> (a [[Cinema Center Films]] production).
*The film ''Is Paris Burning?'' (1966) has a different drawing of the mountain in the ending. Also, the stars are kept intact and instead of "A Paramount Picture", we see "THE END", in white, overlapping the mountain.
*On ''Barbarella'', the Gulf+Western byline is slightly off-center.
* On some films such as <u>''Alfie'' (1966)</u>, the clouds move slightly faster than normal.
* On some films such as <u>''Barbarella''</u>, <u>''Skidoo''</u>, <u>''The Italian Job'' (1969)</u>, and <u>''Lady Sings the Blues''</u>, the Gulf+Western byline is slightly off-center.
*Sometimes, the 1968-1974 logo may be zoomed in (This variant appears on the 2001 widescreen DVD release of ''Charlotte's Web'', and maybe other films from this period.)
* On a <u>German print of ''The Caddy''</u>, the text is in German and the stars and text are disconnected from the mountain.
* Sometimes, the 1968 logo appears zoomed in. This variant is preserved on the <u>2001 widescreen DVD release of ''Charlotte's Web''</u>, and possibly on other films from the period.
* On <u>''Roma come Chicago''</u>, the Paramount script is much smaller and lower than usual, and the Gulf+Western byline is in a different font.
* A textless version also exists, which was seen on an <u>Italian print of ''El Dorado''</u>.
* On a May 4, 1986 [[Yorkshire Television|Yorkshire]] airing of ''Darling Lili'', the 1968 variant of the logo fades into the 1982 [[ITV Yorkshire Productions|Yorkshire Television]] endcap.


'''Technique:''' This logo was a painting created by matte artist Jan Domela, with the cloud backdrop being moved behind the mountain via motion-control and the stars and text being superimposed cels. Cel animation is also used for the [[VistaVision]] variant.
'''FX/SFX:''' Just the gliding clouds. On the "COMING FROM" variant, the stars appearing, followed by each word one by one and then the G+W byline (or "Pictures" in the corporate Paramount font on trailers prior to 1968).


'''Audio:''' Usually silent or the <u>opening/ending music</u> of a film.
'''Music/Sounds:''' Most of the time, it is silent or has the beginning/end music from any given film. For films shown in VistaVision, the logo has a majestic fanfare composed by Nathan Van Cleave, except on films such as ''Gunfight at the O.K. Corral'', ''Strategic Air Command'', and ''Vertigo'', which used their respective opening themes.


'''Music/Sounds Variants:'''
'''Audio Variants:'''
* On films shown in <u>VistaVision</u>, the logo has a majestic fanfare composed by Nathan Van Cleave (which wasn't used on VistaVision films such as ''Gunfight at the O.K. Corral'', ''Strategic Air Command'' and ''Vertigo'', which used their respective opening themes).
*The VistaVision fanfare was sometimes rearranged specially for films such as ''The Desperate Hours'' (Gail Kubik, Daniele Amfitheatrof), ''The Tin Star'' (Elmer Bernstein) and ''Artists and Models'', where it was revised by Walter Scharf and also low-toned.
* The <u>VistaVision fanfare</u> was sometimes specially rearranged for films such as ''The Desperate Hours'' (Gail Kubik and Daniele Amfitheatrof), ''The Tin Star'' (Elmer Bernstein) and ''Artists and Models'' (Walter Scharf, also in a lower pitch).
*For the "COMING FROM" variant, a rhythmic timpani sound is heard for each word that appears, followed by a drum beat.
* On <u>''White Christmas''</u>, the VistaVision fanfare segues into the final notes of the ''Paramount on Parade'' fanfare, which itself trails into the opening theme.
*On ''Money from Home'', it had a different brass fanfare, composed by Leigh Harline.
* For the <u>"COMING FROM" variant</u>, a rhythmic timpani sound is heard for each word that appears, followed by a drum beat.
*Some TV movies, such as ''Seven in Darkness'', had an extended version of the 1969 Paramount Television "Closet Killer" theme from the era.
* On <u>''Money from Home''</u>, a different brass fanfare is heard, composed by Leigh Harline.
*On ''Charlotte's Web'', a 13-note orchestra fanfare that utilized part of the opening song "Deep in the Dark" is heard. This is also surprisingly heard on the 2001 DVD release, after you press play from the DVD menu (Also, on this music variant, the music starts before the logo fades in and finishes when the logo fades out).
* Some TV movies such as <u>''Seven in Darkness''</u> have an extended version of the 1969 [[Paramount Television (1967-2006)|Paramount Television]] theme from the era.
* On <u>''Charlotte's Web''</u>, a 13-note orchestra fanfare featuring part of the opening song "Deep in the Dark" is heard (the music starts before the logo fades in and finishes when the logo fades out).


Availability: Common. Again, preserved on most Paramount releases of the period.
'''Availability:''' Again, preserved on most Paramount releases of the period.
*This logo, without the VistaVision logo, was first seen on ''Sangaree''.
* The version without the VistaVision logo was first seen on Paramount's first 3D film ''Sangaree''.
*The VistaVision version is mostly seen on Western films (including ''Last Train from Gun Hill'', the Magnetic Video release of which preserves the logo in its entirety; also on the film's Starmaker Video VHS release) and is also seen on ''White Christmas'' (the first film to use that logo's "VistaVision" variation) and ''Vertigo''.
* The VistaVision version is often seen on Western films (such as ''Last Train from Gun Hill'', the [[Magnetic Video Corporation|Magnetic Video]] release of which preserves the logo in its entirety; also on the film's Starmaker Video VHS release) and is also seen on ''White Christmas'' (the first film to use the VistaVision variation) and ''Vertigo''.
*It was plastered by the 1963 Universal logo at the beginning of four Hitchcock films that Paramount merely released: ''The Trouble with Harry'', ''The Man Who Knew Too Much'', ''Vertigo'', and ''Rear Window''; recent remastered prints of the films restore this on their current DVD and Blu-Ray releases. Another Hitchcock production from Paramount, ''Psycho'', also preserves this logo on its initial MCA Videocassette, Inc. release, as well as all releases from 1989 onward. It is unknown whether this and/or the Universal logo appears on the DiscoVision release.
* It was plastered by the 1963 [[Universal Pictures|Universal]] logo at the beginning of four Alfred Hitchcock films that Paramount merely released: ''The Trouble with Harry'', ''The Man Who Knew Too Much'', ''Vertigo'', and ''Rear Window''.
** However, recent remastered prints of those films restore the Paramount logo on their current DVD and Blu-ray releases.
*This logo surprisingly appeared at the beginning of the ''Indiana Jones'' films (but with the Gulf+Western byline as seen in the 6th logo added in) and ''Big Top Pee-wee''. It was most recently seen at the start of the IMAX version of ''Raiders of the Lost Ark''.
* ''Psycho'', another Hitchcock production released by Paramount, also preserves this logo on its initial MCA Videocassette release, as well as all releases from 1989 onward.
*Among the titles released with the 1968-74 variation were ''The Godfather'' (at least on the 1990 VHS; most prints have either newer Paramount logos or none at all), ''Catch-22'', ''On a Clear Day You Can See Forever'', ''Charlotte's Web'', ''Paint Your Wagon'', ''Harold and Maude'', ''Willy Wonka & the Chocolate Factory'' (now owned by Warner Bros., so you'll have to find it on original prints which are extremely hard to find), ''Rosemary's Baby'', and ''Chinatown''. Also seen at the end of the 2001 DVD release of ''The Godfather Part II'' and the 1974 film ''Chinatown'', which had the 2nd logo at the beginning. Also appeared at the beginning of ''Escape from Zahrain'' (1962) when it was streamed on the Paramount Vault YouTube channel in 2016; it is unknown if it plastered the 1953-69 version.
** It is unknown whether this logo and/or the Universal logo is preserved on the [[MCA DiscoVision|DiscoVision]] release.
*The 1974-75 variation can be found on the original 1974 version of ''The Longest Yard'', ''The Godfather Part II'', ''The Day of the Locust'', ''Bug'', ''Nashville'', ''Framed'' and ''Three Days of the Condor'', and also plasters the 1968-74 variation on many current prints of ''Goodbye, Columbus''.
* This logo is also seen at the beginning of the first four ''Indiana Jones'' films (with the Gulf+Western byline from the 6th logo added in) and ''Big Top Pee-wee''.
*New prints of ''Danger: Diabolik'' and ''Such Good Friends'', the 1995 VHS of ''Charlotte's Web'', and earlier DVD releases of ''The Godfather'' and ''The Godfather Part II'' have this logo plastered with the 1986 logo, while many current prints of ''Once Upon a Time in the West'', ''Barbarella'', ''Ace High'', ''Downhill Racer'', ''Fear is the Key'', ''Three Days of the Condor'', and ''Murphy's War'' have this logo plastered with the 6th logo (although this logo is kept at the end of ''Barbarella'').
* The 1968-74 variation first debuted on ''The Odd Couple'', and among the notable releases of this variant were ''The Godfather'' (at least on the 1990 VHS release; most prints have either newer Paramount logos or none at all), ''Catch-22'', ''On a Clear Day You Can See Forever'', ''Charlotte's Web'', ''Paint Your Wagon'', ''Harold and Maude'', and ''Rosemary's Baby''.
*The last film to use this logo was ''Three Days of the Condor''.
** It is also seen at the end of the 2001 DVD release of ''The Godfather Part II'' and ''Chinatown'', which had the 2nd logo at the beginning.
** It was also seen at the beginning of ''Escape from Zahrain'' when it was streamed on the Paramount Vault YouTube channel in 2016; it is unknown if it plastered the 1953-69 version.
* The 1968-74 variation was also seen on a UK airing of ''The Italian Job'' (1969) on Sky Movies from 1995, but [[BBC One]] and [[BBC Two]] UK airings removes the logo and goes straight into the movie's opening titles.
* Original theatrical prints of ''Willy Wonka & the Chocolate Factory'' contained the 1968-74 logo, but the rights reverted to producer David L. Wolper after that film initially underperformed at the box office, and became property of [[Warner Bros. Pictures]] upon that studio's acquisition of [[The Wolper Organization|Wolper Productions]] in 1976, so most newer prints plaster this with a variety of Warner Bros. logos, most prominently the various 1990s [[Warner Bros. Family Entertainment]] logos.
** However, the 2021 UHD print of the film restores the opening Paramount logo (although the closing Paramount logo is seen on an old UK VHS release thereof).
* The 1974-75 variation can be found on ''The Great Gatsby'' (1974), ''The Longest Yard'' (1974), ''The Godfather Part II'', ''The Day of the Locust'', ''Bug'', ''Nashville'', ''Framed'', and ''Three Days of the Condor'', and also plasters the 1968-74 variation on many current prints of ''Goodbye, Columbus''.
* Newer prints of ''Danger: Diabolik'' and ''Such Good Friends'', the 1995 VHS release of ''Charlotte's Web'', and earlier DVD releases of ''The Godfather'' and ''The Godfather Part II'' have this logo plastered with the 1986 logo, while many current prints of ''Once Upon a Time in the West'', ''Barbarella'', ''Ace High'', ''Downhill Racer'', ''Fear is the Key'', ''Three Days of the Condor'', and ''Murphy's War'' have it plastered with the next logo below (although this logo is kept at the end of ''Barbarella'').
* The last film to use this logo was ''Three Days of the Condor''.


'''Editor's Note:''' This is one of the more famous mountains made for Paramount, and a favorite among fans of their older films.
'''Legacy:''' This is one of the more famous logos for Paramount, and is a favorite among fans of their older catalogue. Also, the mountain seen here would serve as a template for all future Paramount logos.


===7th Logo (October 8, 1975-December 12, 1986)===
===7th Logo (October 8, 1975-December 12, 1986)===
<tabber>
Images=
<gallery mode="packed" heights="150">
File:Paramount Pictures(52).jpg
File:Paramount Pictures(53).jpg
File:Paramount Pictures(14).png
File:Paramount Pictures(16).png
File:Paramount Pictures(11).png
File:Paramount Pictures(13).png
File:Paramount Pictures (1975) (Rare) 2.png
File:Paramount_scope_1977.png
File:Paramount Pictures(19).png
File:Paramount Pictures(54).jpg
Paramount Pictures (1981).jpg
File:Paramount Pictures(55).jpg
File:Paramount Pictures(17).png
</gallery>
|-|
Videos=
{{YouTube|id=9-boVPDBvCs|id2=lelCIgvpeyE|id3=Og1MK0HmD2U|id4=pwG5EBV9w6M|id5=i3CTrzgoCME|id6=bwrTJ1JKwTI|id7=NuNvtj9AwtI}}
</tabber>


'''Visuals:''' First the same mountain landscape from the previous logo is shown. 22 white stars encircling the mountain fade in all at once, followed by the word "'''''Paramount'''''" on the mountain's peak (in the same script font as the 1974 variant of the previous logo). The Gulf+Western byline (this time with each word stacked and set in News Gothic) and a registered trademark symbol also appear at the same time below it. The scene then crossfades to a navy blue version of the print logo (with the stars, script and byline still in white) on a light blue background.
{{Gallery
| align=center
| mode=packed
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|File:Paramount Pictures(52).jpg|
|File:Paramount Pictures(53).jpg|
|File:Paramount Pictures(54).jpg|
|File:Paramount Pictures(55).jpg|
|File:Paramount Pictures(11).png|
|File:Paramount Pictures(13).png|
|File:Paramount Pictures(14).png|
|File:Paramount Pictures(15).png|
|File:Paramount Pictures(16).png|
|File:Paramount Pictures(17).png|
|File:Paramount Pictures(18).png|
|File:Paramount Pictures(19).png|
}}
{{Youtube|id=Og1MK0HmD2U|id2=yGaliw6LE8s}}

'''Nicknames:''' "Blue Mountain", "Abstract Mountain", "Fading Mountain", "Perumount II"

'''Logo:''' We see the same mountain with the canyon-style scenery as the previous logo, only slightly less detailed. 22 white stars fade in, encircling the mountain. The word "Paramount" fades in on the mountain's peak. A byline fades in at the base of the mountain:

A Gulf+Western Company

The logo fades to a {{Font color|deepskyblue|light blue}} mountain surrounded by a circular {{Font color|navy|navy blue}} border on a {{Font color|deepskyblue|light blue}} screen. The final product turns out to be Paramount's current print logo from that point onward, but as most print logos, they change over the years, because in the future, the byline for the print vesion of this logo will change twice. This logo is similar to the Paramount Television logo of the period, but has darker colors compared to the TV logo.


'''Trivia:''' The design of this logo (namely, its animation being rather quick) allowed it to be used as a full closing logo, rather than a simple still variant.
'''Trivia:''' The design of this logo allowed the full animation to be used as a closing logo and on trailers instead of a still variant.


'''Variants:'''
'''Variants:'''
*The distance between the words and the mountain tip sometimes varies.
* The <u>distance between the words and the mountain peak</u> sometimes varies.
*The size and the color tint of the logo may vary.
* The <u>size and the color tint</u> of the logo may vary.
* On films produced in <u>2.35:1</u> and some 1979-1986 films produced in <u>1.85:1</u>, the stars appear further down the mountain than usual in the first half, and the "Paramount" script initially overlaps the mountain's peak; this usually does not affect the end product.
*One variation (probably the original) has a smaller blue circle around a smaller mountain, both kind of receded. The text for "Paramount" is smaller than usual and the text for "A Gulf+Western Company" is drastically larger, along with the stars. This very strange and some consider ugly variation was seen on ''Hustle'', ''Leadbelly'', ''The Last Tycoon'', ''Lifeguard'', and ''Looking for Mr. Goodbar'', among others. A less uglier version with re-sized text (but still keeping the receded circle and mountain) appears on some films. This version also lacks a registered trademark "®" symbol.
* Certain films shot in <u>2.35:1</u> have the logo <u>stretched horizontally</u>.
*A variation of this logo was used as a bumper for trailers to upcoming films with the phrase "Coming From" above the logo. However, trailers for ''Popeye'' and ''D.A.R.Y.L.'' among some other movies had the normal version instead.
* One variation from <u>1976</u> has the navy blue portion of the final logo appear smaller than usual, with the "Paramount" script slightly smaller, and the stars and Gulf+Western byline drastically larger. This appears on films such as ''Hustle'', ''Leadbelly'', ''The Last Tycoon'', and ''Lifeguard''. A less awkward version with resized text (but still keeping the smaller mountain) appears on films such as ''The Bad News Bears'', ''Looking for Mr. Goodbar'', ''Lipstick'', ''Won Ton Ton: The Dog Who Saved Hollywood'', and ''Thieves''; this version also lacks a registered trademark symbol.
*On a promotional film for the studio, a circle of stars is seen and the logo is revealed, but is completely white.
* A variation of this logo was used as a bumper for <u>trailers for upcoming films</u> with the words "'''Coming From'''" above. However, trailers for ''Popeye'', ''D.A.R.Y.L.'' and other films use the normal version instead.
*On some French releases, the finished product looks more like the previous logo. The Gulf+Western byline is larger, in a different font, and moved up the mountain.
** The theatrical trailer for ''Reds'' has "In December" written in the middle of the logo in white.
* On a <u>1985 promotional film for the studio</u>, a circle of stars is seen and the logo is revealed, but is completely white.
* On <u>some French releases</u>, the mountain is flatter than usual, and the "Paramount" script, which is now in the center of the circle, looks the same as it did in the 1970 variant of the 1953 logo. The Gulf+Western byline is also in a taller font, and there are 29 stars around the mountain instead of 22.
*An open matte version of this logo exists on 35mm uncropped film scan prints of films such as ''Saturday Night Fever'', ''Starting Over'', ''Escape from Alcatraz'', ''Airplane!'', ''Flashdance'', ''Trading Places'', ''Beverly Hills Cop'', ''Footloose'' and ''Young Sherlock Holmes''.
* On the <u>2006 video game version of ''The Warriors''</u>, the logo has the Viacom "Wigga-Wigga" byline.
* On a <u>1991 [[BBC Two|BBC 2]] airing of ''Pretty in Pink''</u>, the logo does not fade to the print mountain.
* On a <u>[[London Weekend Television|LWT]] airing of ''Trading Places'' from December 21, 1986</u>, the logo fades into the 1986 [[London Weekend Television Productions|LWT]] endcap.


'''Technique:''' The mountain segment is a painting, with the cloud backdrop being moved behind the mountain via motion-control. Fading effects are used for the stars, text and the transition to the print logo, all of which are done on cels.
'''FX/SFX:''' The clouds moving, the stars, company name, and byline fading in.


'''Audio:''' None or the film's <u>opening/closing theme</u>.
'''Music/Sounds:''' Often had no music, or the film's opening/closing theme. In some cases, a new orchestral fanfare by Jerry Goldsmith, based loosely on ''Paramount on Parade'', was used on the "Coming From" variant of the logo on trailers for films like ''Islands in the Stream'', ''Saturday Night Fever'', ''Foul Play'', and ''Airplane!''. A few films, such as ''Starting Over'', had this fanfare at the beginning.


'''Music/Sounds Variants:'''
'''Audio Variants:'''
* <u>1976-1985:</u> In some cases, a new orchestral fanfare ending with an electric guitar chord was used for the "Coming From" variant on trailers for films like ''Islands in the Stream'', ''Saturday Night Fever'', ''Foul Play'', and ''Airplane!''. A few films such as ''Starting Over'' also had this fanfare at the beginning. This theme was composed by Lalo Schifrin.
*On ''Won Ton Ton, the Dog Who Saved Hollywood'', another orchestral fanfare was used, made by Neal Hefti, which sounds more like the original ''Paramount on Parade'' song.
* On <u>''Won Ton Ton, the Dog Who Saved Hollywood''</u>, an orchestral rendition of the ''Paramount on Parade'' theme, arranged by Neal Hefti, was used.
*Pre-1998 prints of ''Grease'' had a theme, which seems to be a horn re-orchestration of the intro to "Love is a Many-Splendored Thing" or the 1976-77 Jerry Goldsmith fanfare for Paramount Television. The ''Grease'' 40th Anniversary DVD/Blu-Ray restores the horn theme.
* <u>Pre-1998 prints of ''Grease''</u> feature a theme which seems to be a horn re-orchestration of the intro to "Love Is a Many-Splendored Thing" or the 1976 Paramount Television fanfare. The <u>''Grease'' 40th Anniversary DVD/Blu-ray release</u> and a <u>recent Netflix print</u> both restore the horn theme.
*On the promotional film variant, a male announcer says, "In 1985, Paramount has a whole new attitude."
* On the <u>1985 promo variant</u>, a male announcer says, "In 1985, Paramount has a whole new attitude."


