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{{PageCredits|description=James Fabiano, Jason Jones, Jess Williams, Ryan Mead, Michael Bode, and Eric S.|capture=Shadeed A. Kelly, Logophile, EnormousRat, Eric S., snelfu, Gilblitz112, originalsboy11, Derrick Anderson, Logoarto and ClosingLogosHD|edits=Shadeed A. Kelly, FrozenHater, Logophile, BenIsRandom, Mario9000seven, Matt-SoutheastMichiganRetail, MJ2003, TheRealMarcel2000 and Michael Kenchington|video=JohnnyL80, ClosingLogosHD, Michael Strum, Broken Saw, and LogoCuck}} |
{{PageCredits|description=James Fabiano, Jason Jones, Jess Williams, Ryan Mead, Michael Bode, and Eric S.|capture=Shadeed A. Kelly, Logophile, EnormousRat, Eric S., snelfu, Gilblitz112, originalsboy11, Derrick Anderson, Logoarto and ClosingLogosHD|edits=Shadeed A. Kelly, FrozenHater, Logophile, BenIsRandom, Mario9000seven, Matt-SoutheastMichiganRetail, MJ2003, TheRealMarcel2000 and Michael Kenchington|video=JohnnyL80, ClosingLogosHD, Michael Strum, Broken Saw, and LogoCuck}} |
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{{Infobox company |
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|name=Sony Pictures Television Inc. |
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{{Infobox company|image=Sony Pictures Television logo.svg|founded=September 16, 2002 ({{age|2002|9|16}}|founder=Ralph Cohn|parent=[[Sony Pictures Entertainment|Sony Pictures]]|subsidiaries=See [[:Category:Sony Pictures Television]]|key people=Jeff Frost<br>Chris Parnell<br>Jason Clodfelter|country=United States||predecessors=[[Columbia TriStar Television]]}} |
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|image=Sony Pictures Television logo.svg |
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|founded=September 16, 2002 ({{age|2002|9|16}} years ago) |
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|parent=[[Sony Pictures Entertainment]] |
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|subsidiaries=See [[:Category:Sony Pictures Television]] |
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|key people=Katherine Pope (president) |
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|country=[[:Category:United States|United States]] |
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|predecessors=[[Columbia TriStar Television]] |
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}} |
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===Background=== |
===Background=== |
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On September 16, 2002, Japanese giant [[Sony|Sony Corporation]] decided to retire the [[Columbia TriStar Television|Columbia TriStar]] name and logo from its television division, rebranding it |
On September 16, 2002, Japanese giant [[Sony|Sony Corporation]] decided to retire the [[Columbia TriStar Television|Columbia TriStar]] name and logo from its television division, rebranding it as '''Sony Pictures Television''' in order to capitalize the strength of the Sony brand. |
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For the first time since 1974, the Torch Lady, Pegasus or anything resembling Columbia or TriStar's emblems are nowhere to be seen; instead, the corporate 1991 "bar" logo for [[Sony Pictures Entertainment|Sony Pictures]] was introduced to television viewers for the first time. |
For the first time since 1974, the Torch Lady, Pegasus or anything resembling Columbia or TriStar's emblems are nowhere to be seen; instead, the corporate 1991 "bar" logo for [[Sony Pictures Entertainment|Sony Pictures]] was introduced to television viewers for the first time. |
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On July 25, 2017, SPT launched a new in-production name called '''Sony Pictures Television Studios''', in order to further make use of production in the SPT library and rolls out for current and future titles starting on January 7, 2020. The SPT name and logo will continue to be used in media sites, film on television reruns and international broadcasts, as well as current and future titles starting in 2022, in order to phase out the SPTS name. |
On July 25, 2017, SPT launched a new in-production name called '''Sony Pictures Television Studios''', in order to further make use of production in the SPT library and rolls out for current and future titles starting on January 7, 2020. The SPT name and logo will continue to be used in media sites, film on television reruns and international broadcasts, as well as current and future titles starting in 2022, in order to phase out the SPTS name. |
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In the late 2000s and throughout the 2010s, ''SPT'' gained an infamous reputation for later seasons of ''Wheel of Fortune'' and ''Jeopardy!''. Reasons include an increase in celebrity clues (especially starting in season 27 of ''Jeopardy!''), Prize Puzzles (introduced as a regular feature in season 21 of ''WOF''), Alex Trebek's passing in November 2020 (which was followed by a series of guest hosts taking his place for the rest of season 37 not long after it debuted) and Pat Sajak's retirement in 2024, Mayiam Bialik's treatment of contestants on ''Jeopardy!'' after her introduction to the show, sporadic inappropriate moments in ''WOF'' (as is the case with the "Clam Digger" and "Luck Be In the Air Tonight" puzzles), a decline in clue writing quality and controversial wedges/tags. |
