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Added a brand new variant, recently found by my friend. You can improve my description, if needed. :) |
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*''MTM Christmas Gag Reel'': Made for the MTM staff, this combo of the popular shows at the time feature two variants on the MTM logo. One near the beginning is the standard logo, only Mimsie says "Wooooooow!" (possibly taken from Julie Kavner's line as Brenda on Rhoda). Later, the wreathed version of the logo appears, except now Mimsie gives a female shriek.
*''Television's Christmas Classics'': A huge green wreath fades in around the MTM ribbon.
*''Bailey Kipper's P.O.V.'': The logo squishes itself up during the animation to make room for the letters P and V, as well as the text "BAILEY KIPPER'S SECRET VIDEO DIARY" appear in the bottom of the screen. The letters animate the same way as in the regular variant, with an O appearing earlier than Mimsie's ring. Inside the O is an eyeball, which closes and fades into a human boy turning around and "meowing".
'''Unofficial Nicknames:''' for the non-Mimsie MTM cats...
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*Among the last shows to use this logo are the first season of ''The Pretender'', along with ''Family Challenge'', ''Sparks'', and the short-lived sitcoms ''Bailey Kipper's P.O.V.'' and ''Good News''. It is generally preserved on DVD and digital prints of the first series, but is plastered by the 20th Television logo on reruns.
*The gag reel can be seen only at the Paley Center.
*There are some examples of plastering still out there; notably, ''Hill Street Blues'' and ''The Pretender'' reruns on Heroes and Icons have many episodes ending in only 20th Television. A select number of ''St. Elsewhere'' episodes on Hulu end with 20th Century Fox Television only (one example even features the MTM soundtrack being kept at the end of the theme, despite plastering the logo). Some reruns of ''White Shadow'' are 20th only, though the MTM variant survives too.
*The variant seen on ''Bailey Kipper's P.O.V.'' is extremely rare, and is only found from original airings of the show, as said show was never released on home video.
'''Editor's Note:''' This is highly regarded among many for being a cute parody of the MGM logo, as well as featuring pretty good animation for the '70s, a neat design, multiple custom variations, and surprisingly really good video quality of Mimsie. However, the ''St. Elsewhere'' series finale logo is rather infamous for its depressing nature; the ''Texas Wheelers'' variant may be the same way if it exists or is discovered.
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MTM Enterprises, Inc. (also known as "MTM Productions, Inc.") was an independent production company established in 1969 by actress Mary Tyler Moore (hence the initials of the company) and her then-husband Grant Tinker. The company was formed as a result of an agreement with Moore and the CBS network to produce 22 episodes of a new sitcom, which would become The Mary Tyler Moore Show. In 1986, MTM launched "MTM Television Distribution". MTM titles had previously been distributed by Viacom Enterprises (now "CBS Television Distribution"), and then Victory Television. MTM was sold to TVS Entertainment (a subsidiary of now-defunct ITV franchise holder TVS) in 1987. In 1992 after TVS lost its ITV franchise to Meridian Broadcasting, it was then sold to International Family Entertainment, Inc., owners of The Family Channel, which in turn was sold and merged into Fox Family Worldwide (now "ABC Family Worldwide") in 1997. MTM ceased operations the following year, and its library assets were folded into 20th Century Fox Television, and are currently distributed by 20th Television.
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Nicknames: "The MTM Kitten", "The MTM Cat," "Mimsie the Cat", "MEOW!", "The Many Faces of Mimsie", "The MGM Spoof/Parody", "MGM Rip-Off"
Logo: Over the years, the logo has been tweaked color wise and according to certain shows, but here's the basic concept: An "M" flies backward from off screen, then splits into two. In the space left between the two letters, two "T"'s come from the top and bottom of the screen and join to form one. This completes the initials of the company, and the letter "T" shrinks when a gold circle appears over it. Under the letters are the words "ENTERPRISES, INC.", "ENTERPRISES", "PRODUCTIONS, INC.", or "PRODUCTIONS". Sometimes, the finished logo will read out "AN MTM ENTERPRISES (INC.) PRODUCTION" ("AN" appears over the first "M"). Back to the circle, it is ribbon-like and decorated with stars and the letters "MTM" on top. Inside is a live-action orange striped kitten who meows once, obviously as a parody of the MGM lion. All the text (except for the later versions) appears in the Peignot font used for the Viacom "Pinball" logo.
Trivia:
Variants: First here are the little differences in the logo, along with dates in which they were used:
Custom Variants: One thing that the MTM logo was known for was that it would often be custom made for whatever show it appeared at the end of. This means Mimsie's appearance would sometimes be different, usually involving her "wearing" a costume or saying something other than "meow". Here are those variants:
Unofficial Nicknames: for the non-Mimsie MTM cats...
FX/SFX: The "M" zooming out and morphing into 2 M's, and the "T" dropping. The rest is shown above.
Music/Sounds/Voice-over: None really, except the end theme of the show and Mimsie meowing. Starting in 1996, a 5-note jingle was added before the "meow". This was seen and heard on some shows such as the short-lived 1997 revival of It Takes Two with Dick Clark and the 1st season of the sitcom Sparks among shows.
Music/Sounds Variants:
Availability: Fairly common. It was once a plaster victim thanks to the 20th Television logo; but not anymore.
Editor's Note: This is highly regarded among many for being a cute parody of the MGM logo, as well as featuring pretty good animation for the '70s, a neat design, multiple custom variations, and surprisingly really good video quality of Mimsie. However, the St. Elsewhere series finale logo is rather infamous for its depressing nature; the Texas Wheelers variant may be the same way if it exists or is discovered.
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