TV5 (Finland)

From the Audiovisual Identity Database, the motion graphics museum

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1st Logo (September 2008-October 1, 2010)


Logo: We see a green background zoom out to a background (depending on the variant) then wee see a two squares dots forming a large square the letter S will be in and the other letter V I I I will also appear next to the square with the S and in the end The square with the S will move and then zoom in forming a green background

Variants: There are variants with the different backgrounds

  1. Wee see a woman flowing hair turning around along with water bubbles presumably because she is in the water
  2. Wee zoom into a woman thats on a circular swing along with water bubbles presumably because she is in water
  3. Wee see a woman doing stunts in a hallway then wee see another woman pointing
  4. Wee see a woman standing in the air and then holding her knees

Technique: CGI Effects.

Music/Sounds: TBA

Availability: Seen on finnish tv before the beggining of program or before a commercial break or after the ending of a program

2nd Logo (October 1, 2010-August 1, 2019)


Logo: In the ending of every variation we see the TV5 logo being formed

Variants: Diamonds are falling. Then a person examines it closely and puts it on a pedestal. After a few more are put on it they turn round and form the logo.

Someone is fishing. We zoom in below where packages fall and below that where people are watching ice. After it it zooms on all floors.

We see mirrors turning, flying eyelatch planes and a gun shooting lipstick. At the end there is one picture of the whole army.

A pinball is bounced on the field. It ends up in a sequence that forms a 5.

A luggage is checked in after which it boards a plane.

We see sugar bottles. After which there gets hammered on dice on which "love, work, play" is written. At the end gummy bears are released and dance.

We see multiple objects dancing, after which a giant ball comes along of which squares fall, ducks jump out of and a broken game of tetris is played, after a while the whole thing explodes.


Technique: 3D computer animation.

Music/Sounds:

Variant #1 Guitar and glass xylophone.

Variant #2 Violin and guitar.

Variant #3 Drum, violin, and clocks at the end.

Variant #4 Violin and some pinball sounds.

Variant #5 Synth of some kind.

Variant #6 A techno piece.

Variant #7 A techno piece.

Availability: Seen on finnish tv before the beggining of program or before a commercial break or after the ending of a program

3rd Logo (August 1, 2019-)


Logo: Wee see four objects in the logo that are light pink the all zoom slightly in the one of them zooms fully in then wee see the TV5 logo being formed from different objects

Variants: Variant #1 Wee see a pink background. Rest same as logo section

Variant #2 Wee see a man cleaning a room then we see two rectangles moving place between each other along with a boll following them and then the TV5 logo being formed

Variant #3 Shortened variant of 2nd variant with blue background.

Variant #4 Wee see a blue background then we zoom out revealing it was a ball then wee zoom out to a grey background and then we zoom out of the grey background also revealing it was a ball then we zoom out to a fishing background then wee see three balls and then wee zoom in to a turquoise ball then the normal fishing background becomes slightly blue then we zoom to a blue ball then we again see three balls on the screen then we finally zoom in to the turquoise ball this time we dont see a fishing background we see a turquoise background and the logo ends with the TV5 Logo being formed

Technique: 2D computer animation.

Music/Sounds: We hear a clapping noice on all variants.

Variant #1 Wee hear some kind of quiet synth along with some drumming

Variant #2 Synth

Variant #3 Some dark theme in the beginning. Rest same as second variant only difference is that the clapping noice isnt heard in the end instead when the other sounds are playing

Variant #4 Wee hear some quiet drumming and choir

Availability: Seen on finnish tv before the beggining of program or before a commercial break or after the ending of a program

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