MTV

From the Audiovisual Identity Database, the motion graphics museum

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Background

MTV (which stands for Music Television) is a American television cable channel that was launched on August 1, 1981.

MTV/1980s

Anagram (1990-1996)

Videos

ID: Unlike most MTV bumpers, the MTV logo can be faintly seen on the background, with the text forming the words "VICIOUS SLIM TEEN", "CUISINE MOST VILE", then finally rearranged into the words "MUSIC TELEVISION", before rearranging again into "LIVE MICE SIT ON US".

Technique: Computer animation by Colossal Pictures.

Music/Sounds: Sounds of people reading the words shown on screen.

Availability: Extinct.

Bros. Quay (1990-1993)

Videos

ID: TBA

Technique: Stop-motion by The Brothers Quay, represented by Colossal Pictures.

Music/Sounds: TBA

Availability: Extinct.

Charlatan (1990-1995)

Videos

ID: TBA

Technique: 2D animation by Piotr Dumala.

Music/Sounds: TBA

Availability: Extinct.

Faces (1990-1995)

Videos

ID: TBA

Technique: Stop-motion by Jane Aaron.

Music/Sounds: TBA

Availability: Extinct.

Frog (1990-1994)

Videos

ID: TBA

Technique: 2D animation by Gabriela Gruber.

Music/Sounds: TBA

Availability: Extinct.

Gitano (1990-1994)

Videos

ID: TBA

Technique: 2D animation by Cathryn Marshall and Mocambo Productions.

Music/Sounds: TBA

Availability: Extinct.

Hey You (1990-1995)

Videos

ID: TBA

Technique: Live-action footage by Colossal Pictures.

Music/Sounds: TBA

Availability: Extinct.

Laundry (1990-1994)

Videos

ID: TBA

Technique: Live-action footage.

Music/Sounds: A jazz piano tune.

Availability: Extinct.

Lupo the Butcher (1990-1995)

Videos

Videos

ID: TBA

Technique: 2D animation by Danny Antonucci.

Music/Sounds: TBA

Availability: Extinct.

MTV Dance (1990-1993)

Videos

ID: TBA

Technique: A blend of 3D and 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Musicians In A Subway (1990-1994)

Videos

ID: TBA

Technique: A blend of live-action and 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Pets (1990-1996)

Videos

ID: TBA

Technique: 2D sketch animation.

Music/Sounds: TBA

Availability: Extinct.

Picture Box (1990-1995)

Videos

ID: TBA

Technique: 2D animation by Piotr Dumala.

Music/Sounds: TBA

Availability: Extinct.

Science (1990-1995)

Videos

ID: TBA

Technique: Stop-motion by William R. Wright.

Music/Sounds: TBA

Availability: Extinct.

Spy (1990-1994)

Videos

ID: TBA

Technique: Stop-motion by William R. Wright, filmed by Robert Lyons.

Music/Sounds: TBA

Availability: Extinct.

The Wiseman (1990-1995)

Videos

ID: TBA

Technique: 2D sketch animation by Bill Plympton.

Music/Sounds: TBA

Availability: Extinct.

Vampire (1990-1995)

Videos

ID: TBA

Technique: 2D animation by Olive Jar Animation and directed by Geoff Smith.

Music/Sounds: TBA

Availability: Extinct.

Alien Autopsy (1991-1993)

Videos

Videos

ID: We see the same countdown effect from the "Alien Operation Game" ID. Then a group of doctors are seen carefully putting down an alien and severing its black eyelids. Then, a doctor gets a medical supply to cut open the alien's stomach (a drip of blood can be seen leaking before the stomach is open). The doctors then dig inside the alien, only for them to find luminescence reflecting. Then, the MTV logo with green/yellow colors is pulled out by one of the doctors, much to its disgust.

Technique: Live-action with a bit of claymation by Octopus Creations Inc. Produced and directed by Robert J. Marino.

Music/Sounds: A theme which is lacking the silly nature from "Alien Operation Game", accompanied with a voiceover saying "Roswell, New Mexico. Two casualties were recovered from the wreckage of an unidentified flying object. The doctors on duty that day were delegated to the supreme responsibility of documenting mankind's first recorded contact with an alien species. What is this? Amazingly, there seems to be luminescence emanating from inside the cavity itself! Any guesses as good as another as to what this perplexing icon represents." If you listen closely, a heartbeat can be heard at the end.

Availability: Extinct.

Anatomy X-Ray (1991-1996)

Videos

ID: TBA

Technique: Stop-motion by John Schnall.

Music/Sounds: TBA

Availability:' Extinct.

