_(Startup).png)
JOOY-DTV (MBS TV): Difference between revisions
From the Audiovisual Identity Database, the motion graphics museum
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'''Audio:''' The MBS Fanfare from the 1st startup ident.
====3rd ID (September 1, 1990-November 30, 2003)====
<gallery mode="packed" heights="200">
File:MBS TV (1990-2011) (Startup) (1990-2003 version).png
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'''Technique:''' A mix of live-action footage with a superimposed graphic.
'''Audio:''' "Music in the Air!" from the 3rd ident, composed by Alfred Reed.
===JOOR-DTV/JOOY-DTV (MBS TV)===
====ID (September 1, 2011-)====
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Revision as of 21:13, 3 September 2024
Background
JOOR-TV/DTV (Mainichi Broadcasting System Television)
1st ID (1970-March 31, 1984)
Visuals:
- Startup:
- Closedown:
Technique: Live-action footage.
Audio: A triumphant theme, known as the MBS Fanfare.
2nd ID (April 1, 1984-August 31, 1990)
_(Startup).png)
_(Closedown)_1.png)
_(Closedown)_2.png)
Visuals:
- Startup:
- Closedown:
Technique: Live-action footage
Audio: The MBS Fanfare from the 1st startup ident.
3rd ID (September 1, 1990-November 30, 2003)
_(Startup)_(1990-2003_version).png)
_(Closedown)_(1990-2003_version).png)
Visuals:
- Startup:
- Closedown:
Variant: Around 1998, footage from their shows such as Manga Nippon Mukashi Banashi and Adorable Land were removed after the latter ended.
Technique: A mix of live-action footage with a superimposed graphic.
Audio:
- Startup: A gentle light-hearted jingle, composed by Shinichiro Ikebe.
- Closedown: A twilight-orchestrated jingle, also composed by Shinichiro Ikebe.
Audio Variant: Around 2000, the music was changed to "Music in the Air!", composed by Alfred Reed.
4th ID (December 1, 2003-August 31, 2011)
_(Startup)_(2003-2011_version,_Analog).png)
_(Closedown)_(2003-2011_version,_Analog).png)
_(Startup)_(2003-2011_version,_Digital).png)
_(Closedown)_(2003-2011_version,_Digital).png)
_(Closedown,_2011_variant).png)
Visuals:
- Startup:
- Closedown:
Technique: A mix of live-action footage with a superimposed graphic.
Audio: "Music in the Air!" from the 3rd ident, composed by Alfred Reed.
JOOR-DTV/JOOY-DTV (MBS TV)
ID (September 1, 2011-)
_(Startup)_(2011-2021_version).png)
_(Closedown)_(2011-2021_version).png)
_(Startup)_(2021-present_version).png)
_(Closedown)_(2021-present_version).png)
Visuals:
- Startup: There is a cat laying on a rug as it gets up and looks around in slow-motion. The words "JOOR-DTV" and the 2011 MBS wordmark, consisting of the words "毎日放送" in a cubic-style font appear in white stacked together as it fades in.
- Closedown: Same as the opening ident, but done in reverse.
Variant: From April 1, 2021 onwards, the callsign was changed to JOOY-DTV due to a restructuring caused by the formation of MBS Radio.
Technique: A mix of live-action footage with a superimposed graphic.
Audio: "Music in the Air!" from the 3rd ident, composed by Alfred Reed.
