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Background

Clearvue was a Chicago-based educational company founded no later than 1954 to produce and distribute educational media. Clearvue was renamed "Clearvue/eav" in 1991, and merged with the SVE & Churchill Media in 2004 to form "Clearvue & SVE" before being folded into Discovery Education in 2007.

Clearvue

Contents

Logo (1990-1991)

Clearvue/eav

Contents

1st Logo (1991-1996)	2nd Logo (1996-2003)	3rd Logo (2003-2004)

Clearvue

Logo (1990-1991)

Visuals: On a black background, the word "Clearvue" zooms in at a steady speed, rotating clockwise as it does. The word is actually a cote-out in the background, revealing a vertical rainbow pattern. After the logo stops spinning, the word becomes filled with yellow as the slogan "Educational Enrichment For All Grade Levels" fades in below in a sky blue Rockwell font.

Technique: Computer effects.

Audio: None.

Availability: It, along with the warning screen that followed it, was known to have appeared on First Steps to Learning (a.k.a. Fun to Learn Video Series and Laugh & Learn) and is intact on the VHS releases from United American Video Corporation and Slam Gold, but not on the Sterling/SVE re-releases.

Clearvue/eav

1st Logo (1991-1996)

Visuals: On a black background, a large orange-red concentric square symbol is seen at the top of the screen. Below the logo is the following text arranged as seen below:

Presented by

CLEARVUE/eav

CLEARVUE/eav, Chicago, IL
1-800-253-2788

Technique: A digital graphic.

Audio: None.

Availability: Is is known to have appeared at the end of Walt Whitman: Poet of Humanity.

2nd Logo (1996-2003)

Visuals:

1996-2000: A white background fades in via a dust effect, and on it, 7 segmented squares fade in one-by-one in a arc formation, also via a dust effect. The squares are colored in each color of the rainbow with a segmented gradient effect to each of the squares (segmented into 5 progressively thinner lines), as well as getting smaller and rotating towards the left the further down they go. They also cast a shadow across the background. In the bottom left corner, the text "CLEARVUE/eav" fades in with the dust effect, and then the stacked slogan "Audiovisual enrichment for all grade levels" fades in the top right corner. Everything then dissolves to the warning screen. Later on, the dissolve into the white background was removed, the squares appeared faster, and the slogan now reads "THE MOST COMPLETE SOURCE FOR CURRICULUM-ORIENTED A-V MATERIALS", which fades in and is in a different font.
2000-2003: On a white background, the rainbow squares from before, but in a higher resolution and more saturated color scheme, fade in one-by-one by a "magic dust" effect to the right side of the screen. After the squares all appear, the dark blue text "CLEARVUE/eav", along with an underline and the text "THE MOST COMPLETE SOURCE FOR CURRICULUM-ORIENTED MEDIA", fades and zooms out, focusing in as it does before it stops.

Closing Variant: At the end of tapes, their phone number fades in above the company name.

Technique: Computer effects.

Audio:

1996-2000: None, or the video's opening/closing theme.
2000-2003: A synth-keyboard jingle as the paint samples fade into position, followed by a percussion "thud" as the text falls into place.

Availability: The 1996 version was known to be seen on The Perfect Paragraph and Walt Whitman: Poet of Humanity. The 2000 version appears on Scientific Method and Lab Safety: Chem Games.

3rd Logo (2003-2004)

Visuals: Fading in from a white flash, the Clearvue/eav text from before, but in white and with the underline placed underneath all of the text, scrolls across the screen, while a glass segmented square pans across the text, all on a animated spotted teal background while the camera pans downwards. Then, it fades to an orange-colored version of the previous shot, but at a different angle and the text in black, with the camera panning across the screen. Then it fades to a purple spotted background as multiple glass squares zoom past the screen, several of which are filled with footage of educational content. After leading into a square filled with satellites, the screen flashes white to transition to a shady blue background with the Clearvue/eav text glowing for a second. To the right, the squares from before flash in one-by-one to complete the logo.