Boo (1991-1995)

Videos

ID: TBA

Technique: Stop-motion by Miles Flanagan, Mole Hill and Mark Slater.

Music/Sounds: TBA

Availability:' Extinct.

Dairy (1991-1995)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Doubloon (1991-1995)

Videos

ID: TBA

Technique: 2D animation by Passion Pictures.

Music/Sounds: TBA

Availability: Extinct.

Dog Food (1991-1994)

Videos

ID: TBA

Technique: Stop-motion by Olive Jar Animation.

Music/Sounds: TBA

Availability: Extinct.

Dreams of Clarence (1991-1996)

Videos

ID: TBA

Technique: 2D animation by Dario Duran.

Music/Sounds: TBA

Availability: Extinct.

Enemies (1991-1993)

Videos

Videos

ID: TBA

Technique: 2D animation by Bill Plympton.

Music/Sounds: TBA

Availability: Extinct.

Frying Pan (1991-1996)

Videos

ID: TBA

Technique: 2D animation by Tom Larsen.

Music/Sounds: TBA

Availability: Extinct.

Gangster (1991-1996)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Houdini (1991-1995)

Videos

ID: TBA

Technique: Stop-motion and live-action by Colossal Pictures.

Music/Sounds: TBA

Availability: Extinct.

Shed the Jungle, Shun the Cow (1991-1995)

Videos

ID: TBA

Technique: 2D animation by Joe Murray.

Music/Sounds: TBA

Availability: Extinct.

Legacy: This ident was referenced in the intro to Murray's cartoon Rocko's Modern Life.

Metamorphosis (1991-1994)

Videos

ID: TBA

Technique: Photomontage.

Music/Sounds: TBA

Availability: Extinct.

Mirror (1991-1995)

Videos

ID: TBA... Suddenly, we see two dressed men pulling chains away from each other, causing a box to materialize and stretch in until it forms a square shape. We then cut to a wide shot of the two men and the box, revealing that the chains are actually connected to the ends of the box. The men continue pulling, causing the box to split and form the familiar MTV "Big M" logo. When it's completely formed, the stylized "TV" letters fade in on the right side of the "M" at the same time as "MUSIC TELEVISION", which is seen below in Helvetica.

Technique: Stop-motion by Wolfgang and Christoph Lauenstein.

Music/Sounds: First, we hear a strange eerie tune with sounds of water. Then, sounds of dragging are heard when the men are pulling the box and an echoing thud when the logo is completely formed.

Availability: Extinct. A short version of this bumper was also used by MTV Productions and MTV Home Video during the 1990s.

Musical Shapes (1991-1996)

Videos

ID: TBA

Technique A mix of 2D and CG.

Music/Sounds: TBA

Availability: Extinct.

Peter Lorre (1991-1996)

Videos

ID: TBA

Technique: Cut-out animation.

Music/Sounds: TBA

Availability: Extinct.

Pig (1991-1995)

Videos

ID: TBA

Technique: A blend of claymation and 2D by Movie Magic.

Music/Sounds: TBA

Availability: Extinct.

Playhead (1991-1995)

Videos

ID: TBA

Technique: 2D animation by Gabriela Gruber.

Music/Sounds: TBA

Availability: Extinct.

Rubber Stamps (1991-1994)

Videos

ID: TBA

Technique: A blend of cut-out animation and 2D by Lisa Crafts, based on a series of Sesame Street shorts she produced around the same time.

Music/Sounds: TBA

Availability: Extinct.

Scanner (1991-1995)

Videos

ID: TBA

Technique: Stop-motion animation by Steve Newman.

Music/Sounds: TBA

Availability: Extinct.

Star (1991-1995)

Videos

ID: TBA

Technique: Stop-motion by John Taylor.

Music/Sounds: TBA

Availability: Extinct.

Thief (1991-1996)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Amazing Place (1991-1995)

Videos

ID: TBA

Technique: 2D animation by Flip Johnson.

Music/Sounds: TBA

Availability: Extinct.

Cereal (1991-1995)

Videos

ID: TBA

Technique: A blend of live-action and 2D animation by Olive Jar Animation.

Music/Sounds: TBA

Availability: Extinct.

Metal Machine (1991-1995)

Videos

ID: We see a seemingly metal centipede moving around a junkyard at night. It crawls into a hole and it becomes an insect-like flying robot. It then flies, and a red/orange dragon with a centipede-like body. Said dragon chases the flying robot around the junkyard. The robot gets in a machine/castle, which closes its gate. The dragon tries to get in, but fails. The robot flies around the castle until finding a power source and activating it. Electricity runs through the machine/castle, and wheels and drills on it turn. At the lower part, "legs" pull part of the machine/castle out and it becomes shaped like an "M". The "TV" is made with other parts on the machine/castle.

