JOOY-DTV (MBS TV): Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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'''Visuals:'''
* Startup: There is a cat laying on a bed as it gets up to start day. The words "JOOR-DTV" and "毎日放送" appear in white stacked together as it fades in.
* Closedown: Same as the opening ident, but done in reverse.
 
'''Variant:''' From April 1, 2021 onwards, the callsign was changed to '''JOOY-DTV''' due to a restructuring caused by the formation of MBS Radio.

Revision as of 19:31, 2 September 2024



Background

JOOR-TV/DTV (Mainichi Broadcasting System Television)

1st ID (1970-March 31, 1984)

Visuals:

  • Startup:
  • Closedown:

Variants:

Technique:

Audio:

2nd ID (April 1, 1984-August 31, 1990)



Visuals:

  • Startup:
  • Closedown:

Variants:

Technique:

Audio:

3rd ID (September 1, 1990-August 31, 2011)



Visuals:

  • Startup:
  • Closedown:

Variants: When MBS started its digital broadcasts on December 1, 2003, the shots were re-filmed and changed with the final shot now reading as "JOOR-TV" (analog) or "JOOR-DTV" (digital) and "毎日放送" stacked atop of each other.

Technique: A mix of live-action footage with a superimposed graphic.

Audio: "Music in the Air!" composed by Alfred Reed.

JOOR-DTV/JOOY-DTV (MBS TV)

ID (September 1, 2011-)


Visuals:

  • Startup: There is a cat laying on a bed as it gets up to start day. The words "JOOR-DTV" and "毎日放送" appear in white stacked together as it fades in.
  • Closedown: Same as the opening ident, but done in reverse.

Variant: From April 1, 2021 onwards, the callsign was changed to JOOY-DTV due to a restructuring caused by the formation of MBS Radio.

Technique: A mix of live-action footage with a superimposed graphic.

Audio: A gentle piano theme.

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