China Film Group Corporation

From the Audiovisual Identity Database, the motion graphics museum




China Film Co-Production Corporation

Background

Founded in August 1979, China Film Co-Production Corporation (CFCC) is a special organization solely authorized by China's State Administration of Press, Publication, Radio, Film and Television to administer affairs relating to Chinese-foreign film co-productions. CFCC has established trade relations with more than 50 countries and regions, including the United States, Britain, France, Italy, Hong Kong, Macau, and Taiwan. CFCC didn't use logos until early 80s.

1st Logo (1983-1985)


Visuals: Over a red backdrop, two yellow lines connect, flashing and forming an interlocked design. The arched Chinese text "中國電影合作製片公司" appears above the design via sparkling effect, and the words "CFCC" appears to the left.

Technique: Traditional animation.

Audio: Suspenseful sounds followed by a gong crash when the lines connect, then a happy-sounding fanfare (which continues into the New Kwun Lun logo). On The Holy Robe of Shaolin Temple (after the Fujian Film Studio and Golden Principal logos), the fanfare is shortened, cutting into opening theme of the movie.

Audio Variant: On Great Shanghai 1937, the Back to the Future theme plays over.

Availability: The New Kwun Lun variant appears on Reign Behind a Curtain, while the standalone variant appears on The Holy Robe of Shaolin Temple.

2nd Logo (1988-1993)


Visuals: On a black-blue gradient background, the golden logotype "cfcc" (the "f" being a filmstrip with a film reel above the second "c") rotates and zooms out with a trail, which zooms back and flashes, turning metallic gold. Two yellow lines then wipe in below the logotype, animating like the previous logo and flashing into the interlocked design. The design then flashes into the red Chinese text "中國電影合作製片公司". "CHINA FILM CO-PRODUCTION CORPORATION" in white fades in below.

Technique: Backlit cel animation.

Audio: A gong crash in the beginning, followed by three bell chimes for each flash of light in the logo.

Availability: Seen on Dream Broken at the Ancient Town of Loulan.

China Film Group Corporation

Background

China Film Group Corporation (CFGC), is the largest, most influential film enterprise in the People's Republic of China. According to Forbes, it is a state monopoly that all imported films have to work with. It also runs theaters and finances, produces, and distributes films. In 2014, the company was the largest film distributor in China, with 32.8% of the market.

1st Logo (2000s?-2013?)

Visuals: On a black background, there are four blue arcs arranged in a ring with a waving blue filmstrip. "CHINA FILM GROUP" and its Chinese translation can be seen below.

Technique: A still, digital graphic.

Audio: None.

Availability: Unknown. [Examples?]

2nd Logo (July 5, 2013-)


Visuals: The sequence starts the logo on a sunset with clouds below. Then, the China Film Co., Ltd. logo, which is a "worker-soldier-peasant" statue on a gold disc with Chinese text on a ribbon underneath, flip in. The text "中国电影集团公司" and the smaller text "China Film Co., Ltd." also flip in underneath the logo. The logo shines.

Technique: CGI.

Audio: A short patriotic fanfare.

Availability:

  • First seen on Man of Tai Chi, released in China on July 5, 2013, and released in the US on November 1 of the same year.
  • Seen on most films during that time such as the Chinese release of Nine Lives.
  • Also seen on Double World, released on July 24, 2020 in IQIYI and a day later on Netflix internationally.
  • Also seen on Chinese prints of international co-productions such as Kung Fu Panda 3, plastering the final 20th Century Fox logo, and on Valerian and the City of a Thousand Planets, similar with STXinternational on American prints.

3rd Logo (September 30, 2020-)

Unknown. First seen on Vanguard, in which it precedes the previous logo.

Beijing Film Studio
China Film Group Corporation
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