CBS Broadcasting

From the Audiovisual Identity Database, the motion graphics museum


1st Logo (2014-April 20, 2023)


Visuals: Technically, it's a redone version of the CBS Television Studios logo, with "BROADCASTING INC." replacing "TELEVISION STUDIOS".

Technique: CGI.

Audio: The music from its Television Studios counterpart or the closing theme of the show.

Availability:

  • Seen on The Late Late Show with James Corden (until 2021), The Late Show with Stephen Colbert, and Our Cartoon President.
  • New seasons of the former two shows used the CBS Studios logo starting in 2021, though the latter went back to using this logo in 2022, due to unknown reasons.
  • This logo still remained in use until 2023, even after CBS rebranded in October 2020.

2nd Logo (January 23, 2023-)


Visuals: A sped-up version of the current CBS ident with "CBS BROADCASTING INC." below it.

Technique: 2D computer animation by Gretel.

Audio: The music from the current CBS ident, composed by Antfood.

Audio Variant: Otherwise (e.g. the series finale of The Late Late Show with James Corden), it's the show's ending theme.

Availability:

  • Seen on later episodes of The Late Late Show with James Corden until the show's conclusion on April 27, 2023.
  • It was also seen on The Last Last Late Late Show Carpool Karaoke Special, which aired on the same day as the final episode of the show.
  • Since May 1, 2023, this logo is currently seen on The Late Show with Stephen Colbert (the August 22, 2024 episode being an exception, as that episode simply has part of the theme play over a black screen).