Technique: Stop-motion by John Peyson.

Music/Sounds: TBA

Availability: Extinct.

Legacy: Though considered by creepy by some, many considered this a cool logo.

Top of the Hour 1991 (1991-1992)

Videos

ID: TBA

Technique: An elaborate live-action setup by Colossal Pictures.

Music/Sounds: TBA

Availability: Extinct.

Transformer (1992-1997)

Videos

ID: The ident takes place in Japan, which was evident with the text "MUSIC TELEVISION" written in Katakana. As the camera moves closer to the MTV logo on top of the building, the MTV logo then transforms into a full-on Transformer. The villain (presumably) then ordered 3 helicopters to attack the Transformer by running into it, only for them to collide against each other and explode as the MTV transformer crouched on the rooftop. Another helicopter flies above it, then grabs the V in "TV" and used it as a boomerang, throwing it against the helicopter, exploding it in process. A light ray shines through the transformer which turns out to be the villain's jet, activated laser rays, which then started to shield itself by forming back into the MTV logo. The transformer then grabbed the T in "TV" next, which acts as a lightsaber of sorts, finally swerved onto the plane and explodes, and the ident ends.

Technique: Hand drawn animation by Brian Gaidry.

Music/Sounds: Transforming noises, helicopters, boomerang swooshes, explosions, laser rays, etc.

Availability: Extinct.

Scary Chinese Halloween (October 24-31, 1992)

Videos



ID: We see a background of rapidly changing images such as a skeleton clown and a black cat/bat. A skeleton is also shown, along with flying black cats with wings across the screen. Chinese text appears at the bottom of the screen with a jack-o'-lantern stretching across the screen. Then, we see an MTV jack-o'-lantern with the "MUSIC TELEVISION" text in Chinese. The "TV" portion falls off.

Technique: Photomontage by Beau Tardy.

Music/Sounds: An array of spooky sounds like cackling, creaking for the jack-o'-lantern, and a woman screaming at the end.

Availability: Extinct. This logo was only shown for Halloween in 1992.

Animals (1992-1994)

Videos

ID: TBA

Technique: Photomontage.

Music/Sounds: TBA

Availability: Extinct.

B World (1992-1997)

Videos

ID: In a city populated by B's, there is an observatory, as one of the B observed an extraterrestrial of sorts. The B observer then notified the B scientist that there was an extraterrestrial, which then lead to contacting the B President, then planned to engage a whole army of small letter B's. B rockets were shooting high, the radio tower is sending a signal, as many of the B's were panicking, as well as the B teacher and the B preschoolers, reaching towards the UFO. 3 of the small letter B soldiers were shaking their legs. When the UFO finally landed, the extraterrestrial the B observed previously turned out to be a big purple letter M, with two other letters T and V in blue, forming to resemble the MTV logo.

Technique: Hand drawn animation by The Ink Tank.

Music/Sounds: TBA

Trivia: The plot was mostly a reference to B movies. In this case is science fiction, hence almost every population in the world were all B's.

Availability: Extinct.

Baby (1992-1995)

Videos

ID: TBA

Technique: Stop-motion and 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Banker (1992-1994)

Videos

ID: TBA

Technique: A series of drawings.

Music/Sounds: TBA

Availability: Extinct.

Button Your Lip (1992-1997)

Videos

ID: TBA

Technique: A mix of live-action and 2D animation by Charlie Fletcher-Watson.

Music/Sounds: TBA

Availability: Extinct.

Cows (1992-1997)

Videos

ID: TBA

Technique: 2D animation by Ted Sieger & Claude Halter.

Music/Sounds: TBA

Availability: Extinct.

Diver (1992-1997)

Videos

ID: TBA

Technique: Stop-motion by John Peyson.

Music/Sounds: TBA

Availability: Extinct.

The Experiment Continues (1992-1996)

Videos

ID: TBA

Technique: Live-action.

Music/Sounds: TBA

Availability: Extinct.

Flick Flack (1992-1996)

Videos

ID: TBA

Technique: Stop-motion animation.

Music/Sounds: TBA

Availability: Extinct.

Fight (1992-1996)

Videos

ID: TBA

Technique: CG animation.

Music/Sounds: TBA

Availability: Extinct.

Fly Man (1992-1997)

Videos

ID: TBA

Technique: A blend of live-action and 2D.

Music/Sounds: TBA

Availability: Extinct.

Inside Out (1992-1997)

Videos

ID: TBA

Technique: 2D animation by J.J. Sedelmaier Productions.

