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{{about||other uses|Walt Disney Studios Home Entertainment (disambiguation)}}
{{PageCredits|compiled=MirahezeGDPR b51743e23ae5338df4b23e5c709738fa|description=MirahezeGDPR b51743e23ae5338df4b23e5c709738fa, Nicholas Aczel, BeastarsFan2000, Sean Beard, Kris Starring, WileE2005, TVBRobotnik, Sega3dmm, ExclaimEntertainment, mr3urious, DamianLacombe, Gilblitz112, Matt-SoutheastMichiganRetail and TheLogoFan2004|capture=Eric S., V of Doom, VPJHuk, DamianLacombe and others|edits=V of Doom, FrozenHater, Bob Fish, iheartparamount, DaffyDuckScrewball, Mr. Logo Lord, Nathan B., UniversalxDisney172, MariluHennerArtist45, betamaxtheflyer, mr3urious, brichards85, TheBigLogoFan2, Unnepad, KirbyGuy2001 (Logoblin), TheLogoFan2004, RSX-798
{{Infobox company
|name = Walt Disney Studios Home Entertainment
|image = Walt Disney Studios Home Entertainment (Logo Print).png
|founded = 1978 ({{age|1978|1|1}} years ago)
|formerly = Walt Disney Home Entertainment<br>(1978-1980)<br>Walt Disney Home Video<br>(1980-2001)<br>Walt Disney Home Entertainment<br>(2001-2007)
|country = [[:Category:United States|United States]]
|parent = Disney Platform Distribution<br>([[The Walt Disney Company]])
}}
===Background===
'''Walt Disney Studios Home Entertainment''' began its life in 1978 through [[MCA DiscoVision]] as
{{SeparateTOC|Walt Disney Home Entertainment (1978-1981)|
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|wdhvtext1984.jpg|4th Logo (1984-1986, 1999-2001)
|wdhv6thlogo.jpg|5th Logo (September 23, 1986-November 6, 2001)
|wdhvnewzealand.jpg|6th Logo (April 1987-1993) (international)
|Walt Disney Home Video (1991, DVD).jpg|7th Logo (Late 1991-October 8, 2002
|disneyvideos.jpg|8th Logo (as Disney Videos) (Fall 1994-June 14, 2005) (international)
|wdhv1998.jpg|9th Logo (February 1998-May 8, 2001)}}
|Walt Disney Home Entertainment (2001-2007)|
{{ImageTOC
|WDHV2006Blue16-9.png.png|Logo (July 17, 2001-February 5, 2008
}}|Walt Disney Studios Home Entertainment|
{{ImageTOC
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* It was also seen during a 1981 CBS broadcast of ''Mary Poppins'' (1964).
'''Legacy:''' It has become a favorite among VHS collectors for the animation and the music, although has noted to scare children during its usage. It had been unofficially nicknamed "Neon Mickey" among many.
==Walt Disney Home Video==
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'''Variants:'''
*'''Intro Variants:'''
**
**A variant has the extended version play for 15 seconds before it cuts to Cinderella's Castle. At the end, after "{{color|deepskyblue|W{{Small|ALT}} Di{{Small|SNEY}}}}" slides in, the word "{{color|gold|P{{Small|RESENTS}}}}" in a glowing gold Disney font flips in from the bottom.
**For the 1980s syndicated series "Disney Magic" (with the title logo replacing the tail end of this logo after the zoom into the castle), the logo featured a few different clips and a neon flying Dumbo added, along with a short preview of the following movie.
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**Normally, this is sped up to 25 FPS to better fit the PAL format (why the 25 FPS framerate is retained for NTSC releases is unclear), but ''Cartoons Disney 1'' showed this at its original 24 FPS framerate.
**On some early Japanese tapes, a still variant appears with a "©[YEAR] WALT DISNEY PRODS." copyright stamp.
*On the 1983 pre-cert UK VHS of ''Night Crossing'', the "{{color|deepskyblue|W{{Small|ALT}} Di{{Small|SNEY}} HOME VIDEO}}" text is not present.
'''Technique:''' Slit scan and Oxberry animation accompanied with animated clips. Spaceship Earth was a vector CGI model animated on a Hewlett Packard desktop computer at Northrop Corporation (now Northrop Grumman). Designed by Harry Marks.
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'''Variants:'''
*On the 1985 ''Pinocchio'' sales pitch promotional video and the 1985 VHS release of ''Mousercise'', this logo is seen on a black background, with the text in white. After a few seconds, the text fades out and "PRESENTS" is shown for a few seconds; the font depends on the tape, and the text is not spaced out.
*A {{color|lightblue|light blue}} variant of
*A promotional tape has the logo in a space background, and a {{color|lightblue|light blue}}/{{color|darkblue|dark blue}} gradient background.
*Italian trailer tapes have the logo on a {{color|darkviolet|purple}} background and and "Presenta", along with the title of the tape written at the bottom in white.