Closing Variant: At the end of the logo, the URL and phone number flash in at the end of the logo.

Technique: CGI.

Audio: A otherworldly synth fanfare with a heavy percussion beat.

Availability: It is seen on Clearvue DVDs and VHS tapes from the period, such as Meet the Music Makers: Victor Violin and the Singing Strings.

Clearvue

Clearvue & SVE

►

@@ Line 1: / Line 1: @@
-{{VideoCleanup}}
 ===Background===
-'''Clearvue''' was a Chicago-based educational company formed sometime in 1954 at the latest to produce and distribute educational media. Clearvue was renamed "'''Clearvue/eav'''" in 1991, and merged with the [[SVE & Churchill Media]] in 2004 to form "'''[[Clearvue & SVE]]'''" before being folded into Discovery Education in 2007.
+'''Clearvue''' was a Chicago-based educational company founded no later than 1954 to produce and distribute educational media. Clearvue was renamed "'''Clearvue/eav'''" in 1991, and merged with the [[SVE & Churchill Media]] in 2004 to form "'''[[Clearvue & SVE]]'''" before being folded into Discovery Education in 2007.
+{{SeparateTOC
+|Clearvue|
+{{ImageTOC
+|Clearvue (1990-92).png|Logo (1990-1991)
+}}
+|Clearvue/eav|
+{{ImageTOC
+|Clearvue EAV (1992).png|1st Logo (1991-1996)
+|Clearvue EAV (1997).png|2nd Logo (1996-2003)
+|Clearvue EAV (2003).png|3rd Logo (2003-2004)
+}}
+}}
 ==Clearvue==
-===Logo (1990?-1991?)===
+===Logo (1990-1991)===
 <gallery mode="packed" heights="200">
 File:Clearvue (1990-92).png
 </gallery>
-{{YouTube|id=1iIi2HEyuTI}}
+{{YouTube|id=https://www.youtube.com/watch?v=7zbjfU5PRCo}}
-'''Visuals:''' Over a black background, the logo starts with the word "Clearvue" in the Brandish font zooming in and spinning around. It starts out in rainbow colors but then turns a yellow color as it stops spinning. The slogan "Educational Enrichment For All Grade Levels" fades in below in blue.
+'''Visuals:''' On a black background, the word "'''Clearvue'''" zooms in at a steady speed, rotating clockwise as it does. The word is actually a cote-out in the background, revealing a vertical rainbow pattern. After the logo stops spinning, the word becomes filled with yellow as the slogan "{{font|Rockwell|{{color|deepskyblue|Educational Enrichment For All Grade Levels}}}}" fades in below in a {{color|deepskyblue|sky blue}} Rockwell font.
 '''Technique:''' Computer effects.
@@ Line 16: / Line 27: @@
 '''Audio:''' None.
-'''Availability:'''  It, along with the warning screen that followed it, was known to have appeared on ''First Steps to Learning'' (a.k.a. ''Fun to Learn Video Series'' and ''Laugh & Learn'') and is intact on the VHS releases from [[United American Video Corporation]] and Slam Gold, but not on the Sterling/SVE re-releases.
+'''Availability:''' It, along with the warning screen that followed it, was known to have appeared on ''First Steps to Learning'' (a.k.a. ''Fun to Learn Video Series'' and ''Laugh & Learn'') and is intact on the VHS releases from [[United American Video Corporation]] and Slam Gold, but not on the Sterling/SVE re-releases.
 ==Clearvue/eav==
-===1st Logo (1991?-1996?)===
+===1st Logo (1991-1996)===
 <gallery mode="packed" heights="200">
 File:Clearvue EAV (1992).png
 </gallery>{{Guidance detail|reason=phone}}
-'''Visuals:''' On a black background, an orange square, with multiple smaller ones in a concentric style, is seen at the top of the screen. Below it is the text "Presented by" in a sky blue color, and below that is the large white text "CLEARVUE/eav". An address and phone number can be seen in orange at the bottom of the screen.