Music/Sounds: TBA

Availability: Extinct.

I've Seen The Future On MTV (1992-1996)

Videos

ID: TBA

Technique: Live-action.

Music/Sounds: TBA

Availability: Extinct.

Kafka (1992-1997)

Videos

ID: TBA

Technique: Stop-motion animation by Piotr Dumala.

Music/Sounds: TBA

Availability: Extinct.

M Stands for... (1992-1995)

Videos

ID: TBA

Technique: 2D animation by Run Wrake.

Music/Sounds: TBA

Availability: Extinct.

Masked Angel (1992-1997)

Videos

ID: TBA

Technique: Stop-motion by John Taylor.

Music/Sounds: TBA

Availability: Extinct.

Monsters (1992-1995)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Potato (1992-1995)

Videos

ID: TBA

Technique: 2D over a live-action photo.

Music/Sounds: TBA

Availability: Extinct.

Psychedelic (1992-1995)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Short Hair, Long Life (1992-1997)

Videos

ID: TBA

Technique: Live-action.

Music/Sounds: TBA.

Availability: Extinct.

Sweet Kitty (1992-1997)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: Glass shattering and an off-key piano tune.

Availability: Extinct.

TMV: Tusic Melevision (1992-1995)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

The We Generation (1992-1996)

Videos

ID: TBA

Technique: 2D sketch animation.

Music/Sounds: TBA

Availability: Extinct.

Zlata's Diary (1992-1996)

Videos

ID: TBA

Technique: Live-action and 2D animation. Produced by Mara Marich and animated by Beau Tardy.

Music/Sounds: TBA

Availability: Extinct.

30 Second Trip To Europe (1992-1997)

Videos

ID: TBA

Technique: Live-action.

Music/Sounds: TBA

Availability: Extinct.

Asia (1993-1998)

Videos

ID: TBA

Technique: Photomontage by Colossal Pictures.

Music/Sounds: TBA

Availability: Extinct.

Coat of Arms (1993-1996)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Comic Book (1993-1998)

Videos

ID: TBA

Technique: Comic styled 2D by Steven Dovas.

Music/Sounds: TBA

Availability: Extinct.

Crab Legs (1993-1995)

Videos

ID: TBA

Technique: Live-action and stop-motion.

Music/Sounds: TBA

Availability: Extinct.

Dentist (1993-1998)

Videos

ID: TBA

Technique: 2D animation by Danny Antonucci.

Music/Sounds: TBA

Availability: Extinct.

Dinosaur M (1993-1998)

Videos

ID: TBA

Technique: Stop-motion by Olive Jar Animation.

Music/Sounds: TBA

Availability: Extinct.

Fishbowl (1993-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Honeycomb (1993-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

MTV is Everywhere (1993-1998)

Videos

ID: TBA

Technique: 2D animation by Piotr Dumala.

Music/Sounds: TBA

Availability: Extinct.

Pin Man (1993-1996)

Videos

ID: TBA

Technique: Stop-motion.

Music/Sounds: Just the sound of the crusher.

Availability: Extinct.

Silence The Violence (1993-1995)

Videos

ID: TBA

Technique: Stop-motion by Beau Tardy.

Music/Sounds: Gunshots and sirens.

Availability: Extinct.

Why Should I Care? (1993-1996)

Videos

ID: TBA

Technique: Live-action.

Music/Sounds: TBA

Availability: Extinct.

Zipper (1993-1998)

Videos

ID: TBA

Technique: 2D animation by Danny Antonucci.

Music/Sounds: TBA

Availability: Extinct.

Angel Rugby (1994-1997)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Chicken Fight (1994-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

The Brothers Grunt (1994-1995)

Videos

ID: We see the characters of The Brothers Grunt series, making strange faces, all while superimposed on a black background. Then, a green MTV logo appears and “splashes” onto a green and red watercolor-like background.

Technique: 2D animation by Danny Antonucci.

Music/Sounds: The characters squealing, and a very quiet shriek, a splashing noise, an a voice going “Whew!”.

Availability: Extinct.

Legacy: This bumper might be considered creepy, as this was based off a short-lived show that had the same name as the bumper. To this day, the show and bumper is still criticized, due to it’s grotesque imagery.

Butterfly (1994-1999)

Videos

ID: TBA

Technique: Stop-motion by Caroline Leaf.

Music/Sounds: TBA

Availability: Extinct.

Dance (1994-1998)

Videos

ID: TBA

Technique: 2D animation by Laura Margulies.

Music/Sounds: TBA

Availability: Extinct.

Far Out Man (1994-1997)

Videos

ID: TBA

Technique: 2D animation by Ged Haney.