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{{SeparateTOC|Sony Pictures Television| |
{{SeparateTOC|Sony Pictures Television| |
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|Sony Pictures Television Studios| |
|Sony Pictures Television Studios| |
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{{ImageTOC |
{{ImageTOC |
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|Sony Pictures Television Studios (2019) (4K).png|Logo (January 7, 2020-) |
|Sony Pictures Television Studios (2019) (4K).png|Logo (January 7, 2020-2023) |
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}} |
}} |
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}} |
}} |
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</tabber> |
</tabber> |
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'''Visuals:''' There is an extreme close-up of the words " |
'''Visuals:''' There is an extreme close-up of the words "'''SONY PICTURES TELEVISION'''" (in the Sony corporate typeface), stacked word-by-word with "'''SONY'''" being the largest, emerging and zooming away downwards from the screen. The three words are not directly stacked at first, but as the animation progresses, they slide into place. A horizontal line is drawn between the "'''PICTURES'''" and "'''TELEVISION'''". While this happens, there is a bright white light on the left side of the screen that later reveals the names; as the light dies down, the lines in the background themselves back away as well, eventually moving back to the upper part of the screen and into a diagonal pattern to form the logo. The flash dissipates and there is an oblong orange-white glare surrounding the logo and words, which shrinks into the bars to give it a shine. The finished logo, which is a striped parallelogram, appears against a shaded navy blue background. |
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'''Trivia:''' This logo first appeared as a print logo on broadcasting ads in magazines such as ''Variety'' in fall 1991, around the time when [[Sony Pictures Entertainment|SPE]] was founded. |
'''Trivia:''' This logo first appeared as a print logo on broadcasting ads in magazines such as ''Variety'' in fall 1991, around the time when [[Sony Pictures Entertainment|SPE]] was founded. |
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*A <u>more common short version</u> exists, where the stacked words simply zoom out. |
*A <u>more common short version</u> exists, where the stacked words simply zoom out. |
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*An even shorter version of this logo also exists, which starts from where the 3rd-to-last note of the theme plays. This version began appearing in July 2003. |
*An even shorter version of this logo also exists, which starts from where the 3rd-to-last note of the theme plays. This version began appearing in July 2003. |
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*In 2004, the phrase <u>" |
*In 2004, the phrase <u>"DISTRIBUTED BY"</u> appears above the logo, it was still until it fades in above the logo on the 2006 version of ''Chain Reaction'' and season 4 of ''The Newlywed Game'' both on GSN, but the font is in Times New Roman on those said game shows. Early shorts on Crackle also have the phrase above the name rather than the logo. For the rest, the phrase was placed on a black screen, which later fades to the 2002 SPT logo, which also appears on web shows on websites like MySpace, YouTube, and Hulu, among others such as ''C-Spot'' or ''Penn Says''. |
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*In 2005, an updated <u>widescreen version</u> was introduced. It consists of just a <u>solid blue lighting effect</u> in the lower right-hand corner of the screen, where the reflection of the Bars would usually be. Sometimes, this version is squashed to fit a 4:3 TV, and features on several movies, first-run production, and classic series on television and DVD. |
*In 2005, an updated <u>widescreen version</u> was introduced. It consists of just a <u>solid blue lighting effect</u> in the lower right-hand corner of the screen, where the reflection of the Bars would usually be. Sometimes, this version is squashed to fit a 4:3 TV, and features on several movies, first-run production, and classic series on television and DVD. |
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*A B&W variant also exists, which can be seen on classic shows by Screen Gems. |
*A B&W variant also exists, which can be seen on classic shows by Screen Gems. |
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*On pre-2011 episodes of ''Watch What Happens: Live'', the logo is a still shot on a gray-like background. |
*On pre-2011 episodes of ''Watch What Happens: Live'', the logo is a still shot on a gray-like background. |
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*In 2010 on ''The Three Stooges'' short "The Sitter Downers", the 2005 logo is in <u>black & white</u>. |
*In 2010 on ''The Three Stooges'' short "The Sitter Downers", the 2005 logo is in <u>black & white</u>. |
