Square Peg Films

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the production company of Hereditary director Ari Aster and Danish producer Lars Knudsen which was founded in 2019, the company didn't use an animated logo until 2023.

Logo (April 14, 2023-)

Visuals: On a black background, the text "SQUARE PEG" in a blocky font fades in, the letters then start to grow and the text becomes slightly three-dimensional, after which the logo fades out after a few seconds.

Technique: cel-shaded CGI

Audio: None

Availability: First appeared on Beau is Afraid and most recently on Dream Scenario. This doesn't appear on either Midsommar, The Northman, or Resurrection, despite receiving studio credit and Knudsen producing the latter two films.

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