Music/Sounds: TBA

Availability: Extinct.

Farmer & Cat (1994-1997)

Videos

ID: TBA

Technique: 2D animation by Kim Deitch and Tony Eastman.

Music/Sounds: TBA

Availability: Extinct.

For Both Sides Of Your Brain (1994-1997)

Videos

ID: TBA

Technique: Cut-out animation.

Music/Sounds: TBA

Availability: Extinct.

Hanky (1994-1996)

Videos

ID: We see a plate of food. He lifts some peas with a fork, but stops as we hear a nose blowing. The camera pans to the server and the fork is heard being dropped. He says, "Oh look...made an MTV logo. Wanna see?" The server, disgusted, screams, "Well, I didn't want to show it to you anyway!", and runs off.

Technique: Live-action footage directed by Jarl Olsen at Dublin Productions.

Music/Sounds: Country music.

Availability: Extinct.

Gluttony (1994-1998)

Videos

ID: TBA

Technique: Hand drawn animation by Olivia Ward.

Music/Sounds: TBA

Availability: Extinct.

Deconstructed MTV (1994-1996)

Videos

ID: TBA

Technique: Live-action by Glenn Ribble.

Music/Sounds: TBA.

Availability: Extinct.

Migraine Boy (1994-1997)

Videos

ID: TBA

Technique: Hand drawn animation by Greg Fiering.

Music/Sounds: TBA

Availability: Extinct.

Mystic (1994-1998)

Videos

ID: TBA

Technique: Hand drawn animation by J.J. Sedelmaier Productions and James Dean Conklin.

Music/Sounds: TBA

Availability: Extinct.

Prelude (1994-1998)

Videos

ID: TBA

Technique: 2D animation by Bob Price.

Music/Sounds: TBA

Availability: Extinct.

Recycle Hindu (1994-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Show for Lonely Women (1994-1998)

Videos

ID: TBA

Technique: 2D animation by Dirk Van de Vondel, directed by Vicent Arlandis.

Music/Sounds: TBA

Availability: Extinct.

Sonic Fish (1994-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Top of the Hour 1994 (1994-1995)

Videos

ID: TBA

Technique: Stop-motion.

Music/Sounds: TBA

Availability: Extinct.

Atama (October 1995-1996)

Videos

ID: We see a shirtless, goblin-like man (some people might think of Marilyn Manson) at a table with utensils. He breaks some food, and small, white, featureless humanoids come out. They climb on the man and enter his body through the orifices. He tries to stop some of them, but then his head bulges and eventually explodes from him sneezing. Then an M is formed by the white creatures, two of them with wings fly across, and a ribbon with "Music Television" written on it falls on the M. Intestines then come out of the stack and from "TV".

Technique: Stop-motion animation by Keito Kurosaka.

Music/Sounds: A bell note is heard at the start of the ID. The man gasps when he finds the creatures in his food, which is followed by shuffling from the creatures and the man panting in fear. Sneezing and a boom is heard when the man's head explodes and there is gobbling and a whistle sound when it cuts to the MTV logo.

Availability: Extinct; shown on Halloween.

Legacy: This logo is creative, but can be difficult to watch for some due to its disgusting nature. However, given that this was a Halloween logo, this was likely intentional.

Attack (1995-1997)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Big Chew (1995-1998)

Videos

ID: TBA

Technique: 2D animation by Tom Cushwa.

Music/Sounds: TBA

Availability: Extinct.

Legacy: The subject matter of this logo is quite bizarre.

Bodybuilder (1995-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Cupid (1995-1998)

Videos

ID: We see a beating heart. It then cuts to an insect (unknown) with wings, which then flies up to the heart and starts ripping it apart, causing the heart to bleed everywhere, including on the screen. The blood then blends in with a transparent MTV logo.

Technique: A blend of 2D animation and live-action by Simon Pummell.

Music/Sounds: Ghostly ambience.

Availability: Extinct; likely shown around Valentine's Day.

Follow Your Bliss (1995-1999)

Videos

ID: TBA

Technique: A mix of 2D and live action.

Music/Sounds: TBA

Availability: Extinct.

Ice Skating (1995-1998)

Videos

ID: TBA

Technique: A mix of 2D and live action.

Music/Sounds: TBA

Availability: Extinct.

Merry Toy Round (1995-1998; June 26, 2020)

Videos

ID: TBA

Technique: Stop-motion animation.

Music/Sounds: TBA

Availability: Extinct.

Munch Scream (1995-1998)

Videos

ID: TBA

Technique: Hand drawn animation by Stefano Koltsidopoulof.

