* ''Despicable Me'' and ''Despicable Me 2'' ([[ABC |ABC]] airing): A minion peeks out from the right side of the screen, anxiously greeting the audience. Then, all of a sudden, the text appears behind him, flashing brightly. The minion is clearly frightened by the loud music that plays as it appears, and as the music ends, he stands stunned, and then falls over. He then crawls off the screen.
** On the first two trailers for ''Hop'', there's a short version of this variant in which it just shows the minion peeking in, but the text is already there.
** In the film's Blu-ray's Gru-Control special feature, continuing from the [[Universal Pictures]] logo after being changed to a documentary of Victor "Vector" Perkins on the Vector Channel, it cuts to the text appearing, as the minions cheer. And all of a sudden, Victor changes the channel, while Gru changed it back. The two super-villains quickly changed the channel back and forward, until Gru freezes Vector's head. The minions cheer as the logo resumes from where the minion standing stunned and felled over, then the screen zooms into the logo as the minion crawls off the screen, while Gru snickers.
* ''The Secret Life of Pets'' (final version) and ''Despicable Me 2'' ([[NBC |NBC]] airing): The text is nowhere to be seen. Bob from ''Minions'' walks in from the right, scatting a tune. Just then, the text "MIN" and "ION" (perhaps not coincidentally, the word "Minion") turns on like a large neon sign and flashes briefly, while a {{color|lightblue|light blue}} glowing light dots the "I" in "MIN". The rest of the text turns on the same way. Bob looks at the text and is amazed. He then turns to the audience and shouts the company name twice before squeeing excitedly.
** A version that starts where he says the company name was seen on the shorts ''The Secret Life of Kyle'' and ''Minion Scouts''.
** There is also another version without the "ENTERTAINMENT" text. This can be seen on a trailer for ''The Secret Life of Pets 2''.
* ''Minions: The Rise of Gru'': The text is smaller and closer to the floor than usual. A minion swings by on a disco ball, calling out the company name as {{color|darkviolet|purple}} and {{color|blue}} lights appear around the background. As the ball swings around, it knocks out some of the letters and the minion loses control and falls off. When he gets back up, he notices the remaining letters spell "MINION". He turns to the camera excitedly and tries to say "Minion!" stuttering. Before he can finish, the disco ball swings back into the frame and hits "ION", pushing it into "MIN" and crushing the minion between them, thus forming "MINION". As that happens, a bright {{color|#58c1ae|cyan}} light shines on the transformed text. The minion then finishes "Minion...", muffled.
** On the second trailer, the lights are removed, and is cut short to the letters being knocked out.
** On the last two trailers for ''Migration'', it is shortened to the minion swinging in. For ScreenX versions, when the lights appear on-screen, the left and right walls display the color of the lights, and the dots.
** Miles Neff: A tiny one-eyed creature peeks out and waves at us. Behind him, light shines through the words, "ILLUMINATION ENTERTAINMENT". Its brilliance blows past the creature like wind. The light fades. The creature falls flat on its face and crawls out of view.
** James O'Hara: A small animated character with one eye runs up and waves. "ILLUMINATION ENTERTAINMENT". The little character falls over and crawls off.
* ''Hop'': Now words appear: “ILLUMINATION ENTERTAINMENT”. A frolicking minion tosses candy from a basket. He wags a bunny tail at a one-eyed minion but throws candy at his goggles. EmbarassedEmbarrassed, he takes off the bunny ear headband and grins.
* ''The Lorax'': Another logo appears: “ILLUMINATION ENTERTAINMENT”. Two minions stand under a pink-tufted truffula tree. As one uses a chainsaw on the trunk, a chubby Barbaloot drops from the treetop and squashes him. Eating fruit, the brown bear looks to the other minion who backs away.
* ''Despicable Me 2'': Beside big silver letters spelling “ILLUMINATION ENTERTAINMENT”, two minions try to outdo each other. The small yellow capsule-shaped creature slap fight. One shoves the other out of view.
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