Rolling Thunder

From the Audiovisual Identity Database, the motion graphics museum

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Background

This was a distribution company operated by Quentin Tarantino which released and reissued exploitation films. The company was named after the 1977 film Rolling Thunder.

Logo (1995-1998)


Visuals: On a black background, the words: "A ROLLING THUNDER PICTURE" are displayed in an orange art-deco font (ITC Busorama, the same font used for the 1983 Children's Television Workshop logo). Suddenly, almost completely out of nowhere, an animated meat hook swiftly comes in from the right and snags itself on the open counter of the "A" at the top and strenuously pulls up, causing the "A" to ultimately get ripped in half, disfigured and jagged. After the hook leaves, the "A" seems to be bleeding, with the blood dripping on top of the "T" and into the space inside the "U".

Technique: Cel animation by Kurtz & Friends Animation.

Audio: A sort of metallic scraping sound when the meat hook latches onto the "A" and when it eventually pulls through it.

Availability: Can be found on The Mighty Peking Man, The Beyond, and Switchblade Sisters, among others released by the company, but due to the studio's short length of existence, this logo was not used on a whole lot of films.

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