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[[Category:The Walt Disney Studios]] |
[[Category:The Walt Disney Studios]] |
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[[Category:The Walt Disney Company]] |
[[Category:The Walt Disney Company]] |
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[[Category:Logos with popular characters]] |
Walt Disney Animation Studios (formerly known as Walt Disney Animation until 1994 and Walt Disney Feature Animation until 2007) is an American animation studio formed in 1986 by the animation staff of Walt Disney Productions during the split of the company, and was renamed to The Walt Disney Company. As both Walt Disney Productions and Walt Disney Animation Studios combined, it is one of the oldest-running animation studios in the world, and was known for making feature-length movies, though it does make animated shorts and television shows as well. The company didn't have a on-screen logo until Pixar employee John Lasseter took in change of the studio in 2007. The current CEO of the studio is Frozen co-director and writer Jennifer Lee since 2017.
Logo: On a gold paper background, a red circle is drawn in. As the camera zooms out, more pieces of paper fold out on the screen like a flipbook (a la the 2002 Marvel logo), and quickly the circle becomes a rough sketch of Mickey Mouse in his appearance from the 1928 Disney cartoon Steamboat Willie. Eventually, the pages stop flipping, and the sketch animates (showing Mickey happily whistling while turning the wheel on the steamboat he is driving) before slowly turning into the archival footage of the original scene it depicts from the short The scene zooms out onto the background with a spotlight, and below the picture, the words "WALT DiSNEY" write themselves in a sketchier version of the signature corporate font, with "ANIMATION STUDIOS" fading in underneath. As Mickey finishes his whistling, he switches to the part of him sailing before he smiles instead of pulling the ship horn's rope.
Variants:
Technique: Mostly CGI. The logo was directed by Mike Gabriel and produced by Roy Conli, using Ub Iwerks' original animation drawings from Steamboat Willie as reference.
Music/Sounds: The sound of pages turning followed by Mickey whistling a cheerful tune, in which is archived audio from the cartoon.
Music/Sounds Variants:
Availability: Current and common.
Legacy: This is a throwback to one of the studio's most important films, since it introduced Mickey Mouse, the company's mascot.
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