Blacksmith

From the Audiovisual Identity Database, the motion graphics museum

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Background

Blacksmith is a French film production company.

Logo (September 20, 2024)

Visuals: A black silhouette of a stylized figure with fire-shaped long hair is a blacksmith who is forging using a hammer while next to an anvil against a white-black gradient grainy geometric background. Each bang from the hammer allows "BLACKSMITH", in a large font and inverted against the shot, to shrink a total of three times in fixed sizes before becoming the only element to appear on-screen alongside the black background. The last has the spark from the hammer briefly appear within the text's bottom centre fill.

Technique: Flash animation.

Audio: None.

Availability: The logo is seen on The Substance.

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