TV Tokyo

From the Audiovisual Identity Database, the motion graphics museum




Logo (September 19-December 20, 2014) (50th Anniversary variant)


Visuals: On a white background, there is Nanana holding a party popper. Nanana then opens the party popper while the 1998 TV Tokyo logo with the "50th anniversary" symbol on the left starts to appear. After Nanana opens the party popper up, gold confetti can be seen while the TV Tokyo logo and its 50th anniversary logo change to their respective colors before the latter is spread with confetti.

Variant: On Yowamushi Pedal: Re: Road, the 50th anniversary symbol is absent, and the TV Tokyo logo is a bit larger.

Technique: A mix of CGI and digital traditional animation.

Audio: Sound effects for the party popper alongside the audience clapping.

Availability: Seen on TV Tokyo's films from that period, such as Yo-Kai Watch!: The Movie.

In-Credit Logos

Tokyo Channel 12

Logo (April 1, 1976-September 30, 1981)

Visuals: There is the 1968 Tokyo Channel 12 wordmark, which consists of the words "東京12チャンネル" in a cubic-style script on a superimposed white font.

Technique: Superimposed animation.

Audio: The opening or ending theme of the show.

Availability: First seen on Tokyo Channel 12 productions from 1976 to 1981, beginning with Ghost Story Cat Eyed Boy among others.

TV Tokyo

1st Logo (October 1, 1981-September 30, 1998)

Visuals: Superimposed on the show's opening and/or ending background, is the 1981 TV Tokyo wordmark, which consists of the words "テレビ東京" in a cubic script.

Variant: From 1993 to 1998, the "Chu!" wordmark, which consisted of a red ring next to it and the "チュッ!" text below it, was used. This was mainly used in advertising and was also used as a production logo their shows such as Neon Genesis Evangelion and early episodes of Pokémon. The "Chu!" symbol was removed during April of 1998, to prepare for the station's major rebrand months later.

Technique: Superimposed animation.

Audio: The opening or ending theme of the show.

Availability: Seen on TV Tokyo's productions such as early episodes of Pokémon and Fushigi Yuugi.

2nd Logo (October 1, 1998-November 13, 2023)

Visuals: Superimposed on the show's opening and/or ending background, there is the 1998 TV Tokyo logo being white or retaining the original colors.

Variant: Since 2013, the station introduced Nanana the Banana, the station's mascot, an anthropomorphic banana that was originally meant for the station's 50th anniversary and began implementing it during their shows around that same time.

Technique: Superimposed animation.

Audio: The opening or ending theme of the show.

Availability: Seen on TV Tokyo's latest productions from that time, such as later episodes of Pokémon, Bleach, and Naruto.

3rd Logo (November 14, 2023-)

Visuals: There is the 2023 Japanese TV Tokyo wordmark, consisting of the words "テレ東", with the bottom stroke of the word "テ" representing channel 7, the channel that the station currently broadcasts, in futuristic-style script on a superimposed white background

Audio: The opening or ending theme of the show.

Availability: Seen on TV Tokyo's productions from 2023 onwards, such as later episodes of Pokémon.

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