ACS Manufacturing Corporation

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 04:04, 31 August 2023 by Ervin111899 (talk | contribs)


1st Logo (June 8, 2001–present)

Logo: On a white background, we see the ACS logo (a red rectangle with the text "ACS" in lowercase carved on it). Above it has the text "Another Quality Product of". Below it is the text "ACS MANUFACTURING CORPORATION", followed by "ISO 9001:2000 Certified" and "WORLD CLASS QUALITY MANAGEMENT SYSTEM".

Variants:

  • From 2001 to 2006, the logo above the ACS logo has the text "Another Quality Product of" and below it is the text "ACS MANUFACTURING CORPORATION", followed by "ISO 9001:2000 Certified" and "WORLD CLASS QUALITY MANAGEMENT SYSTEM".
  • On some commercials, "ISO 9002- Certified" are used instead of "ISO 9001:2000 Certified".
  • From 2006 to 2017, the ACS logo is improved and larger. Also, the text "ISO 9001:2000 Certified" and "WORLD CLASS QUALITY MANAGEMENT SYSTEM" is removed.
  • On the 2009–2012 Automatic Pride Detergent TVC, the text "Another quality product of" and "ACS MANUFACTURING CORPORATION" are not present thus only the ACS logo is shown.
  • Since 2018, the on-screen logo removed the text "Another quality product of", leaving the "ACS MANUFACTURING CORPORATION" text and ACS logo behind. Also, the logo now has the improved version of the 2001 jingle that was first used in June 25, 2011.

Technique: None.

Music/Sounds: An orchestral jingle accompanied by a set of female voices singing "A... C... S!" (E♭ A♭ B♭) (from 2001–2003) and the improved and more synthesized of the 2001 jingle (2018–present), the ending theme of the commercial, or none.

Availability: Seen on commercials at the time.

2nd Logo (May 14, 2010–present)

Logo: We see the shining ACS logo on a white background.

Variant: On Pride Detergent with Fabric Conditioner “Gaan-Da!” TVC, the text "ISO CERTIFIED WORLD CLASS QUALITY" is below.

Technique: Simple animation.

Music/Sounds: The ending theme of the commercial or none.

Availability: Seen on commercials at the time.

4th Logo (June 25, 2011–December 24, 2017)

Logo: Same as the previous logo, but the ACS logo is larger and darker, and the text "AFFORDABLE CLEANING SATISFACTION" (which is the one of the meanings of the ACS initialism and the letters "A", "C", and "S" are in red text while the rest are in blue) below the logo instead of "ACS MANUFACTURING CORPORATION".

Technique: Simple animation.

Music/Sounds: An improved version of the 2001 "ACS!" jingle, with the tune more synthesized.

Availability: Seen on commercials at the time.

5th Logo (2018–)

Logo: Just the red ACS logo with the company name in blue below it.

Technique: None.

Music/Sounds: Same as the 4th logo.

Availability: Seen on commercials at the time. Used in tandem with the next logo.

6th Logo (2020–)

Logo: Same as the previous logo, but the entire thing is smaller, and the ACS logo shines via a wipe effect.

Variant: On some commercials, the logo does not shine at all.

Technique: Simple animation.

Music/Sounds: Same as the 4th logo.

Availability: Seen on commercials at the time. Used in tandem with the previous logo.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.