Walt Disney Studios Home Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Background

Walt Disney Studios Home Entertainment began its life in 1978 through MCA DiscoVision as "Walt Disney Home Entertainment". In 1980, Disney content was made available on videocassette under its own division known as "Walt Disney Home Video". Prior to 1981, their first releases were only live action films such as Pete's Dragon and The Love Bug. Starting in 1981 with Dumbo, they began releasing their animated films and cartoons on video. The Walt Disney Home Video name was kept until 2001, when it was once again named "Walt Disney Home Entertainment". Starting in the late 1990s, the company began producing DVDs, and in 2006, they started to release Blu-ray discs. Since 2007, it is known as "Walt Disney Studios Home Entertainment".


1st Logo (November 6, 2007-2009)

Logo: We start out with clips from Disney movies and TV shows. It differs depending on the country or era the DVD was released in, but the first 3 always remain the same: Pirates of the Caribbean: The Curse of the Black Pearl, Peter Pan, and The Princess Diaries. The camera then zooms out, revealing a wall of hundreds of clips from various Disney films, both animated and live-action, old and new. More and more clips fly out, replacing some others. One by one, the words "MOVIES.", "MAGIC.", and "MORE." zoom out and fade out. Then, all the clips come together to form the 2006 Disney castle. The ring gets drawn around the castle as usual, then "DiSNEY", in the famous script, fades in below.

Trivia: The appearance and positioning (albeit different from this and the next logo below) of the "DiSNEY" text would be used to replace the "WALT DiSNEY PICTURES" text on current films starting in 2011 with The Muppets, only it would appear out of the pixie dust coming out of the castle gate, instead of simply fading in. This is likely considered as a promo instead of a traditional logo.

Variants:

  • The clips may differ depending on the country or era the DVD or Blu-ray was released in.
  • On most releases with the 2007 variant of this logo, a black screen briefly advertising many of the films featured in the logo appears after it ends.
  • There is an uncommon still closing variant seen at the end of Snow Buddies, Space Buddies, Santa Buddies and Spooky Buddies where the logo reads "WALT DiSNEY STUDIOS HOME ENTERTAINMENT".

Technique: CGI effects.

Music/Sounds: The overture from Robin Hood: Prince of Thieves (also used as the theme of the 1991 Morgan Creek logo, albeit a short version), composed by Michael Kamen. On the Pirates of the Caribbean clip, we hear Jack Sparrow (played by Johnny Depp) say "We have our heading.", and on the Peter Pan clip, we hear the titular character (voiced by Bobby Driscoll) say "Here we GOOOOO!" After the Peter Pan clip, an announcer says "From the magic within our hearts... to the adventure beyond the horizon... there is only one Disney." After the announcer finishes speaking, the fanfare rises to a beautiful, triumphant state and ends with a majestic climax.

Availability: Common, despite only being used for two years. This is considered to be more of a promo than a regular logo.

  • First appeared on the DVD and Blu-ray releases of Ratatouille and appeared on a majority of releases from the late 2000s afterward. Some of the releases are still in print.
  • A few DVD and Blu-ray releases after Ratatouille like Cinderella II: Dreams Come True continued to use the 2001 Walt Disney Home Entertainment logo until February 5, 2008.
  • It also appears on a small number of non-Disney releases from Buena Vista, like the 2009 British/Irish DVD of The Secret of Kells.
  • For some strange reason, this logo does not appear on the 2019 reissues of Ratatouille and WALL-E; they just go straight to the opening previews, despite being reprints of their original DVD and Blu-ray releases.

2nd Logo (March 4, 2008-)

Logo: Just the tail end of the 2006 Walt Disney Pictures logo, except with the text replaced by “Disney” in the famous script, in an identical manner to both the previous logo and the 2011 variant (although in a different position than the 2011 and previous logos). It either cuts in (2008-2013) or fades in (2014-).

Variants:

  • November 16, 2010-2014: The regular 2006 Disney logo is used instead. This first appeared, in its original version, on the 2010 Blu-ray 3D release of A Christmas Carol, and was used as a home video logo sporadically for a time afterwards; the 2011 variant became the official home video logo, starting with the DVD and Blu-ray releases of Brave and lasted until sometime in 2014. This is also used for all Disney DVD and Blu-ray releases, starting with the 2013 DVD and Blu-ray releases of Mickey's Christmas Carol and Winnie the Pooh: A Very Merry Pooh Year. On the World of Wonder demo disc, "STUDIOS HOME ENTERTAINMENT" replaces “PICTURES”.
  • 2011-2012: The logo is still and the text is changed to "WALT DiSNEY" (in the famous script) and "STUDIOS" underneath. This can also appear as a loading screen with the river flowing (with or without the company name) when the Blu-ray starts. After 2012, the text is removed, leaving just the castle.
  • On 3D Blu-ray releases, the text "DiSNEY" zooms while fading in. This applies to this logo and the 2011 Walt Disney Pictures logo.
  • There is a Christmas variant with Christmas lights decorating the castle, a darker sky, and the "DiSNEY" text (in its 2007 form) glowing.
  • A still variant with shifted up "Disney" text appears on some TV spots.

Music/Sounds:

  • 2008-2013: The end of the previous logo’s music, taken from the overture of Robin Hood: Prince of Thieves (similar to the early fanfare of the second Morgan Creek logo), composed by Michael Kamen, sometimes in low-pitch or high-pitch.
  • November 16, 2010-2014: The full 2006 theme, written and composed by Mark Mancina, and co-arranged and orchestrated by David Metzger.
  • 2011-2012: The logo is silent.
  • 2014-: Just the end of the 2006 theme, written and composed by Mark Mancina, and co-arranged and orchestrated by David Metzger.

Availability: Current and very common, but it may not last.

  • This can be seen on the main feature on both Disney-branded DVDs and Blu-rays from 2008-13 and since 2014.
  • It also appears on Volumes 1-2 of Goof Troop and Volume 3 of TaleSpin on DVD.
  • This logo does not appear on releases from other Disney labels as they all just use their own logos, and in the case of Marvel's The Avengers and Iron Man 3, also use Paramount Home Media Distribution's logos, while some releases like the Japanese DVD and Blu-Ray releases of Mary and the Witch's Flower and Modest Heroes, as well as all 4K Ultra HD releases, have no logos at all.
  • This surprisingly appears at the start of the 2010 Thai VCD release of When in Rome (a Touchstone Pictures film), before the previews (the 1987 Touchstone Home Entertainment logo is seen before the film).
  • The Christmas variant was shown on the trailer for The Search of Santa Paws.
  • With Walt Disney Pictures debuting a new logo on September 9, 2022 at the D23 Expo for its 100th anniversary, it is unknown if this logo will get replaced with the Disney100 logo. It is still used on DVDs & Blu-rays as of Strange World.
Walt Disney Home Entertainment (2001-2007)
Buena Vista Home Entertainment
Walt Disney Studios Home Entertainment
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