'''Availability:''' Seen on most Paramount films released between 1975 and 1986. Most films released on VHS, DVD and Blu-ray, as well as TV prints, have this logo intact or restored as well. Some well-known films that used this include ''The Bad News Bears'', ''Saturday Night Fever'', ''Grease'', ''Heaven Can Wait'', ''The Warriors'', ''Escape from Alcatraz'', the first four ''Star Trek'' films, the first six ''Friday the 13th'' films, ''Airplane!'', ''An Officer and a Gentleman'', ''48 Hrs.'', ''Flashdance'', ''Trading Places'', ''Terms of Endearment'', ''Footloose'', ''Beverly Hills Cop'', ''Pretty in Pink'', ''Top Gun'', ''Ferris Bueller's Day Off'', and ''Crocodile Dundee''.
'''Availability:''' Common. Can be found on most release versions of their mid '70s-mid '80s output. Most films released on VHS, DVD, and Blu-ray, as well as TV airings, have this logo intact or restored as well.
* The opening version of this logo made its first appearance on ''Mahogany'' (released on October 8, 1975), and made its last appearance on ''Star Trek IV: The Voyage Home'' (released on November 26, 1986). The last film that used this logo in regular usage was ''The Golden Child'' (albeit at the end; the next logo (shown below) made its debut at the beginning of the film).
*The first film to use this logo was ''Mahogany'' and was used up until ''Star Trek IV: The Voyage Home''.
* This logo is also seen at the end of 1989's ''Indiana Jones and the Last Crusade'' (the 5th logo is used at the beginning).
*It has been restored on the recent Sony DVD release and TV broadcasts of ''Meatballs'', which was previously plastered with the next logo.
** However, pre-1999 VHS prints of the film plaster this with the 1988 version of the 1986 logo instead.
*It also appears at the end of the first two ''Indiana Jones'' films (and the third film, on the DVD release) and the 1980 film ''Popeye'', which all had the 5th logo at the beginning.
* This logo has also been restored on the recent Sony DVD release and TV airings of ''Meatballs'', which previously plastered it with the 9th logo.
*The 1976 variation can be found on ''Lipstick'', the original ''The Bad News Bears'', ''Won Ton Ton: The Dog Who Saved Hollywood'', the 1996 VHS of ''Race for Your Life, Charlie Brown'', ''Gallipoli'' (although the recent 2015 Region 4 DVD release and a Nine Network broadcast of the film on April 25, 2015 [the 100th anniversary of the ANZAC landings at Gallipoli] had it removed, and is replaced at the beginning of the film by a remastered per frame screen; however, the 2005 Region 4 DVD release has it intact), US prints of ''Bugsy Malone'' and many current prints of ''Looking for Mr. Goodbar''.
* The 1976 variation can be found on ''Lipstick'', ''The Bad News Bears'', ''Won Ton Ton: The Dog Who Saved Hollywood'', the 1996 VHS release of ''Race for Your Life, Charlie Brown'', U.S. prints of ''Bugsy Malone'', and current prints of ''Looking for Mr. Goodbar''.
*Some films have this plastered over with the next logo in any of its three byline variations, such as ''Grease'' starting with its 1998 video releases, the 1976 version of ''King Kong'', and the 2002 DVD of ''Mahogany'' (all with the Viacom byline version). Early video releases and some post-2005 prints of ''Top Gun'' retain this logo, though all other copies are plastered with the 7th logo (although the 1987 VHS of said film retained this logo only at the very end, as it was plastered by the 7th logo ("75th Anniversary" variant) at the beginning). Late-1990s American TV broadcasts of ''Dragonslayer'' were briefly plastered with the Viacom byline version, but recent broadcasts retain the original logo. The 2001 DVD of the Director's Cut of ''Star Trek: The Motion Picture'' also replaced this logo with the 1986 one, though it's retained on copies of the theatrical cut.
* Some films have this plastered with the next logo in any of its three byline variations, such as ''Grease'' starting with its 1998 video releases, ''King Kong'' (1976), and the 2002 DVD release of ''Mahogany'' (all with the Viacom byline version).
*The last film to use this logo was ''The Golden Child'' (though only at the end; the 7th logo was used at the beginning of the film).
** Early video releases, most 2004-2012, and post-2020 prints of ''Top Gun'' retain this logo, but all other copies plaster it with either the 7th logo (although the 1987 VHS release retains this logo at the very end, as it is plastered by the "75th Anniversary" variant of the 1986 logo at the beginning) or the 10th logo for most 2013-19/3D prints.
*Of the films released during their distribution pact with Lorimar, ''An Officer and a Gentleman'' still has this logo (albeit with Lorimar's logo removed), but the 1981 version of ''The Postman Always Rings Twice'', ''Escape to Victory'', Blake Edwards' ''S.O.B.'', and ''The Sea Wolves'' all have it removed (since the studio only had North American distribution rights), being replaced by the 1999 Warner Bros. logo on most current prints. ''Night School'', however, had this and Lorimar's logo intact on a recent Movie Channel airing, and on the widescreen laserdisc, with Warner's "Shield of Staleness" preceding it.
** Late 1990s American TV broadcasts of ''Dragonslayer'' briefly plastered this logo with the Viacom byline version of the 1986 logo, but recent broadcasts retain the original logo.
*The "Coming From" variant is usually preserved on trailers for films such as ''Flashdance'', ''Saturday Night Fever'', and ''Islands in the Stream'' on their DVD and Blu-ray releases. While the 8th logo plasters this (but retains the original fanfare) on the trailer for ''Airplane!'' on iTunes and on the Blu-ray release, the DVD release retains this variation.
** The 2001 Director's Edition DVD of ''Star Trek: The Motion Picture'' also replace this logo with the 1995 version of the 1986 logo, but it is still retained on copies of the theatrical cut and the 2022 versions of the Director's Edition.
*It was most recently seen at the end of the IMAX version of ''Raiders of the Lost Ark''.
* Of the films released during Paramount's distribution pact with [[Lorimar Film Entertainment]], ''An Officer and a Gentleman'' still has this logo due to it being financed and owned outright by Paramount, but ''The Postman Always Rings Twice'' (1981), ''Escape to Victory'', ''S.O.B.'', and ''The Sea Wolves'' all have it replaced by the 1999 [[Warner Bros. Pictures]] logo on most current prints (since Paramount only had North American distribution rights).
*This logo is seen on the 1982(?) Paramount Home Video Gateway Video VHS release of the ''Star Trek'' episode "Space Seed", following the 1979 Acid Trip warning and preceding the episode (the Betamax version precedes the episode with a trailer for ''Star Trek II: The Wrath of Khan'' after the warning, instead of the logo).
** ''Night School'', however, had this and the Lorimar logo intact on a recent Movie Channel airing and is preserved intact on the widescreen LaserDisc release.
*This strangely appears after the credits on the VHS of the 1993 film ''Jailbait'' (AKA: ''Streetwise''), at least on the screener VHS.
* The "Coming From" variant is usually preserved on trailers for films such as ''Flashdance'', ''Saturday Night Fever'' and ''Islands in the Stream'' on their DVD and Blu-ray releases.
*This might have been seen on Canadian theatrical prints of De Laurentiis Entertainment Group films such as ''The Transformers: The Movie''.
** While the 8th logo plasters this (but retains the original fanfare) on the iTunes and Blu-ray trailer for ''Airplane!'', the DVD release retains the original variation.
* This logo is also seen on the 1982(?) Paramount Home Video Gateway Video VHS release of the ''Star Trek'' episode "Space Seed", preceding the episode.
* It was also seen on a UK airing of ''Flashdance'' on Sky Movies from December 1990, despite the Gulf+Western byline was rebranded as Paramount Communications in 1989.
* This logo is also seen after the credits on the VHS release of ''Jailbait'' (aka ''Streetwise''), at least on the U.S. screener VHS release.
* This logo may have also been seen on Canadian theatrical prints of [[De Laurentiis Entertainment Group]] films such as ''The Transformers: The Movie''.
* It may have also been seen on international prints of ''Gallipoli'', as Paramount distributed the film internationally (it is also preserved intact on the 2005 Australian Region 4 DVD release of said movie, but most Australian prints (such as the 1982 Australian VHS release thereof) use no logo at the start.)
* It is unknown whether it also appeared on Canadian theatrical prints of Disney features ''The Black Hole'', ''Midnight Madness'', and ''The Watcher in the Woods'', which Paramount distributed theatrically in Canada.


'''Legacy:''' This is another famous Paramount logo.
'''Editor's Note:''' This is also another famous mountain, and the only one that is fully abstract, though the earlier variants look really awkward and ugly with their odd differences in size.


===8th Logo (December 12, 1986-October 7, 2003)===
===8th Logo (December 12, 1986-February 15, 2002)===
<tabber>

Gulf+Western=
<gallery mode="packed" heights="200">
<gallery mode="packed" heights="150">
File:Paramount Pictures(56).jpg|Prototype 75th anniversary variant
File:Paramount Pictures(57).jpg|Official 75th anniversary variant
File:ParamountPictures1986PrototypeVariant.png|Prototype 75th anniversary variant
File:Paramount_Pictures_(1987_-_Critical_Condition;_VHS).PNG|Rare prototype 75th anniversary variant
File:Paramount Pictures(58).jpg
File:Paramount1987Flat.png|75th anniversary variant
File:Paramount Pictures(59).jpg
File:Paramount1987Scope.png|75th anniversary variant (scope)
File:Paramount Pictures(20).png
File:Paramount Pictures(21).png
File:Paramount Pictures (1988).png|1988 variant
File:Paramount Pictures(22).png
File:Paramount Pictures (1988, Scope).png|1988 variant (scope)
File:Paramount Pictures(23).png
File:Paramount Pictures(60).jpg
File:Paramount Pictures(61).jpg
File:Paramount-Pictures.png
</gallery>
</gallery>
|-|
{{Youtube|id=5WJMEhwI3rc|id2=Zd4AIzqO82M|id3=iK2xcs8_E-Q|id4=y1M3AVRV2rs}}
Paramount Communications=
<gallery mode="packed" heights="150">
File:Paramount_Pictures_Logo_(1989).png|1989 variant
File:Paramount Pictures (1989).png|1989 variant (scope)
File:Paramount_Pictures_Logo_(1990).png|1990 variant
File:Paramount Pictures (1990).png|1990 variant (scope)
File:Paramount Pictures (1993-95).png|1993 variant
paramountrare.jpg|1993 variant (fullscreen)
File:Paramount Pictures(21).png|Bylineless version
Paramount Pictures (1994).jpg|Rare Brazilian variant with [[United International Pictures|UIP]] byline
</gallery>
|-|
Viacom=
<gallery mode="packed" heights="150">
File:Paramount_Pictures_(1995;_The_Brady_Bunch_Movie).PNG|Prototype 1995 variant
File:Paramount Pictures logo (1986, with Viacom byline).jpeg|1995 variant
File:Paramount Pictures (1995-99, scope).png|1995 variant (scope)
File:Paramount Pictures (1999; South Park - Bigger, Longer, Uncut Teaser Trailer).jpg|Prototype 1999 variant
File:Paramount_Pictures_Logo_(1999).png|1999 variant
File:Paramount_Pictures_(2001).png|1999 variant (scope)
File:Paramount Pictures (1999, videotaped).png|1999 variant (videotaped)
Paramount Pictures (2000).jpg|Cheap byline variant
Paramount Pictures (2000) -2.jpg|Cheap byline variant #2
</gallery>
|-|
Corporate=
<gallery mode="packed" heights="150">
File:Paramount 75th Anniversary logo Open matte.jpg|Corporate 75th anniversary logo
File:Tumblr 82c9a1d054c13750a7d6ab99520636ad 3d408779 1280.jpg|Corporate logo with Paramount Communications byline
File:Paramount 1986-2002 logo (open matte, no byline).jpg|Bylineless corporate logo
File:Paramount Pictures (1995, Unused).jpg|Corporate logo with Viacom byline
</gallery>
|-|
Videos=
{{YouTube|id=6GkQaiKb8Hc|id2=Kk83RqWldxE|id3=jvhtOiTQoFo|id4=Zd4AIzqO82M|id5=VQ9yIOlmOXg|id6=iK2xcs8_E-Q|id7=PXBArKuuVVg|id8=fm-vmsL96g4|id9=M_pNjQ0phd0|id10=-lixx8Yczu4|id11=Ui3VEEuhXo0}}
</tabber>


'''Visuals:''' It starts with a shot of a model of the mountain from before, with a CGI lake in front of it and a light blue/yellow gradient sky behind it. The camera slowly zooms towards the mountain as 22 silver CGI stars fly from the left side of the screen and encircle the mountain. While this happens, the sky slowly changes to a blue/red gradient as the landscape becomes slightly darker. When the last star takes its place, the "'''''Paramount'''''" script, redone with a shiny silver finish, fades in on the peak of the mountain, along with a registered trademark symbol ("®"). One of the three bylines (as described below) fade in near the base of the mountain.
'''Nicknames:''' "CGI Mountain", "'90s Mountain", "Majestic Mountain V", "Perumount III"


'''Trivia:''' Paramount used a painting commissioned for its 75th anniversary from Italian artist Dario Campanile as a basis for this logo, which can be seen [https://commons.wikimedia.org/wiki/File:DarioCampanile.Paramount.jpg#mw-jump-to-license here].
Logo: We see a model of a mountain, with a CGI lake in front of it and a {{Font color|deepskyblue|light blue}}/{{Font color|gold|yellow}} gradient sky with a {{Font color|gold|yellow}} sunset behind it. As the sky darkens, the camera begins to zoom closer to the mountain, as 22 {{Font color|silver|silver}} stars (also CGI) come from the bottom left and encircle the mountain, forming the familiar logo. The word "<span style="font-family: 'Times New Roman';">{{Font color|silver|'''''Paramount'''''}}"</span>, in its familiar script logo font and redone in a shiny {{Font color|silver|silver}} color, fades in on the peak of the mountain, along with the registered trademark "®" symbol. Seconds later, one of the three bylines (as seen below; depending on the year(s) seen below) fades in below the logo (not the international version).

'''Trivia:'''
*The logo was designed and composited by Studio Productions (now known as "Flip Your Lid Animation"), who also produced the 1994 20th Century Fox logo and the 1990-1997 Universal Pictures logo. The CGI stars were created by Omnibus/Abel and the mountain scenery was a physical model created and filmed by Apogee, Inc. The 1999 revision is alleged to have been animated at Pixar Animation Studios, though this is unconfirmed. The CGI variant (see below) was created by Pittard Sullivan.
*Paramount used a painting that it commissioned from artist Dario Campanile for its 75th Anniversary as a basis for this logo. Said painting can be seen [https://en.wikipedia.org/wiki/Paramount_Pictures#/media/File:DarioCampanile.Paramount.jpg here].
*This logo was officially retired 50 years after the 5th logo was officially retired.


'''Bylines:'''
'''Bylines:'''
*December 12, 1986-August 30, 1989: "A Gulf + Western Company" (it fades in together with the Paramount script logo and looks the same as it did in the previous logo).
* December 12, 1986-August 30, 1989: "'''A Gulf + Western Company'''" (in Helvetica Bold) fades in with the Paramount script (in the prototype version, the byline is set in Helvetica Bold Condensed).
*September 22, 1989-January 13, 1995: "<span style="font-family: 'Times New Roman';">A Paramount Communications Company</span>" with a line above the byline fades in, in white. On the byline's first year, the byline faded in with the Paramount script logo like the Gulf+Western version and was in gold. On video releases from the era with this variant, the color scheme of the logo is more washed-out than normal.
* September 22, 1989-December 23, 1994: "A Paramount Communications Company" (in Century Oldstyle, with a line above it) fades in. For its first year, the byline faded in with the Paramount script like the Gulf+Western version, and was colored gold. On video releases from the era, the color scheme of the logo is more washed out than normal.
*February 17, 1995-October 7, 2003: "A VIACOM COMPANY" (in the 1990 \/I/\CO/\/\ "Wigga-Wigga" font), with a line above the byline fades in, again, in white.
* February 17, 1995-February 15, 2002: "A VIACOM COMPANY" (in the 1990 "Wigga-Wigga" font, with a line above it) fades in.
*One variant, used on the trailer for ''Mission: Impossible II'' and international releases, has no byline whatsoever (see below).
* One variant, used on the trailer for ''Mission: Impossible II'' and international releases, has no byline whatsoever (see below).


'''Variants:'''
'''Variants:''' While there have been some variations of the logo depending on the movie, and of course the three byline variants, there are two main logo variations of this logo:
*December 12, 1986-December 18, 1987: For this logo's first official year (1987, even though the logo actually debuted in 1986), the words "75th Anniversary" appear over the mountain, between the Paramount script logo and the Gulf + Western byline. "75th" was in silver with "75" bigger and "th" smaller and "Anniversary" in gold. Also, the "™" symbol was used in place of the standard "®" mark. The first movie to use this logo, ''The Golden Child'', used a more placeholder-like 75th Anniversary logo and a thicker font for the Gulf+Western byline.
* <u>December 12, 1986-December 18, 1987:</u> For the logo's debut and its first official year (1987, even though the logo actually debuted in 1986), the words "'''''75<small><sup>th</sup></small> Anniversary'''''" appear between the "Paramount" script and Gulf + Western byline. "75th" is in silver, with "75" bigger and "th" smaller, and "Anniversary" is in gold. Also, a trademark ("™") symbol is used instead of a registered trademark ("®") symbol.
** On films such as ''The Golden Child'' and ''Hot Pursuit'' (the former being one of the first films to use this logo, while the latter has the normal music), a different 75th Anniversary disclaimer appears, the Paramount script is slightly smaller, and the Gulf+Western byline is also set in Helvetica Bold Condensed. It is unknown if ''Crimes of the Heart'' and ''King Kong Lives'', the first two DEG films to use this logo for their Canadian release, used this variant as well.
*A telecined version existed, as evidenced by the video-generated fade-ins and fade-outs. It starts with an almost fully static logo (only the clouds move), but a few seconds later, the animation starts normally. Also, the color scheme of the logo is the same as the Paramount Communications variant, despite carrying the Viacom byline. This variant can be seen on 1990-2001 VHS releases, such as ''Peanuts'' tapes, the Paramount Family Favorites release of ''Charlotte's Web'' and ''Rugrats: Dr. Tommy Pickles''. A filmed version of this variant appeared on ''Bringing Out the Dead''.
** A <u>second prototype variant</u> also exists, where the Paramount script is still slightly small, but contains elements of the official variant, including the refined 75th Anniversary disclaimer. This appears on the original home video releases of ''Critical Condition''; later releases use the official variant instead. It was also spotted on a March 1987 promotional reel as well.
*On ''Sliver'', the logo animates, but is more zoomed in than usual.
*February 5, 1988-August 30, 1989: The "75th Anniversary" disclaimer is removed, and the Gulf+Western byline is shifted slightly up.
* <u>February 5, 1988-February 2, 1990:</u> The "75th Anniversary" disclaimer is removed.
* <u>March 2, 1990-March 12, 1993:</u> The "Paramount" script has a stronger drop shadow, and the stars and some of the blue clouds have been recomposited.
*June 30, 1999-February 15, 2002: Paramount slightly redid their logo. The same basic concept is here, but is reanimated to look nicer. The stars are thicker (with golden sides), shinier, and have a nice motion blur effect. The star's reflection can now be seen in the lake in front of the mountain, and the Paramount script logo and the Viacom byline now shine. The mountain now also turns dark. Also, the "®" symbol now fades in at the same time as the byline. These additions are subtle, but they help prevent a great logo like this from seeming dated. On the 1999 film ''Runaway Bride'', the Viacom byline fades in with the Paramount script logo, just like the Gulf+Western version. This version debuted on ''South Park: Bigger, Longer and Uncut'', and made its final appearance on ''Crossroads''. This variant has been rumored to have been animated by Pixar, though this remains unconfirmed.
** Some films with this variant have a vignette effect on both sides of the screen.
*A rare, entirely CGI version of this logo existed in 1999. The camera rotates about an angle until it shows the logo and the stars. There are also sunflares and flashing effects at the beginning. The sky seems to be more realistic than the normal logo and looks a little similar to the 2002 logo. You see the text reversed at the beginning (along with the stars); it seems like "tnuomaraP" (Paramount). However, this variant lacks the byline. It was seen on a trailer for the Tom Cruise film ''Mission: Impossible II'', and it animates in reverse. This variant was created by Pittard Sullivan.
* <u>April 7, 1993-December 23, 1994:</u> The stars and "Paramount" script have been slightly repositioned, and the Paramount Communications byline has a stronger drop shadow. Also, some of the blue clouds have been made slightly darker.
*On CIC Video's ''The Paramount Movie Show'' segments, VHS trailers for ''Chinatown'' and ''A Place in the Sun'', theatrical trailers for ''I.Q.'', ''The Brady Bunch Movie'', ''Star Trek: Generations'', and ''Braveheart'', the TV spot for ''Milk Money'', the teaser trailer for The ''Indian in the Cupboard'', and the second trailer for ''Forrest Gump'', the logo is bylineless.
* <u>March 31, 1995-June 18, 1999:</u> Some of the blue clouds are now more transparent. Also, the drop shadow under the "Paramount" script has been adjusted.
*Sometimes, if you watch very closely, the animated clouds (and consequently, the logo) become still once the Viacom byline appears. This variant usually appears on VHS releases of TV shows and specials, and sometimes may plaster older logos on VHS and DVD. Examples of this are the 1999 and 2004 DVD releases of ''Star Trek: Generations''.
** An <u>early version of the Viacom byline variant</u> exists, which has the byline slightly bigger and off-center. The clouds also stop moving once it fades in, likely because this variant reuses footage from the Paramount Communications variant. This can be found on the first two films that use this byline (''The Brady Bunch Movie'' and ''Losing Isaiah'').
*A black-and-white version of the 75th Anniversary logo appears on the 1987 VHS of ''The Docks of New York''.
* <u>June 30, 1999-February 15, 2002:</u> The logo has been partially updated with newer animation. The stars are now more three-dimensional, shinier, and have a motion blur effect, and can briefly be seen reflected in the lake in front of the mountain. The "Paramount" script and Viacom byline now shine as well. The mountain also now turns dark, and the cloud background is slightly enhanced. Also, the registered trademark symbol now fades in at the same time as the byline.
** On films shot in <u>2.39:1 aspect ratio</u> (such as ''Bringing Out the Dead'', ''Mission: Impossible II'', ''Shaft'' (2000), and ''Rat Race''), the logo starts with a still shot of the mountain before animating normally (much like its home video counterpart). Also, the stars, text and byline are somewhat smaller than in the normal 16:9 variant in order to match the aspect ratio (this is retained on fullscreen/open matte prints).
** A <u>videotaped version</u> of the 1999 variant exists in which the mountain does not turn dark. This can be found on some Paramount VHS trailers from 2000 to 2002, and on Paramount's "Now in Theaters" bumper from 2000 to 2002, although the variant in its entirety hasn't been seen yet.
** A <u>prototype variant</u> with a more 2D look also exists, which can be seen on a trailer for ''Star Trek: Insurrection'', as well as on the teaser trailer for ''South Park: Bigger, Longer, and Uncut''.
** On <u>''Double Jeopardy''</u>, the "®" symbol fades in with the Paramount script.
** On <u>''Runaway Bride''</u> and <u>''Wonder Boys''</u>, the "®" symbol and Viacom byline fade in with the Paramount script.
* On <u>[[CIC Video]]'s ''The Paramount Movie Show'' segments</u>, <u>VHS trailers for ''Chinatown''</u> and <u>''A Place in the Sun''</u>, <u>theatrical trailers for ''I.Q.''</u>, <u>''The Brady Bunch Movie''</u>, <u>''Star Trek: Generations''</u>, and <u>''Braveheart''</u>, a TV spot for <u>''Milk Money''</u>, <u>the teaser trailer for ''The Indian in the Cupboard''</u>, and <u>the second trailer for ''Forrest Gump''</u>, the logo is bylineless.
* On the <u>1991 trailer tape from CIC Video</u>, the CIC Video logo morphs into the mountain as seen in the start of the logo, and it animates as usual, but with a smaller Paramount Communications byline. The logo then morphs into the 1971 version of the 1963 Universal logo. This can only be found on some Latin American VHS releases as the beginning of a short promo to commemorative 1,000,000 copies of CIC videotapes sold.
* On a <u>Brazillian TV Spot for ''Clear and Present Danger''</u>, "Distribuido por [[United International Pictures]]" appears below the logo.
* On <u>bumpers for the Brazillian channel Telecine</u>, the Viacom byline is replaced with a cheaper one in the Eagle font.


