Astro Box Office Sport

From the Audiovisual Identity Database, the motion graphics museum


Background

Astro Box Office Sport is an exclusive sports channel in the Astro Box Office family, owned by Astro.

1st ID (September 29, 2003-2017?)

Visuals: On a black and red gradient background, there are all the red numbers from the 10-numeral countdown, in a digital font, with a person running behind it and he is shown overlaid onto the numbers. The camera slowly rotates as the scene briefly glitches, before the camera zooms in to transition into "08" rotates into front as it leaves the trail of the person running, which gradually decreases one-by-one as the scene briefly glitches again. "08" then rotates back to the left as it flashes into "07", followed by "06" and "05" scrolling to the right, one-by-one, at a slanted angle and the running person is briefly overlaid onto them. Just as "05" is revealed, the running person disappears from the texture as "08" in white with lines appear on the top-right of it and various overlays of "05" zoom in quickly to show "04" while the running person is briefly seen during this. The scene then quickly flashes into "03", with a running person is seen on the "0", zooming out on the right, followed by "02" on the left, and finally, "01" on the right, with multiple transparent overlays of the person running is seen on the right. Two rectangles then quickly fade in and rotate to form a bigger rectangle, with both parts being tinted in a different tints of silver. The stacked text "astro BOX OFFICE" fades in on the rectangle, which obtains two interior curves, while a red horizontal rectangle flips in below and "SPORT" fades inside of it.

Technique: CGI produced by Sizzle Video, an Australian motion graphics and media production company.

Audio: It starts with a long-held synth note followed by quiet digital noises in the background, which later segues into a dramatic breakbeat with digital whooshes when the camera zooms through "04" and during the logo formation, and it ends with Astro's 5-note theme of the time. An announcer would be heard saying "This is Astro Box Office Sports."

2nd ID (August 21, 2017-)

Visuals: Same concept as before, with the ident now takes place on a red vortex background with digital numbers zooming in, the font of the numbers being in a bolder font and without the running person. At the beginning of the ident, a copy of "09" comes closer to "09", causing the "09" to flash, before it does the same thing with "08". At the end of the countdown sequence, the transparent "wave curve" rectangle, which is used by Astro channels, ripples into a silver rectangle as "astro" and "BOX OFFICE" appear on two sides of the rectangle and a red vertical rectangle with "SPORTS" inside it rotates below. The entire logo then shines while zooming out.

Technique: CGI.

Audio: The same audio from the previous ident.

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