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Regular version
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Black and white version
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Branding showcase
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===Background=== |
===Background=== |
France Télévisions SA is the public national broadcaster of France. Currently, the main channels owned by the company include France 2 (formerly Antenne 2), France 3 (formerly France Régions 3), France 4 (formerly Festival) and France 5 (formerly La Cinquième). A fifth main channel, France Ô (formerly RFO Sat), was also part of the company but shut down in August 2020. France Télévisions also co-owns several other channels, namely France Info (co-owned by France TV along with Radio France, the INA and France Médias Monde) which serves as their news channel. In addition, France Télévisions provides an extensive regional output through France 3 in metropolitan France, but also in overseas islands through the La 1ère network.
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1st Logo (1992-2000) | 2nd Logo (2000-2002) | 3rd Logo (January 7, 2002-April 7, 2008) | 4th Logo (April 7, 2008-September 5, 2011) | 5th Logo (January 29, 2018-) |
Visuals: The sequence begins with the 2 and 3 of France 2 and France 3 (without the word "France") at their initial spots, with the "rendez-vous" text in-between them. The numbers then fly in opposite directions, revealing the program being promoted. The sequence is then reversed at the end, now showing the "France Télévision" text, with the number of the channel being promoted quickly getting back into place before both fly away from the viewer, once more in opposite directions.
Technique: 2D animation.
Audio: A drum and techno piece.
Availability: Parts of this branding remain available on archival websites.
Visuals: On a white background, there is the "France Télévision" text from before, now with France 2, France 3 and La Cinquième's logos underneath. The logo of the corresponding channel flashes three times before the entire logo fades out, revealing the program being promoted for said channel.
Trivia: This logo, while not tied to a specific branding per se, was made once La Cinquième was integrated into France Télévision. This was also when a law requiring the group to create a holding was passed in August 2000.
Technique: 2D animation.
Audio: A 4-note melody on a piano with three beatboxing sounds, along with 3 dings when one of the channel's logos flashes.
Availability: Archival websites have both La Cinquième and France 2's versions of the cross-promotion.
Logo : On a white background, there is the France Télévisions logo, comprised of four blue screens and the text francetélévisions in the Heldustry font underneath. The text quickly fades out as the screens flip, moving closer to the viewer, before cutting to various arrangements with different footage at each cut. Near the end, France 2, France 3 and France 5's logos are showcased, with France 2's moving from right to left, France 3's and France 5's moving from left to right. The four screens then flip back into place as the francetélévisions text fades back in.
Variants:
Technique: CGI.
Audio: Synth sounds, accompanied by beeps and a woman's voice singing at different intervals.
Audio Variants: What is described above is what is considered to be the main theme of the branding. However, there are different soundtracks using the same kinds of sounds (except the woman's voice), namely for cross-promotions.
Availability: Archival websites cover a large portion of this branding, however.
Visuals: Various colors shoot in, stop from a distance and become squares. These squares then flip to their corporate directions. Once they're placed, they're revealed to be red (representing France 2), blue (representing France 3), purple (representing France 4), green (representing France 5) and orange (representing France Ô). The squares stop into their position, zoom in slightly, and the wordmark "francetélévisions" fades in below.
Variant: In around 2010/2011, this branding was updated with newer animations and soundtrack.
Technique: CGI.
Audio: An ascending string note with an air fizz, a 2-note chime, and a gated synth.
Audio Trivia: The music used for cross-promotions before the branding was updated is a remix of the 2002 branding's theme.
Availability: May be seen on France Télévisions shows from the time.
Visuals: A dot appears in the middle of the screen before disappearing as a circle of dots is made around it. A singular dot then settles in as the word "france" fades in letter-by-letter to its left, while "tv" fades in to its right.
Variants: During cross-promotions for a single channel (for example, France 5), the same circle of dots appears from the dot between the "france" and "tv" text before settling back next to "france" with the number (or letter in France Ô's case) of the corresponding channel to the right of the dot. The color of dot will also change to correspond to the channel's own color: red for France 2, blue for France 3, purple for France 4, green for France 5 and yellow for France Ô (which it now shares with the La 1ère network).
Technique: CGI.
Audio: Beeping noises.
Availability: Seen most commonly during cross-promotions and other promos involving France Télévisions's channels or its websites. Also seen when a video begins to play on their websites.