'''Closing Variants:'''
'''Closing Variants:'''
*At the end of movies, the logo is still. This also appears on syndicated airings of ''Death Wish 4: The Crackdown'' before the Cannon logo.
* At the <u>end of movies</u>, mostly earlier ones, the logo appears as a still image. This version is also seen on syndicated airings of ''Death Wish 4: The Crackdown'' before the Cannon logo.
* At the <u>end of most later movies</u>, the finished product is seen, with the clouds gliding.
*Sometimes, it's only the finished product of the logo, like it's [[Paramount Television (pre-2006)|pre-2006 television counterpart]]. On ''Mission: Impossible II'', the logo fades in without the Viacom byline, which fades in afterwards.
* Despite replacing the 1995 variant as an opening logo, the <u>1999 variant</u> was seldom used as a closing logo, with most films released from 1999 to 2002 instead using the 1995 logo at the end. Some exceptions include the domestic release of ''South Park: Bigger, Longer, and Uncut'' (which was released by [[Warner Bros. Pictures|Warner Bros.]] internationally) and the 2022 Blu-ray and digital releases of ''Jimmy Neutron: Boy Genius''.
* On <u>''Mission: Impossible II''</u>, the logo fades in without the Viacom byline, which fades in after about a second.
* A zoomed-in still variant of the 1988 version of the 1986 logo also exists, which was seen at the <u>end of a UK airing of ''The Presidio'' on [[BBC One|BBC1]] from February 14, 1995</u>.


'''Technique:''' A mixture of CGI and live-action, designed and composited by Jay Jacoby of Studio Productions (now Flip Your Lid Animation), who went on to produce the logos for [[Universal Pictures]] and [[20th Century Studios|20th Century Fox]], among others. The CGI stars were created by David Sieg at Omnibus/Abel on a III Foonly F1 computer, and the mountain scenery was a physical model created and filmed by Apogee, Inc.
'''FX/SFX:''' The stars circling the mountain, the zoom in, and the text fading in, all in a beautiful mixture of CGI and practical effects that have held up remarkably for over 30 years.


'''Audio:''' A reworked version of the 1976 fanfare (which debuted on ''The Blue Iguana'', released on April 22, 1988), with synthesized chimes added to the beginning, as well as additional instruments.
'''Music/Sounds:''' Usually silent or the opening theme of the movie, although a few films such as ''Fatal Attraction'', ''Crocodile Dundee II'', ''The Accused'', ''Pet Sematary'', ''Black Rain'', ''Wayne's World'', the demo VHS of ''Tropical Snow'', and post-1998 prints of ''Grease'' have synthesized chimes segueing into the 1975 fanfare. Always silent for the closing variant.


'''Music/Sounds Variants:'''
'''Audio Variants:'''
* Sometimes, <u> the logo is silent or the opening theme of the movie.</u>
*On ''Event Horizon'', a more "powerful", slower, rearranged version of the 1975 fanfare, composed by Michael Kamen, plays during the logo, with the last note being held out, then seguing into the movie's main titles.
*On ''Campus Man'', a different fanfare, composed by James Newton Howard, plays during the logo
* On <u>''Event Horizon''</u>, a rearranged, slower and more "powerful" version of the 1976 fanfare, composed by Michael Kamen, is heard, with the final note held out.
*On ''Stepping Out'', a different fanfare, composed by Peter Matz, plays during the logo.
* '''1987:''' Earlier films with the 1976 fanfare have the synth chimes fade out when the music begins.
*On ''The Naked Gun 33 1/3: The Final Insult'', a different fanfare, composed by Ira Newborn, plays during the logo.
* On <u>''Campus Man''</u>, a different fanfare composed by James Newton Howard plays.
* On <u>''Stepping Out''</u>, a different fanfare composed by Peter Matz plays.
*On the Nickelodeon movie ''Harriet the Spy'', we can hear (if you listen hard enough) some soft-sounded chimes sampled from Mrs. W's garden.
* On <u>''The Naked Gun 33 1/3: The Final Insult''</u>, a different fanfare composed by Ira Newborn plays.
*On another Nickelodeon movie, ''Snow Day'', wind from a snowstorm is heard throughout the logo.
* On <u>''Harriet the Spy''</u>, some soft-sounded chimes sampled from Mrs. W's garden can be heard faintly.
*On a Spanish TV airing of ''Titanic'' (1997), the 1994 20th Century Fox fanfare is heard, due to using an international Spanish audio track.
* On <u>''Snow Day''</u>, wind from a snowstorm is heard throughout the logo.
*On the 1998 reissue of ''Grease'' (1978), the audio is re-orchestrated to sound more powerful.
*On a French print of ''The Next Best Thing'', the Lakeshore Entertainment theme is heard over the logo, due to a sloppy editing job where the order of the logos are reversed, but the audio isn't.
* On a <u>Spanish TV airing of ''Titanic''</u>, the 1994 20th Century Fox fanfare is heard due to the airing using an international Spanish audio track.
*On the UK Second Sight Blu-Ray of ''Creepshow'' (1982), the 1994 Warner Bros. Television music is playing over the end version of this logo.
* On the <u>1998 reissue of ''Grease''</u>, the 1988 fanfare is given a more "powerful" remix with louder cymbals.
*On European TV airings of ''Braddock: Missing in Action II'', the 2001 MGM lion roar is heard over the Viacom byline version of the logo, resulting in one of the sloppiest plastering jobs ever! This is likely due to using a Paramount-owned TV print with audio from an MGM-owned master.
* On the <u>Australian DVD release and a French print of ''The Next Best Thing''</u>, the [[Lakeshore Entertainment]] theme is heard over the logo due to an editing error where the order of the logos are reversed but the audio isn't.
* On the <u>UK Second Sight Blu-ray release of ''Creepshow''</u>, the NTSC-pitched 1994 [[Warner Bros. Television Studios|Warner Bros. Television]] fanfare plays over the ending version of this logo.
* On <u>European TV airings of ''Braddock: Missing in Action III''</u>, the 1995 [[Metro-Goldwyn-Mayer Studios|MGM]] lion roar is heard over the Viacom byline version of the 1986 logo, likely due to those airings using a Paramount-owned TV print with audio from an MGM-owned master.
* On the Icon UK DVD release of ''What Women Want'', the thunderclap from the 1994 [[Icon Productions]] logo is heard due to an audio swapping error (the DVD release uses the pitched-up U.S. audio master, as Paramount held the U.S. rights to the movie while Icon held internationally).


'''Availability:''' Very common, even though the logo has not been in use for more than 15 years now. While it has been plastered on some TV airings and video releases of Paramount films, as well as some remastered or restored prints, most of these still retain their original logos.
'''Availability:''' Seen on most Paramount movies of the era. While it's been plastered on some TV airings and video releases of Paramount films (as well as some remastered or restored prints), most of these films still retain their original logos.
* The first films to use this logo were ''The Golden Child'' and ''Crimes of the Heart'' (the latter a [[De Laurentiis Entertainment Group]] production distributed in Canada by Paramount), both released on December 12, 1986, and the last film was ''Crossroads'', released on February 15, 2002 (possibly plastered in later prints).
*It can be seen at the end of ''Big Top Pee-Wee'' and ''Indiana Jones and the Last Crusade'', which both have the 5th logo at the beginning (though strangely enough, the DVD of ''Indiana Jones and the Last Crusade'' has the "Blue Mountain" at the end instead!).
* The Paramount Communications byline variant is preserved on films such as ''Ghost'', ''The Hunt for Red October'', ''Wayne's World'', and ''Forrest Gump'', among others.
*The first film to use this logo was ''The Golden Child'', released on December 12, 1986, and the last film to use this logo was ''Crossroads'', released on February 15, 2002; the last releases overall to use this logo were the VHS compilations ''Rugrats Mysteries'' and ''SpongeBob SquarePants: Bikini Bottom Bash'', both released on January 28, 2003, and also on the VHS release of ''Blue's Clues: Blue's Big Band'', released on February 4, 2003 and the VHS release of ''The Adventures of Jimmy Neutron: Boy Genius: Sea of Trouble'', released on October 7, 2003. Also seen on the region 4 DVD release of ''SpongeBob SquarePants: Nautical Nonsense and Sponge Buddies''.
** In general, it debuted on ''Black Rain'', and last appeared on ''Nobody's Fool''.
*Paramount has used the 1995 Viacom variation in all logo plasters and TV movies, such as those made for Showtime.
* The 1995 Viacom byline variant is preserved on films such as ''Clueless'', ''Star Trek: First Contact'', U.S. prints of ''Titanic'', ''Saving Private Ryan'', and ''The Truman Show'', among many others. It debuted on ''The Brady Bunch Movie''.
*The 75th Anniversary logo appeared on 1987 video releases of ''Top Gun'', ''Ferris Bueller's Day Off'', ''The Whoopee Boys'', ''Crocodile Dundee'', ''Children of a Lesser God'', and ''Star Trek IV: The Voyage Home'', and was plastered with its later variations for many years. Paramount nicely preserved this variant later on; it appears on the DVD releases of ''Planes, Trains and Automobiles'' and ''The Untouchables''.
*The prototype version of the 75th Anniversary variation can be seen on ''The Golden Child'', ''Hot Pursuit'', and the trailer for ''Beverly Hills Cop II'' (which is preserved on iTunes).
* The 1999 enhanced version is preserved on their 1999-2002 films starting with ''South Park: Bigger, Longer and Uncut'' (as a variant), and ending with ''Crossroads'' (the entire logo's final appearance).
* The 1988 version of the 1986 logo is also seen at the end of ''Big Top Pee-Wee'', which has the 5th logo at the beginning.
*The Viacom variation of this logo plasters the Paramount Communications variant on post-1995 VHS releases and some DVD and Blu-ray releases of films that were released in the final two months of 1994, and among them was ''Star Trek: Generations''. On its 1999 DVD and its 2004 Special Edition release, the Viacom variant appears at both ends instead. On the 2009 Blu-ray and DVD re-release as part of the ''Star Trek: The Next Generation'' Motion Pictures Collection, the Paramount Communications variation is preserved.
* Paramount has used the 1995 Viacom variation in all logo plasters and TV movies, such as those made for Showtime.
*The Paramount Communications variant of this logo plasters the 1982 Orion Pictures logo on Spike TV airings of ''First Blood''. The Paramount Communications variant was found on 1989-1995 video releases, and also makes a surprise appearance at the end of ''Sleepy Hollow'' (U.S. release only), with the standard 1999 logo at the beginning of the film. The Paramount Communications variant makes surprise appearances on the Mexican DVD of Full Moon's ''Demonic Toys'' (released as ''Juguetes Demoniacos'') and Echo Bridge Home Entertainment's DVD releases of ''Puppet Master 5'', likely due to being sourced from older VHS masters. The tail end of it also makes a surprise appearance at the beginning of the rough cut of the final ''Mystery Science Theater 3000'' episode ''Diabolik'' (AKA: ''Danger: Diabolik''), while the actual episode itself cuts it out.
*The standard Gulf+Western variant of this logo can be found on 1988-1989 video releases. The Gulf+Western variant makes a surprise appearance on the Razor Digital DVD of the original ''Puppet Master'', which contains a rare uncut version and a 3-D version as well.
* The 75th Anniversary logo can be found on 1987 VHS releases of ''Top Gun'', ''Ferris Bueller's Day Off'', ''The Whoopee Boys'', ''Crocodile Dundee'', ''Children of a Lesser God'', and ''Star Trek IV: The Voyage Home'', and was plastered with its later variations for many years.
** However, Paramount preserved this variant later on, as it is seen on the DVD releases of ''Planes, Trains and Automobiles'' and ''The Untouchables'' and the 2022 Blu-ray release of ''Back to the Beach'' under the Paramount Presents (#34) line.
*The Viacom variant of this logo was seen on 1995-2003 video releases, and at the end of AMC airings of ''Rambo: First Blood Part II'' and ''Prancer''. Strangely, the 1995-2002 version with the Viacom byline was spotted after the split-screen credits whenever ''Barnyard'' aired on Nickelodeon; this was the result of Nickelodeon messing up the ending logos used and instead using the ones for ''Jimmy Neutron: Boy Genius'', which was also an O/Paramount movie.
** It is also left intact on VH1's print of ''Beverly Hills Cop II''.
*Speaking of ''Jimmy Neutron'', this logo appears on DVD and digital prints of the movie, but on its original VHS release, it oddly plastered this logo with the 90th Anniversary variant of the next one.
** The 75th Anniversary logo is also seen at the start and end of the 1987 US VHS release of ''G'Day Australia: Like Nothing Else on Earth''.
*A silent version of the Viacom variant was used on Hulu prints of ''The Lorax'' (1972) and ''The Cat in the Hat'' proceeding the 1973 CBS Special Presentation logo.
* The prototype 75th Anniversary variation can be found on ''The Golden Child'', ''Hot Pursuit'', and the trailer for ''Beverly Hills Cop II'' (which is also preserved on iTunes).
* The Viacom variation of this logo plasters the Paramount Communications variant on post-1995 VHS releases and some DVD and Blu-ray releases of films released in late 1994.
** For example, on the 1999 DVD and 2004 Special Edition releases of ''Star Trek: Generations'', the Viacom variant is seen at both ends instead.
*** However, on the 2009 Blu-ray and DVD re-releases (as well as the 2023 UHD and Blu-ray releases), the Paramount Communications variation is restored.
* The Paramount Communications variant of this logo also plasters the 1982 [[Orion Pictures]] logo on Spike TV airings of ''First Blood'' (as Paramount Communications had already folded into Viacom by the time Viacom purchased [[Worldvision Enterprises]], [[Carolco Pictures]]' television distributor, in full, it's possible that the logo first appeared on that film around the time Viacom, which had by then already acquired Paramount Communications, merged with Blockbuster, which owned Worldvision's parent company [[Spelling Television]]).
** It can also be found on VHS releases from 1989 to 1995, and also makes an appearance at the end of older US prints of ''Sleepy Hollow'' (however, current prints have the Viacom byline of this logo), with the standard 1999 logo at the beginning of said film.
** The tail end of it also makes an appearance on the rough cut of the final ''Mystery Science Theater 3000'' episode "Diabolik" (the actual episode itself cuts it out).
** It was also seen at the start of a UK airing of the 1978 TV movie ''True Grit: A Further Adventure'' on LEGEND from April 8, 2023.
* The standard Gulf+Western variant of this logo is also preserved on VHS releases from 1988 to 1989.
* The Viacom variant of this logo is also preserved on VHS releases from 1995 to 2003 (as detailed above), and at the end of AMC airings of ''Rambo: First Blood Part II'' and ''Prancer''.
* The 1995-2002 version with the Viacom byline was also spotted after the split-screen credits of Nickelodeon airings of ''Barnyard''. This was the result of a credits error that resulted in Nickelodeon instead using the ones for ''Jimmy Neutron: Boy Genius'', which originally used the 1999 logo.
* On the other hand, this logo can be found on DVD, digital, and Blu-ray prints of ''Jimmy Neutron'', as well as TV airings, but is plastered with the 90th Anniversary version of the next logo on its original VHS release.
* The silent version of the Viacom variant is also preserved on Hulu prints of ''The Lorax'' and ''The Cat in the Hat''.
* This logo is also seen on ThisTV's prints of ''Wild Geese II'' plastering the Cannon logo, and ''That Championship Season'' on the same station, as they used a Paramount master.
* It is also seen on Screenpix Action airings of ''Avenging Force''.
* It is also seen at the end of Anchor Bay's print of ''Bad Boys'' (the 1983 film), an EMI film for which Viacom had the television rights.
* The 1990 Paramount Communications variant of the closing logo does not appear at the end of a 2004 UK airing of ''Ghost'' on ITV1, as it goes right from the closing credits straight into the ten-second [[Motorola (Sponsor Bumpers)|Motorola]] closing sponsorship ident instead.
* The 1995 Viacom variant of the closing logo was also seen at the end of a UK airing of ''Beavis and Butthead Do America'' on BBC Two from August 6, 2000.
* The 1995 Viacom variant of the closing logo was also seen at the end of 35mm uncropped film scan prints of ''The Rugrats Movie'' and ''Rugrats in Paris: The Movie'', after the [[Klasky Csupo]] logo and before [[Motion Picture Association (Rating Bumpers)|the Motion Picture Association of America rating card]].


'''Editor's Note:''' Much like some of the previous logos, the logo is a fan-favorite in the logo community thanks to the seamless use of models and CGI, as well as the fanfare.
'''Legacy:''' Much like some of its predecessors, this logo is a favorite within the logo community thanks to its blend of models and CGI, as well as its fanfare.


===9th Logo (March 1, 2002-2012)===
===9th Logo (February 25, 2002-May 16, 2012)===
<tabber>
<gallery mode="packed" heights="200">
2002 (90th Anniversary)=
File:Paramount Pictures(62).jpg
<gallery mode="packed" heights="150">
File:Paramount Pictures(63).jpg
File:Paramount Pictures(64).jpg
Paramount Pictures (90th Anniversary, Version 1).jpeg|Prototype 90th Anniversary variant
Paramount Pictures (90th Anniversary, We Were Soldiers).png|Prototype 90th Anniversary variant (scope)
File:Paramount Pictures(65).jpg
Paramount 90th Anniversary 2002.jpeg|Prototype 90th Anniversary variant (open matte)
File:Paramount Pictures(66).jpg
Paramount 90th Anniversary (2002).png|90th Anniversary variant
File:Paramount Pictures(67).jpg
File:Paramount Pictures(68).jpg
Paramount Pictures (90th Anniversary, Version 2).png|90th Anniversary variant (scope)
Paramount 90th Anniversary (2002).jpeg|90th Anniversary variant (open matte)
File:Paramount Pictures(69).jpg
File:Paramount Pictures(24).png
File:Paramount Pictures(25).png
File:Paramount Pictures(26).png
</gallery>
</gallery>
|-|
{{Youtube|id=U-1mIkeDq4o|id2=TVpY_k_8UPA}}
2003-2010=

<gallery mode="packed" heights="150">
'''Nicknames:''' "2000s Mountain", "Ultra Majestic Mountain", "CGI Mountain II", "Perumount IV", "Space Mountain"
Paramount Pictures logo (2002, with Viacom byline).png|2003 variant
Paramount Pictures Logo (2008).png|2003 variant (scope)
Paramount Home Entertainment (2003).png|2003 variant (open matte)
Paramount Home Entertainment (2003) (Filmed).png|2003 variant (open matte, filmed)
Paramount Pictures Distribution (2006).jpg|2006 distribution variant
Paramount Pictures (2008, Closing).png|2006 distribution variant (scope)
Paramount Pictures(66).jpg|iTunes trailer variant
</gallery>
|-|
2010-2012=
<gallery mode="packed" heights="150">
Paramount Pictures(24).png|2010 variant
Paramount Pictures(69).jpg|2010 variant (scope)
Paramount Pictures(25).png|2010 variant (open matte)
Paramount Pictures Distribution (2012).png|2010 distribution variant
Paramount Pictures (2010, Closing).png|2010 distribution variant (scope)
</gallery>
|-|
Corporate=
<gallery mode="packed" heights="150">
Dff0zu8-b7e69a40-6d3c-49c5-ac73-8685584d7be1.jpg|90th anniversary variant
Paramount Pictures (2002-2013).jpg|Variant without the "90th Anniversary" text
Paramount Pictures (2002-2013) - Color.png|Variant with the 2010 Viacom byline
</gallery>
|-|
Videos=
{{YouTube|id=pf8P7klHEj8|description=Prototype 90th Anniversary variant|id2=VbmhW3YA4BY|description2=Revised 90th Anniversary variant|id3=TVpY_k_8UPA|description3=2003 Viacom byline variant|id4=TYYUq_n5sxQ|description4=''Mean Girls'' variant|id5=6j17vqkNvrA|description5=Open matte variant|id6=9HR0-aOzqbc|description6=''The Longest Yard'' variant|id7=vHTkHU30Iss|description7=2010 Viacom byline variant|id8=Y_bhQNh7esA|description8=Closing variant|id9=YPXm9Ghv7YY|description9=2006 distribution variant|id10=8xmtaz0BMNk|description10=2010 distribution variant}}
</tabber>


'''Logo:''' We pan down from a starry sky in space to a set of clouds. As we fly backwards slowly with the camera, some comet-like objects come flying down. They fly down far enough to reveal themselves as the trademark Paramount stars. The stars zoom past the camera, making us find out we had been watching a reflection all along. The familiar "<span style="font-family: 'Times New Roman';">'''''Paramount'''''</span>" script (but with a gold border behind it because it's CGI) zooms out as a total of 22 stars shoot past the script and encircle the mountain behind it. The script then continues to zoom out, taking its place at the peak of the mountain. The Viacom byline (with a line above) then fades in below the logo.
'''Visuals:''' The camera pans down from a starry sky to a set of clouds. As the camera slowly zooms backwards, a few cometoid objects fly down and reveal themselves as the trademark Paramount stars that zoom past the camera. The familiar "'''''Paramount'''''" script (with a gold border) zooms out, revealing it to be a reflection (which fades to white) the entire time as a total of 22 stars shoot past the script and encircle the mountain, which is now more realistic in appearance, on a dusk background. The script continues to zoom out before taking its place at the peak of the mountain. The Viacom byline (once again, with a line above) then fades in below the logo.


'''Bylines:'''
'''Bylines:'''
*March 1, 2002-March 26, 2010: "A VIACOM COMPANY" in its 1990 "Wigga-Wigga" font. This version last appeared on ''She's Out Of My League'', the 2012 Brazilian animated film ''Peixonauta: Agente Secreto da O.S.T.R.A.'', the 2015 Spanish animated film ''Capture the Flag'' (for the full animation variant) and the 2011 [[DreamWorks Animation]] film ''Kung Fu Panda 2'' (for the closing and distribution variants).
*March 1, 2002-March 26, 2010: "/\ \/|/\CO/\/\ CO/\/\PANY" in its 1990 Wigga-Wigga font.
*May 7, 2010-2012: "<small>A VI</small>a<small>COM COMPANY</small>" in its 2006 font.
*April 26, 2010-May 16, 2012: "<small>A VI</small>a<small>COM COMPANY</small>" in its 2005 font. This version first appeared on ''Iron Man 2'' and last appeared at the end of ''The Dictator''.


