Universal Content Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

In early 2019, Universal Cable Productions has been renamed to Universal Content Productions to move to the streaming area. In October 2019, Universal Content Productions and Universal Television was moved to NBCUniversal Content Studios. A month later, the company had set up UCP Audio as a podcast division to produce scripted and unscripted content.

Logo (March 20, 2019-)


Visuals: On a black background, there is a globe rising (ala the 1997 and 2012 Universal Pictures logos but mirrored). Then the globe zooms out and turns into a circle. Then the words "UCP" in a stencil-like font wipe in with the circle standing next to the top half of the "C", and a gray spotlight fades in. As it zooms out, the words "UNIVERSAL CONTENT PRODUCTIONS" fade in below the logo.

Variants:

  • A medium-length version exists, where "UCP" zooms out faster.
  • A more common short version exists. The text just wipes in, and the company name only fades in, as the gray spotlight only appears.
  • A still version of this logo exists.

Technique: CGI by Loyalkaspar.

Audio: Two deep notes with a cymbal sound, then the first three notes of the 1997/2012 Universal Pictures logos played by a violin (the third being a plucked note), ending in a hit and a bass is heard. Composed by Kick Music and Sound.

Audio Variants:

  • The medium-length version removes the two notes and cymbal at the beginning.
  • The short version has the music in warp-speed.
  • A shortened version of the music exists.
  • On The Umbrella Academy episode "Right Back Where We Started", the Universal Cable Productions theme plays over this logo.
  • Sometimes, it's silent or has the closing theme of the show.
  • Original NBC airings of the 2022 Quantum Leap reboot use a generic theme.

Availability:

  • First seen on The Act on Hulu, then it was later seen on new seasons of ex-Universal Cable productions, which are The Magicians, The Sinner, the final seasons of Suits and Mr. Robot (with the former show's spin-off Pearson), HarmonQuest, The Umbrella Academy, Happy!, The Purge, season 4 of both Queen to the South and The Magicians.
  • As before with the Universal Cable Productions logo when the former was shown on Amazon Prime Video in other countries this along with the Anonymous Content logo was removed due to time.
  • It is more seen on new shows that they produced such as Treadstone, the 2021 sequel series of Punky Brewster, Chucky, Queer as Folk, Gaslit, The Girl from Plainville, Candy, Resident Alien, The End is Nye, and the 2022 reboot of Quantum Leap, among others.
Universal Cable Productions
Universal Content Productions
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