Music/Sounds: TBA

Availability: Extinct.

North/East (1995-1998)

Videos

ID: We see a time-lapse shot of a street in Times Square, with a horsedrawn carriage sitting in the center as cars go by. After the carriage leaves, the camera pans up to show a building, presumably a department store (a Wu-Tang Clan logo can be seen on the right side of it), with a double-paneled neon-lit sign atop it. Both sides of the sign have the MTV logo on a black-and-white shield on a yellow background, but either side reads "NORTH" or "EAST" on the top part of the shield. The lights in the rest of the shot dim (sans the MTV sign and the electronic billboard signage in the background) as the camera stops moving.

Technique: Live-action time-lapse footage.

Music/Sounds: A drum and bass tune with sounds of a city, ending with a reverse cymbal.

Availability: Extinct.

Signs (1995-1998)

Videos

ID: TBA

Technique: Computer animation by Michael Collery.

Music/Sounds: TBA

Availability: Extinct.

Snow Climb (1995-1998)

Videos

ID: TBA

Technique: Cut-out animation.

Music/Sounds: TBA

Availability: Extinct.

Surf Monster (1995-1998)

Videos

ID: TBA

Technique: 2D animation by Chuck Majewski.

Music/Sounds: TBA

Availability: Extinct.

Swallow Face (1995-1998)

Videos

ID: On a white background, we see a cartoon head, which morphs into several different faces. One of them forms the MTV logo, with a skin-like texture, which has blood and a dripping green liquid (presumably to resemble mucus, or booger) on it.

Technique: 2D animation by Patrick Smith.

Music/Sounds: A drum beat overlayed with "squish" sounds.

Availability: Extinct.

Legacy: This logo unnerved many due to the "body horror" concept.

Train (1995-1997)

Videos

ID: TBA

Technique: Live-action footage.

Music/Sounds: TBA

Availability: Extinct.

Clayfoot (1996-1998)

Videos

ID: TBA

Technique: Live-action footage.

Music/Sounds: TBA

Availability: Extinct.

Edible Butterfly (1996-1999)

Videos

ID: TBA

Technique: Live-action footage.

Music/Sounds: TBA

Availability: Extinct.

Hell (1996-1998; June 26, 2020)

Videos

ID: TBA

Technique: 2D animation by John Robertson.

Music/Sounds: TBA

Availability: Extinct.

Kiss (1996-1998)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

New DNA Pattern (1996-1998)

Videos

ID: TBA

Technique: Live-action footage by Takeo Hatai.

Music/Sounds: TBA

Availability: Extinct.

Skydiver (1996-1999)

Videos

ID: TBA

Technique: Claymation by Josh Reed.

Music/Sounds: TBA

Availability: Extinct.

Stop Racism (1996-1999)

Videos

ID: The ident consists of actual people in different cultures, viewed using the x-ray camera. The ident ended by displaying the words "Stop racism", "we are all the same", before ending the ident with a hand-drawn MTV logo.

Technique: Live-action footage.

Music/Sounds: TBA

Availability: Extinct.

World (1996-1998)

Videos

ID: TBA

Technique: Live-action and CG animation.

Music/Sounds: TBA

Availability: Extinct.

Trivia: Excerpts from the music videos for "One Love" by The Prodigy, "Gotta Get Away" by The Offspring, and "Bedtime Stories" by Madonna are featured in the first one.

Art Museum (1997-1999)

Videos

ID: We see the security guard was standing in the entrance of the exhibition, before pulling out the remote control, displaying all the artworks. much like a TV. The guard then whistled for the chair, as the chair then drags itself, grabs the guard and drags back to it's position as the guard sat down. The small artwork of a barely naked woman then clings itself onto another artwork which interrupted the signal of the artwork the woman was clinging onto. The guard saw the whole thing and tried to fix it to no avail. The guard comes over to the small painting of the woman, and placed it back on where it was. The painting started moving and running on the walls, to which the guard chased the painting around the whole exhibition. The painting then slided onto the floor, which caused the guard to slip and hit his head on the wall. The guard was in pain. The painting then runs and the guard chased it again, and the chair then caught the guard. The painting is now at a higher level, as the guard stood up and went towards the painting. The guard jumped and hovered, attempting to grab the small painting. He finally grabbed it, and went back to the ground, before turning around and slammed the painting on the wall, which cause the other artworks on display to fell on the ground. The guard was stressed out and gets hysterical as he hits himself with a skateboard, gets crazy, and runs out of the exhibition, on the way to the exit of the museum. We then see the small painting itself, the woman moves in the painting, as she tried to get away from it, the signal of the painting changes, and then switched into the MTV logo.

