Draft:JODR-DTV (Broadcasting System of Niigata)

From the Audiovisual Identity Database, the motion graphics museum




Background

The Broadcasting System of Niigata (BSN) opened their television division on December 24, 1958. The station serves as an affiliate of the TBS Television-run Japan News Network for Niigata Prefecture and broadcasts under the callsign JODR-DTV. In 2023, BSN restructured as a holding company, renaming itself to BSN Media Holdings and as a result, the radio and television operations were taken over by a wholly-owned subsidiary bearing the BSN name.

1st ID (Startup, 1970?-April 31, 2001)

Visuals: Over a zooming-out model of Niigata, the words "JODR-TV" appear first, before fading out to the station information and relay information. After that, the camera zooms out while the 1961 BSN symbol and wordmark consisting of the words "BSN" and the words "新潟放起" in italics and in dark green later appear.

Variants:

  • Around 1987, the station relay information (outside of the callsign) was omitted and the font was changed with a more light green color.
  • Beginning in 1992, the BSN logo was updated, which now consists of the words "BSN" in a futuristic style font. The font was now updated to blue to match BSN's logo color.

Technique: Live-action footage.

Audio: A majestic violin theme.

Audio Variant: Beginning in 1987, the theme's arrangement was changed and was now played in G major.

2nd ID (Closedown, 1970?-1984?)

Visuals:

Technique: Live-action stills.

Audio: A gentle koto theme composed by Miichiko Miyake

3rd ID (Closedown, 1984?-December 31, 1993)

Visuals:

Variants:

  • Around 1987, the station relay information (outside of the callsign) was omitted and the font was changed with a more light green color.
  • Beginning in 1992, the BSN logo was updated, which now consists of the words "BSN" in a futuristic style font. The font was now updated to blue to match BSN's logo color.

Technique: A still hand-painted painting.

Audio: The BSN koto theme.

4th ID (May 1, 2001-December 31, 2011)

Visuals:

Variants:

  • During the closedown, the animation in shown on a starry night sky.
  • On the digital feed, the animation was reanimated to fit the widescreen ratio.

Technique: CGI

Audio:

  • Startup: A rendition of the 1970 BSN theme.
  • Closedown: A gentle piano theme.

5th ID (January 1, 2012-)

Visuals:

Variants:

Technique: Live-action footage.

Audio: A gentle guitar and piano theme.

External Links

  • [https//www.ohbsn.com/tv/ Official website]
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