Video Clauen

1st Logo (1980s)

The "V" logo
The company name

Visuals: The sequence starts with two gold circles at the top left corner zooming out before two more circles are added and zoom out along those circles. The process happens five times in total before the camera pans up towards the 14 circles, all arranged into a V shape. The screen then cuts to a green-orange gradient background with a golden triangle outline turning 90 degrees and zooming out, leaving copies behind. Another set of the same triangles does the same thing, albeit in the opposite direction. The camera then pans to VIDEO, written with the same golden circles before cutting to the aforementioned shape turning over a pink/blue gradient background. The camera pans up the same V shape, this time closer before panning towards CLAUEN written in the circles. It then cuts to the V, which appears to be glowing, before zooming in, where the aforementioned computer-generated shape rotates at the top half of the screen. The screen cuts to display the company name VIDEOCLAUEN on the bottom half of the screen over a blue background. The camera cuts back to the shape, which appears green before turning yellow before the camera cuts back to panning through the company name with the shape footage appearing midway. It then returns to the rotating shape, in which the background is seen changing colors. The shape continues rotating vertically as it zooms out.

Technique: A mix of motion controlled live-action effects and early computer animation.

Audio: A piece of relaxing music that's actually from a song called "The Bird" by Dave Grusin.

Availability: Appears on earlier tapes from the company such as The Ladies Club, Clara and the Why Not and The Judge and the Assassin.

2nd Logo (1990s)

Visuals: There is a drawing of the sun, some mountains and clouds on a black background. Yellow dots appear on the bottom-left to form a V. "VIDEO CLAUEN" then appears letter-by-letter in cyan, before flashing into different colors before changing to yellow. The logo disappears, the sun starts to move and a rainbow shoots in from it, and it fills the road in between the mountains. "PRESENTA", in yellow, appears upside down, then changes to normal view, and it expands and fills in black, as the color flickers.

Technique: Analog computer animation.

Audio: Same as the Dick Clark Productions logo from the time, which repeats twice and ends with the early-1980s Rede Record logo.

Availability: Appears on later tapes from the company such as Morgan Stewart's Coming Home.