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'''Illumination''' (formerly '''Illumination Entertainment''') is an American film and animation studio founded by Chris Meledandri in 2007 and co-owned by [[Universal Pictures]], a division of its wholly owned subsidiary NBCUniversal. |
'''Illumination''' (formerly '''Illumination Entertainment''') is an American film and animation studio founded by Chris Meledandri in 2007 and co-owned by [[Universal Pictures]], a division of its wholly owned subsidiary NBCUniversal. |
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The company was formed after Meledandri left as president of [[20th Century Fox Animation]] and [[Blue Sky Studios]] in early 2007. While at those companies, he supervised or executive-produced movies including ''Ice Age'' and ''Horton Hears a Who!''. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff. |
The company was formed after Meledandri left as president of [[20th Century Fox Animation]] and [[Blue Sky Studios]] in early 2007. While at those companies, he supervised or executive-produced movies including the first two ''Ice Age'' films, ''Robots'', and ''Horton Hears a Who!''. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff. |
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The studio is responsible for the ''Despicable Me'', ''The Secret Life of Pets'' and ''Sing'' franchises. The Minions from the former franchise are the studio's mascots. |
The studio is responsible for the ''Despicable Me'', ''The Secret Life of Pets'' and ''Sing'' franchises, and the movies ''Hop'', ''The Lorax'', and ''The Grinch''. The Minions from the former franchise are the studio's mascots. |
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=== (July 9, 2010-) === |
=== (July 9, 2010-) === |
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*''The Lorax'': The name looks different. The text is again already formed, and we see two minions cutting down a Truffula tree with a chainsaw. A Barbaloot from the movie then lands on one of them, eating some Truffula berries. The other minion slowly backs away nervously. |
*''The Lorax'': The name looks different. The text is again already formed, and we see two minions cutting down a Truffula tree with a chainsaw. A Barbaloot from the movie then lands on one of them, eating some Truffula berries. The other minion slowly backs away nervously. |
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*''Despicable Me 2'': Again, a different design for the text. Two minions stand at the bottom right corner of the logo. The one-eyed minion sings "TA-DAAA!", then the two-eyed minion shoves the one-eyed minion aside and also sings "TA-DAAA!". The one-eyed minion then shoves the two-eyed minion and sings "TA-DAAA!" once again, and then the two minions then start yelling "TA-DAAA!" at each other and start pushing and shoving until the one-eyed minion shoves the other off-screen, and triumphantly yells "TA-DAAA!". The off-screen minion then chimes "TA-DAA!", causing the other to mumble in frustration while glancing out at the audience. |
*''Despicable Me 2'' (most prints): Again, a different design for the text. Two minions stand at the bottom right corner of the logo. The one-eyed minion sings "TA-DAAA!", then the two-eyed minion shoves the one-eyed minion aside and also sings "TA-DAAA!". The one-eyed minion then shoves the two-eyed minion and sings "TA-DAAA!" once again, and then the two minions then start yelling "TA-DAAA!" at each other and start pushing and shoving until the one-eyed minion shoves the other off-screen, and triumphantly yells "TA-DAAA!". The off-screen minion then chimes "TA-DAA!", causing the other to mumble in frustration while glancing out at the audience. |
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*''Minions'': The preceding [[Universal Pictures]] logo has a five-Minion chorus singing the logo theme, and one minion voice continues to sing the closing high note as the logo fades in, and the five-minion choir is standing below the already-formed text, and the one in the center is still singing the high note as the others watch. The center minion finally runs out of breath and falls flat on his face, then weakly holds out a hand for the others to lift him up, but quickly puts it back down as the other minions exchange glances. |
*''Minions'': The preceding [[Universal Pictures]] logo has a five-Minion chorus singing along with the logo theme, and one minion voice continues to sing the closing high note as the logo fades in, and the five-minion choir is standing below the already-formed text, and the one in the center is still singing the high note as the others watch. The center minion finally runs out of breath and falls flat on his face, then weakly holds out a hand for the others to lift him up, but quickly puts it back down as the other minions exchange glances. |
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*''The Secret Life of Pets'' (prototype): A minion is seen teasing a puppy by squeaking a ball. He continues until a group of dogs comes in, and one starts to bark. The minion then throws the ball, but the dogs instead start chasing the minion offscreen. Then, a chihuahua runs after the group of dogs, barking until it goes offscreen. This variant did not make it into the final movie. |
*''The Secret Life of Pets'' (prototype): A minion is seen teasing a puppy by squeaking a ball. He continues until a group of dogs comes in, and one starts to bark. The minion then throws the ball, but the dogs instead start chasing the minion offscreen. Then, a chihuahua runs after the group of dogs, barking until it goes offscreen. This variant did not make it into the final movie. |
