Ideation Studios

From the Audiovisual Identity Database, the motion graphics museum

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Logo (January 18, 2024)

Visuals: Blurred red, blue, and green lights appear on a black background on the bottom left, top right, and bottom right sections respectively and disappearing quickly afterwards. Then, the background, shown to be a horizontal rounded rectangle against a white background, zooms out with a blue light emerging on its left side. The light dies down before it zooms out alongside the white background, revealed to be a border for the box. When the box stops zooming out, it creates a blue-green gradient ripple effect and gains a red fill through a diagonal wiping effect. Next to the box, an "N" is drawn before dodger blue and green color fills wipe through the border and it becomes a minimalist clapperboard with a clapper stick patterned to the aforementioned RGB colours. Both elements slide to the right to make room for several lines drawing in "IDEATI" next to the clapperboard. When the clapper stick claps, "STUDIOS" in a fairly spaced out format slides down below the formed text and "Presents" fade in underneath the logo simultaneously.

Technique: Flash animation.

Audio: Two relaxing and low pitched, digital notes are performed before brief static is played. An electronic beep is heard as the ripple effect is seen alongside a descending bass frequency sound effect in the background and two high pitched, digital notes. A final set of digital notes are performed leading to a reverse cymbal crash and a cinematic thud as the clapper stick claps.

Availability: This logo can be seen on From the Ashes.

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