'''Variants:'''
'''Variants:'''
*March 1-December 18, 2002: During its first year of use, the words "90TH ANNIVERSARY", in gold with "90" bigger and "TH" smaller and on the top right of "90" and "ANNIVERSARY" below, fade in with the Viacom byline and the line, sandwiched between the peak of the mountain. Again, "™" is used in place of "®" in this variation. The logo's general shade of color is also much brighter.
*<u>March 1-December 27, 2002:</u> For the logo's debut and its first official year (2002), the gold words "'''''90''<sup>{{small|''TH''}}</sup> ANNIVERSARY'''", with "90" bigger, "TH" smaller and on the top right of "90", and "ANNIVERSARY" below, fade in with the Viacom byline, under the peak of the mountain. Again, a trademark symbol ("™") is used in place of the registered trademark symbol ("®") in this variation.
**On <u>earlier films released with the 90th Anniversary variant</u> (such as ''Hey Arnold!: The Movie'', ''Serving Sara'', and ''Changing Lanes''), the logo's general color scheme is brighter and more cartoonish. The stars have a stronger motion blur effect and are darker/sleeker in the final shot, but one star is missing from the first half of the logo, and the stars in the final shot are somewhat off-center from the rest of the mountain. There is also an error during the portion where the script zooms back, in which some of the stars seem to jump out of the reflection of the text. The clouds in the sky and around the mountain also appear less realistic than in the later version, and the sky background in the second half appears to be stretched vertically (however, on ''We Were Soldiers'', which was the first film to use the 90th Anniversary logo, the sky background is more or less unaltered). Also, the trademark symbol is yellow instead of white.
*A prototype variant of the 90th Anniversary logo was spotted (and only appeared) on the video game ''The Sum of All Fears'', where the "90TH ANNIVERSARY" text was bigger and shinier.
**The 90th Anniversary variant was reanimated to look more natural starting with ''The Sum of All Fears'' (the only film that didn't use the revised variant was ''The Hours'', which used the earlier version), with the color of the trademark symbol being changed to white. The version used on that film would later become the regular logo without the 90th Anniversary tag, which was introduced the following year.
*A still version of the logo was spotted on international prints of ''Sleuth'' (released by Sony Pictures Classics in the US).
**Sometimes, the 90th Anniversary variant fades in after the camera pans down from the sky.
*A variant is used at the end of every trailer for Paramount's movies on online movie stores like iTunes and the PlayStation Store. We see a still version of the Paramount logo with the words "Now Available from Paramount". Below it is a copyright stamp. Has also been seen zoomed in (so the copyright and the "now available" text is not seen) and on the trailer for ''Airplane!'', where the logo plasters the 1975 trailer version of the logo (keeping the music). This is also seen on old Dreamworks movie trailers.
**A <u>still version of the 90th Anniversary logo</u> exists, in which the stars and Paramount script are spaced slightly further from the mountain, and the "90" text is shinier. This appears on the video game version of ''The Sum of All Fears'', as well as the Australian DVD release of ''Blue's Clues: Get to Know Joe'' (albeit without the "90th Anniversary" text). It also appears on the cover of the 2002 compilation album ''Paramount Pictures' 90th Anniversary: Memorable Scores''.
*Late 2005-March 26, 2010: The logo has been enhanced.
*A <u>still version</u> of the logo also exists, which appears on international prints of ''Sleuth''.
*May 7, 2010-2012: The logo was enhanced once more with sleeker stars and shinier text, and the Viacom byline is switched to its 2006 font. The text "DISTRIBUTED BY" is also updated, but on ''Megamind'', the text remains in the 1990 font.
*A variant is used at the <u>end of every trailer for Paramount's films on online stores such as iTunes, the PlayStation Store, and the Xbox Store</u>. A still version of the Paramount logo appears with the words "Now Available from Paramount" above and a copyright stamp below it. It has also been seen zoomed in (so the copyright and the "now available" text is not seen) and on the trailer for ''Airplane!'', where the logo plasters the 1975 trailer version of the logo (keeping the music). This also appears on old DreamWorks movie trailers.
*On full screen DVDs of Paramount movies shot in 2.39:1 scope, the logo is incredibly zoomed in, since it is in the 4:3 ratio. On matted films, it is either zoomed in halfway, or it is in open matte.
*A <u>short version exists</u> that starts when the stars fall from the sky. This mainly appears on VHS releases.
*On <u>video releases from the company</u>, the logo is videotaped and often in open matte.
*Starting with <u>''Iron Man 2''</u>, the logo was enhanced once more with shinier text and sleeker stars that jump out of the reflection of the sky, and the Viacom byline is switched to its 2006 font. There is a noticeable error in this variant where the stars from the first half of the logo are visible behind the "Paramount" script as it zooms out where it should normally obscure them (the deleted alternate opening of the film uses the original variant).
**This variant was possibly done to accommodate for stereoscopic 3D films, since the first overall appearance of this variant was technically in the 2007 film <u>''Beowulf''</u>, albeit with the byline being in the "Wigga-Wigga" font and with a part of it being warped. The international version of the film used the 3D [[Warner Bros. Pictures]] logo used on IMAX documentaries of the time, which plays normally.
*On <u>fullscreen DVD releases of Paramount movies shot in 2.39:1</u>, the logo is incredibly zoomed in, since it is in the 4:3 ratio. On matted films, it is either zoomed in halfway or in open matte.
* An <u>open-matte version</u> exists on some uncropped 35mm film scans of films, one example being ''Mean Girls''.


'''Closing Variants:'''
'''Closing Variants:'''
*Only the finished product of the logo, with the only animation being the clouds in the background. It's basically the same as its [[Paramount Television (1967-2006)|pre-2006 television counterpart]], but slightly extended and silent.
*Same as the previous logo.
*On <u>''The Eye''</u> and <u>''Indiana Jones and the Kingdom of the Crystal Skull''</u> (both 2008), the logo is completely still.
*2006-October 28, 2011: When distributing films from another company, the words "DISTRIBUTED BY", in white, are seen above the logo with the Viacom byline and the line. Usually seen at the end of DreamWorks films beginning in late 2006. It also oddly appears at the end of ''Iron Man'', before the Marvel Studios logo. It also appears at the beginning of international prints of ''The Spy Next Door''.
*<u>2006-October 28, 2011:</u> When distributing films from another company, the words "DISTRIBUTED BY", in white, are seen above the logo with the Viacom byline and the line. Usually seen at the end of DreamWorks Pictures (however, some films will say "DISTRIBUTED BY DREAMWORKS/PARAMOUNT DISTRIBUTION") and DreamWorks Animation films beginning in late 2006. Also appeared at the end of ''Iron Man''.
*The "DISTRIBUTED BY" text was updated along with the Viacom byline starting in <u>2010</u>.


'''Technique:''' CGI directed by Peter Schluter at BUF Compagnie, believed to have been done on one of BUF's 75 Silicon Graphics O2 units. The 2010 version was animated by PIC Collective.
'''FX/SFX:''' Incredibly breathtaking CGI; very reminiscent of the more majestic and stylized 1940s and '50s mountains.


'''Music/Sounds:''' Usually it's silent or has the film's opening theme. Always silent on the closing variant.
'''Audio:''' Usually none or the opening theme of the film.


'''Music/Sounds Variants:'''
'''Audio Variants:'''
*On ''Mean Girls'', the 1987 fanfare is heard. Sadly, this was the only film to use the fanfare.
*On <u>''Mean Girls''</u>, the 1988 fanfare is heard.
*On ''The Longest Yard'', a different fanfare plays. This was composed by Teddy Castellucci.
*On the <u>2005 remake of ''The Longest Yard''</u>, a different fanfare composed by Teddy Castellucci plays.
*On an AMC airing of ''Rambo III'', this plasters the Carolco logo and keeps the low-pitched version of the theme in one of the worst logo plastering jobs ever!
*On an <u>AMC airing of ''Rambo III''</u>, this plasters the Carolco logo and keeps the low-pitched version of the theme, likely due to a plaster error.
*On ''Twisted'', wind is audible in the logo. Skywalker Sound which did the sound for the film, did the same here.
*On <u>''Twisted''</u>, wind is audible throughout the logo.
*On ''Jackass Number Two'', a loud jet sound is heard along with wind when the stars fly down, then a whoosh sound when the Viacom byline fades in.
*On <u>''Jackass Number Two''</u> and <u>''Jackass 2.5''</u>, a loud jet sound is heard along with wind when the stars fly down, followed by whooshes when the stars pass by the screen, then a final whoosh sound when the Viacom byline fades in.
*On a Paramount Channel France airing of ''Assassination'' (1987), the 1984 Cannon Films theme plays over it.
*On a <u>French Paramount Channel airing of ''Assassination''</u>, the 1984 Cannon Films theme plays over the logo.


'''Availability:''' Very common. Seen on all Paramount films from 2002 to 2011, as well as Paramount video releases from 2002 to 2006.
'''Availability:''' Appears on all films from the company from the time-period until 2011.
*The 90th Anniversary variant was first seen on ''We Were Soldiers'' and last appeared on ''The Hours'' and sometimes plastered old logos on 2002 video releases as well as the Tri-Star Pictures logo on Encore airings of ''Rambo III''.
*The 90th Anniversary variant made its theatrical debut on ''We Were Soldiers'' (released on February 25, 2002), and made its final appearance on ''The Hours'' (released on December 27, 2002).
**However, it is also seen on ''Charlotte's Web 2: Wilbur's Great Adventure'' (released on March 18, 2003), likely due to the film being completed in 2002, but released in 2003.
*The normal Viacom variation was first used on ''Tupac: Resurrection''; the last movies overall to use this logo officially were ''Young Adult'' and ''The Adventures of Tintin''. The last movies to use the Viacom byline in its 1990 font are ''She's Out of My League'' and ''How to Train Your Dragon'' while the first movie to use the 2006 font for the byline is ''Iron Man 2''.
*The version without the "90th Anniversary" tag debuted on ''How to Lose a Guy in 10 Days'' (released on February 7, 2003), and made its final appearance on ''She's Out of My League'' (released on March 12, 2010); it made its final closing appearance on ''Kung Fu Panda 2'' (released on May 27, 2011).
*Also seen at the end of ''Elizabethtown'', ''Zodiac'', and ''Indiana Jones and the Kingdom of the Crystal Skull'', which all had the 5th logo at the beginning.
*The enhanced version debuted on ''Iron Man 2'' (released on April 26, 2010), and made its final full appearance on ''The Adventures of Tintin: Secret of the Unicorn'' (released on October 26, 2011), with its final closing appearance at the end of ''The Dictator'' (released on May 16, 2012, though the next logo is used at the beginning).
*It also appears at the end of ''Grease Sing-a-Long'' (a re-release of 1978's ''Grease''), which has the 7th logo at the beginning.
*Despite being mostly retired after 2011, this logo also makes appearances on the 2011 French film ''Beur sur la ville'', the 2012 Brazilian animated film ''Peixonauta: Agente Secreto da O.S.T.R.A.'', and the 2015 Spanish film ''Capture the Flag'' (only at the beginning; the film uses the next logo at the end).
*Also plasters the Weintraub Entertainment Group logo on a recent Encore airing of ''My Stepmother is an Alien'', with the film's opening music; Weintraub previously had a deal with Worldvision Enterprises.
**The 2010 variant can also be found on the 2012 restorations of ''Wings'' and ''Hondo'', respectively.
*It also plasters the 1982 Orion Pictures logo on HBO, Comedy Central, and IFC airings of ''Bill and Ted's Excellent Adventure'' (also plasters the closing version of the logo at the end, the following Nelson Entertainment logo is kept intact at the beginning), and the 1995 MGM logo on older HBO airings of ''House Arrest''.
*The 90th Anniversary variant also sometimes plasters old logos on 2002 video releases, as well as the 1984 [[TriStar Pictures]] logo on Encore airings of ''Rambo III''.
*Surprisingly, the full version appears at the beginning of a few early episodes of ''Hogan's Heroes'' on Me-TV, including the pilot episode, as well as the HD remasters on Universal HD.
*Strangely, this logo does not appear at the beginning of ''Strange Wilderness'', although the "Distributed by" variant makes an appearance at the end. This might be due to the movie's negative reception.
*The 2003 version of the 2002 logo is also seen at the end of ''Grease Sing-a-Long'' (a re-release of 1978's ''Grease''), which retains the 7th logo at the beginning.
*It is also seen at the end of IMAX prints and all international prints of ''Watchmen''; on North American IMAX prints, it is followed by the [[Warner Bros. Pictures]] closing logo.
*It's also seen at the end of 2006-2011 DreamWorks Animation films but don't expect this to appear at the beginning of them, unlike 20th Century Fox. It is likely because Paramount only distributed them; it did, however, appear on the VCD release of ''Flushed Away'' before the DreamWorks Animation logo.
*This logo also plasters the previous logo on small HD widescreen prints of ''The Rainmaker'', although most current prints including the Blu-ray release have the original logo intact.
*It is seen plastering the 1972 Warner Bros. logo on a VCD of ''Cujo'' due to Paramount gaining the rights to the movie when Taft Entertanment was merged into Republic, which became part of Viacom.
*It also plasters the [[Weintraub Entertainment Group]] logo on an Encore airing of ''My Stepmother is an Alien'', retaining the film's opening music.
*It also plasters the 1982 [[Orion Pictures]] logo on HBO, Comedy Central, and IFC airings of ''Bill and Ted's Excellent Adventure'' (also plasters the closing version of the logo at the end, with the following [[Nelson Entertainment]] logo kept at the beginning), and the 1995 [[Metro-Goldwyn-Mayer Studios|MGM]] logo on older HBO airings of ''House Arrest''.
*The full version is seen at the beginning of a few early episodes of ''Hogan's Heroes'' on MeTV, including the pilot episode and the HD remasters on Universal HD.
*This logo does not appear at the beginning of ''Strange Wilderness'', however, the "Distributed by" variant appears at the end.
*It is also seen at the end of [[DreamWorks Animation]] films released from 2006 to 2011, but not at the beginning of them, unlike [[20th Century Studios|20th Century Fox]] and [[Universal Pictures]].
**It does, however, appear on the VCD release of ''Flushed Away''.
**Some later prints of these movies like the 2018 Blu-ray release of ''Over the Hedge'' have this plastered with the 2012 Universal logo.
*It also plasters the 1973 Warner Bros. "Big W" logo on the VCD release of ''Cujo'' due to Paramount gaining the rights to that film when Taft Entertainment was merged into Republic, which became part of Viacom.
*Disney has also retained this logo on current prints of ''Iron Man'', ''Iron Man 2'', ''Thor'', and ''Captain America: The First Avenger'', all of which Paramount distributed on behalf of [[Marvel Studios]] until 2013.
*The 2003 version of the 2002 logo is also seen at the end of the Criterion Ultra HD Blu-ray release of ''The Virgin Suicides''.
*The 2003 version of the 2002 logo is also seen at the start and end of modern prints (including a November 24, 2022 TMC Movies UK airing) of ''Big Jake''.
*The 2003 version of the 2002 logo is also seen at the end of a Showtime on Paramount+ streaming print of ''Basic Instinct''.
*The closing version of the 90th Anniversary variant of this logo is also seen at the end of current prints of ''Turbulence''.
*The 90th Anniversary variant of this logo was also seen at the start of both a December 4, 2022 UK airing of ''Mean Machine'' on Film4, and a December 17, 2022 UK airing of ''Jackass: The Movie'' on Comedy Central, respectively.


'''Editor's Note:''' Much like the previous logo, except made with even better CGI.
'''Legacy:''' Another favorite of the logo community due to its more advanced CGI.


===10th Logo (December 16, 2011-)===
===10th Logo (December 16, 2011-)===
<tabber>
<gallery mode="packed" heights="200">
2011-2012 (100 Years)=
<gallery mode="packed" heights="150">
File:Paramount Pictures(70).jpg
File:Paramount Pictures(70).jpg
File:Paramount Pictures(71).jpg
File:Paramount_Pictures_100_Years_Logo_(2011).jpg
File:Paramount Pictures(72).jpg
File:Paramount Pictures (2012, Open Matte).png|Open matte variant
File:Paramount 100 Years (100 Years of Movie Magic version).png|''Paramount100'' app splash screen
File:Paramount Pictures(73).jpg
File:Paramount Pictures(74).jpg
File:Paramount Pictures (2012).png|100 Years (some clouds are removed)
File:Paramount Pictures(27).png
File:Paramount Pictures(72).jpg|Closing
File:Paramount(28).png
File:Paramount Pictures Distribution (2013).jpg|Closing (some clouds are removed)
File:Paramount Pictures(29).png
File:Paramount-logo-100th-anniversary.jpg|Corporate version
</gallery>
</gallery>
|-|
<center><youtube width="400" height="225">JWb9v8OB8HA</youtube> <youtube width="400" height="225">uo6rVCuPZv4</youtube></center>
2013-2019=
<gallery mode="packed" heights="150">
3656AD1A-C407-48B4-9503-844E0087E07F.png
BC9CCCBB-A05C-4583-A09D-4B6A3B11C18F.png|Some clouds are removed
File:Paramount Pictures (2013).png|Scope version
File:Paramount Pictures (2018).png|Scope version (some clouds are removed)
File:Paramount_Pictures_Distributed_By_2013.png|Closing
File:Paramount Pictures Distribution (2015).png|Closing (some clouds are removed)
File:Paramount(28).png|Closing (scope)
File:Paramount Pictures Distribution (2013, Closing).png|Closing (scope) (some clouds are removed)
File:Paramount Pictures(73).jpg|French byline
</gallery>
|-|
2020-2022=
<gallery mode="packed" heights="150">
File:Paramount Pictures (2020) 1.png
File:Paramount Pictures (2020) 2.png|Some clouds are removed
File:Paramount Pictures (2020) (4K).png
File:Distributed by Paramount (2020).png|Closing
File:Paramount Pictures (2021, new ViacomCBS byline).png|2021/2022 variant
File:Paramount Pictures (2022, Widescreen).png|2021/2022 variant (some clouds are removed)
File:Paramount_Pictures_(2022,_Scope,_A).png|2021/2022 variant (scope) (some clouds are removed)
File:Paramount_Pictures_(2022,_Scope).png|2021/2022 variant (scope) (some clouds are removed)
</gallery>
|-|
2022-present=
<gallery mode="packed" heights="150">
File:Paramount Pictures logo (2022, bylineless).PNG
File:Paramount Pictures (2022, B).jpg|Some clouds are removed
File:Paramount Pictures (2024, Scope).png|Scope version
File:Paramount Pictures (2022, Scope, Bylineless).png|Scope version (some clouds are removed)
Paramount Pictures (2024, 22 stars).png|2024 variant
Paramount Pictures (2024).jpg|2024 variant (13 stars instead of 22)
</gallery>
|-|
Videos=
{{YouTube|id=gpPSKU3qo5w|description=Alternate fanfare (''Mission: Impossible - Ghost Protocol'')|id2=JWb9v8OB8HA|description2=100 Years variant|id3=uo6rVCuPZv4|description3=Viacom|id4=1fiTu0TjybM|description4=ViacomCBS|id5=CBNRgcuechQ|description5=''Es ist nur eine Phase, Hase'' (''It's Just a Phase, Honey'') variant|id6=TwX8Rg0sQ7w|description6=Bylineless|id7=bDi600yUc5A|description7=2024 variant with 13 stars|id8=TJnvV5ST8WQ|description8=2024 variant with 22 stars}}
</tabber>


'''Visuals:''' Over a dark cloudy background, several stars fly towards the camera, a mirrored reference to the previous logo. As the third star flies towards the camera, the camera follows it and pans upward to reveal that it was a reflection of a lake (another reference to the previous logo). The camera follows two of the stars as they skim the lake, and a total of 22 stars fly over a forest, line up and encircle the mountain ahead. Then the "'''''Paramount'''''" script zooms out to take its place on the mountain, which is situated on a cloudy sunset landscape. The byline then fades in below, alongside an "®" or "™" symbol (prior to 2022).
'''Nicknames:''' "2010s Mountain", "Ultra Majestic Mountain II", "CGI Mountain III", "Perumount V", "Centennial Mountain"


'''Trivia:''' The 2022 version marks the first time since 1968 that the logo has been bylineless.
'''Logo:''' On a dark cloudy background, we see several stars flying towards us, a mirrored reference to the previous logo. As the third star flies towards us, we follow the star to reveal that we were looking at the reflection of a lake. We follow the stars as they skim the lake and create ripples. We continue to fly forward as a total of 22 stars line up and encircle the mountain ahead. Then the word "<span style="font-family: 'Times New Roman';">'''''Paramount'''''</span>" zooms back to take its place on the mountain, which is situated on a cloudy sunset landscape. The byline fades in below.


'''Alternate Descriptive Video Transcriptions''': Flying stars skim across a lake towards a distinctive pyramid-like mountain with a snow covered peak, the stars form an arch over the mountain, Paramount, a Viacom/ViacomCBS Company.
'''Trivia:''' This logo was designed by DevaStudios, Inc. and animated using the Terragen software from Planetside Software.