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*Starting on the 4th season of ''The Newlywed Game'', the text reads as <u>" |
*Starting on the 4th season of ''The Newlywed Game'', the text reads as <u>"DISTRIBUTED THROUGH"</u> above the logo. |
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*Sometimes, the logo <u>can appear a little up-close</u>. |
*Sometimes, the logo <u>can appear a little up-close</u>. |
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*A version with <u>extra brightness</u> on both the 2002 and 2005 versions in color exists. |
*A version with <u>extra brightness</u> on both the 2002 and 2005 versions in color exists. |
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*On an <u>April 16, 2017 HBO Signature Caribbean airing of ''Pixels''</u>, the logo is silent, but the music plays 5-6 seconds after the logo cut to black. |
*On an <u>April 16, 2017 HBO Signature Caribbean airing of ''Pixels''</u>, the logo is silent, but the music plays 5-6 seconds after the logo cut to black. |
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*On a 2007 TBS airing of ''Fools Rush In'' and a Peacock print of ''Resident Evil: Extinction'', the logo is slowed down. |
*On a 2007 TBS airing of ''Fools Rush In'' and a Peacock print of ''Resident Evil: Extinction'', the logo is slowed down. |
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*On a Tubi print of episode 1 of season 2 of ''The Nanny'', part of the [[Sony Pictures Television International]] logo is seen for a split-second before the SPT logo plays, but the latter appeared twice. |
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*A scoped version exists. This can be similar to 21:9, or letterboxed 4:3 being stretched in widescreen 16:9. |
*A scoped version exists. This can be similar to 21:9, or letterboxed 4:3 being stretched in widescreen 16:9. |
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*Sometimes on shows such as the 2018 reboot of ''Who Wants to Be a Millionaire'', this logo <u>shares the screen with other logos</u>. |
*Sometimes on shows such as the 2018 reboot of ''Who Wants to Be a Millionaire'', this logo <u>shares the screen with other logos</u>. |
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*On a <u>Starz print of the movie ''Matilda''</u>, the 2014 version appears, but before the logo appears, the Sony logo fades out, and then the 2002 version plays. |
*On a <u>Starz print of the movie ''Matilda''</u>, the 2014 version appears, but before the logo appears, the Sony logo fades out, and then the 2002 version plays. |
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*On a format sales sizzle reel to ''Jeopardy!'' and ''Live in Front of a Studio Audience'', the 2014 version of the logo (for the former, while the latter uses the 2017 version) is shown <u>without the Sony Entertainment logo</u>. However, for a second, a part of said logo can be seen. |
*On a format sales sizzle reel to ''Jeopardy!'' and ''Live in Front of a Studio Audience'', the 2014 version of the logo (for the former, while the latter uses the 2017 version) is shown <u>without the Sony Entertainment logo</u>. However, for a second, a part of said logo can be seen. |
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*On a <u>USA VOD print of the movie ''50 First Dates''</u>, the logo, as well as the entire credits sequence, are sped up heavily due to time compression. |
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*Starting in <u>2022</u>, an updated version of the 2017 logo exists, with the 2021 Sony Entertainment logo being used, it then transitions to a still shot of this logo. |
*Starting in <u>2022</u>, an updated version of the 2017 logo exists, with the 2021 Sony Entertainment logo being used, it then transitions to a still shot of this logo. |
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**Starting in <u>2024</u>, there is an animated version of this variant. The animation was remade here and it is noticeably different from the previous versions of the logo as a zoom out has appeared to have been added. The background also has a mirror effect as well when shown in scope, and the bars' reflections were also brought back. |
**Starting in <u>2024</u>, there is an animated version of this variant. The animation was remade here and it is noticeably different from the previous versions of the logo as a zoom out has appeared to have been added. The background also has a mirror effect as well when shown in scope, and the bars' reflections were also brought back. |
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*Two more versions exist by having a <u>high and low tone</u> starting in 2003. |
*Two more versions exist by having a <u>high and low tone</u> starting in 2003. |
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*Another version exists having a <u>bell-type twinkle mixed into the standard theme</u>. |
*Another version exists having a <u>bell-type twinkle mixed into the standard theme</u>. |
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*<u>A double-pitched |
*<u>A double-pitched version</u> of the music can be found on some S4 episodes of ''Married... With Children'' on its DVD release. It could also sometimes be seen on certain TV airings of theatrical films, possibly due to the NTSC versions being in high tone. |
