Naive Film

Background

Naive Film is a Swedish film production company founded in 2007.

1st Logo (September 3, 2010)

Visuals: Set on a white background with light passing through the windows and scrolling to the left, a vertical white piece of paper is shown. While the screen changes multiple angles, the paper unfolds to form a white and light blue origami of the geometric, connected letters "NAIVE", with the latter colour stacked on top of the former. Before the transformation is complete, "NAIVE FILM", in white, fades in below.

Technique: CGI.

Audio: The opening theme of the film.

Availability: The logo is seen on Simple Simon.

2nd Logo (February 3, 2023)

Visuals: On a blue background, a white dot with a solid yellow green and pink trail slides to the left and then to the centre, the latter of which has it shown at a smaller size. In addition to that, the dotted trail releases paths with the same colour format as itself to draw in "Naive", in a fat face font. By the time the text is finished, the dot curls down to the lower right of the "e", acting as the word's period mark.

Technique: Flash animation.

Audio: A lush and muffled, bit crunched digital ambiance soundtrack with a two deep, ascending and one straightforward note.

Availability: The logo is seen on One Day All This Will Be Yours.