King Magic

From the Audiovisual Identity Database, the motion graphics museum


Background

King Magic was a film production company in India.

Logo (April 10, 2009)

Visuals: There is the beginning of the 2004 CJ Entertainment logo, where the children are standing above the rock playing with the fireworks. After the splashes appear, the scene cuts to a different and original animated shot of the colored splashes bursting while silver letters fly out and form the text "KING MAGIC". A red underline is quickly drawn underneath the words before it shimmers and the silver words change to Tamil text spelling out the company's name in that language.

Technique: Footage from the second CJ Entertainment logo combined with original CG animated footage.

Audio: A brief whoosh, followed by the strings and children giggling from the beginning of the CJ Entertainment logo in high pitch, with different firework sound effects. Once the logo forms, a triumphant trumpet fanfare is heard. Another whoosh is heard when the name changes to its Tamil translation.

Availability: Seen on at least one film, which is Karthik Anitha.

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