'''Bylines:'''
'''Bylines:'''
*December 16, 2011-November 8, 2019: "<small>A VI</small>a<small>COM COMPANY</small>"
*December 16, 2011-November 8, 2019: "<small>A VI</small>a<small>COM COMPANY</small>" (set in the 2006 Viacom font)
*January 10, 2020-: "'''A ViacomCBS Company'''"
*January 10, 2020-February 11, 2022: "'''A ViacomCBS Company'''" (set in Gotham Bold)
**2021-March 29, 2022: Same as before, except it's set in ViacomCBS Raisonné.
*March 25, 2022-: Bylineless


'''Variants:'''
'''Variants:'''
*December 16, 2011-December 21, 2012: When the logo debuted and during the logo's first official year, 2012, a bright light shines to reveal "<span style="font-family: 'Times New Roman';">'''''100 Years'''''</span>" with "<span style="font-family: 'Times New Roman';">'''''100'''''</span>" bigger and "<span style="font-family: 'Times New Roman';">'''''Years'''''</span>" smaller, before a small Viacom byline fades in underneath. Debuted on ''Mission: Impossible - Ghost Protocol'' and also appeared on The Devil Inside, A Thousand Words, The Birth of the Natan (US distribution only), The Avengers, The Dictator, Madagascar 3: Europe's Most Wanted (distribution only), Katy Perry: Part of Me, Shadow Dancer (UK distribution only) Indiana Jones and the Raiders of the Lost Ark: The IMAX Experience, Paranormal Activity 4, Fun Size, Flight, Rise of the Guardians (distribution only), The Guilt Trip, Cirque du Soleil: Worlds Away, and Jack Reacher (The last film to use the "<span style="font-family: 'Times New Roman';">'''''100 Years'''''</span>" variant).
*<u>December 16, 2011-December 21, 2012:</u> For the logo's debut and its first official year (2012, even though it actually debuted in 2011), a bright light shines to reveal the text "'''''100 Years'''''", with "100" bigger and "Years" smaller, before a smaller Viacom byline fades in underneath. The lens flare is also different, which can also be seen in the [[Paramount Players]] logo.
*Sometimes, <u>the byline fades in earlier than usual</u> when the "Paramount" script zooms back. This was also seen on trailers and TV spots for some films until 2022.
*A French version exists.
*An <u>open-matte version</u> exists.
*On YouTube advertisements from the side of a video (done after a video ad), a picture of the logo appears. This logo has no byline, and has a dark blue to black gradient on the sides.
*A version with a <u>French byline</u>, reading "<small>UNE SOCIÉTÉ VI</small>a<small>COM</small>", also exists. This was only used as a corporate variant.
*A version of this logo exists where some of the stars have a lighter color, the "Paramount" script is darker, and some of the clouds behind the mountain are not visible.
*A version of the aforementioned variant also exists for the 100 Years version of this logo, where the Viacom byline is shifted upwards.
*Sometimes, the logo is cut down to its last few seconds. This was also seen on short films, and trailers and TV spots for certain films.
*Starting with ''The Lost City'', released on March 25, 2022, the ViacomCBS byline is excluded, and the logo is bylineless for the first time since the 6th logo, due to aforementioned renaming.
*On <u>some movies</u>, the logo has a more bluish sky and brighter clouds.
*A B&W version of this logo exists, which is seen on <u>newer prints of older films now owned by Paramount</u>.
*On <u>YouTube advertisements from the side of a video</u> (done after a video ad), the logo appears bylineless and has a dark blue/black gradient on the sides.
*A <u>still open matte version of the 100 Years variant</u> also exists, which was spotted when the Paramount Movies app on [[Xbox|Xbox 360]] is launched. A print version of this logo was also seen at the Xbox One reveal event on May 21, 2013.
* Similarly, a version with the 100 Years print logo in silver on a steel background with "100 Years of Movie Magic" below it is seen as the <u>splash screen on the ''Paramount100'' app, exclusively on iPad</u>.
* In a similar fashion to the 1999 enhancement of the 1986 logo, a promo released in 2024 features a partially updated version of the logo, with a new set of 13 stars instead of 22 and the "Paramount" script updated to match the script designed by Ian Brignell (who also designed Paramount's bespoke typeface, Paramount Script) introduced in 2017, alongside the camera angle being slightly changed. A slightly modified version of this variant was first seen on a promo for [[Paramount+]], albeit with a plus sign added to fit the service's name. A 3D mountain lookaround, which fades out the stars and script at the start, then fades in at the end, can be seen before the Paramount+ logo on Scott Reiger's website [https://www.scottregier.com/portfolio/paramount-mountain-3d-project-files/ here].
** The same variant with 22 stars is seen on YouTooCanWoo's website.


'''Closing Variants:'''
'''Closing Variant''': Just like the last logo, sometimes "DISTRIBUTED BY" appears above the logo. This variant was first seen on ''Mission Impossible – Ghost Protocol'' and can be seen on some trailers. It was also seen at the end of ''Star Trek Into Darkness'' and ''Wonder Park''.
* The ending result of the opening logo; sometimes "DISTRIBUTED BY" appears above, set in the same fonts as the Viacom and ViacomCBS bylines. Sometimes, the logo fades in and out; other times, it cuts in and out. This is mainly seen at the end of DreamWorks Animation films from 2012 and three ''Mission: Impossible'' films: ''Ghost Protocol'', ''Rogue Nation'' and ''Fallout''.
* Sometimes, the logo is in full white, bylineless and in-credit along with the other logos, which is only seen at the end of ''The Little Prince'' and ''Tad, the Lost Explorer and the Emerald Tablet''.


'''Technique:''' CGI by [[Devastudios]], animated using Terragen from Planetside Software (which they also used for the 2021 and 2023 [[Warner Bros. Pictures]] logos) and Autodesk Maya. The 2024 version was created by Bigstar, based on Devastudios' design, with Nick Woythaler as the 3D lead and animator, Carl Dempsey creating the clouds and water, Ivan Viaranchyk as the Zbrush modeler and substance painter, and Casey Drogin providing the color grading and compositing.<ref>https://www.nickwoythaler.com/true-detective-copy</ref> [https://www.instagram.com/reel/CzZVtfdP8V3/?igshid=b2NpOThpZTBndnpk Here] is a behind-the-scenes look at the many layers of rendering that were required for the "100 Years" version of this logo.
'''FX/SFX:''' Beautifully crafted CGI that combines elements of the 2002 logo with the landscape of the 1986 logo.


'''Music/Sounds:''' A light bell and string piece which rises in intensity and becomes more majestic and orchestral, scored by Michael Giacchino. Sometimes it is silent, or it uses the film's opening theme.
'''Audio:''' A light bell and string piece which rises in intensity to become more majestic and orchestral, with the final note also using a brief choir. This was composed by Michael Giacchino and recorded at the Newman Scoring Stage at the Fox Studio Lot.


'''Music/Sounds Variants:'''
'''Audio Variants:'''
*<u>Sometimes</u>, there is no music, the opening theme of the movie, or a different fanfare.
*On ''Mission: Impossible - Ghost Protocol'', the first film to use this logo, there is an alternate version of the fanfare with some slight changes, in the note of the orchestration, making it sound more powerful.
*An unused alternate version is heard on the ''Mission: Impossible - Ghost Protocol'' OST that features a very different, more sweeping and even more powerful orchestration.
*An <u>alternate version</u> of the fanfare exists with some slight changes, in the note of the orchestration, making it sound more powerful. This version is only heard on ''Mission: Impossible - Ghost Protocol'', which is the first movie to use this logo. An unused alternate version is heard on the OST of its debut film that features a very different, more sweeping, and even more powerful orchestration. This can be heard in that said film's complete score soundtrack, which is unlisted in the album, as with the other versions, [https://www.youtube.com/watch?v=mVBcJ4YQEBU here].
*On ''Jackass Presents: Bad Grandpa'', ''Zoolander 2'', and ''Baywatch'', the music plays while there are whooshes when the stars and the text fly by.
*<u>Sometimes</u>, whooshes are added to the logo over either the fanfare or the opening theme of the movie when the stars and the text fly by.
*None for the closing variant. Sometimes, the <u>closing theme</u> of the movie would be used instead.
*At the end of a Starz print of ''Hero and the Terror'', a Cannon film, the Viacom "V of Steel" jingle plays over the end variant of this logo due to a plastering error.
*At the end of a <u>Starz print of ''Hero and the Terror''</u>, a Cannon film, the 1986 [[Viacom Productions|Viacom]] "V of Steel" jingle plays over the end variant of this logo due to a plastering error.
*On the 2022 German film ''Es ist nur eine Phase, Hase'' (''It's Just a Phase, Honey''), the logo is accompanied by different sound effects, such as whooshes, water rippling when the stars skim on the lake. When the script reaches its position, a faint metallic banging sound is heard.
*A short version of a synth-based rendition of the fanfare, arranged by YouTooCanWoo, who also did the mnemonic for Paramount+, can be found on YooTooCanWoo's website.


'''Availability:''' Unlike previous logos, this is not only used on films, but also on television series as well. This was also used in tandem with the previous logo until December 21, 2011.
'''Availability:''' Current. Seen on all Paramount movies since ''Mission Impossible: Ghost Protocol''. Also seen as a de-facto home entertainment logo on Paramount's 4K UHD Blu-ray disc releases starting with ''Star Trek'' and ''Star Trek Into Darkness'', and on regular Blu-rays/DVDs starting with the 2019 release of ''Bumblebee''. This logo also appears on the first four films from Paramount Animation before the division got its own logo in 2020. The Viacom byline made its final appearance on ''Playing with Fire''; the ViacomCBS byline first debuted on a Spanish TV spot for ''Sonic The Hedgehog''. It made its theatrical debut on ''Like a Boss''. Also appears at the end of most (if not all) international prints of Brad Krevoy Television-produced TV movies for the Hallmark Channel, such as ''The Crossword Mysteries'' series, ''The Wedding March'' movies, ''Winter Love Story,'' and ''Christmas Encore'', among others.
*Seen on all Paramount films since ''Mission: Impossible - Ghost Protocol'' (trailers and TV spots for the film use the previous logo).
*Also seen on Paramount+ miniseries starting with ''Knuckles''.
*The 100 Years version debuted on the aforementioned film and made its last appearance on ''Jack Reacher'', released on December 21, 2012.
*The version without the "100 Years" text first appeared on ''Hansel & Gretel: Witch Hunters'', released on January 25, 2013.
*It is also seen on the last two DreamWorks Animation films released under Paramount before DWA's distribution rights were handled to [[20th Century Studios|20th Century Fox]] (''Madagascar 3: Europe's Most Wanted'' and ''Rise of the Guardians''), both released in 2012.
**But just like its predecessor, this is only seen at the end of these films. Reprints of these films have the 2012 Universal Pictures logo instead.
**However, on BBC prints of ''How to Train Your Dragon 2'', ''Penguins of Madagascar'', ''Home'', ''Kung Fu Panda 3'', and ''Trolls'', this logo plasters the final 20th Century Fox logo, even though Paramount ended its distribution deal with DreamWorks in 2012.
**In the case of ''How to Train Your Dragon 2'', ''Penguins of Madagascar'' and ''Kung Fu Panda 3'', it's possible that this was done to maintain consistency with each film's predecessor(s), which were all distributed by Paramount.
*It is also seen as a de-facto home entertainment logo on Paramount's 4K UHD Blu-ray releases starting in 2016, and on regular Blu-ray and DVD releases starting in 2019 with ''Bumblebee'', and Nickelodeon and Comedy Central DVD releases starting in 2023.
**However, CBS Home Entertainment, Showtime and Paramount Media Networks (e.g. [[Comedy Central Home Entertainment|Comedy Central]], [[Nickelodeon]] until 2023) DVD releases, despite containing the Paramount logo on the disc and cover, do not have this logo.
*It is also seen on the first six films from [[Paramount Animation]], and again starting with ''Transformers One'' before the division got their own logo in 2019, although this still appears as a closing logo.
*The Viacom byline made its final appearance on ''Playing with Fire''; while the ViacomCBS byline version first debuted in 2019 on a Spanish TV spot for ''Sonic the Hedgehog'' and was seen on all films from ''Like a Boss'' to ''The In Between'', with its final appearance overall being on ''O Palestrante'' and a trailer for ''Top Gun: Maverick''.
*The bylineless version debuted on TV spots for ''Sonic the Hedgehog 2'', and its first theatrical appearance as a regular logo being on ''The Lost City''.
**It made its first non-U.S. appearance on ''Laal Singh Chaddha'' (a Bollywood remake of ''Forrest Gump'' produced by [[Aamir Khan Productions|Aamir Khan]]).
*The ViacomCBS byline in the ViacomCBS Raisonné typeface debuted on the UK trailer for ''Clifford the Big Red Dog'' and trailers for ''Snake Eyes: G.I. Joe Origins'', but was never used on an actual film.
*This logo is also preserved on French prints of films produced by [[Orange Studio]].
*This logo is also preserved on post-2012 and 3D U.S. prints of ''Titanic''; plastering the 8th logo, and the 2013-19 and 3D prints of ''Top Gun'', plastering the 7th or 8th logos (the 4K/2020 remastered Blu-ray releases restore the 7th logo).
*This logo can also be found on U.S. prints of ''Selma'', as the 2009 20th Century Fox logo appears on the film's UK prints.
*This logo is also sometimes seen at the end of modern prints of [[DreamWorks Pictures]] films, such as on a Netflix print of ''The Cat in the Hat'' and the Blu-ray release of ''Mouse Hunt''.
*The ViacomCBS variant has also been spotted on some newer prints of older films, as well as the 30th anniversary edition of ''The Godfather Part III'', where it plasters the 1990 version of the 1986 logo.
*This was also seen at the end of the August 7, 2022 [[Cartoon Network]] airing of ''Shrek 2'', plastering the closing variant of the previous logo, similar to the BBC's plaster above.
*This logo is also seen at the end of ''Secret Headquarters'', a [[Paramount+]] original film.
**However, it does not appear at the beginning of said film, as the aforementioned logo is used instead.
**Similarly, it is also seen at the end of digital prints of ''The Black Demon'', as it does not appear at the beginning of the film.
*This logo can also be found on VOD and home media prints of ''Devotion'', which was originally released theatrically in the U.S. by [[Columbia Pictures]] and [[STX Entertainment|STX International]] overseas (Sony sold the home media rights to Paramount).
*This does not appear on ''My Little Pony: A New Generation'', as it was distributed by Netflix instead.
*The ViacomCBS variant of this logo was also seen at the end of a January 8, 2023 UK airing of ''Rio Lobo'' on ITV4, and at the end of a December 27, 2023 UK airing of ''The Croods: A New Age'' on BBC One, and is also seen at the end of newer prints of ''The April Fools''.
*The 2022 bylineless version of this logo is also seen at the end of the Studio Classics 4K Blu-ray release of ''Turbulence'' (1997).


'''Legacy:''' This is another well-regarded logo among many due to the CGI and fanfare.
'''Editor's Note:''' This is a true masterpiece of a logo, with the powerful and majestic theme, perfect CGI, and sheer power it radiates. It's certainly a worthy successor to all the 100 years' worth of Paramountains before it.


==Unused Logo==
===Logo (2010)===
{{MIA}}
<gallery mode="packed" heights="150">
File:Paramount Logo (2010; 100th Anniversary Prototype).jpg
File:Paramount Logo (2010; 100th Anniversary Prototype; storyboard).jpg
</gallery>


'''Visuals:''' There is a close-up of the familiar Paramountain's left side. The camera zooms out to its familiar distance. The whole logo is set at daytime. As this occurs, the "'''''Paramount'''''" script, now silver, zooms out to take its place on the mountain, which is situated on a cloudy morning. The text "'''100TH ANNIVERSARY'''" moves below the script. 22 silver stars shoot past the script and encircle the mountain behind it.

'''Technique:''' CGI by Matt Hartle.

'''Availability:''' The only known appearance of this logo is an image found on [https://www.matthartle.com/ Matt Hartle's website], but the video footage is currently unknown at this time.

== References ==
<references/>

== External links ==
*[[w:Paramount Pictures|Paramount Pictures]] on Wikipedia
*[https://www.paramountpictures.com/ Official Website for Paramount Pictures]
*[https://www.imdb.com/search/title/?companies=co0023400&sort=release_date,asc Paramount Pictures filmography] on IMDb

{{Chronology|[[Famous Players Film Company]]<br>Jesse L. Lasky Feature Play Company}}
{{Navbox-Paramount}}
{{Movie-Navbox}}
{{Movie-Navbox}}
{{American film logos}}
[[Category:Movie Logos]] [[Category:Paramount Pictures]] [[Category:ViacomCBS]]
<!-- Until it is confirmed that they made the 1999 remaster of the 1986 logo, please do not add the "Logos made by Pixar Animation Studios" category to this page -->
[[Category:American Movie Logos]]

[[Category:American Logos]]
[[Category:American film logos]]
[[Category:United States]]
[[Category:Film logos]]
[[Category:English-language logos]]
[[Category:Paramount Pictures]]
[[Category:Paramount Global]]
[[Category:National Amusements, Inc.]]
[[Category:Logos made by Flip Your Lid Animation]]
[[Category:Logos made by Apogee Productions]]
[[Category:Logos made by Omnibus Computer Graphics]]
[[Category:Logos made by Robert Abel and Associates]]
[[Category:Logos made by Devastudios]]
[[Category:Logos made by BUF Compagnie]]
[[Category:Animations on Silicon Graphics]]
[[Category:Logos made by PIC Collective]]
[[Category:Logos with music by Nathan Van Cleave]]
[[Category:Logos with music by Elmer Bernstein]]
[[Category:Logos with music by Lalo Schifrin]]
[[Category:Logos with music by Neal Hefti]]
[[Category:Logos with music by James Newton Howard]]
[[Category:Logos with music by Peter Matz]]
[[Category:Logos with music by Ira Newborn]]
[[Category:Logos with music by Michael Kamen]]
[[Category:Logos with music by Teddy Castellucci]]
[[Category:Logos with music by Michael Giacchino]]
[[Category:Logos with music by YouTooCanWoo]]
[[Category:Logos made by Bigstar]]

Latest revision as of 14:57, 4 November 2024



Background

Paramount Pictures Corporation is an American film and television studio owned by Paramount Global. A member of the Motion Picture Association (MPA), it is the second oldest-running American film studio (second only to Universal Pictures), and one of the "Big Five" Hollywood studios, alongside Sony Pictures, Universal Pictures, Warner Bros. Pictures, and The Walt Disney Studios; it is also the only remaining member of the "Big Five" located within the city limits of Los Angeles.

Paramount Pictures was founded on May 8, 1914[1] by William Wadsworth Hodkinson, who also conceived the studio's original logo featuring 24 stars encircling a mountain (the number of stars was reduced to 22 in 1967). On June 28, 1916, Paramount combined its operations with the Famous Players Film Company (founded in 1912 by Adolph Zukor) and the Jesse L. Lasky Feature Play Company (founded in 1913 by Jesse L. Lasky) to form the Famous Players-Lasky Corporation, although it continued to use the Paramount Pictures name for its film business. On April 1, 1927, the company's legal name was changed to Paramount Famous Lasky Corporation; on April 24, 1930, it was again changed to Paramount Publix Corporation. In 1935, after the studio re-emerged from bankruptcy, its legal name was changed to Paramount Pictures Inc.

On January 1, 1950, in the aftermath of the landmark Supreme Court case United States v. Paramount Pictures, Inc., which forced Hollywood studios to divest themselves of their movie theater holdings, Paramount changed its legal name to Paramount Pictures Corporation after relinquishing control of the United Paramount Theaters chain. On March 24, 1966, Paramount was acquired by Gulf+Western Industries; as part of the acquisition, Lucille Ball's Desilu Productions and its associated studio lot were brought under Paramount's control, and in 1967, Desilu was renamed Paramount Television. On June 5, 1989, as part of a corporate restructuring, Gulf+Western changed its name to Paramount Communications.

On March 11, 1994, Paramount Communications was merged with Viacom. On December 31, 2005, Viacom split into two companies: one retaining its original name (inheriting Paramount, MTV Networks and BET Networks) and the other being named CBS Corporation (inheriting Paramount's television production and distribution arms, currently known as CBS Studios, CBS Media Ventures and Paramount Global Content Distribution, respectively), with both companies owned by National Amusements. Television rights to Paramount's library are currently handled by Trifecta Entertainment & Media. On March 4, 2013, Paramount relaunched its Paramount Television division (now known as Paramount Television Studios). On August 13, 2019, it was announced that Viacom and CBS would reunite and merge to form ViacomCBS; the merger was completed on December 4 of that year. On February 16, 2022, ViacomCBS was renamed Paramount Global (or simply Paramount), taking its name from the Paramount Pictures studio.


1st Logo (September 7, 1914-January 25, 1917)

Visuals: On a black background is a mountain above a few clouds surrounded by stars. Over the mountain is scripted text reading:

Paramount
Pictures

Trivia:

  • This logo is said to have been originally sketched by founder William W. Hodkinson during a meeting with Adolph Zukor. It is also said to be based on Ben Lomond Mountain in Utah, near where Hodkinson spent his childhood.
  • The 24 stars surrounding the mountain would later come to represent each star that had a contract with the studio at the time. However, this hidden meaning was dropped in 1967, when the number of stars in the studio's print logo was lowered to 22.

Variants:

  • The color of the logo may vary depending on the film.
  • An in-credit version exists.
    • A closing variant exists, where the print logo is at the bottom of the screen with "A Paramount Picture" overlapping over it. Below is the copyright notice reading "COPYRIGHTED [YEAR] BY FAMOUS PLAYERS-LASKY CORPORATION". At the center of the screen is "The End". At the top of the screen is a rectangular box with "A FAMOUS PLAYERS-LASKY PRODUCTION" inside.
    • A blue toned version of this also exists.

Technique: This logo is a painting filmed by a camera.

Audio: The closing theme of the film.

Availability: The earliest surviving film to feature this logo was The Virginian, released on September 7, 1914. It is also thought to have appeared on The Lost Paradise, which was released six days earlier as the first film under the Paramount name, but this remains unconfirmed as that film remains lost.

  • This logo appears on other surviving films from the period, such as The Bargain, The Italian, Carmen, and The Cheat.

2nd Logo (January 29, 1917-June 11, 1927)

Visuals: One of the following bylines is at the top of the screen:

  • "ADOLPH ZUKOR PRESENTS" (films produced on the East Coast).
  • "JESSE L. LASKY PRESENTS" (films produced on the West Coast).
  • "ADOLPH ZUKOR AND JESSE L. LASKY PRESENT" (films produced on both coasts).
  • "JOSEPH M. SCHENCK PRESENTS" (for Buster Keaton shorts).

Below is the title of the film and more info. Somewhere on the screen, there is a print logo consisting of a snow-capped mountain poking out of a cloud at the bottom, surrounded by a ring of stars. There is stacked text overlapping the mountain reading:

A
Paramount
Picture

At the bottom of the screen is a box with two Paramount pseudo-logos on either side. Each has a ring of stars inside a ring, both of which read "Paramount Pictures". At the top of the box is a copyright stamp. Inside the box are the words "FAMOUS PLAYERS-LASKY CORPORATION". Below that are the words "ADOLPH ZUKOR, President" (with "President" in a script font) in a slightly smaller font. Below that are the words "NEW YORK CITY". Below the box is, in a large font, "ALL RIGHTS RESERVED".

