Unapix Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Background

Unapix Entertainment, Inc. was a Manhattan, New York-based film and TV production and distribution company founded in 1993. In 1995, the company formed a film division, Unapix Films, and also had a home video division, A-Pix Entertainment, and a Los Angeles, California-based production division, Unapix Productions West. In 1996, the company acquired Miramar Productions. In 2000, Unapix Entertainment filed for Chapter 11 bankruptcy protection, and shut down in 2001. The company's assets were later bought by Ardustry Home Entertainment, which was merged into Allumination FilmWorks in 2006.

1st Logo (1997-1998)

Visuals: On a purple fabric background, there is a purple globe with a golden grid containing lightings zooming in. As the globe emits circular rays made of "UNAPIX ENTERTAINMENT" wordmarks, the background reveals to be an "X" and later, the word "UNAPIX" in a purple blocky font set on a rainbow background. The sphere turns upwards and a metallic blue "U" falls down, covering the sphere and changing its color to navy blue. Meanwhile, as the word "UNAPIX" turns white and zooms out, "ENTERTAINMENT INC." zooms out, letter-by-letter while the entire background turns white. Finally, the logo gets complete with the sphere inside the "U" and "UNAPIX" in a white 3D font which shines.

Technique: Digital 2D animation.

Audio: A coming at you synth theme, then a dramatic synth hit with computerized beeps as the U italicizes and the text shines.

Availability: Appeared on early productions released by the company.

2nd Logo (1998-2002)

Visuals: Similar to the 2nd A-Pix Entertainment logo but, the planet colored in silver comes to the right while the "U" and the company name zoom-out.

Variants: On programs produced under its Unapix Productions West division, there's a short version where "ENTERTAINMENT INC." is replaced with "PRODUCTIONS WEST". Also the symbol is in blue, with the globe in a chekered-style coloring.

Technique: CGI.

Audio: Same as the 2nd A-Pix Entertainment logo, or the ending theme of the program.

Availability: Seen on What a Blast!, TeleVoid, Beyond the Mind's Eye, Ice Cream Man, Mercy, and Secret Santa, among others. Was also spotted on Weird TV in syndication, and Mysteries of Magic on The Learning Channel. The "Productions West" variant appeared on Shocking Behavior: Caught On Tape and Magic's Greatest Illusions.

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