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Horror
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Non-horror
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"BH" Horror open-matte variant
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"BH" Horror scope variant
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"BH" Non-horror open-matte variant
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"BH" non-horror scope variant
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{{Vimeo|id=724723723|title1=Blumhouse Studio Ident}} |
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Blumhouse Productions (formerly Blum Israel Productions from 2000 to 2002, referring to when Amy Israel co-founded the company) is the production company of producer Jason Blum, founded in 2000. On November 16, 2022, it was announced that the company was in advanced talks for merger with Atomic Monster Productions, which finalized on January 2, 2024.
Visuals: The sequence starts the logo at a wooden floor. We then rise up and see a chair floating along with a door open to reveal a green light. As the camera turns, the door slams shut (a la the Ghost House Pictures logo), there is a floating book, and a little girl bearing a strong resemblance to Kayako Saeki's ghost from The Grudge appears. Then we turn to the ceiling when it starts to crack. The crack stops by a lightbulb that's hanging from the ceiling. Along with that, the company name fades in on the wall. The "H" in "BLUMHOUSE" is also in an actual house shape.
Trivia: This logo features references to Takashi Shimizu's The Grudge (2004) and Oren Peli's Paranormal Activity (2007). Some of the sound effects in this logo, such as the panting, were reused for the video games Five Nights at Freddy's 3 and 4; coincidentally, the company produced the Five Nights at Freddy's feature film.
Variants:
Technique: CGI mixed with live action, made by Filmograph. The video for the logo can be found here.
Audio: Dramatic sound effects correlating to the actions on-screen, along with a door slamming sound, book pages turning, screaming, a girl making sounds, a person panting throughout, and heartbeats that go faster. A note is heard at the end that grows heavier until it cuts off. Composed by Amir Salem.
Audio Variants:
Availability:
Visuals: The sequence starts in a dark forest with a pig and Michael Myers from Halloween seen in the distance as the camera pulls back into a window, featuring a teacup on the sill and a chair with a cowboy hat on it (and a lightbulb above). The zoom continues on to show a hallway with two masked girls holding hands (both respectively wearing a Statue of Liberty and a bunny mask), and a further zoom back into a small living room with a chair and a coffee table, a red cup, a comb, a gift, a dagger, a cupcake and a phone on it. Then the screen zooms back into a dark area with a door and some drips leaking out, with the Lipstick-Face Demon, followed by two other dark rooms, the former in a bedroom with a camera inside (with a picture of Bughuul from Sinister on a wall) and the latter with an old chair in it (a reversed reference to the previous logo). It then zooms out to reveal that we were inside a floating house the entire time, as it zooms out of a window with a teal glowing light while the camera turns to reveal the wordmark from before (a la the 1994 New Line Cinema logo and 2016 The CW ident), now in CGI as the window lights go out to reveal the "H" glowing, with a bright light in said color seen shining behind the logo in the midst of the extreme darkness, much like that of the previous logo, before fading out.
Trivia:
Variants:
Technique: CGI.
Audio: Creepy sound effects with gears turning and some monster-like growling sounds during the first half, with two whoosh sounds heard when the wordmark is revealed. Composed by The Hit House. Otherwise, it's the opening theme of the film.
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