DisneyToon Studios: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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Revision as of 17:17, 28 July 2021

Background

DisneyToon Studios was established in January 2003, when a reorganization of Disney's animation studios resulted in Walt Disney Television Animation's "Disney MovieToons/Disney Video Premieres" unit (a merger of "Disney MovieToons" and "Walt Disney Video Premiere") which had been producing direct-to-video (and occasionally theatrical) sequels to the company's animated classics, spinning off and being made a division of Walt Disney Feature Animation. On June 28, 2018, DisneyToon Studios was shut down, laying off over 75 employees.

1st Logo (May 20, 2003-August 13, 2010)

Logo: On a white background, a red oval appears. Mickey Mouse peeks out of the oval, then climbs out of it. He proceeds to paint the words:

DiSNEYToon
S T U D I O S

with "DiSNEY" in its corporate font. Mickey goes back into the oval, holds his hands up, and turns into a white silhouette.

FX/SFX: 2D animation. Character animation was done by Andreas Deja while Special/Visual Effects were done by Marvin Petilla.

Music/Sounds: A nice orchestrated theme that accompanies Mickey's actions.

Availability: Appears on many direct-to-video Disney films, such as Tarzan II, Mickey, Donald and Goofy: The Three Musketeers, and the first three Tinker Bell movies. It first appeared on The Jungle Book 2 and was last seen on Tinker Bell and the Great Fairy Rescue.

Editor's Note: None.

2nd Logo (August 16, 2012-March 3, 2015)

Logo: On a black background, a light at the top of the screen rotates counterclockwise to reveal a parchment background, on which "Disney" is printed in its usual corporate font. The word "TooN", in similar font, is then wiped in next to "Disney" by a small sprinkling of fairy dust, and then the word "S T U D I O S" in a plain font fades in below "DISNEYTOON", and continues to slowly zoom in until the logo fades out.

FX/SFX: Simple but effective CGI.

Variants:

  • In 2013, beginning with Planes (closing), the logo is enhanced with "TooN" wiping in with fairy dust.
  • A movie Planes: Fire & Rescue had two variants of the logo:
    • At the beginning of the film, after the logo animation is finished, Wings Across the Globe's players fly past the logo, proceeding to the first scene of the film.
    • At the end of the film, the logo is shortened. The light rotates faster, with "S T U D I O S" already there, and "TooN" wipes in after that.

Music/Sounds: A calming violin piece, with sparkly sound effects accompanying the on-screen fairy-dust.

Availability: Seen on DisneyToon films from Secret of the Wings, to Tinker Bell and the Legend of the NeverBeast.

Editor's Note: None.

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