Touchstone Television (2020)

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 05:52, 17 August 2020 by imported>DeltaForce2001 (→‎(August 10, 2020-))


This page is for the revived Touchstone Television. For the original Touchstone Television, see Touchstone Television (1985-2007)

Background

On August 10, 2020, Fox 21 Television Studios was rebranded as Touchstone Television and revived the "Touchstone" brand name by The Walt Disney Company as part of an overall removal of the "Fox" name off of properties Disney inherited from 21st Century Fox.

(August 10, 2020-)

Nickname: "The Typewriter"

Logo: Similar to the Fox 21 and Fox 21 Television Studios logos, but the word "touchstone" replaces "fox21 television studios" and is seen being typed on the paper, then the word "television" replacing the dot at the end pops in below.

FX/SFX: See Fox 21 and Fox 21 Television Studios.

Music/Sounds: The same as the Fox 21 and Fox 21 Television Studios logos; the typing sounds accompany the typing of "touchstone", and the "ding" sound accompanies the appearance of "television".

Availability: Disney introduced this logo on YouTube on the day the branding was announced and is expected to appear on shows formerly produced under Fox 21 by the end of the year, such as Mayans M.C.

Editor's Note: This can be viewed as a disappointment as they use the same concept from the Fox 21 and Fox 21 Television Studios logos as they haven't used the iconic Thunderball logo here. Time will tell whether or not this is a placeholder.

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