Win's Entertainment Limited

From the Audiovisual Identity Database, the motion graphics museum


Background

Win's Movie Production Limited was founded in 1987. The company produced 60 films in Hong Kong, including the God of Gamblers series. In 1993, Win's Movie Production Limited was renamed to Win's Entertainment Limited, and produced over 30 films in China by directors like Wong Jing and others. In 1996, it was renamed to China Star Entertainment Group, although the Win's Entertainment Limited name continued to be used until 2000, and again in 2010 as Win's Movie and Television Production Limited.

Win's Movie Production Limited

Logo (June 25, 1987-1996)

Visuals: On a black background, five colored neon lines shoot out, forming a rainbow five-pointed star, the lines then shrink out, which then flashes into an abstract chrome-textured "W" (with a star shape cut-out and a small flag shape within the star shape). The Chinese company name, in red, appear letter-by-letter, and the words "WIN'S MOVIE PRODUCTION & I/E CO." zooms out via cyan (or light blue) trailing effect, which flashes, and red Chinese text "永盛出品 · 充滿娛樂性" then appears letter-by-letter like before.

Variant: In 1993, the name was changed into "WIN'S MOVIE PRODUCTION LIMITED" with a different Chinese text.

Technique: Backlit cel animation.

Audio: An orchestral and flute fanfare. On another variant, a rearranged version of the original version was used.

Availability: Seen on some Win's Movie Productions films from the era, such as Flirting Scholar.

Win's Entertainment Limited

1st Logo (July 21, 1994-Mid 1998?)

Visuals: On a space background with searchlights, many golden filmstrips are moving over the milky way, and some stars then shoot over the filmstrip. The filmstrip then flow out, like a zig-zag, and then moves it, with a star begin to place on the "w" forming the then-current Win's Entertainment Ltd. logo. Chinese text "永盛娛樂 電影新感覺" then moves it with a 3D effect, and then shrinks it, making the searchlights fade out and many stars shoot away. Then the logo finishes with a ping.

Technique: CGI.

Audio: A majestic sounding fanfare, with whooshes and timpani sounds (which is from a stock sounds effect in these library). Sometimes, it's silent or have the opening theme.

Availability: Seen on some films released by Win's Entertainment Ltd. from 1995 to 1998, such as The Enforcer. It was found on released movies on DVDs and trailers of the film that is now in HD only. The DVDs releases can be found on Fortune Star, Universe and Mei Ah Laser Disc releases of said film.

2nd Logo (March 14, 1996-2000)

Visuals: On a black background with some blue mists, the logo from before, in pink and without a star, moves out and zooms out with as it begins to turn into yellow. Many stars are moving over the background, which then flashes to place on the logo and make a same logo from before. The company name in English, "WIN'S ENTERTAINMENT LTD.", appear below via trailing effect letter-by-letter, and then fades out to make room for the Chinese company name, 永盛娛樂製作有限公司, which fades in below.

Variant: On Dr. Wai in The Scripture With No Words, the Chinese word "出品" appears below just before the Chinese company name fades in.

Technique: CGI.

Audio: Wind sounds (representing blowing out music) are heard when revealing the logo. Then it cuts to an oriental-sounding fanfare with bling sounds. Then a quiet fanfare is heard with drums are heard.

Availability: It was seen on some movies made from 1996 to 2000, such as Another Meltdown, Dr. Wai in The Scripture with No Words and The Conman.

Win's Entertainment Limited
China Star Entertainment Group
Cookies help us deliver our services. By using our services, you agree to our use of cookies.