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**There is also another version without the "ENTERTAINMENT" text. |
**There is also another version without the "ENTERTAINMENT" text. |
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**Another one exists without Bob, which was seen at the start of four short films (''Mower Minions'', ''Norman Television'', ''Weenie'', and ''Yellow is the New Black'') and the end of ''Minions Holiday Special''. This version is still. |
**Another one exists without Bob, which was seen at the start of four short films (''Mower Minions'', ''Norman Television'', ''Weenie'', and ''Yellow is the New Black'') and the end of ''Minions Holiday Special''. This version is still. |
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**On the trailer for ''Minions: The Rise of Gru'', it starts where Bob squees. |
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*''Sing'': Another different text design. 4 minions are shown. The one on the very right plays a harmonica, then sings "La" notes. He then sings the company name and the other minions join as the chorus, whilst raising their arms in the air. The one on the left screams it with a crazy look, and holds it for so long, the "MIN" and "ION" lose power and turn off. He stops and looks at the text. He looks at the screen, and says "Whoops!" as the other minions stare in disappointment. |
*''Sing'': Another different text design. 4 minions are shown. The one on the very right plays a harmonica, then sings "La" notes. He then sings the company name and the other minions join as the chorus, whilst raising their arms in the air. The one on the left screams it with a crazy look, and holds it for so long, the "MIN" and "ION" lose power and turn off. He stops and looks at the text. He looks at the screen, and says "Whoops!" as the other minions stare in disappointment. |
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'''Availability:''' Common. Seen on all of the company's movies, most recently ''Sing 2''. Formerly seen on Illumination's website. Also seen on trailers. The prototype variant for ''The Secret Life of Pets'' is unused, and can be found on Facebook. |
'''Availability:''' Common. Seen on all of the company's movies, most recently ''Sing 2''. Formerly seen on Illumination's website. Also seen on trailers. The prototype variant for ''The Secret Life of Pets'' is unused, and can be found on Facebook. |
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'''Editor's Note:''' This logo |
'''Editor's Note:''' This logo has gained nororiety for its constant use of Illumination's mascots, the Minions, and opinions will vary wildly based on whether you find the Minions charming or annoying. The ''Sing 2'' variant is generally considered the best even by those who dislike the other logos, however, and some think it should become the main logo on future films. Some have also proposed that the Minions could be absent, and have some other Illumination characters (doing what the Minions did in the prior films) substituting them for a few releases. |
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{{Animation-Navbox}} |
Illumination (formerly Illumination Entertainment) is an American film and animation studio founded by Chris Meledandri in 2007 and co-owned by Universal Pictures, a division of its wholly owned subsidiary NBCUniversal.
The company was formed after Meledandri left as president of 20th Century Fox Animation and Blue Sky Studios in early 2007. While at those companies, he supervised or executive-produced movies including the first two Ice Age films, Robots, and Horton Hears a Who!. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff.
The studio is responsible for the Despicable Me, The Secret Life of Pets and Sing franchises, and the movies Hop, The Lorax, and The Grinch. The Minions from the former franchise are the studio's mascots.
Nickname: "Minions"
Logo: Each film released by the company has a different variant, but they all involve the Minions (the popular side characters from Despicable Me; usually Kevin, Bob and Stuart) doing a comedic skit in front of, or interacting with, the large stacked text "ILLUMINATION ENTERTAINMENT" (with the former written in Futura Condensed).
Variants:
FX/SFX: The minions and the text, animated by Illumination themselves. None for the still versions.
Music/Sounds: Just the minion(s) (voiced by Pierre Coffin) making noises or saying/singing the company name. On the Despicable Me variant, a loud, bombastic three-note fanfare is heard as the logo appears, kinda sounding like the Viacom "Wigga-Wigga" logo. None or the opening theme of the trailer for the still versions.
Music/Sounds Variant: There used to be a version of the Despicable Me variant on the company's website that removes the footstep sound effects from the Minion, the fanfare sounds a little different and is louder and a little more bombastic, and the sounds when the Minion falls and crawls off-screen are different. The Minion's sounds are still the same, though.
Availability: Common. Seen on all of the company's movies, most recently Sing 2. Formerly seen on Illumination's website. Also seen on trailers. The prototype variant for The Secret Life of Pets is unused, and can be found on Facebook.
Editor's Note: This logo has gained nororiety for its constant use of Illumination's mascots, the Minions, and opinions will vary wildly based on whether you find the Minions charming or annoying. The Sing 2 variant is generally considered the best even by those who dislike the other logos, however, and some think it should become the main logo on future films. Some have also proposed that the Minions could be absent, and have some other Illumination characters (doing what the Minions did in the prior films) substituting them for a few releases.