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Images=
<gallery mode="packed" heights="100">
wdhvtext1984.jpg|1984-1985
themickeymouseclub.jpg|1985-1986
wdhvtext2.jpg|''Disney's Greatest Lullabies Vol. 2'' variant
Walt Disney Home Video ("Coming Soon" variant, 1986).jpg|1986 "Coming Soon" variant
Walt Disney Home Video (Plain, 2001).jpeg|1999-2001
</gallery>
|-|
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</tabber>
'''Visuals:'''
'''Variants:'''
*1984-1985: The text is in
*1985-1986: The text is in
*1986 (Coming Soon): The logo uses a slightly different
*1999-2001: The text
'''Technique:'''
'''Audio:''' None. For the ''The Wonderful World of Disney'' variant, the music accompanying the rest of the trailer plays in the background as an announcer says, "Walt Disney Home Video proudly presents
'''Availability:''' The
===5th Logo (September 23, 1986-November 6, 2001)===
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Images=
{{#tag:tabber|
<gallery mode="packed" heights="100">
wdhv6thlogo.jpg
wdhvpresents.jpg|"presents" variant
wdhvpresents2.jpg|UK "PRESENTS"
wdhvpresents3.jpg|UK "PRESENTS"
wdhvpresents4.jpg|UK "PRESENTS"
comingsoon1.jpg|"Coming Soon"
comingsoon2.jpg|"Coming Soon"
comingsoon3.jpg|"Coming Soon"
comingsoon3.5.jpg|"Coming Soon" variant (Sing-Along Songs)
comingsoon4.jpg|"Coming Soon"
nowavailable1.jpg|"Now Available" variant
alsoavailable2.jpg|"Also Available"
alsoavailable3.jpg|"Also Available"
alsofromwdhv.jpg|"Also From Walt Disney Home Video" variant
limitedtimeoffer.jpg|"LIMITED TIME OFFER" variant
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Walt Disney Home Video (Spanish variant, 1986).jpg|Spanish "PRESENTA" variant
wdhvpresenta2.jpg|Spanish/Italian "presenta" variant
Walt Disney Home Video (german, 1986).jpg|German "präsentiert"
wdhvpräsentiert1989.jpg|German "präsentiert"
Walt Disney Home Video (german, 1989).jpg|German "präsentiert"
Walt Disney Home Video (german, 1987).jpg|German "präsentiert"
wdhvpräsentiert.jpg|German "präsentiert"
wdhvpräsentiert5.jpg|German "präsentiert"
wdhvpräsentiert2.jpg|German "PRÄSENTIERT"
Walt Disney Home Video (1986, variant).png|German "präsentiert"
wdhvpresenterar.jpg|Swedish "presenterar"
wdhvpresenterar2.jpg|Swedish "présenterar"
Walt Disney Home Video (1987-1988).jpg|Swedish "PRESENTERAR"
Walt Disney Home Video (1986, Swedish Serif 2).jpg|Swedish "Presenterar"
Walt Disney Home Video (1987-1991).jpg|Swedish "PRESENTERAR"
wdhvpresenterer.jpg|Norwegian "PRESENTERER"
wdhvpresenterer2.jpg|Norwegian "PRESENTERER"
Walt Disney Home Video (dutch variant, 1986).png|Dutch "presenteert" variant
wdhvesittää.jpg|Finnish "esittää" variant
Walt Disney Home Video (1986?).png|Icelandic "KYNNIR" variant
wdhvΠΑΡΟΥΣΙΑΖΕΙ.jpg|Greek "ΠΑΡΟΥΣΙΑΖΕΙ" variant
Walt Disney Home Video ("Coming Soon", greek, 1988).jpg|Greek "ΠΡΟΣΕΧΩΣ"
Walt Disney Home Video (Greek "Coming to" Version, 1988).png|Greek "ΠΡΟΣΕΧΩΣ"
Walt Disney Home Video (1989).jpg|Greek "ΚΥΚΛΟΦΟΡΕΙ" variant
wdhv5.jpg|French "A venir de Walt Disney Home Video cet Automne" variant
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</tabber>
'''Visuals:''' On a black background, a drawing of Mickey Mouse, dressed in his Sorcerer's Apprentice outfit from ''Fantasia'', fades in
'''Trivia:'''
*Hal Miles' résumé lists the logo as being used from 1985 to 1994.
*The opening portion of this logo was also used for the [[Walt Disney Classics]] logo from 1988 to 1994.
*This logo was used in foreign countries from April 1987 to early 1995. Some of the last titles to have this logo overseas were the Spanish-language version of ''Disney's Sing Along Songs: Friend Like Me'', a rental tape of ''Man of the House'' from the UK, and the Latin American VHS prints of ''The Lion King''. Also, in North America, while this logo was primarily used from 1986-1992, this became an alternate logo beginning in 1991; from then on, this logo was usually reserved for tapes of ''Disney's Sing Along Songs'' or releases of some television series. This is also an animated version of the WDHV print logo from 1984 until 1995.▼
'''Variants:'''
*The text may vary from a {{color|#E02268|magenta}} color (which seems more common) to a regular {{color|red}} color (as in picture #1) or a {{color|orangered|vermilion}} color (as in the "ALSO FROM" variant picture).