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**A Pluto TV Italy print of episode 5 of season 5 of the above mentioned show has the theme in double-pitched as well, but is followed by the high-toned version of the logo. |
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**On a <u>Disney Channel Asia airing of ''The Karate Kid'' (2010)</u>, the theme is in double-pitched and in warp-speed. |
**On a <u>Disney Channel Asia airing of ''The Karate Kid'' (2010)</u>, the theme is in double-pitched and in warp-speed. |
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*On an <u>AMC airing of ''Ghostbusters II''</u>, the theme is slightly high-pitched (+0.5 semitone higher), thus part of the high-pitched version blends in with the normal-pitched theme. |
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**On a 2023 USA Network airing of the said film, the normal-pitched theme can be faintly heard in the background along with the end credits. |
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*On some shows like ''The King of Queens'' (2002-2007 episodes) and other shows, the <u>end theme</u> plays over this logo. |
*On some shows like ''The King of Queens'' (2002-2007 episodes) and other shows, the <u>end theme</u> plays over this logo. |
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*Middle season local reruns of ''Good Times'' and ''Sanford and Son'' would have the first four notes of the standard theme playing first, followed by the finishing of the final notes from the 2002 SPT long version theme. |
*Middle season local reruns of ''Good Times'' and ''Sanford and Son'' would have the first four notes of the standard theme playing first, followed by the finishing of the final notes from the 2002 SPT long version theme. |
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*On the Mill Creek Season 4 DVD release of ''Married... with Children'', the episode "Hot Off the Grill" has the 1988 CPT theme playing over this logo. |
*On the Mill Creek Season 4 DVD release of ''Married... with Children'', the episode "Hot Off the Grill" has the 1988 CPT theme playing over this logo. |
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*One 4:3 airing of the TV movie ''Breakaway'' has the Columbia TriStar Domestic Television music play over the logo. |
*One 4:3 airing of the TV movie ''Breakaway'' has the Columbia TriStar Domestic Television music play over the logo. |
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*On later prints of ''Hazel'', the [[Colex Enterprises]] music plays over the logo. |
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*On the Me-TV print of ''The Facts of Life'' S5 episode "Brave New World Part 2", a sloppy plaster job results in the theme playing before the logo itself appears. |
*On the Me-TV print of ''The Facts of Life'' S5 episode "Brave New World Part 2", a sloppy plaster job results in the theme playing before the logo itself appears. |
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*On the NTSC DVD print of the mini-series ''Comanche Moon'', the first 2006 [[CBS Paramount Television]] logo's music plays (and vice-versa), due to an editing error. |
*On the NTSC DVD print of the mini-series ''Comanche Moon'', the first 2006 [[CBS Paramount Television]] logo's music plays (and vice-versa), due to an editing error. |
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*One S2 episode of ''The Guardian'' on Russian airings has the 2007 CBS Television Distribution theme played over this logo. |
*One S2 episode of ''The Guardian'' on Russian airings has the 2007 CBS Television Distribution theme played over this logo. |
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*On ''The Substitute'', the music is sped-up and also played in a different tone. |
*On ''The Substitute'', the music is sped-up and also played in a different tone. |
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*On a 2007 TBS airing of ''Fools Rush In'', the music is slowed down and |
*On a 2007 TBS airing of ''Fools Rush In'', the music is slowed down and in five semitones lower. |
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*On the end credits of the episode "It's a Wrap" in ''Mad About You'', Paul Buchman (played by Paul Reiser) is arguing to Lou (played by Larry Miller) on the phone about the closing credits of the episode. As it gets to the end of the credits, Paul says "Show the guy on the phone. All right? Then you have the sound of the racetrack, the thing with the hand..." on the [[In Front Productions]] and [[Nuance Productions]] logos. The audience later laughs and as the logo is formed, Paul says "That'll work.". The "...and then the stupid horse with the wings." line was cut to the audience laughing, in which the end of the 1994 TriStar Television music plays out, plastering the logo in the process. |
*On the end credits of the episode "It's a Wrap" in ''Mad About You'', Paul Buchman (played by Paul Reiser) is arguing to Lou (played by Larry Miller) on the phone about the closing credits of the episode. As it gets to the end of the credits, Paul says "Show the guy on the phone. All right? Then you have the sound of the racetrack, the thing with the hand..." on the [[In Front Productions]] and [[Nuance Productions]] logos. The audience later laughs and as the logo is formed, Paul says "That'll work.". The "...and then the stupid horse with the wings." line was cut to the audience laughing, in which the end of the 1994 TriStar Television music plays out, plastering the logo in the process. |
