Setanta Sports

From the Audiovisual Identity Database, the motion graphics museum


ID (August 1, 2023-)

Visuals: Starting on a black background, the Primary League logo within a small hot pink square in the centre is shown. After the background wipes to a solid gold color, black boxes containing logos of various football leagues within said system slide within the centre box, which include:

  • Chelsea F.C.
  • Tottenham Hotspur F.C.
  • Aston Villa F.C.
  • Newcastle United F.C.
  • Liverpool F.C.
  • Brentford F.C.
  • Brighton & Hove Albion F.C.
  • Manchester United F.C.
  • Arsenal F.C.
  • Manchester City F.C.

The last box to slide within the centre square is a stylised "S" made of two sideways arched rectangles. The box slides to the right where "SETANTA SPORTS" in a stacked format slides out of it. On the bottom of the screen, "STAY IN THE GAME" in a stretched font appears through a stretching box transition. The last elements to appear within the ident include the outlined versions of the App Store and Google Play badges on the top and the channel's website URL and device icons below the tagline. The latter has its devices expand from both directions starting with the centre device.

Technique: Flash animation.

Audio: There are multiple clicks as the boxes slide within the centre. A rising, deep electronic bass note is heard alongside the clicking. Afterwards, a four note digital jingle plays, the last of which has a rising electronic bass note leading up to it.

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