NBC News Productions

1st Logo (????-1961?)

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Logo: On a light blue background we see the white letters "N", "B", and "C" appear and merge to form the NBC snake logo of the era. The logo zooms back and the "C" breaks apart and then shifts up to the other letters leaving an "S" in the process. A copy of the "N" slides down and an additional copy slides to the right bumping the "S" and morphing into a "W". An "E" slides down from the "B" forming the word "NEWS". Everything then zooms out back again.

Variants:

A B&W version exists.
There is an in-credit version as well.
On WRC-TV programs made from NBC News, the logo plays out the same until it zooms back in again. The BG (which was originally blue) changes to black when it zooms in. After this, it zooms out and is placed on top on the middle of the number 4 (as this was the channel station). Underneath it, it says "WRC-TV Washington".

FX/SFX: It's generally zooming and morphing effects.

Music/Sounds: A dramatic fanfare. Sometimes, this is accompanied with a voice-over stating "This program was produced by NBC News, which is solely responsible for its content."

Music/Sounds Variant: If a program was produced for a specific channel, the announcer will say, "Produced for (channel station) by NBC News, which is solely responsible for its content."

Availability: Extinct. Found on older prints.

Editor's Note: The animation combined with the music will certainly startle more than a few people.

3rd Logo (1970's)

Logo: Whe see two yellow stripes moving towards, one down and other up, while forming the 1976 NBC trapezoid logo. Once the logo's formed, it moves to the right while the text "NBC NEWS" appears.

FX/SFX: Basic animation, in fact is the same design than other NBC news programs from the period.

Music/Sounds: The 70s NBC News theme while an announcer says NBC News produced this program and is solely responsible for its content.

Availability: Extinct. Found on older prints.

Editor's Note: None.

4th Logo (1980's)

Logo: On a black background, a diagonal line of light wipes in from the bottom left, forming a diagonal set of blue lines, which rotate to their final position as the light wipes again, leaving another set of lines, which form the text "NBC NEWS", which settles into the center of the screen. Between the two N's, the NBC "Proud N" of the period forms, first with the peacock fanning in from the top, then with the trapezoid N being drawn in behind it.

FX/SFX: Filmed cel animation.

Music/Sounds: The late 1970s NBC chimes, accompanied by teletype ticking and a voiceover which reads "NBC News produced this program and is responsible for its content."

Availability: Extinct. Might turn up on old recordings. One such program that this appeared on is To Be a Doctor, from late 1980.

Editor's Note: This contains many of the distinctive styling cues that formed the on-air NBC identity of the late 1970s and early 1980s.