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'''Visuals:''' Over a black background, two semicircles with lines protruding down their midsections, the top a {{color|lightgray|very-light grey}} shade and the bottom a {{color|tan|beige}} color, are drawn into view, resembling "M"s. Then a bunch of circle M's appear in back of it, {{color|grey}} on top and |
'''Visuals:''' Over a black background, two semicircles with lines protruding down their midsections, the top a {{color|lightgray|very-light grey}} shade and the bottom a {{color|tan|beige}} color, are drawn into view, resembling "M"s. Then a bunch of circle M's appear in back of it, {{color|grey}} on top and green on bottom. The text "{{color|gold|MAGNETIC VIDEO CORPORATION}}" in a computer-generated font begins to scroll upward while repeats appear under it, and like the M, have copies appearing behind the logo. All the copies behind it also appear to have a blue filter layered over them. |
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'''Variants:''' |
'''Variants:''' |
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'''Availability:''' Magnetic Video's releases have been out of print since the mid-1980s. |
'''Availability:''' Magnetic Video's releases have been out of print since the mid-1980s. |
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* Titles with this logo include ''M*A*S*H'', ''The Longest Day'', ''Last Tango in Paris'', ''Escape to Athena'', ''The Magnificent Seven'', ''The Muppet Movie'', ''Kotch'', ''Patton'', ''Let It Be'', ''All Quiet on the Western Front'' (1979 television version), ''The Making of Star Wars'', ''The Cassandra Crossing'', ''The Seduction of Mimi'', ''Conversation Piece'', ''All Screwed Up'', ''Sympathy for the Devil'', ''The Good, the Bad, and the Ugly'', ''They Call Me Trinity'', ''King Creole'', ''Last Train from Gun Hill'', ''Carnal Knowledge'', ''Deadly Hero'', ''The Graduate'', the ''Greatest Sports Legends'' series |
* Titles with this logo include ''M*A*S*H'', ''The Longest Day'', ''Last Tango in Paris'', ''Escape to Athena'', ''The Magnificent Seven'', ''The Muppet Movie'', ''Kotch'', ''Patton'', ''Let It Be'', ''All Quiet on the Western Front'' (1979 television version), ''The Making of Star Wars'', ''The Cassandra Crossing'', ''The Seduction of Mimi'', ''Conversation Piece'', ''All Screwed Up'', ''Sympathy for the Devil'', ''The Good, the Bad, and the Ugly'', ''They Call Me Trinity'', ''King Creole'', ''Last Train from Gun Hill'', ''Carnal Knowledge'', ''Deadly Hero'', ''The Graduate'', the ''Greatest Sports Legends'' series, ''City Lights'', ''The Great Dictator'', ''The Gold Rush'', ''A Woman of Paris'', ''Cabiria'', ''Dot and the Kangaroo'', ''Mad Monster Party'', ''A Touch of Class'', ''The Jazz Singer'' (1927), ''Casablanca'', ''The Boston Strangler'', ''Hello Dolly!'', ''Alien'', ''Star Wars'', ''The Covered Wagon'', and ''At Long Last Love''. |
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* The variant without the voiceover can be seen on ''The Sensuous Nurse'', ''The Man with the Golden Arm'', and ''The Moon Is Blue'', and debuted on ''Promise at Dawn''. |
* The variant without the voiceover can be seen on ''The Sensuous Nurse'', ''The Man with the Golden Arm'', and ''The Moon Is Blue'', and debuted on ''Promise at Dawn''. |
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* The last tapes to use this logo were the earliest 20th Century-Fox Video releases, including ''Caveman'', ''Chu Chu and the Philly Flash'', ''Dr. No'', ''The Great Muppet Caper'', and ''Stardust Memories''. This logo continued to be used on laser videodiscs, mainly using old masters prepared around the previous November, until September 1982. |
* The last tapes to use this logo were the earliest 20th Century-Fox Video releases, including ''Caveman'', ''Chu Chu and the Philly Flash'', ''Dr. No'', ''The Great Muppet Caper'', and ''Stardust Memories''. This logo continued to be used on laser videodiscs, mainly using old masters prepared around the previous November, until September 1982. |
Magnetic Video Corporation was a home media and audio duplication service established in 1968 by Andre Blay and based in Farmington Hills, Michigan. In 1976, they became the first company to release theatrical films to home media for consumers, making exclusive deals with United Artists, Avco Embassy, ITC, ABC Video Enterprises, Viacom (now Paramount Global), RBC Films (then an exclusive licensee of several of Charles Chaplin's films), New Line Cinema, Brut Pictures, Bill Burrud Productions, American Film Theatre and 20th Century-Fox. In 1979, the latter purchased Magnetic Video from Blay, reincorporating it as "20th Century-Fox Video" in 1982.