Variants:

  • On some films, such as His Sweetheart, Her Strange Wedding, The Secret Game, Male and Female, The Copperhead, Excuse My Dust, Dr. Jekyll and Mr. Hyde, Why Change Your Wife?, Forbidden Fruit, Leap Year, The Affairs of Anatol, Miss Lulu Bett, The Sheik, Moran of the Lady Letty, and Blood and Sand, omit the Paramount Pictures logo.
  • On Zaza (1923) and So's Your Old Man, the "A Paramount Picture" logo is seen in a background, containing credits which overlap the logo.
  • On The False Faces, there is the print logo on the bottom right corner. On the top corner of the screen is the Thomas H. Ince Productions logo with the trademark notice below it.
  • On Mrs. Wiggs of the Cabbage Patch, the box is replaced with the "A Paramount Picture" logo with the print logo on the right with the words "FAMOUS PLAYERS-LASKY CORPORATION" on the top of the screen.
  • On Behind the Door, there is the text "A Paramount Artcraft Special", with the Paramount Pictures and Artcraft Pictures logos on either side on each boxes.
  • On Peter Pan (1924), the "TRADE MARK" notices are below each Paramount pseudo-logo.
  • Starting with the release of You Never Know Women in 1926, the "Paramount Pictures" pseudo-logos on either side of the box are removed.
    • On Old Ironsides, there is a copyright stamp on the upper half of the box.
  • On Buster Keaton shorts, the print logo appears below, with copyright notices on either side of the logo.
  • On Moran of the Lady Letty, there is a snow-capped mountain surrounded by a ring of stars on a black background. Overlapping the logo is the text "A Paramount Picture".
  • On the opening of Manhandled (1924), the two Paramount pseudo-logos are split, containing the boxes under each pseudo-logo.
  • Sometimes, only the print logo would be present on screen.
  • Closing Titles:
    • 1st Closing Title: On Buster Keaton shorts, the title of the film is at the top of the screen. Inside the frame, there are the words "THE END". At the bottom of the screen is "Paramount-Arbuckle Comedy" inside the rectangular box.
    • 2nd Closing Title: There are the words "THE END", with the title of the film above. At the bottom of the screen is "A Paramount-Artcraft Picture" inside the rectangle. Certain films, such as Behind the Door, omit the Paramount logo.
    • 3rd Closing Title: There is a box from the opening logo at the bottom of the screen during the early variant, with a drawing line with the title of the film at the top of the screen, and the words "The End" at the center.
    • 4th Closing Title: There are the words "The End" or "THE END", with the title of the film above. There is a logo inside a rectangular box with the text "A Paramount Picture" above the box.
    • 5th Closing Title: Same as before, but there are the words "THE END" on the screen. At the top of the screen is the title of the film. Below the "THE END" text is the opening logo. On The Covered Wagon (1923), this variant appears superimposed on a marble-like background.
  • Closing Variants:
    • On some films, the "A Paramount Picture" logo appears after the movie ends instead. After a few seconds, either the "The End" text overlaps the logo and fades out, or the text "THE END" fades into the logo.
    • Sometimes, the MPPDA logo is seen in the lower-left corner of the screen.
    • On It's the Old Army Game, the "The End" text is omitted.
    • Sometimes, the words read "Paramount Pictures".
    • Another variant from Stage Struck shows the "THE END" in white script, with the "T" and "E" in fancy lettering. After a few seconds, the "A Paramount Picture" pseudo-logo is seen on a reddish pink background.
  • On some of Paramount's earlier movies, the "A Paramount Picture" pseudo-logo is nowhere to be seen in the movie's title, keeping only the two small pseudo-logos below the title. Instead, the full "A Paramount Picture" logo is seen after it. After a few seconds, the film's opening credits overlap with the logo. It can be seen on films such as Love 'Em and Leave 'Em and Running Wild (1927).
  • On the openings of Grass, Stage Struck, Moana, Dancing Mothers, It's the Old Army Game, Nell Gwyn, Fine Manners, and So's Your Old Man, the credits are seen, with the print logo at the bottom shown between the two words (similarly to the closing titles).
    • On some films, such as The Show-Off (1926), the words "A Paramount Picture" appear below the credits, with the two small pseudo-logos between the copyright stamp shown below the title.
  • Early Variant: There are the words "A Famous Players-Lasky Super Production" or "A Paramount Picture" with a copyright stamp below, all above the box. There is the Paramount Pictures logo on the left and Artcraft Pictures or the Paramount Pictures logo on the right with "TRADE MARK" notices on either side of the logos. Inside the box, there are the words "FAMOUS PLAYERS-LASKY CORPORATION" in a large font (with the word "BY" above the "L" in "LASKY"). Below that are the words "ADOLPH ZUKOR Pres. JESSE L. LASKY Producer CECIL B. DEMILLE Director General", and below that are the words "NEW YORK".
    • Starting with the release of The Sheik in 1921, the words "ALL RIGHTS RESERVED" appear below the box.
    • Earlier films until 1920 would have a copyright stamp for Famous Players-Lasky Corporation.
    • On films released by Paramount-Artcraft, the text "A Paramount-Artcraft Picture" appears above the box.
    • Starting with the release of Blood and Sand in 1922, the word "BY" was removed, and "ADOLPH ZUKOR Pres. JESSE L. LASKY Producer CECIL B. DEMILLE Director General" was changed to "ADOLPH ZUKOR, President". Also, the text "NEW YORK" was changed to "NEW YORK CITY".
    • Some films do not have "TRADE MARK".

Technique: This logo was a painting filmed by a camera.

Audio: None or the opening and closing themes of the film.

Availability: This logo was thought to have been extinct for years. Evidence of its existence was seen on a Paramount Pictures 75th Anniversary trailer on 1987 Paramount Home Video releases. However, it was kept intact on the 75th Anniversary VHS release of The Covered Wagon, as well as on that film's 1981 Magnetic Video VHS release, where it is preceded by the United Artists "Transamerica T" logo.

  • Most of Paramount's silent output featured its print logo over the opening and ending titles, while later films featured the onscreen logo fading into the film's title card.
  • This logo is retained on all extant silent-era Paramount Pictures films shown on TCM, such as Dr. Jekyll and Mr. Hyde, Why Change Your Wife?, The Sheik, Moran of the Lady Letty, Blood and Sand, The Covered Wagon, Zaza, Manhandled, Peter Pan (1924), Too Many Kisses, The Vanishing American, Stage Struck, Dancing Mothers, It's the Old Army Game, Mantrap, The Show-Off, Love 'Em and Leave 'Em, So's Your Old Man, and Old Ironsides.
  • Like most silent films before 1927, the rest of their catalogue has been subject to deterioration or in public domain or have passed on to other companies that released versions with copyrighted music scores.
  • Most of these versions use new opening titles due to lost material for the original credits (the current version of Metropolis is an example of this); however, some films such as the restored version of Peter Pan (1924) have survived with the original Paramount tags intact.
  • A picture showing the filming of this logo can be found on page 71 of the book A Pictorial History of the Western Film.
  • The early variant of this logo was seen on His Sweetheart, Her Strange Wedding, The Secret Game, The False Faces, Mrs. Wiggs of the Cabbage Patch, The Roaring Road, Male and Female, The Copperhead, Excuse My Dust, Dr. Jekyll and Mr. Hyde, Why Change Your Wife?, Forbidden Fruit, Leap Year, The Affairs of Anatol, Miss Lulu Bett, The Sheik, Moran of the Lady Letty, and Blood and Sand.
  • The Buster Keaton variant of this logo was seen on their films, such as Good Night, Nurse! and The Garage.
  • This logo premiered on His Sweetheart and made its final appearance on Running Wild.
  • The logo was often not shown at all on a few films, such as at the end of Old Ironsides, Too Wise Wives (which actually used the Lois Weber Productions logo instead) and films distributed by Artcraft Pictures.
  • The variants were kept intact on the DVD of Love 'Em and Leave 'Em and on the Blu-ray of Running Wild.

3rd Logo (January 18, 1926-May 17, 1955)

Visuals: There is a snow-capped mountain against a dark sky, with clouds that look like smoke. Encircling the mountain are 24 stars, accompanied by the stacked text "A Paramount Picture" in a script font overlapping the mountain.

Closing Variant: At the end of the film is "The End" (in script), overlapping the company name. On many movies, the "The End" text fades out, leaving only the logo and "A Paramount Picture".

Variants:

  • Sometimes, the clouds around the mountain are foggier.
  • At the end of Barbed Wire (1927), the "A Paramount Picture" logo is seen. After a few seconds, the words "The End" fade in.
  • On films starring Harold Lloyd, there is a copyright notice for Harold Lloyd Corporation below the logo.
  • On The Letter (1929), the logo is still.
  • On title cards for movies released between 1927 and 1930, the box from the previous logo appears at the bottom of the screen (with the two Paramount pseudo-logos removed). Inside the box is "PARAMOUNT FAMOUS LASKY CORPORATION" in a large font. Below that are the words "ADOLPH ZUKOR, PRESIDENT" in a slightly smaller font, with "NEW YORK CITY" below Zukor's name. A copyright stamp appears on the upper-left or left side of the box, and "ALL RIGHTS RESERVED" on the upper-right or right side of the box.
    • On Wings, the copyright stamp appears on the top of the box with "ALL RIGHTS RESERVED" omitted.
    • On Children of Divorce, "PARAMOUNT FAMOUS LASKY CORPORATION" is replaced by "FAMOUS PLAYERS-LASKY CORPORATION".
    • On some films, the copyright stamp appears on the right side of the box, with "ALL RIGHTS RESERVED" on the left side.
    • Starting in 1928, the words "WESTERN ELECTRIC SYSTEM" appear below the box.
  • Although the same general design of this logo remained the same, there were subtle changes from 1929 to 1931, including brighter stars on some films released from 1927 to 1930, the redone version of the stars on some films released from 1930 to 1935, or the slightly different design on films from 1935 to 1939 and from 1936 to 1939, respectively. From 1937 to 1939, and from 1939 to 1942, the words "A" and "Picture" fade out a little, and either "ADOLPH ZUKOR PRESENTS", or the word "PRESENTS" fades in below the "Paramount" script, or sometimes nothing on the logo, respectively.
  • There are also sepia variants.
  • Some films in the early 1930s feature the logo of the National Recovery Administration (a new deal agency that existed between 1933 and 1935), and a MPPDA card at the start, preceded by the Paramount logo.
  • On the infamous Koch Media widescreen DVD and Blu-ray of the 1939 animated film Gulliver's Travels, the opening Paramount logo is still on a (poorly) retouched widescreen background, then the "filmed" portion of the mountain stretches and morphs as its fades into the opening title card. The closing variant is similar to the opening version as well, morphing and all.
  • In earlier color films released from 1930 to 1939, the logo is colored in blue/purple. Starting in 1941, the logo is more colorized.
    • Some colorized versions of black and white films has the clouds colored in blue or sea blue, with mountains colored in yellow or dark colors.
    • Another colorized version of the 1936-1939 variant exists, where the clouds are colored in either denim blue, dark blue, or sea green. The mountains are also colored either yellow shade or in dark colors, respectively.
  • Sometimes, the word "Release" replaces "Picture", although The House That Shadows Built uses the word "Program" instead.
  • On Horse Feathers and Now and Forever, the logo has 23 stars instead of 24.
  • On The Cocoanuts, the words "The END" fade into the closing logo.

Technique: The clouds and mountain are both hand-painted matte paintings, with the cloud background being slid behind the mountain via motion-control. The stars and the text used superimposed cels.

Audio: The beginning or end of the film's theme.

Audio Variant: Starting with the 1930 film Paramount on Parade, almost all films from Paramount use the fanfare of the same name (written by Elsie Janis and Jack King).

Availability: This appears on most Paramount films from The Enchanted Hill to The Country Girl.

  • On old prints of Paramount films distributed by MCA TV through EMKA, they are usually plastered with, or preceded by, the MCA-TV logo of the time.
  • On current prints that Universal owns from the EMKA package, the 1997 Universal logo precedes it.
  • The logo also appeared at the beginning of Broadway Bill (originally a Columbia Pictures release that Paramount acquired the rights to years after they remade that film as Riding High).

Legacy: One of the most well known logos during Hollywood's golden age, and one of Paramount's most famous logos in general, given its lifespan.

4th Logo (October 12, 1934-November 7, 1949)

Visuals:

  • 1934-1936: There is a mountain shooting above a cloud deck, with a ring of 19 or 24 stars (similar to the 5th logo). In an unusual font are the words "A Paramount Picture".
  • 1936-1949: There is a brown mountain with a brownish sky. This is similar to the previous logo, except the word "Paramount" is slightly below the top of the mountain, which also has 30 stars.

Opening Titles:

  • Popular Science: A cartoon airplane zooms toward the camera. After the plane passes, the text "ADOLPH ZUKOR PRESENTS" or "PARAMOUNT PRESENTS" appears while the camera is still focused on the airplane. The words "POPULAR SCIENCE" are seen on the airplane's wings. At the bottom is a copyright notice and a Paramount pseudo-logo. Also present may be another copyright notice for Shields Pictures.
  • Unusual Occupations: On a shining red background is the above words, except the words "UNUSUAL OCCUPATIONS" are seen.

Technique: This logo is a painting filmed by a camera, with the text and stars being superimposed cels in the 1936 variant.

Audio:

  • Popular Science: A variation of the Paramount on Parade fanfare accompanies the sound of the airplane passing.
  • Unusual Occupations: A patriotic theme is heard, which leads into a medley of "I've Been Working on the Railroad", "Pop Goes the Weasel" and "Old MacDonald Had a Farm".

Availability: The aforementioned shorts have had barely any exposure since AMC stopped playing them over a decade ago (when they aired them under the umbrella title AMC Short Cuts). Remains intact on a GoodTimes Entertainment DVD release of Popeye: When Popeye Ruled The World, which contains a short featuring behind-the-scenes footage of a Popeye cartoon.

5th Logo (December 23, 1950-October 22, 1953)

Visuals: Similar to the third logo, but this variation looks more marble and uneven in appearance. The sky background is a bit lighter as well.

Variants:

  • Before the release of the widescreen feature Shane, the logo appears closer up.
  • A German version with a repainted mountain was spotted at the end of The War of the Worlds and at the beginning of When Worlds Collide.

Technique: This logo is a painting, with the cloud backdrop being moved behind the mountain via motion-control, and the stars and text being superimposed cels.

Audio: None or the opening and closing themes of the film.

Audio Variant: On a few occasions, it uses the Paramount on Parade theme.

Availability: Still intact on Paramount color releases of the period, including Branded, When Worlds Collide, The Greatest Show on Earth, Shane, Arrowhead, and the end of The War of the Worlds (the opening of the film uses the 3rd logo), among others.

  • The last film to use this logo was Here Come the Girls.
  • It also makes an appearance at the beginning of the Duckman episode "The Road to Dendron".

6th Logo (May 27, 1953-September 24, 1975)

Visuals: The mountain is more realistic than the previous logo, with canyon scenery and trees around it. The sky is more distant in depth and is very contrast. Everything else is more or less the same as before here.

  • 1953-1968: The text on the mountain reads "A Paramount Picture" or "A Paramount Release" (written in the Paramount corporate font).
  • 1968-1975: The words "A" and "Picture" are removed, leaving just "Paramount" on the mountain's peak. The byline "A Gulf+Western Company" appears on the bottom.
  • 1970-1975: The "Paramount" script is redrawn, with the first "P" moved slightly upwards.
  • 1974-1975: The "Paramount" script is redrawn once more, this time resembling the one that would be used from 1975 onward (although it had already been used in the company's print logo since 1967).

Trivia:

  • This was originally created for Paramount's 3D process "Paravision" and later modified for widescreen.
  • The mountain in this logo is said to have been based on Artesonraju, a mountain in Peru.

Variants:

  • On some films, the "Paramount" script has a drop shadow.
  • On Paramount's first 3D film Sangaree (which was also the first film to use this logo), the text and stars are bigger and the mountain is seen from afar. The words "A Paramount Picture" fade a few seconds later to "in 3 Dimension". At the end of the movie, the text "The End" appears by itself in front of the mountain before fading to the normal "A Paramount Picture" text a few moments later.
  • On films shot in VistaVision, the stars and text fade out, followed by the text "in", which itself fades out and is followed by a big "V" zooming in (a la the Viacom's "V of Doom"). The words "VISTA" and "ISION<" appear on either side in a wiping effect. Then the words "MOTION PICTURE" appear under "VISTA", followed by "HIGH-FIDELITY" under "ISION".
    • German and Italian prints of We're No Angels have a localized version with a repainted mountain and translated text. In the Italian version, no other text appears with "VISTAVISION".
  • On White Christmas, "Paramount proudly presents the first picture in" (with the "P" in a script font) first appears over the mountain, followed by the VistaVision logo without any other text. The rest of the logo then plays as usual.
  • The logo has appeared in Spanish ("Paramount Films Presenta"), French ("C'est un film Paramount" or "Distribué par Paramount"), and German ("Ein Paramount Film" or "Im Verleih der Paramount").
  • On movie trailers, another version is used where the 24 stars appear one by one in the center, followed by "COMING FROM Paramount Pictures" (or "COMING FROM Paramount" starting in 1968), with the Gulf+Western byline appearing below in the latter variation. This was used until around 1977; however, the trailers for Harold and Maude use the normal version of this logo instead.
  • A variant used in 1974 that has two of the stars clipped away exists. The mountain looks the same as it does in the second version, but the stars are bigger. Also, "A Gulf+" slides in from the left and "+Western Company" from the right. The script name also had a few variations of its own. At least three movies from 1974 (The Great Gatsby, Brother Sun, Sister Moon and Death Wish) feature the TV version of this logo; the standard 1974 logo features the print variation, which remains from this day forward.
    • A version of this variant has the byline in a different font, which is seen at the end of a French print of The Godfather: Part II.
  • On the Modern Madcaps short Boy Pest with Osh, the byline was replaced with copyright beside the MPAA logo.
  • Some films such as Lady Sings the Blues and The Italian Job (1969) have a still version of this logo.
  • Sometimes, the text and stars have a more noticeable drop shadow. This version can be found on True Grit (1969) and the 2002 DVD release of Big Jake (a Cinema Center Films production).
  • On some films such as Alfie (1966), the clouds move slightly faster than normal.
  • On some films such as Barbarella, Skidoo, The Italian Job (1969), and Lady Sings the Blues, the Gulf+Western byline is slightly off-center.
  • On a German print of The Caddy, the text is in German and the stars and text are disconnected from the mountain.
  • Sometimes, the 1968 logo appears zoomed in. This variant is preserved on the 2001 widescreen DVD release of Charlotte's Web, and possibly on other films from the period.
  • On Roma come Chicago, the Paramount script is much smaller and lower than usual, and the Gulf+Western byline is in a different font.
  • A textless version also exists, which was seen on an Italian print of El Dorado.
  • On a May 4, 1986 Yorkshire airing of Darling Lili, the 1968 variant of the logo fades into the 1982 Yorkshire Television endcap.

Technique: This logo was a painting created by matte artist Jan Domela, with the cloud backdrop being moved behind the mountain via motion-control and the stars and text being superimposed cels. Cel animation is also used for the VistaVision variant.

Audio: Usually silent or the opening/ending music of a film.

Audio Variants:

  • On films shown in VistaVision, the logo has a majestic fanfare composed by Nathan Van Cleave (which wasn't used on VistaVision films such as Gunfight at the O.K. Corral, Strategic Air Command and Vertigo, which used their respective opening themes).
  • The VistaVision fanfare was sometimes specially rearranged for films such as The Desperate Hours (Gail Kubik and Daniele Amfitheatrof), The Tin Star (Elmer Bernstein) and Artists and Models (Walter Scharf, also in a lower pitch).
  • On White Christmas, the VistaVision fanfare segues into the final notes of the Paramount on Parade fanfare, which itself trails into the opening theme.
  • For the "COMING FROM" variant, a rhythmic timpani sound is heard for each word that appears, followed by a drum beat.
  • On Money from Home, a different brass fanfare is heard, composed by Leigh Harline.
  • Some TV movies such as Seven in Darkness have an extended version of the 1969 Paramount Television theme from the era.
  • On Charlotte's Web, a 13-note orchestra fanfare featuring part of the opening song "Deep in the Dark" is heard (the music starts before the logo fades in and finishes when the logo fades out).

Availability: Again, preserved on most Paramount releases of the period.

  • The version without the VistaVision logo was first seen on Paramount's first 3D film Sangaree.
  • The VistaVision version is often seen on Western films (such as Last Train from Gun Hill, the Magnetic Video release of which preserves the logo in its entirety; also on the film's Starmaker Video VHS release) and is also seen on White Christmas (the first film to use the VistaVision variation) and Vertigo.
  • It was plastered by the 1963 Universal logo at the beginning of four Alfred Hitchcock films that Paramount merely released: The Trouble with Harry, The Man Who Knew Too Much, Vertigo, and Rear Window.
    • However, recent remastered prints of those films restore the Paramount logo on their current DVD and Blu-ray releases.
  • Psycho, another Hitchcock production released by Paramount, also preserves this logo on its initial MCA Videocassette release, as well as all releases from 1989 onward.
    • It is unknown whether this logo and/or the Universal logo is preserved on the DiscoVision release.
  • This logo is also seen at the beginning of the first four Indiana Jones films (with the Gulf+Western byline from the 6th logo added in) and Big Top Pee-wee.
  • The 1968-74 variation first debuted on The Odd Couple, and among the notable releases of this variant were The Godfather (at least on the 1990 VHS release; most prints have either newer Paramount logos or none at all), Catch-22, On a Clear Day You Can See Forever, Charlotte's Web, Paint Your Wagon, Harold and Maude, and Rosemary's Baby.
    • It is also seen at the end of the 2001 DVD release of The Godfather Part II and Chinatown, which had the 2nd logo at the beginning.
    • It was also seen at the beginning of Escape from Zahrain when it was streamed on the Paramount Vault YouTube channel in 2016; it is unknown if it plastered the 1953-69 version.
  • The 1968-74 variation was also seen on a UK airing of The Italian Job (1969) on Sky Movies from 1995, but BBC One and BBC Two UK airings removes the logo and goes straight into the movie's opening titles.
  • Original theatrical prints of Willy Wonka & the Chocolate Factory contained the 1968-74 logo, but the rights reverted to producer David L. Wolper after that film initially underperformed at the box office, and became property of Warner Bros. Pictures upon that studio's acquisition of Wolper Productions in 1976, so most newer prints plaster this with a variety of Warner Bros. logos, most prominently the various 1990s Warner Bros. Family Entertainment logos.
    • However, the 2021 UHD print of the film restores the opening Paramount logo (although the closing Paramount logo is seen on an old UK VHS release thereof).
  • The 1974-75 variation can be found on The Great Gatsby (1974), The Longest Yard (1974), The Godfather Part II, The Day of the Locust, Bug, Nashville, Framed, and Three Days of the Condor, and also plasters the 1968-74 variation on many current prints of Goodbye, Columbus.
  • Newer prints of Danger: Diabolik and Such Good Friends, the 1995 VHS release of Charlotte's Web, and earlier DVD releases of The Godfather and The Godfather Part II have this logo plastered with the 1986 logo, while many current prints of Once Upon a Time in the West, Barbarella, Ace High, Downhill Racer, Fear is the Key, Three Days of the Condor, and Murphy's War have it plastered with the next logo below (although this logo is kept at the end of Barbarella).
  • The last film to use this logo was Three Days of the Condor.

