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===Background=== |
===Background=== |
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'''Illumination''' ( |
'''Illumination''' (also known as '''Illumination Entertainment''') is an American film and animation studio founded by Chris Meledandri in 2007 and co-owned by [[Universal Pictures]], a division of its wholly owned subsidiary NBCUniversal. |
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The company was formed after Meledandri left as president of [[20th Century Fox Animation]] and [[Blue Sky Studios]] in early 2007. While at those companies, he supervised or executive-produced movies including the first two ''Ice Age'' films, ''Robots'', and ''Horton Hears a Who!''. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff. |
The company was formed after Meledandri left as president of [[20th Century Fox Animation]] and [[Blue Sky Studios]] in early 2007. While at those companies, he supervised or executive-produced movies including the first two ''Ice Age'' films, ''Robots'', and ''Horton Hears a Who!''. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff. |
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*''The Secret Life of Pets 2'': A {{color|red}} ball bounces under the logo. Six dogs pull Stuart, who is yelling "Stop-ah! Stop-ah!" at them. The dogs crowd at the ball and Stuart smiles. As the ball bounces off, the dogs face the direction, and Stuart screams "Uh...Illumination!" before he gets pulled away, the dogs barking as they do. The logo then cuts to black. |
*''The Secret Life of Pets 2'': A {{color|red}} ball bounces under the logo. Six dogs pull Stuart, who is yelling "Stop-ah! Stop-ah!" at them. The dogs crowd at the ball and Stuart smiles. As the ball bounces off, the dogs face the direction, and Stuart screams "Uh...Illumination!" before he gets pulled away, the dogs barking as they do. The logo then cuts to black. |
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*''Sing 2'': The animation is completely different compared to the other ones. Stuart, Bob, Kevin, and a load of other minions sing the company name as they clap along while the camera slowly zooms out to reveal the text above. At the last second, the "ILLU" and "A" in the name abruptly lose power as the screen turns off. |
*''Sing 2'': The animation is completely different compared to the other ones. As the lights turn on, we see a closeup of Stuart, Bob, Kevin, and a load of other minions. They then sing the company name as they clap along while the camera slowly zooms out to reveal the text above. At the last second, the "ILLU" and "A" in the name abruptly lose power as the screen turns off. |
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*''Minions: The Rise of Gru'' (second trailer): Bob is riding on a wrecking ball, and it destroys a part of the logo. |
*''Minions: The Rise of Gru'' (second trailer): Bob is riding on a wrecking ball, and it destroys a part of the logo. |
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'''Music/Sounds Variant:''' There used to be a version of the ''Despicable Me'' variant on the company's website that removes the footstep sound effects from the Minion, the fanfare sounds a little different and is louder and a little more bombastic, and the sounds when the Minion falls and crawls off-screen are different. The Minion's sounds are still the same, though. |
'''Music/Sounds Variant:''' There used to be a version of the ''Despicable Me'' variant on the company's website that removes the footstep sound effects from the Minion, the fanfare sounds a little different and is louder and a little more bombastic, and the sounds when the Minion falls and crawls off-screen are different. The Minion's sounds are still the same, though. |
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'''Availability:''' Common. Seen on all of the company's |
'''Availability:''' Common. Seen on all of the company's films. Formerly seen on Illumination's website. The prototype variant for ''The Secret Life of Pets'' is unused, and can be found on Facebook. |
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'''Editor's Note:''' This logo has gained notoriety for its constant use of Illumination's mascots, the Minions, and opinions will vary wildly based on whether you find the Minions charming or annoying. The ''Sing 2'' variant is generally considered the best even by those who dislike the other logos, however, and some think it should become the main logo on future films. Some have also proposed that the Minions could be absent, and have some other Illumination characters (doing what the Minions did in the prior films) substituting them for a few releases. |
'''Editor's Note:''' This logo has gained notoriety for its constant use of Illumination's mascots, the Minions, and opinions will vary wildly based on whether you find the Minions charming or annoying. The ''Sing 2'' variant is generally considered the best even by those who dislike the other logos, however, and some think it should become the main logo on future films. Some have also proposed that the Minions could be absent, and have some other Illumination characters (doing what the Minions did in the prior films) substituting them for a few releases. |
Illumination (also known as Illumination Entertainment) is an American film and animation studio founded by Chris Meledandri in 2007 and co-owned by Universal Pictures, a division of its wholly owned subsidiary NBCUniversal.
The company was formed after Meledandri left as president of 20th Century Fox Animation and Blue Sky Studios in early 2007. While at those companies, he supervised or executive-produced movies including the first two Ice Age films, Robots, and Horton Hears a Who!. After leaving, a deal was announced positioning Illumination as Universal's family entertainment arm that would produce one to two films a year starting in 2010. During the summer the following year, Illumination acquired the animation department of the French animation and visual effects studio Mac Guff, and formed Illumination Mac Guff.
The studio is responsible for the Despicable Me, The Secret Life of Pets and Sing franchises, and the movies Hop, The Lorax, and The Grinch. The Minions from the former franchise are the studio's mascots.
Nickname: "Minions"
Logo: Each film released by the company has a different variant, but they all involve the Minions (the popular side characters from Despicable Me; usually Kevin, Bob and Stuart) doing a comedic skit in front of, or interacting with, the large stacked text "ILLUMINATION ENTERTAINMENT" (with the former written in Futura Condensed).
Variants:
FX/SFX: The minions and the text, animated by Illumination themselves. None for the still versions.
Music/Sounds: Just the minion(s) (voiced by Pierre Coffin) making noises or saying/singing the company name. On the Despicable Me variant, a loud, bombastic three-note fanfare is heard as the logo appears, kinda sounding like the Viacom "Wigga-Wigga" logo. None or the opening theme of the trailer for the still versions.
Music/Sounds Variant: There used to be a version of the Despicable Me variant on the company's website that removes the footstep sound effects from the Minion, the fanfare sounds a little different and is louder and a little more bombastic, and the sounds when the Minion falls and crawls off-screen are different. The Minion's sounds are still the same, though.
Availability: Common. Seen on all of the company's films. Formerly seen on Illumination's website. The prototype variant for The Secret Life of Pets is unused, and can be found on Facebook.
Editor's Note: This logo has gained notoriety for its constant use of Illumination's mascots, the Minions, and opinions will vary wildly based on whether you find the Minions charming or annoying. The Sing 2 variant is generally considered the best even by those who dislike the other logos, however, and some think it should become the main logo on future films. Some have also proposed that the Minions could be absent, and have some other Illumination characters (doing what the Minions did in the prior films) substituting them for a few releases.