+'''Visuals:''' On a black background, a large {{color|orangered|orange-red}} concentric square symbol is seen at the top of the screen. Below the logo is the following text arranged as seen below:
+<center>
+{{font|serif|{{big|{{color|deepskyblue|Presented by}}}}}}<br>
+<br>
+{{tt|{{font size|'''{{font|serif|CLEARVUE}}/eav'''|250}}|Colored white}}<br>
+<br>
+<br>
+{{font|serif|{{small|{{color|orangered|CLEARVUE/eav, Chicago, IL}}}}}}<br>
+{{font|serif|{{small|{{color|orangered|1-800-253-2788}}}}}}
+</center>
-'''Technique:''' None.
+'''Technique:''' A digital graphic.
 '''Audio:''' None.
-'''Availability:''' Known to have appeared at the end of ''Walt Whitman: Poet of Humanity''.
+'''Availability:''' Is is known to have appeared at the end of ''Walt Whitman: Poet of Humanity''.
-===2nd Logo (1996?-2000?)===
+===2nd Logo (1996-2003)===
 <gallery mode="packed" heights="200">
 File:Clearvue EAV (1997).png
 File:Clearvue EAV (1999).png
+File:Clearvue EAV (2000).png
 </gallery>
-{{YouTube|id=qsp0lo3n7fA}}{{Guidance detail|reason=phone}}
+{{YouTube|id=qsp0lo3n7fA||id2=9lqDaWwhMeA}}{{Guidance detail|reason=phone}}
+'''Visuals:'''
-'''Visuals:''' On a white background a series of paint samples, colored in the seven main colors of the rainbow, appear one by one in a right-leaning slant from top to bottom. Once the sequence is complete, the text "Clearvue/eav" fades in on the bottom left, and one of two slogans (either "The Most Complete Source For Cirriculum-Oriented A/V Materials" or "Audiovisual enrichment for all grade levels") fades in on the top right. The logo holds for a few seconds before fading out.
+*'''1996-2000:''' A white background fades in via a dust effect, and on it, 7 segmented squares fade in one-by-one in a arc formation, also via a dust effect. The squares are colored in each color of the {{color|magenta|r}}{{color|orange|a}}{{color|yellow|i}}{{color|lime|n}}{{color|deepskyblue|b}}{{color|blue|o}}{{color|darkpurple|w}} with a segmented gradient effect to each of the squares (segmented into 5 progressively thinner lines), as well as getting smaller and rotating towards the left the further down they go. They also cast a shadow across the background. In the bottom left corner, the text "'''{{font|serif|CLEARVUE}}/eav'''" fades in with the dust effect, and then the stacked slogan "'''{{font|serif|Audiovisual enrichment for all grade levels}}'''" fades in the top right corner. Everything then dissolves to the warning screen. Later on, the dissolve into the white background was removed, the squares appeared faster, and the slogan now reads "THE MOST COMPLETE SOURCE FOR CURRICULUM-ORIENTED A-V MATERIALS", which fades in and is in a different font.
+*'''2000-2003''': On a white background, the {{color|red|r}}{{color|orange|a}}{{color|yellow|i}}{{color|green|n}}{{color|deepskyblue|b}}{{color|blue|o}}{{color|purple|w}} squares from before, but in a higher resolution and more saturated color scheme, fade in one-by-one by a "magic dust" effect to the right side of the screen. After the squares all appear, the dark blue text "{{color|darkblue|'''{{font|serif|CLEARVUE}}/eav'''}}", along with an underline and the text "{{color|darkblue|'''THE MOST COMPLETE SOURCE FOR CURRICULUM-ORIENTED MEDIA'''}}", fades and zooms out, focusing in as it does before it stops.
-'''Variant:''' The closing version includes a phone number above the company name.
+'''Closing Variant:''' At the end of tapes, their phone number fades in above the company name.
-'''Technique:''' Fading effects.
+'''Technique:''' Computer effects.
-'''Audio:''' None, or the video's opening/closing theme.