Legacy: This is one of the more famous logos for Paramount, and is a favorite among fans of their older catalogue. Also, the mountain seen here would serve as a template for all future Paramount logos.

7th Logo (October 8, 1975-December 12, 1986)

Visuals: First the same mountain landscape from the previous logo is shown. 22 white stars encircling the mountain fade in all at once, followed by the word "Paramount" on the mountain's peak (in the same script font as the 1974 variant of the previous logo). The Gulf+Western byline (this time with each word stacked and set in News Gothic) and a registered trademark symbol also appear at the same time below it. The scene then crossfades to a navy blue version of the print logo (with the stars, script and byline still in white) on a light blue background.

Trivia: The design of this logo allowed the full animation to be used as a closing logo and on trailers instead of a still variant.

Variants:

  • The distance between the words and the mountain peak sometimes varies.
  • The size and the color tint of the logo may vary.
  • On films produced in 2.35:1 and some 1979-1986 films produced in 1.85:1, the stars appear further down the mountain than usual in the first half, and the "Paramount" script initially overlaps the mountain's peak; this usually does not affect the end product.
  • Certain films shot in 2.35:1 have the logo stretched horizontally.
  • One variation from 1976 has the navy blue portion of the final logo appear smaller than usual, with the "Paramount" script slightly smaller, and the stars and Gulf+Western byline drastically larger. This appears on films such as Hustle, Leadbelly, The Last Tycoon, and Lifeguard. A less awkward version with resized text (but still keeping the smaller mountain) appears on films such as The Bad News Bears, Looking for Mr. Goodbar, Lipstick, Won Ton Ton: The Dog Who Saved Hollywood, and Thieves; this version also lacks a registered trademark symbol.
  • A variation of this logo was used as a bumper for trailers for upcoming films with the words "Coming From" above. However, trailers for Popeye, D.A.R.Y.L. and other films use the normal version instead.
    • The theatrical trailer for Reds has "In December" written in the middle of the logo in white.
  • On a 1985 promotional film for the studio, a circle of stars is seen and the logo is revealed, but is completely white.
  • On some French releases, the mountain is flatter than usual, and the "Paramount" script, which is now in the center of the circle, looks the same as it did in the 1970 variant of the 1953 logo. The Gulf+Western byline is also in a taller font, and there are 29 stars around the mountain instead of 22.
  • An open matte version of this logo exists on 35mm uncropped film scan prints of films such as Saturday Night Fever, Starting Over, Escape from Alcatraz, Airplane!, Flashdance, Trading Places, Beverly Hills Cop, Footloose and Young Sherlock Holmes.
  • On the 2006 video game version of The Warriors, the logo has the Viacom "Wigga-Wigga" byline.
  • On a 1991 BBC 2 airing of Pretty in Pink, the logo does not fade to the print mountain.
  • On a LWT airing of Trading Places from December 21, 1986, the logo fades into the 1986 LWT endcap.

Technique: The mountain segment is a painting, with the cloud backdrop being moved behind the mountain via motion-control. Fading effects are used for the stars, text and the transition to the print logo, all of which are done on cels.

Audio: None or the film's opening/closing theme.

Audio Variants:

  • 1976-1985: In some cases, a new orchestral fanfare ending with an electric guitar chord was used for the "Coming From" variant on trailers for films like Islands in the Stream, Saturday Night Fever, Foul Play, and Airplane!. A few films such as Starting Over also had this fanfare at the beginning. This theme was composed by Lalo Schifrin.
  • On Won Ton Ton, the Dog Who Saved Hollywood, an orchestral rendition of the Paramount on Parade theme, arranged by Neal Hefti, was used.
  • Pre-1998 prints of Grease feature a theme which seems to be a horn re-orchestration of the intro to "Love Is a Many-Splendored Thing" or the 1976 Paramount Television fanfare. The Grease 40th Anniversary DVD/Blu-ray release and a recent Netflix print both restore the horn theme.
  • On the 1985 promo variant, a male announcer says, "In 1985, Paramount has a whole new attitude."

Availability: Seen on most Paramount films released between 1975 and 1986. Most films released on VHS, DVD and Blu-ray, as well as TV prints, have this logo intact or restored as well. Some well-known films that used this include The Bad News Bears, Saturday Night Fever, Grease, Heaven Can Wait, The Warriors, Escape from Alcatraz, the first four Star Trek films, the first six Friday the 13th films, Airplane!, An Officer and a Gentleman, 48 Hrs., Flashdance, Trading Places, Terms of Endearment, Footloose, Beverly Hills Cop, Pretty in Pink, Top Gun, Ferris Bueller's Day Off, and Crocodile Dundee.

  • The opening version of this logo made its first appearance on Mahogany (released on October 8, 1975), and made its last appearance on Star Trek IV: The Voyage Home (released on November 26, 1986). The last film that used this logo in regular usage was The Golden Child (albeit at the end; the next logo (shown below) made its debut at the beginning of the film).
  • This logo is also seen at the end of 1989's Indiana Jones and the Last Crusade (the 5th logo is used at the beginning).
    • However, pre-1999 VHS prints of the film plaster this with the 1988 version of the 1986 logo instead.
  • This logo has also been restored on the recent Sony DVD release and TV airings of Meatballs, which previously plastered it with the 9th logo.
  • The 1976 variation can be found on Lipstick, The Bad News Bears, Won Ton Ton: The Dog Who Saved Hollywood, the 1996 VHS release of Race for Your Life, Charlie Brown, U.S. prints of Bugsy Malone, and current prints of Looking for Mr. Goodbar.
  • Some films have this plastered with the next logo in any of its three byline variations, such as Grease starting with its 1998 video releases, King Kong (1976), and the 2002 DVD release of Mahogany (all with the Viacom byline version).
    • Early video releases, most 2004-2012, and post-2020 prints of Top Gun retain this logo, but all other copies plaster it with either the 7th logo (although the 1987 VHS release retains this logo at the very end, as it is plastered by the "75th Anniversary" variant of the 1986 logo at the beginning) or the 10th logo for most 2013-19/3D prints.
    • Late 1990s American TV broadcasts of Dragonslayer briefly plastered this logo with the Viacom byline version of the 1986 logo, but recent broadcasts retain the original logo.
    • The 2001 Director's Edition DVD of Star Trek: The Motion Picture also replace this logo with the 1995 version of the 1986 logo, but it is still retained on copies of the theatrical cut and the 2022 versions of the Director's Edition.
  • Of the films released during Paramount's distribution pact with Lorimar Film Entertainment, An Officer and a Gentleman still has this logo due to it being financed and owned outright by Paramount, but The Postman Always Rings Twice (1981), Escape to Victory, S.O.B., and The Sea Wolves all have it replaced by the 1999 Warner Bros. Pictures logo on most current prints (since Paramount only had North American distribution rights).
    • Night School, however, had this and the Lorimar logo intact on a recent Movie Channel airing and is preserved intact on the widescreen LaserDisc release.
  • The "Coming From" variant is usually preserved on trailers for films such as Flashdance, Saturday Night Fever and Islands in the Stream on their DVD and Blu-ray releases.
    • While the 8th logo plasters this (but retains the original fanfare) on the iTunes and Blu-ray trailer for Airplane!, the DVD release retains the original variation.
  • This logo is also seen on the 1982(?) Paramount Home Video Gateway Video VHS release of the Star Trek episode "Space Seed", preceding the episode.
  • It was also seen on a UK airing of Flashdance on Sky Movies from December 1990, despite the Gulf+Western byline was rebranded as Paramount Communications in 1989.
  • This logo is also seen after the credits on the VHS release of Jailbait (aka Streetwise), at least on the U.S. screener VHS release.
  • This logo may have also been seen on Canadian theatrical prints of De Laurentiis Entertainment Group films such as The Transformers: The Movie.
  • It may have also been seen on international prints of Gallipoli, as Paramount distributed the film internationally (it is also preserved intact on the 2005 Australian Region 4 DVD release of said movie, but most Australian prints (such as the 1982 Australian VHS release thereof) use no logo at the start.)
  • It is unknown whether it also appeared on Canadian theatrical prints of Disney features The Black Hole, Midnight Madness, and The Watcher in the Woods, which Paramount distributed theatrically in Canada.

Legacy: This is another famous Paramount logo.

8th Logo (December 12, 1986-February 15, 2002)

Visuals: It starts with a shot of a model of the mountain from before, with a CGI lake in front of it and a light blue/yellow gradient sky behind it. The camera slowly zooms towards the mountain as 22 silver CGI stars fly from the left side of the screen and encircle the mountain. While this happens, the sky slowly changes to a blue/red gradient as the landscape becomes slightly darker. When the last star takes its place, the "Paramount" script, redone with a shiny silver finish, fades in on the peak of the mountain, along with a registered trademark symbol ("®"). One of the three bylines (as described below) fade in near the base of the mountain.

Trivia: Paramount used a painting commissioned for its 75th anniversary from Italian artist Dario Campanile as a basis for this logo, which can be seen here.

Bylines:

  • December 12, 1986-August 30, 1989: "A Gulf + Western Company" (in Helvetica Bold) fades in with the Paramount script (in the prototype version, the byline is set in Helvetica Bold Condensed).
  • September 22, 1989-December 23, 1994: "A Paramount Communications Company" (in Century Oldstyle, with a line above it) fades in. For its first year, the byline faded in with the Paramount script like the Gulf+Western version, and was colored gold. On video releases from the era, the color scheme of the logo is more washed out than normal.
  • February 17, 1995-February 15, 2002: "A VIACOM COMPANY" (in the 1990 "Wigga-Wigga" font, with a line above it) fades in.
  • One variant, used on the trailer for Mission: Impossible II and international releases, has no byline whatsoever (see below).

Variants:

  • December 12, 1986-December 18, 1987: For the logo's debut and its first official year (1987, even though the logo actually debuted in 1986), the words "75th Anniversary" appear between the "Paramount" script and Gulf + Western byline. "75th" is in silver, with "75" bigger and "th" smaller, and "Anniversary" is in gold. Also, a trademark ("™") symbol is used instead of a registered trademark ("®") symbol.
    • On films such as The Golden Child and Hot Pursuit (the former being one of the first films to use this logo, while the latter has the normal music), a different 75th Anniversary disclaimer appears, the Paramount script is slightly smaller, and the Gulf+Western byline is also set in Helvetica Bold Condensed. It is unknown if Crimes of the Heart and King Kong Lives, the first two DEG films to use this logo for their Canadian release, used this variant as well.
    • A second prototype variant also exists, where the Paramount script is still slightly small, but contains elements of the official variant, including the refined 75th Anniversary disclaimer. This appears on the original home video releases of Critical Condition; later releases use the official variant instead. It was also spotted on a March 1987 promotional reel as well.
  • February 5, 1988-February 2, 1990: The "75th Anniversary" disclaimer is removed.
  • March 2, 1990-March 12, 1993: The "Paramount" script has a stronger drop shadow, and the stars and some of the blue clouds have been recomposited.
    • Some films with this variant have a vignette effect on both sides of the screen.
  • April 7, 1993-December 23, 1994: The stars and "Paramount" script have been slightly repositioned, and the Paramount Communications byline has a stronger drop shadow. Also, some of the blue clouds have been made slightly darker.
  • March 31, 1995-June 18, 1999: Some of the blue clouds are now more transparent. Also, the drop shadow under the "Paramount" script has been adjusted.
    • An early version of the Viacom byline variant exists, which has the byline slightly bigger and off-center. The clouds also stop moving once it fades in, likely because this variant reuses footage from the Paramount Communications variant. This can be found on the first two films that use this byline (The Brady Bunch Movie and Losing Isaiah).
  • June 30, 1999-February 15, 2002: The logo has been partially updated with newer animation. The stars are now more three-dimensional, shinier, and have a motion blur effect, and can briefly be seen reflected in the lake in front of the mountain. The "Paramount" script and Viacom byline now shine as well. The mountain also now turns dark, and the cloud background is slightly enhanced. Also, the registered trademark symbol now fades in at the same time as the byline.
    • On films shot in 2.39:1 aspect ratio (such as Bringing Out the Dead, Mission: Impossible II, Shaft (2000), and Rat Race), the logo starts with a still shot of the mountain before animating normally (much like its home video counterpart). Also, the stars, text and byline are somewhat smaller than in the normal 16:9 variant in order to match the aspect ratio (this is retained on fullscreen/open matte prints).
    • A videotaped version of the 1999 variant exists in which the mountain does not turn dark. This can be found on some Paramount VHS trailers from 2000 to 2002, and on Paramount's "Now in Theaters" bumper from 2000 to 2002, although the variant in its entirety hasn't been seen yet.
    • A prototype variant with a more 2D look also exists, which can be seen on a trailer for Star Trek: Insurrection, as well as on the teaser trailer for South Park: Bigger, Longer, and Uncut.
    • On Double Jeopardy, the "®" symbol fades in with the Paramount script.
    • On Runaway Bride and Wonder Boys, the "®" symbol and Viacom byline fade in with the Paramount script.
  • On CIC Video's The Paramount Movie Show segments, VHS trailers for Chinatown and A Place in the Sun, theatrical trailers for I.Q., The Brady Bunch Movie, Star Trek: Generations, and Braveheart, a TV spot for Milk Money, the teaser trailer for The Indian in the Cupboard, and the second trailer for Forrest Gump, the logo is bylineless.
  • On the 1991 trailer tape from CIC Video, the CIC Video logo morphs into the mountain as seen in the start of the logo, and it animates as usual, but with a smaller Paramount Communications byline. The logo then morphs into the 1971 version of the 1963 Universal logo. This can only be found on some Latin American VHS releases as the beginning of a short promo to commemorative 1,000,000 copies of CIC videotapes sold.
  • On a Brazillian TV Spot for Clear and Present Danger, "Distribuido por United International Pictures" appears below the logo.
  • On bumpers for the Brazillian channel Telecine, the Viacom byline is replaced with a cheaper one in the Eagle font.

Closing Variants:

  • At the end of movies, mostly earlier ones, the logo appears as a still image. This version is also seen on syndicated airings of Death Wish 4: The Crackdown before the Cannon logo.
  • At the end of most later movies, the finished product is seen, with the clouds gliding.
  • Despite replacing the 1995 variant as an opening logo, the 1999 variant was seldom used as a closing logo, with most films released from 1999 to 2002 instead using the 1995 logo at the end. Some exceptions include the domestic release of South Park: Bigger, Longer, and Uncut (which was released by Warner Bros. internationally) and the 2022 Blu-ray and digital releases of Jimmy Neutron: Boy Genius.
  • On Mission: Impossible II, the logo fades in without the Viacom byline, which fades in after about a second.
  • A zoomed-in still variant of the 1988 version of the 1986 logo also exists, which was seen at the end of a UK airing of The Presidio on BBC1 from February 14, 1995.

Technique: A mixture of CGI and live-action, designed and composited by Jay Jacoby of Studio Productions (now Flip Your Lid Animation), who went on to produce the logos for Universal Pictures and 20th Century Fox, among others. The CGI stars were created by David Sieg at Omnibus/Abel on a III Foonly F1 computer, and the mountain scenery was a physical model created and filmed by Apogee, Inc.

Audio: A reworked version of the 1976 fanfare (which debuted on The Blue Iguana, released on April 22, 1988), with synthesized chimes added to the beginning, as well as additional instruments.

Audio Variants:

  • Sometimes, the logo is silent or the opening theme of the movie.
  • On Event Horizon, a rearranged, slower and more "powerful" version of the 1976 fanfare, composed by Michael Kamen, is heard, with the final note held out.
  • 1987: Earlier films with the 1976 fanfare have the synth chimes fade out when the music begins.
  • On Campus Man, a different fanfare composed by James Newton Howard plays.
  • On Stepping Out, a different fanfare composed by Peter Matz plays.
  • On The Naked Gun 33 1/3: The Final Insult, a different fanfare composed by Ira Newborn plays.
  • On Harriet the Spy, some soft-sounded chimes sampled from Mrs. W's garden can be heard faintly.
  • On Snow Day, wind from a snowstorm is heard throughout the logo.
  • On a Spanish TV airing of Titanic, the 1994 20th Century Fox fanfare is heard due to the airing using an international Spanish audio track.
  • On the 1998 reissue of Grease, the 1988 fanfare is given a more "powerful" remix with louder cymbals.
  • On the Australian DVD release and a French print of The Next Best Thing, the Lakeshore Entertainment theme is heard over the logo due to an editing error where the order of the logos are reversed but the audio isn't.
  • On the UK Second Sight Blu-ray release of Creepshow, the NTSC-pitched 1994 Warner Bros. Television fanfare plays over the ending version of this logo.
  • On European TV airings of Braddock: Missing in Action III, the 1995 MGM lion roar is heard over the Viacom byline version of the 1986 logo, likely due to those airings using a Paramount-owned TV print with audio from an MGM-owned master.
  • On the Icon UK DVD release of What Women Want, the thunderclap from the 1994 Icon Productions logo is heard due to an audio swapping error (the DVD release uses the pitched-up U.S. audio master, as Paramount held the U.S. rights to the movie while Icon held internationally).

Availability: Seen on most Paramount movies of the era. While it's been plastered on some TV airings and video releases of Paramount films (as well as some remastered or restored prints), most of these films still retain their original logos.

  • The first films to use this logo were The Golden Child and Crimes of the Heart (the latter a De Laurentiis Entertainment Group production distributed in Canada by Paramount), both released on December 12, 1986, and the last film was Crossroads, released on February 15, 2002 (possibly plastered in later prints).
  • The Paramount Communications byline variant is preserved on films such as Ghost, The Hunt for Red October, Wayne's World, and Forrest Gump, among others.
    • In general, it debuted on Black Rain, and last appeared on Nobody's Fool.
  • The 1995 Viacom byline variant is preserved on films such as Clueless, Star Trek: First Contact, U.S. prints of Titanic, Saving Private Ryan, and The Truman Show, among many others. It debuted on The Brady Bunch Movie.
  • The 1999 enhanced version is preserved on their 1999-2002 films starting with South Park: Bigger, Longer and Uncut (as a variant), and ending with Crossroads (the entire logo's final appearance).
  • The 1988 version of the 1986 logo is also seen at the end of Big Top Pee-Wee, which has the 5th logo at the beginning.
  • Paramount has used the 1995 Viacom variation in all logo plasters and TV movies, such as those made for Showtime.
  • The 75th Anniversary logo can be found on 1987 VHS releases of Top Gun, Ferris Bueller's Day Off, The Whoopee Boys, Crocodile Dundee, Children of a Lesser God, and Star Trek IV: The Voyage Home, and was plastered with its later variations for many years.
    • However, Paramount preserved this variant later on, as it is seen on the DVD releases of Planes, Trains and Automobiles and The Untouchables and the 2022 Blu-ray release of Back to the Beach under the Paramount Presents (#34) line.
    • It is also left intact on VH1's print of Beverly Hills Cop II.
    • The 75th Anniversary logo is also seen at the start and end of the 1987 US VHS release of G'Day Australia: Like Nothing Else on Earth.
  • The prototype 75th Anniversary variation can be found on The Golden Child, Hot Pursuit, and the trailer for Beverly Hills Cop II (which is also preserved on iTunes).
  • The Viacom variation of this logo plasters the Paramount Communications variant on post-1995 VHS releases and some DVD and Blu-ray releases of films released in late 1994.
    • For example, on the 1999 DVD and 2004 Special Edition releases of Star Trek: Generations, the Viacom variant is seen at both ends instead.
      • However, on the 2009 Blu-ray and DVD re-releases (as well as the 2023 UHD and Blu-ray releases), the Paramount Communications variation is restored.
  • The Paramount Communications variant of this logo also plasters the 1982 Orion Pictures logo on Spike TV airings of First Blood (as Paramount Communications had already folded into Viacom by the time Viacom purchased Worldvision Enterprises, Carolco Pictures' television distributor, in full, it's possible that the logo first appeared on that film around the time Viacom, which had by then already acquired Paramount Communications, merged with Blockbuster, which owned Worldvision's parent company Spelling Television).
    • It can also be found on VHS releases from 1989 to 1995, and also makes an appearance at the end of older US prints of Sleepy Hollow (however, current prints have the Viacom byline of this logo), with the standard 1999 logo at the beginning of said film.
    • The tail end of it also makes an appearance on the rough cut of the final Mystery Science Theater 3000 episode "Diabolik" (the actual episode itself cuts it out).
    • It was also seen at the start of a UK airing of the 1978 TV movie True Grit: A Further Adventure on LEGEND from April 8, 2023.
  • The standard Gulf+Western variant of this logo is also preserved on VHS releases from 1988 to 1989.
  • The Viacom variant of this logo is also preserved on VHS releases from 1995 to 2003 (as detailed above), and at the end of AMC airings of Rambo: First Blood Part II and Prancer.
  • The 1995-2002 version with the Viacom byline was also spotted after the split-screen credits of Nickelodeon airings of Barnyard. This was the result of a credits error that resulted in Nickelodeon instead using the ones for Jimmy Neutron: Boy Genius, which originally used the 1999 logo.
  • On the other hand, this logo can be found on DVD, digital, and Blu-ray prints of Jimmy Neutron, as well as TV airings, but is plastered with the 90th Anniversary version of the next logo on its original VHS release.
  • The silent version of the Viacom variant is also preserved on Hulu prints of The Lorax and The Cat in the Hat.
  • This logo is also seen on ThisTV's prints of Wild Geese II plastering the Cannon logo, and That Championship Season on the same station, as they used a Paramount master.
  • It is also seen on Screenpix Action airings of Avenging Force.
  • It is also seen at the end of Anchor Bay's print of Bad Boys (the 1983 film), an EMI film for which Viacom had the television rights.
  • The 1990 Paramount Communications variant of the closing logo does not appear at the end of a 2004 UK airing of Ghost on ITV1, as it goes right from the closing credits straight into the ten-second Motorola closing sponsorship ident instead.
  • The 1995 Viacom variant of the closing logo was also seen at the end of a UK airing of Beavis and Butthead Do America on BBC Two from August 6, 2000.
  • The 1995 Viacom variant of the closing logo was also seen at the end of 35mm uncropped film scan prints of The Rugrats Movie and Rugrats in Paris: The Movie, after the Klasky Csupo logo and before the Motion Picture Association of America rating card.

Legacy: Much like some of its predecessors, this logo is a favorite within the logo community thanks to its blend of models and CGI, as well as its fanfare.