*On some tapes, the Mickey part is
*Sometimes, "presents" in white, or an all-caps "{{color|red|PRESENTS}}" fades in below. The "presents" version has it fading in with spark effects, while the "{{color|red|PRESENTS}}" variant has it simply fading in without sparks. On some occasions, this is seen blacked out or covered with a {{color|gray}} box on some tapes. The former variant appears on early tapes with this logo, as well as on ''Wonderworks'' releases such as ''Anne of Avonlea'' and several tapes of ''The Adventures of Spot''. The "{{color|red|PRESENTS}}" variant appears with a different font on the UK rental VHS of ''The Hunted''. On the UK VHS of ''The Ghost of Cypress Swamp'', "'''{{color|lightblue|PRESENTS}}'''" appears in a rounded font.
*''Wonderworks'' releases also had the tail end of this logo (with "presents") segue into the ''Wonderworks'' logo.
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*On the Spanish VHS release of ''The Disney Channel Vol.12'', the logo begins with Mickey placed way below his usual position. Once the logo starts forming, the logo animation gets superimposed to footage from ''This is your life, Donald Duck'' and ''101 Dalmatians''. After forming, the logo resizes and goes down the screen.
'''Technique:''' 2D
'''Audio:'''
*The phrase "קלטת עולמית דוברת עברית" in the third Hebrew variant was put on the covers of Walt Disney VHS releases in Israel to signify that the program in the tapes in question was in the Hebrew language; English-language tapes used the phrase "קלטת עולמית דוברת אנגלית" instead.▼
'''Audio Variants:'''
*In its early years, the music was more synthesized.
*There is a version with a series of droning synth notes, incorporating "dings" that are perfectly synchronized with the logo "sparkling". This can be seen on early pressings of the 1990 reissues of ''Blackbeard's Ghost'', ''Something Wicked This Way Comes'', and ''The Watcher in the Woods''. It also made an appearance on the LaserDisc release of ''Honey, I Shrunk the Kids'' in place of the normal logo.
*A few releases that use this logo before the previews have Brian Cummings saying, "Coming from Walt Disney Home Video." This would be used for the short version on the 1991 video release of ''The Jungle Book'', and for the long version on ''DuckTales the Movie: Treasure of the Lost Lamp'' and early prints of ''Wild Hearts Can't Be Broken''.
*On the 1991 VHS releases of ''Lantern Hill'' and ''Looking for Miracles'', the short version of the above variant is used, but Brian Cummings says "New, from Walt Disney Home Video!" over the logo.
*The "Also From Walt Disney Home Video" bumper uses the stock music piece "Pageantry 6" from the Bruton Music library, and uses the "Coming from Walt Disney Home Video." voiceover from the above 1991 variation.
*On the 1992 VHS release of ''101 Dalmatians'', the "Coming to Home Video/Coming on Video Cassette This Summer" bumpers at the end of the tape are accompanied by an alternate
*The "Coming This Fall to Home Video" bumper is silent, except for Mark Elliot saying "And, coming this fall to home video…"
*On ''The Rescuers'', ''So Dear to My Heart'' and ''Beauty and the Beast'', the bumpers are accompanied by the first few notes of the stock music piece "Great Ovation" from the Bruton Music library (which was also used as the 1989 Feature Presentation jingle)
*On the 1993 US VHS releases ''Boo Busters'', ''Monster Bash'', and ''Witcheroo!'', the music is out of sync with the logo, as it plays about a second later than usual.
*Some UK tapes overlay whooshing and sparkling sounds over the music. This can be found at the beginning and end of a Disney trailer reel on the UK VHS release of ''The Disney Bunch'', and is accompanied by John Sachs' voiceover.
*On some UK releases, an announcer says, "A world of magic which can be yours to treasure for a lifetime, from Walt Disney Home Video." Various international Disney tapes also used an announcer
**Latin American Spanish:
***Argentina: "{{Tt|¡Usted no quiera perder estos entretenimientos familiares! ¡Estos filmes, y otros más, llegarán a usted de Walt Disney Vídeo!|You don't want to miss out on these family entertainments! These films, and others, will come to
***Mexico/Chile: "{{Tt|¡De Walt Disney Vídeo, un mundo mágico que puede ser suyo para siempre!|From Walt Disney Video, a magical world that can be yours forever!}}"
**European Spanish:
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*On an Australian PAL release of ''Pete's Dragon'' and the demo VHS of ''Honey, I Shrunk the Kids'', the logo is silent.
*On the DVS VHS printing of ''Old Yeller'', a woman is heard saying "Now, Mickey Mouse appears standing in the pool of blue light, dressed in a pointed sorcerer's hat and red robe. A white starburst spins from his hand and spells Walt Disney Home Video".
▲
'''Availability:''' Seen on just about any Disney release from this time period all over the world.
*It was first seen on Disney VHS releases from September 1986, including ''No Deposit, No Return'', ''Ten Who Dared'', ''Third Man on the Mountain'', and ''The Fighting Prince of Donegal''; and was subsequently used on most tapes in the "Bring Disney Home for Good" promotion the next month, including ''Disney Sing-Along Songs: Zip-A-Dee-Doo-Dah'', ''Jiminy Cricket's Christmas'', ''Canine Commando'', ''The Unsinkable Donald Duck with Huey, Dewey, and Louie'', and ''A Tale of Two Chipmunks''.