Contents | |||
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1st Logo (November 1977-September 1982) | 2nd Logo (1979-1981) | 3rd Logo (1981) | 4th Logo (UK only, 1981-1982) |
Visuals: Over a black background, two semicircles with lines protruding down their midsections, the top a very-light grey shade and the bottom a beige color, are drawn into view, resembling "M"s. Then a bunch of circle M's appear in back of it, grey on top and green on bottom. The text "MAGNETIC VIDEO CORPORATION" in a computer-generated font begins to scroll upward while repeats appear under it, and like the M, have copies appearing behind the logo. All the copies behind it also appear to have a blue filter layered over them.
Variants:
Trivia: This logo was created by Magnetic employee Stephen Wild.
Technique: Computer effects and video feedback.
Audios: A mellow piece of music; not easy to hear due to the studio spiel, but has a bossa-nova/mex influenced, easy listening melody, also known as elevator music (with five known lengths and four known tempos). A jazzy hi-hat drum is also playing music in the background. The music is accompanied by one of four male voiceovers (herein referred to as Voiceover A, Voiceover B, Voiceover C and Voiceover D) indicating the studio:
Availability: Magnetic Video's releases have been out of print since the mid-1980s.
Legacy: This is well known among the logo community for being one of the very first home video logos.
Visuals: On a buff background, the logo from before is seen, but with the top "M" in black and the bottom "M" in brown. Over the logo, the text "MAGNETIC VIDEO" is seen in white.
Technique: A still graphic.
Audio: None.
Availability: It might be spotted on eBay UK (or any country's website where PAL tapes are sold, like Australia and Germany). It was seen on the PAL releases of The Making of Star Wars, Bus Stop and 100 Rifles. It can also be seen on the pre-cert releases of The African Queen, Blue Hawaii, Hello, Dolly!, Last Train from Gun Hill, M*A*S*H, Soldier Blue, Those Magnificent Men in Their Flying Machines, Von Ryan's Express, Vanishing Point, and The French Connection, all of which were the only major studio films to be released on Philips' short-lived Video Cassette Recording (VCR, not to be confused with the general concept) format. Also seen on an Australian Betamax copy of The Blue Max.
Visuals: There is an opening and a closing version.
Technique: Computer effects.
Audio: A dramatic synth with whooshing whenever the logo is zooming.
Audio Trivia: The synth heard in the logo is actually taken from the original trailer for the 1979 science fiction-horror film Alien.
Availability: Its only known appearance is on a British trailer tape.
Visuals: On a black background, the text "Magnetic Video" in red is seen at the top of the screen. Below that, there is a copyright notice in yellow text. Then, the screen changes to have "Magnetic Video" centred and a bit larger, and gains the byline "A Twentieth Century-Fox Company" below in white. The whole text is set in the middle of the screen. The text stays on the screen for a few seconds before it cuts out.
Technique: Computer effects.
Audio: None.
Availability: Tapes with this logo might turn up on eBay UK (or other sites) sometime. The Magnetic pre-cert release of Alien might have this; it was also known to be spotted on a 1983 tape of 15 Famous Cartoons from Terrytoons, Volume 2, which was probably a reprint of an earlier tape.
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Magnetic Video Corporation |
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