Metro Pictures Corporation was founded in late 1915 by Richard A. Rowland (1880-1947) and Louis B. Mayer (1885-1957). Dissatisfied with Metro's output following his purchase of the studio, Loew later purchased Goldwyn Pictures in 1924 and combined the two studios in the hope of creating higher quality content for his theaters. The same year, Louis B. Mayer sold his company, Louis B. Mayer Productions, to Loew. The merger between the three studios was completed on April 17, 1924, with the three studios becoming Metro-Goldwyn-Mayer, Inc., or simply MGM.