Technique: A blend of stop-motion and 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Beach (1997-1999)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Flying Daddy (1997-1999)

Videos

ID: We fade in to a scene of a typical bedroom, where we see a lump writing under the bedsheets. A kid comes running into the room, and tugging on the sheets, his sister and their mother walk in as well. They tear off the sheets, revealing a bug-like monster, which is gushing blood. The kids and the mother scream in terror. The bug gorily morphs itself into the MTV logo. A man with bug-like wings and antenna than bursts out of the bug, picks up a briefcase, and flies out the window, likely going to work.

Technique: 2D animation by Keito Kurosaka.

Music/Sounds: The sounds of what goes on in the logo, with the kid saying "Papa.", as well the kids screaming.

Legacy: This ID was infamous for how gross it is.

FrankenSkippy (1997-2000)

Videos

ID: We pan out of a tombstone in a graveyard at night. FrankenSkippy, a monster with a wolf's tail, jumps out and mutters "FrankenSkippy, FrankenSkippy" in a voice not unlike Frankenstein. FrankenSkippy then pulls his heart (shaped like an M) out. Some brief close-up shots of his head and heart are shown before the logo cuts back to the original camera position. FrankenSkippy then says "FrankenSkippy's coming..for..YOOOOOU!" He slaps his tail at the screen, which then cuts to an X-ray of his heart before he pulled it out, this time with "TV" bones hanging in front of it. The heart and bones thus form the "MTV" logo. The words "MUSIC TELEVISION" can also be seen at the bottom of the X-ray. The logo then cuts to FrankenSkippy again, who this time has a chainsaw. He uses the chainsaw to cut the screen in half, which then cuts back to the X-ray again. A flower can be seen growing on the "TV" bones.

Technique: CGI animation produced by Conja, directed by Lars Magnus Holmgren.

Music/Sounds: Some traditional horror music and sound effects (beating hearts, squishy sounds, etc.), with FrankenSkippy's muttering throughout. The horror music stops to some sound effects of TV static and a chainsaw, which plays as FrankenSkippy cuts the screen with his chainsaw. A mellow violin tune starts just before FrankenSkippy cuts the screen.

Availability: Extinct. Produced for the Australian MTV channel.

Legacy: The "horror movie monster" theme of the ID unsettled many viewers at the time. This ident has also earned the nickname FrankenSkippy for the director Lars Magnus Holmgren himself.

Blowfly Heaven (1997-2000)

Videos

ID: We see a blowfly at the start, and then a wooden barrier appears in front of it. The barrier reads "Outback Bunny." We then zoom out to see a swarm of blowflies and a bagged-up ear creature. (possibly the bunny) A blowfly closes up on us and bites in front of the screen before going back into the swarm. Two blowflies lift up a bag which shows the MTV logo made of filth in which a caterpillar is crawling on. Just like the "FrankenSkippy" ID and the "Food for Thought" ID, a blue flower can be seen on the top-right of the logo.

Technique: CGI animation produced by Conja and directed by Lars Magnus Holmgren.

Music/Sounds: TBA

Availability: Extinct. Produced for the Australian MTV channel.

Food for Thought (1997-2000)

Videos

ID: In outer space, we see an extreme close-up of a creature with two pairs of legs (one of the pairs is upside down) with an eye. Then it cuts to a close-up of another creature with lips in the center, sucking on a white, blue, and black striped straw. The camera zooms out to reveal the previous creature and it is depicted with two eyes. Both creatures are standing on a steel platform with eyeballs and bones on the ground. Off in the distance, we can see fossils on circular platforms, straws blowing on jacks, and Earth. The leg creature proceeds to suck on its fellow creatures' skin which is torn apart to reveal the rib cage bone inside, which includes an "M"-shaped heart (similar to the one from the "FrankenSkippy" ID). It also sips up a femur bone on the floor, which cuts to a close-up of the straw blowing in the bone. After the creature finishes sipping up the remaining femur bones on the floor, we cut to a close-up of the heart getting sucked into the straw. Once the eyeball creature is fully finished sucking, it drops the straw on the ground and opens its lips to reveal the heart and bones, which are arranged to form the MTV logo (similar to the "FrankenSkippy" ID). The camera zooms in on the logo contained within. The words "MUSIC TELEVISION" flickers in red and white underneath. Like the "FrankenSkippy" ID, a pink flower is growing on the "TV" bones. The ID ends with a "TV-turning off" effect.

Technique: CGI animation produced by Conja, directed by Lars Magnus Holmgren.