▲*This logo was used in foreign countries from April 1987 to early 1995. Some of the last titles to have this logo overseas were the Spanish-language version of ''Disney's Sing Along Songs: Friend Like Me'', a rental tape of ''Man of the House'' from the UK, and the Latin American VHS prints of ''The Lion King''. Also, in North America, while this logo was primarily used from 1986-1992, this became an alternate logo beginning in 1991; from then on, this logo was usually reserved for tapes of ''Disney's Sing Along Songs'' or releases of some television series
*It was also seen on home video releases of Disney TV shows, classic Disney cartoon compilations, and [[Walt Disney Mini Classics]] releases.
*This logo typically wasn't seen on Walt Disney Classics releases, though it appears as a bumper on the 1991 VHS release of ''The Jungle Book'', and the version of the logo without Mickey at the start can be seen on the earliest Walt Disney Classics LaserDisc releases.
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'''Legacy:''' A favorite amongst fans of Disney tapes.
===6th Logo (April 1987-1993) (international)===
<tabber>
Images=
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*This logo was also seen on releases in New Zealand well into the early 90s, including the 1993 VHS of ''Honey, I Blew Up The Kid'' (1992).
===7th Logo (Late 1991-October 8, 2002
<tabber>
Images=
<gallery mode="packed" heights="180">
Walt Disney Home Video (1991, DVD).jpg
nowyoucanownthesehittitles.jpg|"Now you can own these hit titles..." variant
specialannouncement.jpg|"Special Announcement" variant
Walt Disney Home Video (1991, Blue).jpg|Blue
Walt Disney Home Video (1992).jpg|
wdhvgreen.jpg|Green
Walt Disney Home Video (1991, variant).jpg|"Available Now on LaserDisc" variant
brightbeginings.jpg|"Bright Beginnings" variant
disneypresents.jpg|"Disney
Walt Disney Home Video (1991, Presents).jpg|Silver "
Walt Disney Home Video (1999, superimposed) 1.png|Superimposed variant #1
Walt Disney Home Video (1999, superimposed) 2.png|Superimposed variant #2
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'''Visuals:''' The words "{{color|gold|W{{Small|ALT}} Di{{Small|SNEY}} HOME VIDEO}}" in a metallic gold color appear on a black background. The words shine.
* Like the previous logos, this is an animated version of the 1984-2002 Walt Disney Home Video print logo. Also, prior to 1995, the logo was only in use on live-action Disney releases and on advertisements of all Disney videos. ''A Goofy Movie'' was the first animated film to have this logo.▼
* Instead of appearing before a tape's trailers like the previous logos, the silver variant appeared immediately before the start of the film or TV show featured on the tape.▼
'''Variants:'''
*Sometimes, a
*A variant with a solid blue background appears on a Holiday 1992 in-store loop tape.
*
**A completely still version of the silver variant was used on 1993 VHS releases of Disney TV movies, which fades out halfway through the music. Afterwards, text reading "{{color|blue|Own This BIG HIT}}" (preceding a trailer for ''Homeward Bound'') or "{{color|blue|Now Available on Videocassette}}" in the font used for bumpers from the time fades in as the music ends.
*At the beginning of ''The Spirit of Mickey'', the text fades out, leaving the {{color|dodgerblue|blue}} background before an iris transition to the main theme.
*On the VHS promo for ''The Big Green'', the background is a gradient {{color|#00DF00|green}} color.
*A version with "{{color|gold|{{font|serif|A SPECIAL ANNOUNCEMENT FROM}}}}" above the logo exists.
*On a 1994 promo for ''Disney's Bright Beginnings'' VHS collection (which consisted of releases of preschool-targeted shows from [[Jim Henson Productions]] and [[DIC Entertainment|DiC]] and assorted videos from ''Spot'' and Eric Carle), the background is a sliding rainbow gradient, and "'''PRESENTS'''" is chyroned in below.
*There is a still variation with the text "{{font|Times New Roman|NOW YOU CAN OWN THESE HIT TITLES...}}" fading
*There is a still variant seen at the beginning of the ''Jungle 2 Jungle'' VHS trailer.
*On TV spots for the VHS release of ''Tarzan'', the logo is superimposed over a scene from the movie.
*A "Disney PRESENTS" variant appears in the VHS trailer for ''Doug's 1st Movie''.
*On [[Gativideo]]-distributed Argentine tapes, the logo animates as usual, but it splits at the end. This usually happens before a bumper or a commercial.
*On a commercial for ''Fantasia'', "Available now on LaserDisc" fades
*A VHS promo has the logo zoom towards the viewer.
'''Technique:'''
'''Audio:''' A
'''Audio Variants:'''
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*On the 1998 VHS release of ''The Black Cauldron'', the normal music plays over the longer version, which ends earlier.
'''Availability:''' Seen on releases from the company from this time period
*The logo's first general appearance was on TV spots for the 1991 Classics release of ''The Rescuers Down Under''. The first VHS sighting was on the "NOW YOU CAN OWN THESE HIT TITLES..." bumper
▲*
*It was seen on most (non-Classics/Masterpiece) Disney video/DVD releases of the era, including most (if not all) [[Walt Disney Gold Classic Collection|Gold Classic Collection]] DVDs. Some of these DVDs are still in print. Most 1998 and 1999 prints of Masterpiece titles have this logo instead of the Masterpiece Collection logo, or with the Masterpiece logo, as seen on later printings of ''The Black Cauldron''.