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*On Amazon Prime's prints of the ''Mad About You'' episodes "The Parking Space" and "The Sample", a snippet of the short version of the 1995 Columbia TriStar Television theme is heard before the 2002 SPT theme. |
*On Amazon Prime's prints of the ''Mad About You'' episodes "The Parking Space" and "The Sample", a snippet of the short version of the 1995 Columbia TriStar Television theme is heard before the 2002 SPT theme. |
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*On an September 27, 2013 NBC airing of ''The Michael J. Fox Show'' episode "Neighbor", a generic theme plays and also leaves the logo's theme intact, due to an editing error. |
*On an September 27, 2013 NBC airing of ''The Michael J. Fox Show'' episode "Neighbor", a generic theme plays and also leaves the logo's theme intact, due to an editing error. |
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'''Availability:''' Seen on its then-new shows and many later prints of classic shows, off-net syndication series, TV movies and theatrical films on television. The only four pre-2002 shows that do not have this logo are ''Walker, Texas Ranger'' on USA Network and the defunct Cloo, ''All in the Family'' on GetTV and Sony Crackle, the original ''One Day at a Time'' on Antenna TV and ''The Jeffersons'' on Me-TV. |
'''Availability:''' Seen on its then-new shows and many later prints of classic shows, off-net syndication series, TV movies and theatrical films on television and some streaming services (especially ''Jeopardy!'' and ''Wheel of Fortune''). The only four pre-2002 shows that do not have this logo are ''Walker, Texas Ranger'' on USA Network and the defunct Cloo, ''All in the Family'' on GetTV and Sony Crackle, the original ''One Day at a Time'' on Antenna TV and ''The Jeffersons'' on Me-TV. |
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*On several shows, due to editing errors, the logo may appear twice, with the short version usually shown on the second time. |
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**Sometimes, the first appearance plays the fanfare in high tone, and the second in normal tone, or vice versa. |
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**The first appearance of the logo may be a squished widescreen variant. |
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*Also due to an editing or plastering error, the logo may appear after older logos, such as Columbia Pictures Television, TriStar Television, or Columbia TriStar Television. |
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*Also seen on 2009 reruns of season 26 of ''Jeopardy!'', which repackage the episodes to include the "square" intro from season 27, [https://www.youtube.com/watch?v=sfwJUCOf6rg as evidenced here]. |
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*This logo is also seen on shows produced by Adelaide Productions (such as the final season of ''Dragon Tales'', seasons 3-5 of ''Jackie Chan Adventures'', ''The Boondocks'' and ''The Spectacular Spider-Man''), Sony's now-dormant television animation studio that was founded in 1993, as they did not use their own logo. |
*This logo is also seen on shows produced by Adelaide Productions (such as the final season of ''Dragon Tales'', seasons 3-5 of ''Jackie Chan Adventures'', ''The Boondocks'' and ''The Spectacular Spider-Man''), Sony's now-dormant television animation studio that was founded in 1993, as they did not use their own logo. |
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*The long version is not as common as the standard version, but it was seen on every episode of ''Jeopardy!'' from 2002-2007, ''The Nate Berkus Show'', and is also preserved on the DVD release of ''All in the Family: The Complete 3rd Season'', and the DVD release and Crackle prints of ''Odyssey 5'' (except for "Astronaut Dreams", which uses the normal version instead), but it may appear on some classic and off-network shows. |
*The long version is not as common as the standard version, but it was seen on every episode of ''Jeopardy!'' from 2002-2007, ''The Nate Berkus Show'', and is also preserved on the DVD release of ''All in the Family: The Complete 3rd Season'', and the DVD release and Crackle prints of ''Odyssey 5'' (except for "Astronaut Dreams", which uses the normal version instead), but it may appear on some classic and off-network shows. |
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*15 (including the first 13) episodes of ''Extreme Ghostbusters'' on prints after 2009 contain this logo (used on both the 2009 PAL ''Extreme Ghostbusters: Volume 1'' release and the 2024 U.S. ''Complete Series'' release), while the other 25 episodes retain their original logos (including the original 1995 CTT logo). |
