Discovery Family On Demand

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the video on demand service for Discovery Family (formerly The Hub).

Logo (October 13, 2014-)


Visuals: On a yellow background is the Earth with a "D" that has almost no back rotating around it. The "D" makes a full rotation, revealing that it is the "D" from the 2009 Discovery Channel logo. The camera zooms back to reveal the rest of the Discovery Channel logo, which appears to be above the word "Family". A yellow triangle facing to the right slides in revealing the text "On Demand" in white.

Technique: CGI by Kreative x Kel.

Audio: A quick 5-note drum beat followed by a group of people shouting "Let's go!"

Availability: Current.

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