*Among the last releases to use this logo were the DVD of ''Recess: School's Out'' (the VHS used the 2001 WDHE logo), the first wave of ''Walt Disney Treasures'' DVD sets, and the 2002 DVD of ''Honey, We Shrunk Ourselves''.
*This logo can also be found on the 1998 printings of ''The Brave Little Toaster'' and its sequel ''The Brave Little Toaster Goes to Mars''.
*This logo is intact at the beginning and end of ''Honey, We Shrunk Ourselves'' on further home video, television and streaming prints (except the Disney+ print, which has a 4:3 variant of the
*It was also seen on some Australian VHS releases (mostly of live-action material and on some promos).
*While the "NOW YOU CAN OWN THESE HIT TITLES..." screen appears on reprints of ''The Rocketeer'', rental pressings of the tape have no logo whatsoever.
*VHS releases in Argentina from Gativideo still used this logo until 2006, while the 2001 WDHE logo is on their corresponding DVD counterparts.
*This logo makes an appearance at the end of the 2005 DVD of ''Jasmine's Enchanted Tales: Journey of a Princess'' with the show's closing theme (specifically "Arabian Nights") concluding over it. It's most likely this is a reprint of an earlier VHS which left the logo intact.
*The still variant of the silver version was the first version of the logo to be used, and can be seen on 1993 VHS releases of films such as ''Not Quite Human'', ''Ollie Hopnoodle's Haven of Bliss'', and ''The Ernest Green Story''. It then appeared following the trailers on the 5 ''Bill Nye the Science Guy'' tapes released between 1994 and 1995, and also appeared following the trailers on the 1995 US VHS of ''Gordy''.
*The silver variant appears instead of the standard 8th logo during the trailer for ''Walt Disney Film Classics: The Fantastic Adventures Series'', seen on all four tapes in that collection. It also appeared on side 4 of the 1996 Deluxe CAV LaserDisc of ''Toy Story'', at the beginning of the bonus feature featuring the first five Pixar shorts (titled "Early Pixar Computer Animation"), including the unedited version of ''Knick Knack''.
▲*
=== 8th Logo (as Disney Videos) (Fall 1994-June 14, 2005) (international) ===
<tabber>
Images=
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*This logo is also found on the UK DVD releases of ''A Goofy Movie'', ''A Bug's Life'', ''The Tigger Movie'' as well as the first two ''Toy Story'' films either separately or on ''The Ultimate Toy Box'' set (despite the USA discs being completely different than the separate releases).
*It also appears in place of the "The Ring" logo on the Region 4 DVD releases of ''102 Dalmatians'' and ''The Parent Trap'' (possibly due to being a reprint of an earlier release in the case of the latter).
*It also makes an appearance on a Region 4 Single Disc DVD reprint of ''Dinosaur'' (possibly due to
*The Region 4 DVD release (and later Walt Disney Collection reprint) of ''Pooh's Grand Adventure: The Search For Christopher Robin'' does not have this logo, it has the Disney Video Premiere logo instead.
*It also shows up on the 2003 Australian Special Edition DVD release of ''101 Dalmatians'' (1996 live-action remake), even though Australian VHS/DVD releases were using the Walt Disney Home Entertainment logo at the time (it could mean that the DVD was going to be released at some stage in 2001, but it was delayed).
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==Walt Disney Home Entertainment (2001-2007)==
===Logo (July 17, 2001-February 5, 2008
<tabber>
Images=
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</tabber>
'''Visuals:'''
'''Variants:'''
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*On Blu-ray releases, the first variant listed above is used, the frame rate is decreased from 60fps to 23.76fps, and a motion blur effect is added to the "{{color|gold|W{{Small|ALT}} Di{{Small|SNEY}}}}" text.
'''Technique:'''
'''Audio:'''
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'''Audio Variants:'''
*There is a shorter version of the 2001 tune occasionally used on the short variant. A few NTSC DVD releases from December 2001-August 2002 have this audio plastered on the
*The German version has the same tune that was used in the German extended variant of the Disney Videos logo.
*Trailers and TV spots use the opening theme of the trailer.
|
Walt Disney Studios Home Entertainment began its life in 1978 through MCA DiscoVision as Walt Disney Home Entertainment. In 1980, Disney content was made available on videocassette under its own division known as Walt Disney Home Video. Prior to 1981, their first releases were only live-action films such as Pete's Dragon and The Love Bug. Starting in 1981 with Dumbo, they began releasing their animated films and cartoons on video as well. The Walt Disney Home Video name was kept until 2001, when the division was once again renamed Walt Disney Home Entertainment. In 1997, the company began producing DVDs, and in 2006, they started to release Blu-ray discs. The division took on its current name in 2007. It was the last major studio that still released home video products on VHS, doing so until 2007.