*15 (including the first 13) episodes of ''Extreme Ghostbusters'' on prints after 2009 contain this logo (used on both the 2009 PAL ''Extreme Ghostbusters: Volume 1'' release and the 2024 U.S. ''Complete Series'' release), while the other 25 episodes retain their original logos (including the original 1995 CTT logo). |
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'''Legacy:''' |
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* The logo (mainly the standard variant, which uses very simple animation) gained a reputation as the most hated closing logo of all time due to its large-scale plastering and omnipresence, earning the unofficial nickname the "Bars of Boredom". Additionally, it is widely regarded as the most common logo to find among the community. |
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* Despite a large amount of despise by the logo community, there are some people who appreciate the logo for its visuals and animation, especially the long version. The logo as a whole was initially more well-received than gaining despise. |
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===2nd Logo (''El Camino: A Breaking Bad Movie'' custom variant) (October 11, 2019)=== |
===2nd Logo (''El Camino: A Breaking Bad Movie'' custom variant) (October 11, 2019)=== |
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==Sony Pictures Television Studios== |
==Sony Pictures Television Studios== |
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===Logo (January 7, 2020-)=== |
===Logo (January 7, 2020-2023)=== |
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<tabber> |
<tabber> |
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Images= |
Images= |
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'''Opening Variants:''' |
'''Opening Variants:''' |
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*August 28, 2020: The logo zooms in, with text that says " |
*August 28, 2020: The logo zooms in, with text that says "'''A SONY PICTURES TELEVISION STUDIOS PRODUCTION'''" (in the font called Clarendon Medium from the Sony logo) while it flashes. The Sony logo does not appear in the beginning. |
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*January 1, 2021-: The logo is updated to be similar to the regular logo, but without the flash. |
*January 1, 2021-: The logo is updated to be similar to the regular logo, but without the flash. |
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*On ''The Afterparty'', the text reads "'''A SONY PICTURES TELEVISION STUDIOS/[[TriStar Television (2015-2024)|TRISTAR TELEVISION]] PRODUCTION'''", with the two lines next to "'''PRODUCTION'''" being removed. Although the former only appears at the end of season 1 while the the latter is seen at the end of season 2. |
*On ''The Afterparty'', the text reads "'''A SONY PICTURES TELEVISION STUDIOS/[[TriStar Television (2015-2024)|TRISTAR TELEVISION]] PRODUCTION'''", with the two lines next to "'''PRODUCTION'''" being removed. Although the former only appears at the end of season 1 while the the latter is seen at the end of season 2. |
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*On DVS (Audio Descriptive) prints of ''Celebrity Wheel of Fortune'', a male voiceover (heard over the audio) says "Sony. Sony Pictures Television Studios." |
*On DVS (Audio Descriptive) prints of ''Celebrity Wheel of Fortune'', a male voiceover (heard over the audio) says "Sony. Sony Pictures Television Studios." |
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*On the pilot episode of ''The Afterparty'', the ding sound plays over the fanfare. |
*On the pilot episode of ''The Afterparty'', the ding sound plays over the fanfare. |
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*On ''Platonic'' |
*On ''Platonic'', ''Gen V'' and later episodes of ''Panhandle'', the three-second audio plays over the 2021 Sony transition version. |
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*On ''Ai là triệu phú'' (the Vietnamese version of ''Who Wants to Be a Millionaire?''), the theme of the [[2waytraffic]] logo plays over the ding sound. |
*On ''Ai là triệu phú'' (the Vietnamese version of ''Who Wants to Be a Millionaire?''), the theme of the [[2waytraffic]] logo plays over the ding sound. |
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*On ''Good Times: Black Again'', the ding sound is removed and the fanfare is only used. |
*On ''Good Times: Black Again'', the ding sound is removed and the fanfare is only used. |
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[[Category:Logos with music by Lisa Coleman]] |
[[Category:Logos with music by Lisa Coleman]] |
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[[Category:Logos with music by Wendy Melvoin]] |
[[Category:Logos with music by Wendy Melvoin]] |
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[[Category:English-language logos]] |
On September 16, 2002, Japanese giant Sony Corporation decided to retire the Columbia TriStar name and logo from its television division, rebranding it as Sony Pictures Television in order to capitalize the strength of the Sony brand.
For the first time since 1974, the Torch Lady, Pegasus or anything resembling Columbia or TriStar's emblems are nowhere to be seen; instead, the corporate 1991 "bar" logo for Sony Pictures was introduced to television viewers for the first time.
