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=== Background ===
=== 1st (known) Logo (1997-Late 1990's) ===
'''Logo:''' We see a sailing ship from above, then from various directions. Then it fades
'''FX/SFX:''' The animation of the ship.
'''Music/Sounds:''' A dreamy soundtrack.
'''Availability:''' Extinct. Appeared on international tape releases of Rai
'''Editor's Note:''' None.
=== 2nd Logo (Late 1990's-2000?) ===
{{YouTube|id=X6lgZTOjSZI}}
'''Nickname:''' "The Trade Ship II"▼
▲Nickname: "The Trade Ship II"
'''Logo:''' On a dull glass-like surface, we see two lasers draw
'''FX/SFX:''' Great animation of the ship.
'''Music/Sounds:'''
'''Availability:''' Extinct.
'''Editor's Note:''' None.
{{YouTube|id=U0RsuAsXy3U}}
▲(2000? - Mid 2000's)
'''Nickname:''' "RAI Butterfly"▼
▲Nickname: "RAI Butterfly"
'''Logo:'''
'''FX/SFX:''' The lines forming the logo, the text fading in, the streak moving.
'''Music/Sounds:'''
'''Availability:'''
'''Editor's Note:''' None
▲(Mid 2000's - May 17, 2010)
{{YouTube|id=RQqc64y7u4s}}
Rai Trade (2008)Nickname: "RAI Butterfly II"▼
Logo: On a blue background, many 3D letters fly around and compose the Rai Trade logo, which now has relief look. As they take places, the butterfly appears in a splash of light and waves its wings. The logo then shines.▼
▲'''Logo:''' On a {{Font color|blue|blue}} background,
FX/SFX: The flying letters.▼
▲'''FX/SFX:''' The flying letters, the logo appearing.
'''Music/Sounds:''' A 5-note trumpet theme, a whoosh when the logo appears, some synth dings and a shining sound.
Availability: Still common on DVDs.▼
▲'''Availability:''' Still common on DVDs.
Editor's Note: None.▼
▲'''Editor's Note:''' None.
(May 17, 2010 - February 13, 2011)▼
{{YouTube|id=qmPlVy2kBmM}}
Nickname: "RAI Square"▼
▲'''Nickname:''' "RAI Square"
Logo: We see light blue lines rushing through the dark blue background. They collapse in a light flash and create a transparent cube, which then becomes solid, with the name written the same way as in the Rai Cinema logo.▼
▲'''Logo:'''
'''FX/SFX:''' Good CGI animation.
Music/Sounds: A new synth used.▼
Availability: Uncommon due to its short life span. Appeared on shows and documentaries released worldwide by Rai.▼
▲'''Availability:''' Uncommon due to its short
Editor's Note: None.▼
▲'''Editor's Note:''' None.
{{TV-Navbox}}
[[Category:Italian logos]]
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Rai Trade was Rai's international sales division. It was created in 1987 and got its current name in 1997. On 23th February, 2011 Rai Trade was closed and incorporated back into its parent company.
Nickname: "The Trade Ship"
Logo: We see a sailing ship from above, then from various directions. Then it fades to a white background with a sketch image of the ship, along with the RAI logo at the time in gray and "trade" in red next to it.
FX/SFX: The animation of the ship.
Music/Sounds: A dreamy soundtrack.
Availability: Extinct. Appeared on international tape releases of Rai productions, most notably the second season DVD of La Piovra.
Editor's Note: None.
Nickname: "The Trade Ship II"
Logo: On a dull glass-like surface, we see two lasers draw the ship from the previous logo, which rises and becomes three-dimensional as it zooms out, revealing the words "RAI" and "trade" next to it. The whole logo is made of gray glass, before a shine makes the ship drawing and "RAI" white, and trade" red.
FX/SFX: Great animation of the ship.
Music/Sounds: TBA.
Availability: Extinct. Like the first logo, it appeared on international releases.
Editor's Note: None.
Nickname: "RAI Butterfly"
Logo: On a blue background, we see two lines move to the other side, making the Rai butterfly logo appear when they collide. As the logo zooms out, the words "Rai Trade" fade in on the left and right sides of it respectively. A streak of light moves under the words as they appear, and the logo shines.
FX/SFX: The lines forming the logo, the text fading in, the streak moving.
Music/Sounds: A calm synth theme.
Availability: Uncommon. Can be found on re-releases of La Piovra on DVDs.
Editor's Note: None.
Nickname: "RAI Butterfly II"
Logo: On a blue background, we see the letters of the words "Rai Trade" in 3D fly around before coming together. As they settle on the background, the butterfly logo appears in a bright flash, briefly rotating. The logo then shines.
FX/SFX: The flying letters, the logo appearing.
Music/Sounds: A 5-note trumpet theme, a whoosh when the logo appears, some synth dings and a shining sound.
Availability: Still common on DVDs.
Editor's Note: None.
Nickname: "RAI Square"
Logo: On a dark blue background, we see light blue lines moving fastly through the screen. They eventually collapse in a bright flash and create a transparent cube, which then becomes solid, as the word "Rai" appears on it and "Trade" appears next to it.
FX/SFX: Good CGI animation.
Music/Sounds: A new synth theme.
Availability: Uncommon due to its short lifespan. Appeared on shows and documentaries released worldwide by Rai.
Editor's Note: None.