Music/Sounds: A slightly spooky bass synth theme with chimes and whirring throughout along with some slurping from the straw and the TV static from the transitions. In addition, the creature belches when it reveals the logo along with beeping when "MUSIC TELEVISION" is flickering.

Availability: Extinct. Produced for the Australian MTV channel.

Laughing Moon (1997-1999)

Videos

ID: TBA

Technique: 2D animation.

Music/Sounds: TBA

Availability: Extinct.

Len Lye (1997-1999)

Videos

ID: TBA

Technique: Footage sourced from Len Lye's short films.

Music/Sounds: TBA

Availability: Extinct.

Rodeo (1997-1999)

Videos

Provided ID could not be validated.

ID: TBA

Technique: Claymation by 3 Peach Animation.

Music/Sounds: TBA

Availability: Extinct.

Cubes (1998-????)

ID: TBA

Technique: Stop-motion animation by Thomas Renoldner.

Music/Sounds: TBA

Availability: Extinct.

Comes Back To You (1998-2001)

Videos

ID: TBA

Technique: Stop-motion animation.

Music/Sounds: TBA

Availability: Extinct.

MicroSkippy (2002-2004)

Videos

ID: TBA

Technique: CGI animation produced by Conja and directed by Lars Magnus Holmgren.

Music/Sounds: A loud, suspenseful orchestra piece, along with a "softer" calliope (similar to "Danse Macabre" by Camille Saint-Saens) when we look through the microscope.

Availability: Same as "FrankenSkippy".

Legacy: Same as the "FrankenSkippy" IDs.

Thank You (2003-200?)

ID: We see a couple walking past a rainbow-colored wall displaying airport signs. A young man walks into the frame and stops to read the map on the wall, followed by a woman carrying a bag. The camera shows the man and woman walking in opposite directions in slow motion before cutting to the woman's bag, which has the words "Thank You" in rainbow colors (a la the generic "Thank You, Have a Nice Day" bag). After she walks away, the words "Music Television" and a copyright notice appear in white, followed by the MTV logo appearing in between both.

Technique: Live-action footage directed by Asaaf Dov Cohen of Co-Op and Mark Owens.

Music/Sounds: A synth funk tune.

Availability: Extinct.

Primetime Players (2003-200?)

Videos

ID: On a yellow background, we see a man attempting to solve a Rubik's cube. Once he solves it, the camera cuts to the yellow side of the cube before cutting to a yellow background with smaller black and yellow squares. Then we cut to a black background, where the text "Primetime Players" appears in yellow with a copyright notice below it in white, followed by the MTV logo appearing sandwiched in between them, also in white.

Technique: Live-action footage directed by Asaaf Dov Cohen of Co-Op and Mark Owens.

Music/Sounds: A laidback electro tune.

Availability: Extinct. Usually appeared during the show of the same name.

Beat Seekers (2003-200?)

Videos

ID: On a black background, we see a Simon electronic toy flashing its red light, followed by a hand pressing said button. Then the toy flashes its red and blue lights, and the hand presses said buttons. The toy flashes its red, blue and green lights, and the hand again presses said buttons. Finally, the Simon toy flashes all of its lights in a more complete sequence, followed by the hand completing the sequence. The camera briefly cuts to a close up of the green button before cutting to a black background with the text "Beat Seekers" in green and a copyright notice in white below it. The MTV logo, also in white, appears in between the two.

Technique: Live-action footage directed by Asaaf Dov Cohen of Co-Op and Mark Owens.

Music/Sounds: An electro beat that starts and stops in time with the buttons at first before playing normally, with a gong when the "Beat Seekers" text appears.

Availability: Extinct. Usually appeared during the show of the same name.

Video Clash (2003-200?)

Videos

ID: We see a man in a suit pushing a cart past an aisle of colored boxes as another man walks into the frame (the woman with the bag from the "Thank You" bumper can also be seen in the background). The camera pans over the shelf that the man is standing in front of before stopping at one of the purple boxes, which the man picks up. The camera briefly cuts back to the previous shot before cutting to a series of diagonal purple stripes on a black background, followed by a series of black and purple squares (in the same manner as the "Primetime Players" bumper). We then cut to a black background with the text "Video Clash" in purple and a copyright notice in white below it. The MTV logo, also in white, appears sandwiched between both of them.

Technique: Live-action footage directed by Asaaf Dov Cohen of Co-Op and Mark Owens.

Music/Sounds: A laid back synth funk tune somewhat similar to the one heard in the "Thank You" bumper.

Availability: Extinct. Usually appeared during the show of the same name.

All That Rocks (2003-200?)

Videos

TBA

Direct Effect (2003-200?)

Videos

TBA

After Hours (2003-200?)

Videos

TBA

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