-'''Availability:''' This was known to be seen on ''The Perfect Paragraph''.
-===3rd Logo (2000?-2003?)===
-<gallery mode="packed" heights="200">
-File:Clearvue EAV (2000).png
-</gallery>
-{{YouTube|id=9lqDaWwhMeA}}{{Guidance detail|reason=phone}}
-'''Visuals:''' The same paint samples animation as the previous logo, except the samples are now CGI-animated. The "Clearvue/eav" text zooms out to fill the left side of the screen, along with the new byline "The Most Complete Source For Cirriculum-Oriented Media"
-'''Technique:''' Fading and zooming effects.
+'''Audio:'''
-'''Audio:''' A synth-keyboard jingle as the paint samples fade into position, followed by a percussion "thud" as the text falls into place.
+*'''1996-2000:''' None, or the video's opening/closing theme.
+*'''2000-2003:''' A synth-keyboard jingle as the paint samples fade into position, followed by a percussion "thud" as the text falls into place.
-'''Availability:''' It is known to have appeared on ''Lab Safety: Chem Games'' and may been seen on other old VHS or DVD releases from the company.
+'''Availability:''' The 1996 version was known to be seen on ''The Perfect Paragraph'' and ''Walt Whitman: Poet of Humanity''. The 2000 version appears on ''Scientific Method'' and ''Lab Safety: Chem Games''.
-===4th Logo (2003-2004)===
+===3rd Logo (2003-2004)===
 [[File:Clearvue EAV (2003).png|center|frameless]]
 {{YouTube|id=aJs-9ZwLH88}}{{Guidance detail|reason=phone}}
+'''Visuals:''' Fading in from a white flash, the Clearvue/eav text from before, but in white and with the underline placed underneath all of the text, scrolls across the screen, while a glass segmented square pans across the text, all on a animated spotted teal background while the camera pans downwards. Then, it fades to an orange-colored version of the previous shot, but at a different angle and the text in black, with the camera panning across the screen. Then it fades to a purple spotted background as multiple glass squares zoom past the screen, several of which are filled with footage of educational content. After leading into a square filled with satellites, the screen flashes white to transition to a {{color|darkblue|shady blue}} background with the Clearvue/eav text glowing for a second. To the right, the squares from before flash in one-by-one to complete the logo.
-'''Visuals:''' After a white flash is the Clearvue/eav logo text pan across a series of blue-tinted paint sample, then an orange-tinted sample, then we fly through a series of educational video clips reflected through the paint samples. Another flash reveals the full logo against a solid blue background, then the paint samples fly into their proper position. The logo holds for several seconds before fading out.
-'''Closing Variant:''' The logo repeats, but with Clearvue's phone number and website displayed underneath.
+'''Closing Variant:''' At the end of the logo, the URL and phone number flash in at the end of the logo.
 '''Technique:''' CGI.
-'''Audio:''' A worldly computer-esque theme with a heavy percussion beat.
+'''Audio:''' A otherworldly synth fanfare with a heavy percussion beat.
-'''Availability:''' Seen on Clearvue DVDs and VHS tapes from the period, such as ''Meet the Music Makers: Victor Violin and the Singing Strings''.
+'''Availability:''' It is seen on Clearvue DVDs and VHS tapes from the period, such as ''Meet the Music Makers: Victor Violin and the Singing Strings''.
 {{Chronology||[[Clearvue & SVE]]}}
@@ Line 79: / Line 91: @@
 [[Category:United States]]
 [[Category:Education logos]]
+[[Category:Discovery Inc.]]
 [[Category:Warner Bros. Discovery]]