Starting in the 2020s, Disney would begin to phase out operations of their home media distribution unit around the world; in July 2023, the company announced that it would no longer release physical media in Australia and New Zealand due to declining sales of releases and shifting to streaming. Then on October 1, 2023, Disney content began to be distributed via home video under exclusive license by Elevation Sales (a British home video joint venture between StudioCanal and Lionsgate) in the UK. Finally, on February 20, 2024, Disney announced that their DVD and Blu-ray output in North America will now be distributed by Sony Pictures Home Entertainment, ending Disney's 45-year run as a first-party home video distributor. The first Disney release to be distributed by Sony will be The First Omen, a 20th Century Studios Home Entertainment title, set for release on July 30. Just over a month earlier, on June 24, Warner Bros. Home Entertainment and Universal Pictures Home Entertainment started distributing Disney and Sony titles through their Studio Distribution Services joint venture, though Disney titles will still be available exclusively through Sony.
Visuals: On a black background, a large light blue outline of Mickey Mouse's silhouette (which is identical to the one used in the Mickey Mouse's 50th Birthday logo) appears and pans forward, leaving a trail of multiple outlines while rotating counter clockwise on its pivot. The outlines then start to change one-by-one to dark blue. As the text "Walt Disney" (in the original Disney signature script, as used on The Wonderful World of Disney) sketches on the screen, the Mickey outlines one-by-one change to red. The outlines again one-by-one change to golden yellow, then quickly changes to light yellow as the words "Home Entertainment" zoom up and settle underneath off center. Finally, the Mickey outlines one-by-one change to green before the logo fades out.
Variant: There exists a variant where the Mickey outlines turn blue at the end. This was only known to have been used on RCA Selectavision releases.
Technique: Rotoscoped cel animation.
Audio: The orchestral fanfare from the Mickey Mouse's 50th Birthday logo, composed by Buddy Baker.
Availability: Seen on releases from the company from this time period until 1984. It would later be used in tandem with the next logo.
Legacy: It has become a favorite among VHS collectors for the animation and the music, although has noted to scare children during its usage. It had been unofficially nicknamed "Neon Mickey" among many.
Visuals: Nearly the same as the Walt Disney Home Entertainment (1978-1981) logo, but with darker colors and the Mickey graphics shifted upward somewhat, the "WALT DiSNEY" text in the current corporate "Disney" font, and with "HOME VIDEO" in a thin Handel Gothic font, all usually with a drop shadow. The entire logo is also much smaller.
Variants:
Technique: Rotoscoped cel animation.
Audio: Same as the Walt Disney Home Entertainment logo.
Audio Variants:
Availability: Seen on Disney videos from the period, almost exclusively used in the United States and Canada.
Visuals: On a black background, a light flashes in the middle of the screen with a pink glow and halo around it, with particles being released around it to form a stylized tunnel effect around it. From the center, Mickey Mouse's head, styled like the one used before his shorts, zooms in with a blue aura to it before quickly turning into a neon orange/flamingo pink sign and flashing brightly as it engulfs the screen. It then transitions to a neon blue square tunnel covered in gridlines, and a rectangular frame that plays the following animation:
On a cloudy sky photo that zooms in, a still of Mickey in Steamboat Willie zooms and tilts into place with a orange glow to its edges, and then a still of Snow White and the Seven Dwarves featuring the titular characters does the same thing. It then transitions via a X-shaped split to a still of the Evil Queen holding up the Heart Box, of which it zooms into it with a sparkle effect, and then zooms out to reveal a still of Pinocchio, with the sparkle acting as the Blue Fairy's magic. It then transitions via an ping of light and a rectangular wipe effect to stills of Fantasia, Bambi, and Alice in Wonderland, in that order. It then cuts to an a shot of Disney's Zorro zooming out, doing his signature pose on his horse with a blue glow while a evening cloudy sky zooms in behind him, and then shows stills of Old Yeller, Treasure Island, and The Country Bear Jamboree, also in that order, flying in from the top, then bottom, then top respectively. It then cuts to a recreation of a scene in The Absent Minded Professor, where Professor Brainard's flying car (also with a blue glow) flies above town, and then finally to another sky photo with various Disney characters slowly moving about.
After the final clip plays, Donald Duck's face zooms in a similar way to the Mickey head at the beginning, including turning into neon, and then cuts to a black background bordered by 2 walls of light, with Mary Poppins floating down on her umbrella and Tinker Bell flying upwards and flashing brightly as sparkles fly around her. It then fades to a dark blue background with a light blue horizon at the bottom, and a heavily saturated picture of Cinderella Castle from Walt Disney World is seen with neon fireworks going off around it. The camera slowly zooms in at first, but then quickly through the gate as it turns into a outlined neon sign and shoots out its trails before fading to a elaborate neon vector model of Spaceship Earth, colored in orange/flamingo pink, and the camera flies right above it. From here, it fades to a black/dark red gradient background, and "WALT DiSNEY" flips in from the top the top of the screen, with a gradient effect in the text, and then "HOME VIDEO" appears below, using the same Handel Gothic font from before. The whole thing sparkles and glows a little bit.
Trivia: This is actually the shortened version of the US/Canada opening of the 1981-83 version of The Wonderful World of Disney back when it was called, quite simply, Walt Disney. The main difference is that "HOME VIDEO" is obviously not there on the intro.
Variants:
Technique: Slit scan and Oxberry animation accompanied with animated clips. Spaceship Earth was a vector CGI model animated on a Hewlett Packard desktop computer at Northrop Corporation (now Northrop Grumman). Designed by Harry Marks.