On July 25, 2017, SPT launched a new in-production name called Sony Pictures Television Studios, in order to further make use of production in the SPT library and rolls out for current and future titles starting on January 7, 2020. The SPT name and logo will continue to be used in media sites, film on television reruns and international broadcasts, as well as current and future titles starting in 2022, in order to phase out the SPTS name.
In the late 2000s and throughout the 2010s, SPT gained an infamous reputation for later seasons of Wheel of Fortune and Jeopardy!. Reasons include an increase in celebrity clues (especially starting in season 27 of Jeopardy!), Prize Puzzles (introduced as a regular feature in season 21 of WOF), Alex Trebek's passing in November 2020 (which was followed by a series of guest hosts taking his place for the rest of season 37 not long after it debuted) and Pat Sajak's retirement in 2024, Mayiam Bialik's treatment of contestants on Jeopardy! after her introduction to the show, sporadic inappropriate moments in WOF (as is the case with the "Clam Digger" and "Luck Be In the Air Tonight" puzzles), a decline in clue writing quality and controversial wedges/tags.
Visuals: There is an extreme close-up of the words "SONY PICTURES TELEVISION" (in the Sony corporate typeface), stacked word-by-word with "SONY" being the largest, emerging and zooming away downwards from the screen. The three words are not directly stacked at first, but as the animation progresses, they slide into place. A horizontal line is drawn between the "PICTURES" and "TELEVISION". While this happens, there is a bright white light on the left side of the screen that later reveals the names; as the light dies down, the lines in the background themselves back away as well, eventually moving back to the upper part of the screen and into a diagonal pattern to form the logo. The flash dissipates and there is an oblong orange-white glare surrounding the logo and words, which shrinks into the bars to give it a shine. The finished logo, which is a striped parallelogram, appears against a shaded navy blue background.
Trivia: This logo first appeared as a print logo on broadcasting ads in magazines such as Variety in fall 1991, around the time when SPE was founded.
Variants:
Technique: CGI by Rick Scott at Tigar Hare Studios (also known for their work on the 2010 Technicolor logo).
Audio: A descending piano tune and a majestic 5-note orchestral theme composed by David Kurtz, which sounds vaguely similar to the Habanera section of Bizet's opera Carmen, the 1976 Viacom "V of Doom" theme and the 1993 TriStar Television theme (specifically the long version).
Audio Variants:
Availability: Seen on its then-new shows and many later prints of classic shows, off-net syndication series, TV movies and theatrical films on television and some streaming services (especially Jeopardy! and Wheel of Fortune). The only four pre-2002 shows that do not have this logo are Walker, Texas Ranger on USA Network and the defunct Cloo, All in the Family on GetTV and Sony Crackle, the original One Day at a Time on Antenna TV and The Jeffersons on Me-TV.
Legacy:
Visuals: On a blue gradient background, a purple flash appears onscreen, covering the whole screen. When the flash dies down, the print version of the Sony Pictures Television logo appears. The logo zooms back for a few seconds before stopping completely.
Variant: A 16:9 open-matte version exists on TV airings of the film.
Technique: CGI.
Audio: None.
Availability: This made its only appearance on El Camino: A Breaking Bad Movie on Netflix, as a one-off logo produced for the film.
Visuals: On a black background is the corporate Sony logo. It then either fades, blurs out, or uses the 2014/2021 Sony transition (either slow or fast on the former), as the text "SONY PICTURES TELEVISION STUDIOS" appears.
Opening Variants:
Other Variants:
Technique: CGI.
Audio: The same "ding" sound in G major used in the Sony logo.
Audio Variants:
Availability:
Legacy: This logo is considered to be very bland by the logo community, with many considering it an example of the simplified logo trend that started in the 2010s and some even comparing it unfavorably to the first SPT logo at the time of its debut. In fact, it was first thought to be a placeholder logo when it debuted, which ultimately was proven otherwise.
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Sony Pictures Television |
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The Walt Disney Company |
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Bertelsmann |
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Comcast |
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Warner Bros. Discovery |
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Paramount Global |
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Corus Entertainment | |||||
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Hearst Communications | |||||
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Banijay Group |
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Hasbro Inc. | |||||
Village Roadshow | |||||
Nexstar Media Group, Inc. | |||||
ProSiebenSat.1 Media | |||||
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