TV Globo (1965-1966)

Contents

1st Logo (1965)	2nd Logo (1965-1966)	3rd Logo (1966-1969)	4th Logo (1969-1975)	5th Logo (1970-March 7, 1976)

1st Logo (1965)

Logo: On what looks like a piece of cardboard with the 1965 Rede Globo logo on its left side, we see a rounded square with the text "Canal 4". The camera zooms in on the square.

Technique: The zooming.

Music/Sounds: None.

Availability: Extinct. Can only be found on old prints. It's possibly a placeholder for the 2nd logo.

2nd Logo (1965-1966)

NOTE: The video does not show the exact logo that Globo used at the time, but rather an affiliate. The logo is otherwise the same, minus "Canal 4" being replaced with "Canal 2, and "TV GLOBO" being replaced with "TV BAURU".

Logo: We see the 1965 Rede Globo logo in the right corner of the screen, with black rays shooting out from it. "TV GLOBO CANAL 4" is seen on the left.

Technique: None.

Music/Sounds: A tense string theme (reminiscent of the theme from The Twilight Zone) with an announcer who says "Canal 2, Cada Vez Mais Perto de você." (Channel 2, getting closer to you.). The announcer has a booming sound to his voice, almost like it's being shouted through a megaphone. Of course, in the version Rede Globo used, the announcer would say "Canal 4" instead.

Availability: Completely extinct. Only remakes can be found on Youtube.

3rd Logo (1966-1969)

Logo: We see an arrow move to the left on the screen. This arrow eventually forms into a giant "4", which has a space inside the lines' point of intersection. The Globo logo (a simple wireframe globe with longitude and latitude lines) is seen inside of the square, in which the camera suddenly zooms into.

Technique: The arrow transforming, and the zoom-in. Cel animation by Mauro Borja Lopes.

Music/Sounds: A drum fanfare, followed by a Brazilian announcer saying "No ar, mais um campeão de audiência Brasil no seu Canal 4." ("On air, another Brazilian audience champion is on your Channel 4."), followed by an ascending UFO sound.

Availability: Extinct.

4th Logo (1969-1975)

Logo: On a black background, white rays are seen shooting out from a pair of lips. The lips then move down and open up and a speech bubble grows from them, in which the word "NOTÍCIA" ("NEWS") appears. The speech bubble and the rays then disappear as the top lip turns into an "M", and more letters appear to form "AMOR" ("LOVE"). The letters rearrange themselves vertically and turn into the word "EMOÇÃO" ("EMOTION") as a caricature of a woman slides in and sheds a tear. The woman then opens her eyes and smiles, when the text suddenly becomes "ALEGRIA" ("JOY") and the tear turns into a star. Everything then disappears as the star zooms in and then forms a circle with 6 segments, the vertical ones being curved while a horizontal line cuts them, which also was the Rede Globo logo at the time. 2 stars then appear on the sides of the logo and the words "O QUE E BOM" ("WHAT'S GOOD") appear in an arch, while "ESTA NA GLOBO" ("IS ON GLOBO") appears in a smile shape, with each word appearing and stretching when the chorus sings them out. The logo then fades out and the words and stars zoom in as the opening of the program starts.

Variants: A shortened version exists, starting with the logo being revealed.

Technique: The various sequences appearing, the star zooming in and forming the logo, the words popping up and stretching. Cel animation done by Mauro Borja Lopes.

Music/Sounds: A small violin tune, followed by a bombastic theme with a chorus singing "Rede Globoooooo! O que e bom esta na Globo!" ("Rede Globoooooo! What's good is at Globo!"), with a final note of a trumpet before segueing into the opening theme.

Availability: Extinct. Seen on programs from the time, but there's no way that those would be available.

5th Logo (1970-March 7, 1976)

Logo: On a black backround the 1966 Rede Globo logo appears on the center of the screen, it zooms out into the top left corner, then a circle apears, then 11 others appears, then two lines appear, then "REDE GLOBO" apears

Variant: There is an end of year version.

Technique: TBA

Music/Sounds: none

Availability: Actually common. Found on programming from the time period.

TV Globo (1965-1966)

Rede Globo

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