Fresh Air

From the Audiovisual Identity Database, the motion graphics museum

Credits
Compiled by
Cattotld


Background

Fresh Air (新空气) is one of the audiovisual publishers of the Hubei province in China.

Logo (Early 2000's)

Visuals: On a hue-changing checkerboard background, 3 penguins shaped into an egg bounce and zoom out. Various colorful eggs with a square (2 bars on each side) slide from left & right above and below while swinging. The penguins zoom in, revealing a yellow bottle cap shape with a green ribbon and a ring zooming in. More colorful caps slide in and spin, later zooming in and cutting to a white grainy background. The ribbon from before slides in from left and wiggles, and the characters "新", "空" and "气" in yellow fly in and zoom out. The company name in blue then flash zoom out letter-by-letter above.

Technique: CGI.

Audio: A cheerful xylophone & violin tune, accompanied by a whistle, a thud, a rumble sound and a whoosh.

Availability: Unknown. [Examples?]

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