9th Logo (February 25, 2002-May 16, 2012)

Prototype 90th Anniversary variant

Revised 90th Anniversary variant

2003 Viacom byline variant

Mean Girls variant

Open matte variant

The Longest Yard variant

2010 Viacom byline variant

Closing variant

2006 distribution variant

2010 distribution variant

Visuals: The camera pans down from a starry sky to a set of clouds. As the camera slowly zooms backwards, a few cometoid objects fly down and reveal themselves as the trademark Paramount stars that zoom past the camera. The familiar "Paramount" script (with a gold border) zooms out, revealing it to be a reflection (which fades to white) the entire time as a total of 22 stars shoot past the script and encircle the mountain, which is now more realistic in appearance, on a dusk background. The script continues to zoom out before taking its place at the peak of the mountain. The Viacom byline (once again, with a line above) then fades in below the logo.

Bylines:

  • March 1, 2002-March 26, 2010: "A VIACOM COMPANY" in its 1990 "Wigga-Wigga" font. This version last appeared on She's Out Of My League, the 2012 Brazilian animated film Peixonauta: Agente Secreto da O.S.T.R.A., the 2015 Spanish animated film Capture the Flag (for the full animation variant) and the 2011 DreamWorks Animation film Kung Fu Panda 2 (for the closing and distribution variants).
  • April 26, 2010-May 16, 2012: "A VIaCOM COMPANY" in its 2005 font. This version first appeared on Iron Man 2 and last appeared at the end of The Dictator.

Variants:

  • March 1-December 27, 2002: For the logo's debut and its first official year (2002), the gold words "90TH ANNIVERSARY", with "90" bigger, "TH" smaller and on the top right of "90", and "ANNIVERSARY" below, fade in with the Viacom byline, under the peak of the mountain. Again, a trademark symbol ("™") is used in place of the registered trademark symbol ("®") in this variation.
    • On earlier films released with the 90th Anniversary variant (such as Hey Arnold!: The Movie, Serving Sara, and Changing Lanes), the logo's general color scheme is brighter and more cartoonish. The stars have a stronger motion blur effect and are darker/sleeker in the final shot, but one star is missing from the first half of the logo, and the stars in the final shot are somewhat off-center from the rest of the mountain. There is also an error during the portion where the script zooms back, in which some of the stars seem to jump out of the reflection of the text. The clouds in the sky and around the mountain also appear less realistic than in the later version, and the sky background in the second half appears to be stretched vertically (however, on We Were Soldiers, which was the first film to use the 90th Anniversary logo, the sky background is more or less unaltered). Also, the trademark symbol is yellow instead of white.
    • The 90th Anniversary variant was reanimated to look more natural starting with The Sum of All Fears (the only film that didn't use the revised variant was The Hours, which used the earlier version), with the color of the trademark symbol being changed to white. The version used on that film would later become the regular logo without the 90th Anniversary tag, which was introduced the following year.
    • Sometimes, the 90th Anniversary variant fades in after the camera pans down from the sky.
    • A still version of the 90th Anniversary logo exists, in which the stars and Paramount script are spaced slightly further from the mountain, and the "90" text is shinier. This appears on the video game version of The Sum of All Fears, as well as the Australian DVD release of Blue's Clues: Get to Know Joe (albeit without the "90th Anniversary" text). It also appears on the cover of the 2002 compilation album Paramount Pictures' 90th Anniversary: Memorable Scores.
  • A still version of the logo also exists, which appears on international prints of Sleuth.
  • A variant is used at the end of every trailer for Paramount's films on online stores such as iTunes, the PlayStation Store, and the Xbox Store. A still version of the Paramount logo appears with the words "Now Available from Paramount" above and a copyright stamp below it. It has also been seen zoomed in (so the copyright and the "now available" text is not seen) and on the trailer for Airplane!, where the logo plasters the 1975 trailer version of the logo (keeping the music). This also appears on old DreamWorks movie trailers.
  • A short version exists that starts when the stars fall from the sky. This mainly appears on VHS releases.
  • On video releases from the company, the logo is videotaped and often in open matte.
  • Starting with Iron Man 2, the logo was enhanced once more with shinier text and sleeker stars that jump out of the reflection of the sky, and the Viacom byline is switched to its 2006 font. There is a noticeable error in this variant where the stars from the first half of the logo are visible behind the "Paramount" script as it zooms out where it should normally obscure them (the deleted alternate opening of the film uses the original variant).
    • This variant was possibly done to accommodate for stereoscopic 3D films, since the first overall appearance of this variant was technically in the 2007 film Beowulf, albeit with the byline being in the "Wigga-Wigga" font and with a part of it being warped. The international version of the film used the 3D Warner Bros. Pictures logo used on IMAX documentaries of the time, which plays normally.
  • On fullscreen DVD releases of Paramount movies shot in 2.39:1, the logo is incredibly zoomed in, since it is in the 4:3 ratio. On matted films, it is either zoomed in halfway or in open matte.
  • An open-matte version exists on some uncropped 35mm film scans of films, one example being Mean Girls.

Closing Variants:

  • Only the finished product of the logo, with the only animation being the clouds in the background. It's basically the same as its pre-2006 television counterpart, but slightly extended and silent.
  • On The Eye and Indiana Jones and the Kingdom of the Crystal Skull (both 2008), the logo is completely still.
  • 2006-October 28, 2011: When distributing films from another company, the words "DISTRIBUTED BY", in white, are seen above the logo with the Viacom byline and the line. Usually seen at the end of DreamWorks Pictures (however, some films will say "DISTRIBUTED BY DREAMWORKS/PARAMOUNT DISTRIBUTION") and DreamWorks Animation films beginning in late 2006. Also appeared at the end of Iron Man.
  • The "DISTRIBUTED BY" text was updated along with the Viacom byline starting in 2010.

Technique: CGI directed by Peter Schluter at BUF Compagnie, believed to have been done on one of BUF's 75 Silicon Graphics O2 units. The 2010 version was animated by PIC Collective.

Audio: Usually none or the opening theme of the film.

Audio Variants:

  • On Mean Girls, the 1988 fanfare is heard.
  • On the 2005 remake of The Longest Yard, a different fanfare composed by Teddy Castellucci plays.
  • On an AMC airing of Rambo III, this plasters the Carolco logo and keeps the low-pitched version of the theme, likely due to a plaster error.
  • On Twisted, wind is audible throughout the logo.
  • On Jackass Number Two and Jackass 2.5, a loud jet sound is heard along with wind when the stars fly down, followed by whooshes when the stars pass by the screen, then a final whoosh sound when the Viacom byline fades in.
  • On a French Paramount Channel airing of Assassination, the 1984 Cannon Films theme plays over the logo.

Availability: Appears on all films from the company from the time-period until 2011.

  • The 90th Anniversary variant made its theatrical debut on We Were Soldiers (released on February 25, 2002), and made its final appearance on The Hours (released on December 27, 2002).
    • However, it is also seen on Charlotte's Web 2: Wilbur's Great Adventure (released on March 18, 2003), likely due to the film being completed in 2002, but released in 2003.
  • The version without the "90th Anniversary" tag debuted on How to Lose a Guy in 10 Days (released on February 7, 2003), and made its final appearance on She's Out of My League (released on March 12, 2010); it made its final closing appearance on Kung Fu Panda 2 (released on May 27, 2011).
  • The enhanced version debuted on Iron Man 2 (released on April 26, 2010), and made its final full appearance on The Adventures of Tintin: Secret of the Unicorn (released on October 26, 2011), with its final closing appearance at the end of The Dictator (released on May 16, 2012, though the next logo is used at the beginning).
  • Despite being mostly retired after 2011, this logo also makes appearances on the 2011 French film Beur sur la ville, the 2012 Brazilian animated film Peixonauta: Agente Secreto da O.S.T.R.A., and the 2015 Spanish film Capture the Flag (only at the beginning; the film uses the next logo at the end).
    • The 2010 variant can also be found on the 2012 restorations of Wings and Hondo, respectively.
  • The 90th Anniversary variant also sometimes plasters old logos on 2002 video releases, as well as the 1984 TriStar Pictures logo on Encore airings of Rambo III.
  • The 2003 version of the 2002 logo is also seen at the end of Grease Sing-a-Long (a re-release of 1978's Grease), which retains the 7th logo at the beginning.
  • It is also seen at the end of IMAX prints and all international prints of Watchmen; on North American IMAX prints, it is followed by the Warner Bros. Pictures closing logo.
  • This logo also plasters the previous logo on small HD widescreen prints of The Rainmaker, although most current prints including the Blu-ray release have the original logo intact.
  • It also plasters the Weintraub Entertainment Group logo on an Encore airing of My Stepmother is an Alien, retaining the film's opening music.
  • It also plasters the 1982 Orion Pictures logo on HBO, Comedy Central, and IFC airings of Bill and Ted's Excellent Adventure (also plasters the closing version of the logo at the end, with the following Nelson Entertainment logo kept at the beginning), and the 1995 MGM logo on older HBO airings of House Arrest.
  • The full version is seen at the beginning of a few early episodes of Hogan's Heroes on MeTV, including the pilot episode and the HD remasters on Universal HD.
  • This logo does not appear at the beginning of Strange Wilderness, however, the "Distributed by" variant appears at the end.
  • It is also seen at the end of DreamWorks Animation films released from 2006 to 2011, but not at the beginning of them, unlike 20th Century Fox and Universal Pictures.
    • It does, however, appear on the VCD release of Flushed Away.
    • Some later prints of these movies like the 2018 Blu-ray release of Over the Hedge have this plastered with the 2012 Universal logo.
  • It also plasters the 1973 Warner Bros. "Big W" logo on the VCD release of Cujo due to Paramount gaining the rights to that film when Taft Entertainment was merged into Republic, which became part of Viacom.
  • Disney has also retained this logo on current prints of Iron Man, Iron Man 2, Thor, and Captain America: The First Avenger, all of which Paramount distributed on behalf of Marvel Studios until 2013.
  • The 2003 version of the 2002 logo is also seen at the end of the Criterion Ultra HD Blu-ray release of The Virgin Suicides.
  • The 2003 version of the 2002 logo is also seen at the start and end of modern prints (including a November 24, 2022 TMC Movies UK airing) of Big Jake.
  • The 2003 version of the 2002 logo is also seen at the end of a Showtime on Paramount+ streaming print of Basic Instinct.
  • The closing version of the 90th Anniversary variant of this logo is also seen at the end of current prints of Turbulence.
  • The 90th Anniversary variant of this logo was also seen at the start of both a December 4, 2022 UK airing of Mean Machine on Film4, and a December 17, 2022 UK airing of Jackass: The Movie on Comedy Central, respectively.

Legacy: Another favorite of the logo community due to its more advanced CGI.

10th Logo (December 16, 2011-)

Alternate fanfare (Mission: Impossible - Ghost Protocol)

100 Years variant

Viacom

ViacomCBS

Es ist nur eine Phase, Hase (It's Just a Phase, Honey) variant

Bylineless

2024 variant with 13 stars

2024 variant with 22 stars

Visuals: Over a dark cloudy background, several stars fly towards the camera, a mirrored reference to the previous logo. As the third star flies towards the camera, the camera follows it and pans upward to reveal that it was a reflection of a lake (another reference to the previous logo). The camera follows two of the stars as they skim the lake, and a total of 22 stars fly over a forest, line up and encircle the mountain ahead. Then the "Paramount" script zooms out to take its place on the mountain, which is situated on a cloudy sunset landscape. The byline then fades in below, alongside an "®" or "™" symbol (prior to 2022).

Trivia: The 2022 version marks the first time since 1968 that the logo has been bylineless.

Alternate Descriptive Video Transcriptions: Flying stars skim across a lake towards a distinctive pyramid-like mountain with a snow covered peak, the stars form an arch over the mountain, Paramount, a Viacom/ViacomCBS Company.

Bylines:

  • December 16, 2011-November 8, 2019: "A VIaCOM COMPANY" (set in the 2006 Viacom font)
  • January 10, 2020-February 11, 2022: "A ViacomCBS Company" (set in Gotham Bold)
    • 2021-March 29, 2022: Same as before, except it's set in ViacomCBS Raisonné.
  • March 25, 2022-: Bylineless

Variants:

  • December 16, 2011-December 21, 2012: For the logo's debut and its first official year (2012, even though it actually debuted in 2011), a bright light shines to reveal the text "100 Years", with "100" bigger and "Years" smaller, before a smaller Viacom byline fades in underneath. The lens flare is also different, which can also be seen in the Paramount Players logo.
  • Sometimes, the byline fades in earlier than usual when the "Paramount" script zooms back. This was also seen on trailers and TV spots for some films until 2022.
  • An open-matte version exists.
  • A version with a French byline, reading "UNE SOCIÉTÉ VIaCOM", also exists. This was only used as a corporate variant.
  • A version of this logo exists where some of the stars have a lighter color, the "Paramount" script is darker, and some of the clouds behind the mountain are not visible.
  • A version of the aforementioned variant also exists for the 100 Years version of this logo, where the Viacom byline is shifted upwards.
  • Sometimes, the logo is cut down to its last few seconds. This was also seen on short films, and trailers and TV spots for certain films.
  • Starting with The Lost City, released on March 25, 2022, the ViacomCBS byline is excluded, and the logo is bylineless for the first time since the 6th logo, due to aforementioned renaming.
  • On some movies, the logo has a more bluish sky and brighter clouds.
  • A B&W version of this logo exists, which is seen on newer prints of older films now owned by Paramount.
  • On YouTube advertisements from the side of a video (done after a video ad), the logo appears bylineless and has a dark blue/black gradient on the sides.
  • A still open matte version of the 100 Years variant also exists, which was spotted when the Paramount Movies app on Xbox 360 is launched. A print version of this logo was also seen at the Xbox One reveal event on May 21, 2013.
  • Similarly, a version with the 100 Years print logo in silver on a steel background with "100 Years of Movie Magic" below it is seen as the splash screen on the Paramount100 app, exclusively on iPad.
  • In a similar fashion to the 1999 enhancement of the 1986 logo, a promo released in 2024 features a partially updated version of the logo, with a new set of 13 stars instead of 22 and the "Paramount" script updated to match the script designed by Ian Brignell (who also designed Paramount's bespoke typeface, Paramount Script) introduced in 2017, alongside the camera angle being slightly changed. A slightly modified version of this variant was first seen on a promo for Paramount+, albeit with a plus sign added to fit the service's name. A 3D mountain lookaround, which fades out the stars and script at the start, then fades in at the end, can be seen before the Paramount+ logo on Scott Reiger's website here.
    • The same variant with 22 stars is seen on YouTooCanWoo's website.

Closing Variants:

  • The ending result of the opening logo; sometimes "DISTRIBUTED BY" appears above, set in the same fonts as the Viacom and ViacomCBS bylines. Sometimes, the logo fades in and out; other times, it cuts in and out. This is mainly seen at the end of DreamWorks Animation films from 2012 and three Mission: Impossible films: Ghost Protocol, Rogue Nation and Fallout.
  • Sometimes, the logo is in full white, bylineless and in-credit along with the other logos, which is only seen at the end of The Little Prince and Tad, the Lost Explorer and the Emerald Tablet.

Technique: CGI by Devastudios, animated using Terragen from Planetside Software (which they also used for the 2021 and 2023 Warner Bros. Pictures logos) and Autodesk Maya. The 2024 version was created by Bigstar, based on Devastudios' design, with Nick Woythaler as the 3D lead and animator, Carl Dempsey creating the clouds and water, Ivan Viaranchyk as the Zbrush modeler and substance painter, and Casey Drogin providing the color grading and compositing.[2] Here is a behind-the-scenes look at the many layers of rendering that were required for the "100 Years" version of this logo.

Audio: A light bell and string piece which rises in intensity to become more majestic and orchestral, with the final note also using a brief choir. This was composed by Michael Giacchino and recorded at the Newman Scoring Stage at the Fox Studio Lot.

Audio Variants:

  • Sometimes, there is no music, the opening theme of the movie, or a different fanfare.
  • An alternate version of the fanfare exists with some slight changes, in the note of the orchestration, making it sound more powerful. This version is only heard on Mission: Impossible - Ghost Protocol, which is the first movie to use this logo. An unused alternate version is heard on the OST of its debut film that features a very different, more sweeping, and even more powerful orchestration. This can be heard in that said film's complete score soundtrack, which is unlisted in the album, as with the other versions, here.
  • Sometimes, whooshes are added to the logo over either the fanfare or the opening theme of the movie when the stars and the text fly by.
  • None for the closing variant. Sometimes, the closing theme of the movie would be used instead.
  • At the end of a Starz print of Hero and the Terror, a Cannon film, the 1986 Viacom "V of Steel" jingle plays over the end variant of this logo due to a plastering error.
  • On the 2022 German film Es ist nur eine Phase, Hase (It's Just a Phase, Honey), the logo is accompanied by different sound effects, such as whooshes, water rippling when the stars skim on the lake. When the script reaches its position, a faint metallic banging sound is heard.
  • A short version of a synth-based rendition of the fanfare, arranged by YouTooCanWoo, who also did the mnemonic for Paramount+, can be found on YooTooCanWoo's website.

Availability: Unlike previous logos, this is not only used on films, but also on television series as well. This was also used in tandem with the previous logo until December 21, 2011.

  • Seen on all Paramount films since Mission: Impossible - Ghost Protocol (trailers and TV spots for the film use the previous logo).
  • Also seen on Paramount+ miniseries starting with Knuckles.
  • The 100 Years version debuted on the aforementioned film and made its last appearance on Jack Reacher, released on December 21, 2012.
  • The version without the "100 Years" text first appeared on Hansel & Gretel: Witch Hunters, released on January 25, 2013.
  • It is also seen on the last two DreamWorks Animation films released under Paramount before DWA's distribution rights were handled to 20th Century Fox (Madagascar 3: Europe's Most Wanted and Rise of the Guardians), both released in 2012.
    • But just like its predecessor, this is only seen at the end of these films. Reprints of these films have the 2012 Universal Pictures logo instead.
    • However, on BBC prints of How to Train Your Dragon 2, Penguins of Madagascar, Home, Kung Fu Panda 3, and Trolls, this logo plasters the final 20th Century Fox logo, even though Paramount ended its distribution deal with DreamWorks in 2012.
    • In the case of How to Train Your Dragon 2, Penguins of Madagascar and Kung Fu Panda 3, it's possible that this was done to maintain consistency with each film's predecessor(s), which were all distributed by Paramount.
  • It is also seen as a de-facto home entertainment logo on Paramount's 4K UHD Blu-ray releases starting in 2016, and on regular Blu-ray and DVD releases starting in 2019 with Bumblebee, and Nickelodeon and Comedy Central DVD releases starting in 2023.
    • However, CBS Home Entertainment, Showtime and Paramount Media Networks (e.g. Comedy Central, Nickelodeon until 2023) DVD releases, despite containing the Paramount logo on the disc and cover, do not have this logo.
  • It is also seen on the first six films from Paramount Animation, and again starting with Transformers One before the division got their own logo in 2019, although this still appears as a closing logo.
  • The Viacom byline made its final appearance on Playing with Fire; while the ViacomCBS byline version first debuted in 2019 on a Spanish TV spot for Sonic the Hedgehog and was seen on all films from Like a Boss to The In Between, with its final appearance overall being on O Palestrante and a trailer for Top Gun: Maverick.
  • The bylineless version debuted on TV spots for Sonic the Hedgehog 2, and its first theatrical appearance as a regular logo being on The Lost City.
    • It made its first non-U.S. appearance on Laal Singh Chaddha (a Bollywood remake of Forrest Gump produced by Aamir Khan).
  • The ViacomCBS byline in the ViacomCBS Raisonné typeface debuted on the UK trailer for Clifford the Big Red Dog and trailers for Snake Eyes: G.I. Joe Origins, but was never used on an actual film.
  • This logo is also preserved on French prints of films produced by Orange Studio.
  • This logo is also preserved on post-2012 and 3D U.S. prints of Titanic; plastering the 8th logo, and the 2013-19 and 3D prints of Top Gun, plastering the 7th or 8th logos (the 4K/2020 remastered Blu-ray releases restore the 7th logo).
  • This logo can also be found on U.S. prints of Selma, as the 2009 20th Century Fox logo appears on the film's UK prints.
  • This logo is also sometimes seen at the end of modern prints of DreamWorks Pictures films, such as on a Netflix print of The Cat in the Hat and the Blu-ray release of Mouse Hunt.
  • The ViacomCBS variant has also been spotted on some newer prints of older films, as well as the 30th anniversary edition of The Godfather Part III, where it plasters the 1990 version of the 1986 logo.
  • This was also seen at the end of the August 7, 2022 Cartoon Network airing of Shrek 2, plastering the closing variant of the previous logo, similar to the BBC's plaster above.
  • This logo is also seen at the end of Secret Headquarters, a Paramount+ original film.
    • However, it does not appear at the beginning of said film, as the aforementioned logo is used instead.
    • Similarly, it is also seen at the end of digital prints of The Black Demon, as it does not appear at the beginning of the film.
  • This logo can also be found on VOD and home media prints of Devotion, which was originally released theatrically in the U.S. by Columbia Pictures and STX International overseas (Sony sold the home media rights to Paramount).
  • This does not appear on My Little Pony: A New Generation, as it was distributed by Netflix instead.
  • The ViacomCBS variant of this logo was also seen at the end of a January 8, 2023 UK airing of Rio Lobo on ITV4, and at the end of a December 27, 2023 UK airing of The Croods: A New Age on BBC One, and is also seen at the end of newer prints of The April Fools.
  • The 2022 bylineless version of this logo is also seen at the end of the Studio Classics 4K Blu-ray release of Turbulence (1997).

Legacy: This is another well-regarded logo among many due to the CGI and fanfare.

Logo (2010)


Visuals: There is a close-up of the familiar Paramountain's left side. The camera zooms out to its familiar distance. The whole logo is set at daytime. As this occurs, the "Paramount" script, now silver, zooms out to take its place on the mountain, which is situated on a cloudy morning. The text "100TH ANNIVERSARY" moves below the script. 22 silver stars shoot past the script and encircle the mountain behind it.

Technique: CGI by Matt Hartle.

Availability: The only known appearance of this logo is an image found on Matt Hartle's website, but the video footage is currently unknown at this time.

References

  1. Even though the first incarnation of Paramount Pictures was technically founded exactly two years after the Famous Players Film Company, Paramount designates the 1912 founding of Famous Players as its official founding date, as it was its earliest predecessor.
  2. https://www.nickwoythaler.com/true-detective-copy

External links

Famous Players Film Company
Jesse L. Lasky Feature Play Company
Paramount Pictures
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