Audio: A powerful disco version of "When You Wish Upon a Star", arranged by Frank Gari. A soft phaser noise plays when "WALT DiSNEY" flies in as well. While in the intro it plays at its full length, the logo has it fade out when "HOME VIDEO" fades in (possibly to remove the announcer).
Audio Variants:
Availability: It was (almost) exclusively used on releases outside North America.
Visuals: On a black/blue background, the text "WALT DiSNEY HOME VIDEO" is seen in white, with "WALT DiSNEY" in the corporate "signature" font and "HOME VIDEO" in the Helvetica Rounded font. Underneath it is "P R E S E N T S", spaced out and in a serif font.
Trivia: The July 1985 variant is notable for being the first ever Disney-related logo or bumper to use the Bruton Music stock piece "Great Ovation", composed by Steve Gray. This would be used on the "NOW YOU CAN OWN THESE HIT TITLES" variant of the gold WDHV logo, but is most well known for playing over the lilac "Feature Presentation" bumper on many Disney releases.
Variants:
Technique: A digital graphic.
Audio: None. The first time the logo fades in on the preview tape of The Sword and the Rose, an announcer says "Coming from Walt Disney Home Video in July!" accompanied by the first few notes of "Great Ovation". The logo is accompanied by music from the trailers it accompanies for the remainder of the tape.
Availability: The standard version is only seen on Disney's DTV series of music video collections released in the period. The alternative versions are seen mostly on early demo tapes.
Visuals: Just the text "WALT DISNEY HOME VIDEO" on a black background. After a few seconds, the text fades out, and the text "presents", in the same font, fades in.
Variants:
Technique: Still digital graphics with simple fade effects.
Audio: None. For the The Wonderful World of Disney variant, the music accompanying the rest of the trailer plays in the background as an announcer says, "Walt Disney Home Video proudly presents."
Availability: The 1984 variant, like the fourth logo, was usually either a simple replacement for the 1st logo on releases that Disney felt that logo wouldn't fit on, or used before content that was exclusive to VHS at the time. It was seen on 1984-1985 VHS releases of The Mickey Mouse Club (appearing after the 1st logo) and on the 1985 VHS release of The Walt Disney Comedy and Magic Revue. The 1999 variant appears on VHS releases of several live-action Disney films that aired on The Wonderful World of Disney; select demo releases like the 2000 Touchstone VHS of Play It to the Bone also featured this logo.
Visuals: On a black background, a drawing of Mickey Mouse, dressed in his Sorcerer's Apprentice outfit from Fantasia, fades in standing on a blue spotlight, his hand held out high with pride. The camera slowly begins zooming up to his hand as the stars and crescent moon on his blue hat flash one-by-one, and then a white starburst flashes and a magic spark flies out from it, appearing above Mickey's hand. After the camera zooms past Mickey, the spark begins swirling around and writes out "WALT DiSNEY" in the corporate Disney font. As the screen zooms out, the red text "HOME VIDEO" (in the Helvetica Rounded font) zooms out from the bottom of the screen and settles underneath "WALT DiSNEY". The logo shines along its edges and pings appear across the text before it fades out. The entire logo has a polished 3D look to it.
Trivia:
Variants:
Technique: 2D animation with camera-controlled animation used in the end, produced by Hal Miles Imagimation Studios.
Audio: First there is a low, held-out, synthesized B-flat tuba note, followed by a chime when the spark appears, segueing into a gradually rising synth theme played on the Yamaha DX7 synthesizer, believed to be inspired by "Life Is for Living" by Barclay James Harvest. The last seven notes of the theme are accompanied by tom-tom fills played on a Simmons SDS-V electronic drum kit.
Audio Variants:
Audio Trivia: The phrase "קלטת עולמית דוברת עברית" in the third Hebrew variant was put on the covers of Walt Disney VHS releases in Israel to signify that the program on the tapes in question was in the Hebrew language; English-language tapes used the phrase "קלטת עולמית דוברת אנגלית" instead.
Availability: Seen on just about any Disney release from this time period all over the world.
Legacy: A favorite amongst fans of Disney tapes.
Visuals: A montage of clips play out, starting with the 1983 opening of The Disney Channel (first as a premium channel), followed by the Cinderella Castle from the 2nd logo. After this, many clips from Disney's library play out, including Fantasia, Peter Pan, Mary Poppins, The Black Cauldron, Sleeping Beauty, Bedknobs and Broomsticks, The Black Hole, Dumbo, Condorman, The Journey of Natty Gann, Fuzzbucket, Return to Oz, and Tron. After a brief clip of Sorcerer Mickey from Fantasia, it fades to the WDHV logo on a space background, with the logo in a blue/purple gradient. The logo shines and zooms out after.
Variants:
Technique: Traditional animation, CGI and live-action for the archive footage, and CGI animation for the logo itself.
Audio: A synthesized instrumental version of "Casey Jr." from Dumbo.
Audio Variants:
Availability: Like with the 2nd logo, this was only used outside of the United States and Canada, though this logo is harder to find due to its shorter lifespan.
Visuals: The words "WALT DiSNEY HOME VIDEO" in a metallic gold color appear on a black background. The words shine.
Variants:
Technique: 2D animation.
