USA Cable Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Background

USA Cable Entertainment was formed in 1999 from descendants of the former in-house network television unit of the USA Network and as a subsidiary of Studios USA Television to produce programming specifically for the cable market. Even after Studios USA rebranded to its Universal name, the USA branding was kept for the cable shows. After Vivendi Universal bought back USA Network, Sci-Fi Channel and Studios USA to fully reform Universal Television, the company kept the USA Cable Entertainment name for cable television shows from USA Network and Sci-Fi. Following the introduction of the NBC Universal logo on July 30, 2004, USA Cable Entertainment, along with other NBC Universal subsidiaries, used the NBCU logo instead of this ID or the Universal Television logo.

Logo (March 5, 2000-July 23, 2004)


Visuals: Same as the Studios USA logo, except the text reads as "USA" with the text "CABLE ENTERTAINMENT" which fades in, below the logo, in spaced-out letters.

Variants:

  • Sometimes, the original version had "Distributed by" fading in below the logo.
  • When the Studios USA logo got enhanced in 2000, the text became "USA CABLE ENTERTAINMENT" with "CABLE ENTERTAINMENT" under the logo. This version exists with or without "Distributed by" appearing above the logo.
    • This exists in both filmed and videotaped versions.
  • There was a still shot version without "Distributed by" above the logo, which can be seen on Tremors: The Series.
  • On some shows, the logo is stretched.

Technique: Same as the Studios USA logo.

Audio: Same as the Studios USA logo. Sometimes silent or having the end theme play over.

Availability:

  • Appeared on shows and made-for-TV movies usually produced for USA Network and Sci-Fi Channel, such as Peacemakers (in which the NBC.com prints retains it), seasons 1-2 (and the first 5 episodes of season 3) of Monk on MeTV and on at least two season 1 episodes of Sitting Ducks last aired on the now-defunct Qubo network. Made-for-TV movies with this logo include Helen of Troy, Prancer Returns, Terminal Invasion, Spartacus (2004), and the 2003 Battlestar Galactica miniseries, among others.
  • The logo version without "Distributed by" was seen on the 2000 TV movie Cabin by the Lake, and the 2003 TV series Tremors.
  • The logo was spotted at the start of a Roku Channel print of Joe Gould's Secret (2000), following the 1997 Universal Pictures logo, and as a result, plastering the USA Films logo that was originally used on that film.

External links

USA Network Originals
USA Cable Entertainment
NBC Universal Television Studio