Audio: A synthesized four-note horn/string tune, which sounds somewhat like the "Great Ovation" Feature Presentation theme; also used on various bumpers from the time. None for the Gativideo variant. Was used in many bumpers domestically and internationally.
Audio Variants:
Availability: Seen on releases from the company from this time period until 2002, with it still in use in Argentina until 2006. Internationally (except in Argentina), this was mostly seen on trailers, most prominently during the 8th logo's lifespan.
Visuals: On a blue/green gradient background, three black balls fall from the top of the screen and bounce off the bottom. Two of the balls form the ears of Mickey Mouse and one ball forms the head. Many purple cubes fall from above to form a rectangle. A right-slanted yellow rectangle and a green square also fall from above. The yellow rectangle slants left and settles on the left, while the green square slants right and settles on the right. The balls in the Mickey Mouse icon bounce onto the green square. The text "DiSNEY" in the corporate font zooms out and settles on the yellow rectangle. Below, a rectangular green banner with the white word "VIDEOS" unfolds to the right.
Trivia:
Variants:
Technique: CGI animation.
Audio: A very short orchestral rendition of "When You Wish Upon a Star" (different from the versions used on the Walt Disney Pictures logos) ending with an orchestral hit. Sometimes, the logo is seen silent.
Audio Variants:
Availability: This is seen on releases outside the United States and Canada.
Visuals: Essentially just the Persian blue words "WALT DISNEY HOME VIDEO" in a fancy serif font on a black background.
Variants:
Technique: A digital graphic.
Audio: Same as the 7th logo or none.
Availability: This logo appears on a lot of low-priority live action titles as well as movies co-produced by Caravan Pictures, such as Rocketman and Inspector Gadget. Titles that include this logo are Summer of the Monkeys (U.S. releases only), The Parent Trap (1998 remake), Remember the Titans, and various TV movies made for The Wonderful World of Disney.
Visuals: A bright flash appears with the "D" of the text "WALT DiSNEY" (in the familiar signature font) inside of it, both of which are zooming out on a blue (or black) space background. When everything is at a comfortable distance at the top of the screen, the flash forms an abstract shining star below "WALT DiSNEY", and the light spreads out to form a glowing arc. When this is finished, "HOME ENTERTAINMENT" fades in underneath the arc.
Variants:
Technique: CGI.
Audio:
Audio Variants:
Availability: It can be found on DVD, UMD, VCD, VHS and Blu-ray Disc releases from the era, some of which are still in print.
Legacy: Much like the 1st and 5th WDHV logos, this is a popular logo among collectors.
Visuals: The logo starts out with clips from Disney movies and TV shows. It differs depending on the country or era the DVD was released in, but the first 3 always remain the same: Pirates of the Caribbean: The Curse of the Black Pearl, Peter Pan, and The Princess Diaries. The camera then zooms out, revealing a wall of hundreds of clips from various Disney films. More and more clips fly out, replacing some others. One by one, the words "MOVIES.", "MAGIC.", and "MORE." zoom and fade out. Then, all the clips come together to form the 2006 Disney castle. The ring gets drawn around the castle as usual, then "DiSNEY", in the famous script, fades in below. Once the logo fades out, a screen that shows the text "AVAILABLE ON DVD (or DiSNEY DVD) and DiSNEY Blu-Ray HI-DEF" (with the DVD (or Disney DVD) and Disney Blu-Ray logos being shown) and all of the films featured shown below the text.
Trivia: The appearance and positioning (albeit different from this and the next logo below) of the "DiSNEY" text would be used to replace the "WALT DiSNEY PICTURES" text on current films starting in 2011 with The Muppets, only it would appear out of the pixie dust coming out of the castle gate, instead of simply fading in.
Variants:
Technique: CGI effects.
Audio: The overture from Robin Hood: Prince of Thieves (also used as the theme of the 1991 Morgan Creek logo, albeit a short version), composed by Michael Kamen. On the Pirates of the Caribbean clip, Jack Sparrow (played by Johnny Depp) says "We have our heading.", and on the Peter Pan clip, the titular character (voiced by Bobby Driscoll) says "Here we GOOOOO!" After the Peter Pan clip, Tony Rodgers says "From the magic within our hearts... to the adventure beyond the horizon... there is only one Disney." After Rodgers finishes speaking, the fanfare rises to a beautiful, triumphant state and ends with a majestic climax with an added cymbal sound.
Audio Variant: Foreign language versions of this logo exist. In them, the sound of cymbals have been completely removed and the Pirates of the Caribbean clip would either be dubbed or subbed (like in the Dutch variant).
Availability: This is considered to be more of a promo than a regular logo.
Visuals: Essentially just the tail end of the 2006 Walt Disney Pictures logo, except with the text replaced by “Disney” in the famous script, in an identical manner to both the previous logo and the 2011 variant (although in a different position than the 2011 and previous logos). It either cuts in (May 20, 2008-August 12, 2014) or fades in (March 4, 2008; August 12, 2014-).
Variants:
Technique: CGI animation by Wētā Digital and yU + co.
Audio:
Availability: This can be seen on the main feature on both Disney-branded DVDs and Blu-rays since 2008, starting with Disc 2 of the 2008 Platinum Edition release of 101 Dalmatians.
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